Exclusive content cross-carriage obligation in Singapore: an innovative inter...Value Partners
By Ruggero Jenna, director, Dominic Arena, partner, and Cheryl Lim, manager at Value Partners Singapore. Singapore's pay TV industry is experiencing a transformation. The advent of fierce competition and rights bidding, followed by a controversial regulatory development, namely the Media Development Authority of Singapore's (MDA) proposed introduction of an “exclusive content cross-carriage measure”, has captured the attention of pay TV industry groups and other interested parties worldwide. Well-voiced concerns on both sides of the spectrum regarding the formulation, feasibility and impact of such a regulatory measure have been fiercely debated by stakeholders, with the face-off at one stage threatening to snowball into an international incident. However, contrary to some quite negative arguments put forward publicly to date, Value Partners' independent analysis over a 10-year timeframe shows that the MDA measure is not an ill-conceived or hasty retort to a temporary market anomaly which threatens to destroy economic value, but an innovative and well-grounded measure.
Project: Market Analysis of Airtel DTH vis-à-vis its competitors on basis of “ORM, Marketing Campaigns, Attributes, Sales Volume, Visibility”, understanding the “Distribution Channel , Customer Buying Process” and develop a plan to increase the sales of Airtel DTH.
Overview of DVB-T standard to deploy Digital Terrestrial TelevisionFarhad Shahrivar
DVB-T is a technical standard for digital terrestrial television broadcasting that specifies framing, channel coding, and modulation. It is used in over 40 countries with nearly 200 million receivers sold, mostly in Europe. Benefits of DVB-T include better quality TV, improved population coverage, spectrum efficiency allowing more channels, and enabling HDTV and reception on mobile devices. Key issues in deploying DVB-T networks include establishing appropriate legal and regulatory frameworks, network planning, and content distribution infrastructure.
This document discusses trends in television and video consumption from 2008 to 2020. It outlines three potential scenarios for the evolution of the television industry: 1) "Broadcast as Usual" where the broadcast model adapts to new technologies and consumption patterns; 2) "My Video Web" where online video and internet-connected devices become central to video viewing; and 3) "Community TV" where audiences fragment into local communities. The central scenario of "My Video Web" is presented, where catch-up TV and on-demand services become widespread, audiences spend more time watching video online and on multiple devices rather than just live TV, and households connect directly to the internet rather than traditional networks. This migration to online video threatens to initially destroy
The document discusses the UK's policy for digital terrestrial television (DTT) and the licensing of DTT multiplexes when the platform launched in 1998. Key points include:
- 6 DTT multiplexes were licensed, with different obligations for public service broadcasting (PSB) and pay-TV services across the multiplexes.
- Spectrum for the multiplexes was awarded through a "beauty contest" process rather than an auction at the time.
- The multiplex licenses came with requirements around coverage, technology standards, and mandated capacity for PSB channels.
- Over time the DTT platform has evolved as it moved to higher power transmissions after analogue switch-off and adopted
Onet.pl is the leading internet portal in Poland with the highest number of users, page views, and average time spent per user. It targets young, affluent, urban Poles and Polish emigrants living abroad, who represent attractive demographic groups for advertisers due to their high incomes and purchasing power. Onet.pl offers advertisers effective ways to reach these consumer groups through various online services on its popular and trusted portal.
