My media product uses conventions of real newspapers such as layout, content types, and news values. On the front cover, I included immediacy, familiarity, and surprise to engage audiences. Throughout my research of other newspapers, I identified common traits like prominent headlines, pictures describing articles, and continuing main stories onto second pages. I sought audience feedback to learn they prefer newspapers for local news and find my layout and color scheme effective. I used various media technologies at different stages, from online research of other papers to software for designing my newspaper, poster, and functioning website.