1. How effective is the
combination of your
main task and
ancillary tasks?
By Laura Young

2. My main task?
My main task was to complete a short film within a small
group of people that was around 5 minutes long
We had to have a significant object
We had to incorporate the idea of time
We had to have at least 5 different locations
My short story was a romance tragedy, which had a
flashback scene at the beginning. The film revolved around
three characters, all involved in a love triangle. The only
actors in the film were people in my group. In the film the
female was having an affair, and in the end this character
ends up dying in result of a car collision.

3. My Ancillary Tasks?
We had the choice to choose out of three different things, being: a
poster, a double page spread and a radio trailer. I decided to go
with the idea of creating a poster and a double page spread.
To cerate my poster I had to look at different film posters of the
same genre, and of other genres, to pick up on different codes and
conventions and to see what was eye catching and what didn’t
work so well. I had to look at things like imagery, colours, text, and
style in relation to genre.
For my double page spread I had to look at a large number of
examples because I originally hadn’t seen many before, therefore
didn’t know what worked well and what didn’t look so good. I
looked online and through various film magazines to get an idea.
I feel that it is important to have a look at other pieces to get
inspiration and to see the codes and conventions, but I also feel
that an original idea is definitely the more effective route.

4. Functions Of The Ancillary
Tasks?I think that the two things I created (poster and double page spread) and both
very important in film advertisement. When a film is coming out in the cinema,
the only way that the general public will be aware of it is through: trailers,
adverts, posters, magazine articles, radio trailers and hear say.
Posters are useful because they can be placed almost anywhere, and forms of
digital media such as computers or TV’s are not needed to reach the audience,
they are free accessible to anyone. They can be placed in schools, at bus
stops, on bill boards, and the list goes on.
The poster’s job is to: tease the public into wanting to see or know more,
introduce the characters/actors of the film, show the actors names, give ratings,
entice us into going to watch the film, and generally get the name of the film out
there. Posters need to have a clear layout and must be eye catching in order to
be effective – otherwise there is no point in having one.
Double page spreads can be used to promote a film post or pre release, and
are essential in different parts of the public, and reiterating the advertisement of
the poster. Double page spreads can be used to describe the synopsis of the
film and focus around the story line and production, or be used to interview
people involved in the film, or portray actors that are in the film. The double
page spread gives the audience an assumption of the film before they have
seen it, so it is essential that it is successful in creating a positive image.

5. My Poster
In my poster I wanted to portray a feel of what
the film included, and link them together. Firstly, I
made sure that there was a dark and eerie look
about it, which had relation to the dark deed the
female has done (cheating) and the ending which
ends in death.
The red on the poster also relates to the film, in
that red is related to feelings on both ends of the
spectrum: love, anger, passion, danger and
perhaps even death (all of which are highlighted
in my short film).
All of my main characters are shown on the
poster, immediately making the audience familiar
with them. This means that when they do see the
film they will recognize them, and will have more
of a relationship with them as they have seen
their faces before.
I made sure that I involved the actors names in a
clear and eye catching way as the actors in the
films are often an advertisement in themselves.
Plus, I spoke highly of them in my double page
spread, therefore this is essential.

6. Double Page Spread
In my double page spread I decided to keep the
themes continued. I kept the red colour scheme
flowing and made sure that the characters were
centre of attention once again. Because in the
other poster the centre of attention was me (the
female) I decided to have this double page
spread imagery based around the two males of
the film.
I one again used the triangle to explain and show
the audience more clearly the characters the
actors are going to play.
I have a screen shot of the poster on the double
page spread as it links the two pieces together,
and means that if a member of the public has
seen the poster somewhere they will be able to
put two and two together and make the
connection, or vice versa. This would inspire
them to read, or to go and see the film.
In the writing I have sections that are a sort of
interview style and I have descriptive parts. This
ancillary task is essential in selling the film, and
giving a good impression in order to convince
people to go and see it.
Without this advertisement, it is certain that the