A Comparative Study on Tata Sky and Videocon D2H Service Providersijtsrd
The Direct to Home DTH services acquired a key position in Indian TV broadcasting Industry in the last decade. The primary objective of this study is to introduce the key players in the Indian DTH broadcast industry. This study also introduces the benefits of DTH services over conventional cable TV services, and how they become a key competitor to DTH providers by digitizing their services. This study also examines the changes that occur by the introduction of digital broadcasting technology. Keywords DTH Services, Satellite Technology, India’s DTH platforms, Mass Communication, Communication Technology. Dalavai Vineeth | Dr. B. C. Lakshmanna "A Comparative Study on Tata Sky and Videocon D2H Service Providers" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-5 | Issue-5 , August 2021, URL: https://www.ijtsrd.com/papers/ijtsrd45176.pdf Paper URL: https://www.ijtsrd.com/management/marketing-management/45176/a-comparative-study-on-tata-sky-and-videocon-d2h-service-providers/dalavai-vineeth
Exclusive content cross-carriage obligation in Singapore: an innovative inter...Value Partners
By Ruggero Jenna, director, Dominic Arena, partner, and Cheryl Lim, manager at Value Partners Singapore. Singapore's pay TV industry is experiencing a transformation. The advent of fierce competition and rights bidding, followed by a controversial regulatory development, namely the Media Development Authority of Singapore's (MDA) proposed introduction of an “exclusive content cross-carriage measure”, has captured the attention of pay TV industry groups and other interested parties worldwide. Well-voiced concerns on both sides of the spectrum regarding the formulation, feasibility and impact of such a regulatory measure have been fiercely debated by stakeholders, with the face-off at one stage threatening to snowball into an international incident. However, contrary to some quite negative arguments put forward publicly to date, Value Partners' independent analysis over a 10-year timeframe shows that the MDA measure is not an ill-conceived or hasty retort to a temporary market anomaly which threatens to destroy economic value, but an innovative and well-grounded measure.
Project: Market Analysis of Airtel DTH vis-à-vis its competitors on basis of “ORM, Marketing Campaigns, Attributes, Sales Volume, Visibility”, understanding the “Distribution Channel , Customer Buying Process” and develop a plan to increase the sales of Airtel DTH.
Overview of DVB-T standard to deploy Digital Terrestrial TelevisionFarhad Shahrivar
DVB-T is a technical standard for digital terrestrial television broadcasting that specifies framing, channel coding, and modulation. It is used in over 40 countries with nearly 200 million receivers sold, mostly in Europe. Benefits of DVB-T include better quality TV, improved population coverage, spectrum efficiency allowing more channels, and enabling HDTV and reception on mobile devices. Key issues in deploying DVB-T networks include establishing appropriate legal and regulatory frameworks, network planning, and content distribution infrastructure.
This document discusses trends in television and video consumption from 2008 to 2020. It outlines three potential scenarios for the evolution of the television industry: 1) "Broadcast as Usual" where the broadcast model adapts to new technologies and consumption patterns; 2) "My Video Web" where online video and internet-connected devices become central to video viewing; and 3) "Community TV" where audiences fragment into local communities. The central scenario of "My Video Web" is presented, where catch-up TV and on-demand services become widespread, audiences spend more time watching video online and on multiple devices rather than just live TV, and households connect directly to the internet rather than traditional networks. This migration to online video threatens to initially destroy
The document discusses the UK's policy for digital terrestrial television (DTT) and the licensing of DTT multiplexes when the platform launched in 1998. Key points include:
- 6 DTT multiplexes were licensed, with different obligations for public service broadcasting (PSB) and pay-TV services across the multiplexes.
- Spectrum for the multiplexes was awarded through a "beauty contest" process rather than an auction at the time.
- The multiplex licenses came with requirements around coverage, technology standards, and mandated capacity for PSB channels.
- Over time the DTT platform has evolved as it moved to higher power transmissions after analogue switch-off and adopted
Onet.pl is the leading internet portal in Poland with the highest number of users, page views, and average time spent per user. It targets young, affluent, urban Poles and Polish emigrants living abroad, who represent attractive demographic groups for advertisers due to their high incomes and purchasing power. Onet.pl offers advertisers effective ways to reach these consumer groups through various online services on its popular and trusted portal.
A Comparative Study on Tata Sky and Videocon D2H Service Providersijtsrd
The Direct to Home DTH services acquired a key position in Indian TV broadcasting Industry in the last decade. The primary objective of this study is to introduce the key players in the Indian DTH broadcast industry. This study also introduces the benefits of DTH services over conventional cable TV services, and how they become a key competitor to DTH providers by digitizing their services. This study also examines the changes that occur by the introduction of digital broadcasting technology. Keywords DTH Services, Satellite Technology, India’s DTH platforms, Mass Communication, Communication Technology. Dalavai Vineeth | Dr. B. C. Lakshmanna "A Comparative Study on Tata Sky and Videocon D2H Service Providers" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-5 | Issue-5 , August 2021, URL: https://www.ijtsrd.com/papers/ijtsrd45176.pdf Paper URL: https://www.ijtsrd.com/management/marketing-management/45176/a-comparative-study-on-tata-sky-and-videocon-d2h-service-providers/dalavai-vineeth
The document provides an overview of the advertising strategies used in the Indian electronic industry, with a focus on direct-to-home (DTH) television services. It discusses the major DTH players in India, including Dish TV, Tata Sky, Big TV, Sun Direct, DD Direct+, and upcoming players like Airtel Digital TV. It also covers the various packages, pricing, and promotional strategies used by the DTH providers to attract subscribers in the growing Indian DTH market.
