The document discusses how the media product represents social groups. It notes that the target audience and genre (hip hop and R&B) have been stereotyped to attract black males interested in street culture, but the actual audience is diverse. Models of different races and social groups were featured to show this diversity. While some mise-en-scene reflected stereotypes through props like gold chains and tattoos, issues of gender, age and social class were balanced by featuring a mix of male and female models and a price point accessible to various classes.

1. Question 2- How does your media
product represent particular social
groups?

2. The target audience my
magazine is targeted towards is
an audience of any social
group, ethnicity and class. My
media product does not single
any social group out. However,
my genre of Hip Hop and R&B
has been stereotyped to attract
black males with an interest in
street dance, gang culture and
graffiti.

3. My genre has recently been associated with more
mainstream music, however its audience is entirely
diverse. I showed this in my media product as I used
models of different race and social groups. My main
model(front cover) is a white female who’s social
group is very mainstream, with interests in fashion,
music and beauty. Whereas, my next
model(contents page) is a mixed race male, with
interests in partying, music also and fits more too
the stereotype of my chosen genre. This therefore,
makes my media product racially diverse and not
targeted towards a specific race.

4. I did, however use mise en scene in
my media product that reflected the
stereotype of my genre by relating to
gang culture and street relations. This
was shown in the use of props such
as the gold chain used in my front
cover and double page spread. I also
used a tattoo sleeve in my contents
page image that reflected the
stereotypical audience for my genre.
This is because these props are
heavily related to street life and gang
culture. Which is the stereotype for
my genre.

5. I dealt with the issue of gender by using female
and male models. I used 1 female and 2 male
models. I used the female model as my main
model to balance out the fact there is only one
female and two males. I also dealt with the issue
of gender in my colour scheme by using a bright
pink too attract girls but neutralizing it by using
black white and grey, to again balance out the
targeting of genders. Making the media product
suitable for both genders.

6. I dealt with the issue of age by
using a colour scheme that
reflected both a young and
older approach to the media
product. I used a bold pink that
reflected a more youthful side
to the product, however I
balanced this out by using more
professional older colours of
black, white a grey. This then
made the magazine suitable for
a varied age audience.

7. I dealt with the issue of social class as I made my
product price £2.00. This made the magazine
suitable to any social class as it is cheaper than
average music magazines and so is more likely to
be bought by younger audiences also. This again
balances out my audience and makes the social
classes in my audience more varied.