BI Report Future of Pay TV Table of ContentsKeith Johnson
This document discusses the rise of over-the-top (OTT) TV services and their potential impact on the traditional pay TV model. Key points include:
1) Internet-connected devices are becoming more prevalent in homes and driving increased online viewing of TV shows and movies. This is challenging the pay TV industry's business model.
2) Major tech companies like Google, Apple, and Sony are pushing for cloud-based, multi-screen viewing experiences in order to own the consumer relationship.
3) Younger audiences in particular are more willing to watch TV content exclusively online, threatening cord-cutting. However, cord-shaving where consumers reduce services is more likely in the near term.
IPTV with multiscreen: how to effectively deploy a connected TV strategyVidya S Nath
Multiscreen delivery can be very expensive for cable and IPTV providers with http streaming and difficult with different formats such as HLS, DASH, and CMAF, especially during live TV sports. Unicast streaming with peak traffic over broadband also means 40-43 second lag vis a vis TV, and buffering. Hence pay TV operators are considering multicast ABR (M-ABR) on managed networks. This Frost & Sullivan- Broadpeak paper lays out the common challenges, exact cost benefits, and workflow comparison with Multicast-ABR, along with a case study. You can also download the paper here: https://bit.ly/2JtArWQ
Virgin Media reported its financial results for the first quarter of 2007. Key highlights include:
1) Strong growth in broadband, TV and mobile contract customers due to compelling offers and marketing campaigns promoting bundled services. However, fixed line customers continued to decline due to increased competition.
2) ARPU was slightly down due to lower fixed line usage, but triple play penetration and Old NTL ARPU increased, pointing to continued ARPU growth.
3) Customer churn improved to 1.6% due to more rigorous credit policies and efficient sales channels, while Sky basics had a minimal impact in Q1.
4) Mobile contract growth remained strong through cable cross-sell, while pre-pay declined season
'Independent Radio Productions Commissioned By The BBC' by Grant Goddard [edi...Grant Goddard
A detailed analysis of the commissioning of independent radio programme productions by BBC network radio stations in the UK, written by Grant Goddard in July 2010 for the BBC Trust [edited by BBC Trust].
Ericsson ConsumerLab, annual TV & Media reportEricsson
This report looks at changing consumer behaviors and values such as the increase of streaming video as well as growing willingness to pay for anywhere access.
The TV landscape is changing. New aggregators are enabling consumers to decide what they want to watch and pick-and-mix their own services.
This disruption puts the user at the center. It will be up to brands and service providers to build compelling consumer experiences.
The document proposes a sports channel business in India. It notes that India has a large youth population and rising incomes, making it an attractive media market. The television industry in India is growing rapidly and sports viewership is increasing, with cricket being the most popular but other sports emerging. This presents an opportunity to launch specialized sports channels. Existing sports channels like DD Sports, Ten Sports are discussed as examples of profitable sports television ventures in India. Financial details of Ten Sports show increasing revenues, suggesting the viability of a sports channel business.
'Virgin Radio: New Owner, New Name, New Beginning' by Grant GoddardGrant Goddard
- Bennett, Coleman & Company Limited (BCCL), India's largest media conglomerate, acquired Virgin Radio from Scottish Media Group for £53.2 million.
- As part of the acquisition, BCCL will re-launch the station under a new name and with a £15 million marketing budget later in 2008, as they did not acquire the rights to continue using the Virgin brand name.
- While Virgin Radio broadcasts nationally on AM radio, its audience is heavily skewed towards London, where it also broadcasts on FM radio. The acquisition value is largely due to the London-wide FM license, which BCCL intends to use to build a successful classic rock station in London.
The TVN Group reported financial results for the first quarter of 2011. Revenue grew 7% driven by a 27% increase in pay TV revenue from subscriber and ARPU growth. Online revenue also increased 12% on continued advertising budget shifts. However, TV segment revenue was stable as a 3% decline in advertising was offset by 16% growth in content sales, fees and other revenue. EBITDA grew 19% through operating leverage in pay TV and online, but TV segment EBITDA margin was 32% as programming investments were made.
Frank Hermans discusses Ericsson's vision for the new individual TV experience through IPTV. He outlines three phases of digital TV evolution and how IPTV allows for differentiated TV services through features like exclusive content, targeted advertising, and innovative services. Ericsson has deployed IPTV solutions for over 200 operators worldwide, including 15 of the top 20 IPTV operators. Their ecosystem includes set-top boxes, middleware, portals, and applications.
- This document outlines the terms and conditions for a service package that provides IPTV and fibre internet services from Astro and Maxis respectively.
- Two separate contracts are formed between the customer and each company, with Astro providing the IPTV content and Maxis providing the internet connectivity.
- The document defines key terms, specifies that equipment remains the property of the providing company, and notes that additional terms and conditions on the companies' websites also apply to the use of services and equipment.
The document proposes launching the TiVo digital video recorder product in Poland. It analyzes key indicators about Poland's growing economy and television viewing habits to determine suitability. The Polish economy has steadily grown since joining the EU in 2004. Television is very popular, with over 13 million sets and high viewing hours. TiVo would largely target 16-49 year old urban residents with above average incomes who watch TVN, the most popular station. The marketing campaign will emphasize ease of use and benefits over outdated competitors like Samsung DVRs. Some adaptations are needed for the European market, such as voltage changes. The proposal forecasts 2% market penetration in year one and 3% in year two.
The document discusses Dish TV, India's largest DTH provider. Some key points:
1) Dish TV is promoted by Essel Group and led by Subhash Chandra. It has a 31% market share, making it the largest DTH provider in Asia Pacific.
2) A literature review discusses the growth of DTH in India from 2005-2011, with subscriber numbers growing from 25 million to 44 million.
3) The concept of direct-to-home technology is explained, with Dish TV transmitting signals from satellites directly to customer premises via dish antennas and set top boxes.
4) Features of Dish TV include digital picture quality, 400+ channels, and pay per view options.
Web Radio Monitor 2012, study on online radio in GermanyGoldmedia Group
The study was undertaken on behalf of the Bavarian Regulatory Authority for Commercial Broadcasting (BLM). “Web Radio Monitor 2012” provides an overview of the German online radio market and quantifies use through primary data research, drawing from a survey of all online radio providers. The study includes market and potential analyses as well as a categorisation of internet radios according to genre and type of service.
Online radio germany-webradio_monitor_2011_goldmediaGoldmedia Group
The document provides an overview of online radio in Germany based on a study conducted in 2011. Some key findings include:
- There were over 3,000 online radio stations in Germany at the time, with an average annual growth rate of 47% since 2006. The majority (84%) were online-only stations.
- Online radio offered more variety than commercial FM radio, with greater percentages of formats like oldies, rock, dance, jazz, hip hop, and news formats.
- The study examined the German online radio market, usage trends, mobile usage, social media, advertising, and provided forecasts through surveys of online radio providers and industry experts.
'Global Radio: Consolidation And Competition Issues' by Grant GoddardGrant Goddard
An analysis of the competition issues surrounding Global Radio's acquisition of GCap Media in the UK commercial radio sector, by Grant Goddard in September 2008.
Rating wars occur when TV channels compete for viewers by scheduling popular shows against each other. For example, in the past BBC aired Strictly Come Dancing at 7pm while ITV aired The X Factor at the same time, leading ITV to later air The X Factor at 8pm. Rating wars are important for advertisers to determine which channel has the largest audience. In 2014 BBC and ITV had a rating war during football World Cup scheduling that led soap operas to be rescheduled. Technologies like streaming services have impacted TV audiences by allowing people to watch content on demand. Regulations like watershed determine what content is suitable for children at different times of day.
This document discusses the evolution and future of television. It covers the shift from analog to digital TV, the rise of high-definition and 3D TV, and changing consumer behaviors around accessing content. Emerging platforms for TV include terrestrial, satellite, cable and internet-based IPTV. Global TV shipments and revenue are also discussed. The future of TV is predicted to include technologies like hybrid broadcast broadband TV and over-the-top internet services delivered on new devices beyond traditional set-top boxes.
The document summarizes topics from a four-day program on TV research and opportunities for advertisers. It discusses trends like the redefinition of TV as viewing shifts to multiple screens. Challenges for TV research include measuring combined screen usage. Multi-platform initiatives aim to measure TV, desktop, and mobile together. New opportunities exist for advertisers in social media and paid, owned, and earned media. Measuring online video and streaming across devices is an important area of focus.
THE BEST IPTV in GERMANY for 2024: IPTVreelreely ones
As an SEO expert specializing in the IPTV and VPN niches with over five years of experience, I navigate the unique challenges of these industries adeptly. My strategic approach encompasses competitive analysis, targeted keyword research, content optimization, and high-quality backlink creation. My goal is to optimize my clients' online visibility, generating targeted organic traffic and maximizing their return on investment. With a results-driven approach and a passion for innovation, I'm poised to assist my clients in thriving in an ever-evolving digital landscape.
<a href="https://iptvreel.com">
The document provides an overview of the advertising strategies used in the Indian electronic industry, with a focus on direct-to-home (DTH) television services. It discusses the major DTH players in India, including Dish TV, Tata Sky, Big TV, Sun Direct, DD Direct+, and upcoming players like Airtel Digital TV. It also covers the various packages, pricing, and promotional strategies used by the DTH providers to attract subscribers in the growing Indian DTH market.
BI Report Future of Pay TV Table of ContentsKeith Johnson
This document discusses the rise of over-the-top (OTT) TV services and their potential impact on the traditional pay TV model. Key points include:
1) Internet-connected devices are becoming more prevalent in homes and driving increased online viewing of TV shows and movies. This is challenging the pay TV industry's business model.
2) Major tech companies like Google, Apple, and Sony are pushing for cloud-based, multi-screen viewing experiences in order to own the consumer relationship.
3) Younger audiences in particular are more willing to watch TV content exclusively online, threatening cord-cutting. However, cord-shaving where consumers reduce services is more likely in the near term.
IPTV with multiscreen: how to effectively deploy a connected TV strategyVidya S Nath
Multiscreen delivery can be very expensive for cable and IPTV providers with http streaming and difficult with different formats such as HLS, DASH, and CMAF, especially during live TV sports. Unicast streaming with peak traffic over broadband also means 40-43 second lag vis a vis TV, and buffering. Hence pay TV operators are considering multicast ABR (M-ABR) on managed networks. This Frost & Sullivan- Broadpeak paper lays out the common challenges, exact cost benefits, and workflow comparison with Multicast-ABR, along with a case study. You can also download the paper here: https://bit.ly/2JtArWQ
Virgin Media reported its financial results for the first quarter of 2007. Key highlights include:
1) Strong growth in broadband, TV and mobile contract customers due to compelling offers and marketing campaigns promoting bundled services. However, fixed line customers continued to decline due to increased competition.
2) ARPU was slightly down due to lower fixed line usage, but triple play penetration and Old NTL ARPU increased, pointing to continued ARPU growth.
3) Customer churn improved to 1.6% due to more rigorous credit policies and efficient sales channels, while Sky basics had a minimal impact in Q1.
4) Mobile contract growth remained strong through cable cross-sell, while pre-pay declined season
'Independent Radio Productions Commissioned By The BBC' by Grant Goddard [edi...Grant Goddard
A detailed analysis of the commissioning of independent radio programme productions by BBC network radio stations in the UK, written by Grant Goddard in July 2010 for the BBC Trust [edited by BBC Trust].
Ericsson ConsumerLab, annual TV & Media reportEricsson
This report looks at changing consumer behaviors and values such as the increase of streaming video as well as growing willingness to pay for anywhere access.
The TV landscape is changing. New aggregators are enabling consumers to decide what they want to watch and pick-and-mix their own services.
This disruption puts the user at the center. It will be up to brands and service providers to build compelling consumer experiences.
The document proposes a sports channel business in India. It notes that India has a large youth population and rising incomes, making it an attractive media market. The television industry in India is growing rapidly and sports viewership is increasing, with cricket being the most popular but other sports emerging. This presents an opportunity to launch specialized sports channels. Existing sports channels like DD Sports, Ten Sports are discussed as examples of profitable sports television ventures in India. Financial details of Ten Sports show increasing revenues, suggesting the viability of a sports channel business.
'Virgin Radio: New Owner, New Name, New Beginning' by Grant GoddardGrant Goddard
- Bennett, Coleman & Company Limited (BCCL), India's largest media conglomerate, acquired Virgin Radio from Scottish Media Group for £53.2 million.
- As part of the acquisition, BCCL will re-launch the station under a new name and with a £15 million marketing budget later in 2008, as they did not acquire the rights to continue using the Virgin brand name.
- While Virgin Radio broadcasts nationally on AM radio, its audience is heavily skewed towards London, where it also broadcasts on FM radio. The acquisition value is largely due to the London-wide FM license, which BCCL intends to use to build a successful classic rock station in London.
The TVN Group reported financial results for the first quarter of 2011. Revenue grew 7% driven by a 27% increase in pay TV revenue from subscriber and ARPU growth. Online revenue also increased 12% on continued advertising budget shifts. However, TV segment revenue was stable as a 3% decline in advertising was offset by 16% growth in content sales, fees and other revenue. EBITDA grew 19% through operating leverage in pay TV and online, but TV segment EBITDA margin was 32% as programming investments were made.
Frank Hermans discusses Ericsson's vision for the new individual TV experience through IPTV. He outlines three phases of digital TV evolution and how IPTV allows for differentiated TV services through features like exclusive content, targeted advertising, and innovative services. Ericsson has deployed IPTV solutions for over 200 operators worldwide, including 15 of the top 20 IPTV operators. Their ecosystem includes set-top boxes, middleware, portals, and applications.
- This document outlines the terms and conditions for a service package that provides IPTV and fibre internet services from Astro and Maxis respectively.
- Two separate contracts are formed between the customer and each company, with Astro providing the IPTV content and Maxis providing the internet connectivity.
- The document defines key terms, specifies that equipment remains the property of the providing company, and notes that additional terms and conditions on the companies' websites also apply to the use of services and equipment.
The document proposes launching the TiVo digital video recorder product in Poland. It analyzes key indicators about Poland's growing economy and television viewing habits to determine suitability. The Polish economy has steadily grown since joining the EU in 2004. Television is very popular, with over 13 million sets and high viewing hours. TiVo would largely target 16-49 year old urban residents with above average incomes who watch TVN, the most popular station. The marketing campaign will emphasize ease of use and benefits over outdated competitors like Samsung DVRs. Some adaptations are needed for the European market, such as voltage changes. The proposal forecasts 2% market penetration in year one and 3% in year two.
The document discusses Dish TV, India's largest DTH provider. Some key points:
1) Dish TV is promoted by Essel Group and led by Subhash Chandra. It has a 31% market share, making it the largest DTH provider in Asia Pacific.
2) A literature review discusses the growth of DTH in India from 2005-2011, with subscriber numbers growing from 25 million to 44 million.
3) The concept of direct-to-home technology is explained, with Dish TV transmitting signals from satellites directly to customer premises via dish antennas and set top boxes.
4) Features of Dish TV include digital picture quality, 400+ channels, and pay per view options.
Web Radio Monitor 2012, study on online radio in GermanyGoldmedia Group
The study was undertaken on behalf of the Bavarian Regulatory Authority for Commercial Broadcasting (BLM). “Web Radio Monitor 2012” provides an overview of the German online radio market and quantifies use through primary data research, drawing from a survey of all online radio providers. The study includes market and potential analyses as well as a categorisation of internet radios according to genre and type of service.
Online radio germany-webradio_monitor_2011_goldmediaGoldmedia Group
The document provides an overview of online radio in Germany based on a study conducted in 2011. Some key findings include:
- There were over 3,000 online radio stations in Germany at the time, with an average annual growth rate of 47% since 2006. The majority (84%) were online-only stations.
- Online radio offered more variety than commercial FM radio, with greater percentages of formats like oldies, rock, dance, jazz, hip hop, and news formats.
- The study examined the German online radio market, usage trends, mobile usage, social media, advertising, and provided forecasts through surveys of online radio providers and industry experts.
'Global Radio: Consolidation And Competition Issues' by Grant GoddardGrant Goddard
An analysis of the competition issues surrounding Global Radio's acquisition of GCap Media in the UK commercial radio sector, by Grant Goddard in September 2008.
Rating wars occur when TV channels compete for viewers by scheduling popular shows against each other. For example, in the past BBC aired Strictly Come Dancing at 7pm while ITV aired The X Factor at the same time, leading ITV to later air The X Factor at 8pm. Rating wars are important for advertisers to determine which channel has the largest audience. In 2014 BBC and ITV had a rating war during football World Cup scheduling that led soap operas to be rescheduled. Technologies like streaming services have impacted TV audiences by allowing people to watch content on demand. Regulations like watershed determine what content is suitable for children at different times of day.
This document discusses the evolution and future of television. It covers the shift from analog to digital TV, the rise of high-definition and 3D TV, and changing consumer behaviors around accessing content. Emerging platforms for TV include terrestrial, satellite, cable and internet-based IPTV. Global TV shipments and revenue are also discussed. The future of TV is predicted to include technologies like hybrid broadcast broadband TV and over-the-top internet services delivered on new devices beyond traditional set-top boxes.
The document summarizes topics from a four-day program on TV research and opportunities for advertisers. It discusses trends like the redefinition of TV as viewing shifts to multiple screens. Challenges for TV research include measuring combined screen usage. Multi-platform initiatives aim to measure TV, desktop, and mobile together. New opportunities exist for advertisers in social media and paid, owned, and earned media. Measuring online video and streaming across devices is an important area of focus.
THE BEST IPTV in GERMANY for 2024: IPTVreelreely ones
As an SEO expert specializing in the IPTV and VPN niches with over five years of experience, I navigate the unique challenges of these industries adeptly. My strategic approach encompasses competitive analysis, targeted keyword research, content optimization, and high-quality backlink creation. My goal is to optimize my clients' online visibility, generating targeted organic traffic and maximizing their return on investment. With a results-driven approach and a passion for innovation, I'm poised to assist my clients in thriving in an ever-evolving digital landscape.
<a href="https://iptvreel.com">
The document discusses the future of pay TV and the impact of video content convergence across multiple screens. It examines how connected devices and social media will affect the pay TV value chain. Key points discussed include the rise of internet video and over-the-top TV, the growing importance of multi-screen viewing experiences, and how pay TV operators are developing hybrid TV models and "TV everywhere" strategies to engage consumers in this new landscape.
Pay tv market size, industry trends, share and forecast 2021 2030MichaelCrichton7
The Pay TV market size is expected to be worth around US$ 210.3 billion by 2030 and is anticipated to grow at a noteworthy CAGR of 1.7% from 2021 to 2030.
Cutting the Cord_ The Rise of IPTV in USA.pdfXtreame HDTV
The landscape of television broadcasting has undergone a remarkable transformation in recent years, propelled by advancements in technology and changes in consumer behavior. Internet Protocol Television (IPTV) stands at the forefront of this revolution, offering a new way to deliver television content over the internet. In the United States, IPTV has gained significant traction, reshaping how Americans consume and interact with television programming. This article provides a comprehensive exploration of IPTV in USA, delving into its origins, growth, impact, and future prospects.
IPTV WF Presentation - Connected TVs Vs STBsAminoTV
Connected TVs vs. STBs
• TV replacement cycle vs. content innovation cycle
• Role of STBs in emerging markets
• Service usage patterns on connected TVs and STBs
• Content distribution in the home
How ott revolutionising the television experience in indiaAlvin Thomas
TV on the Internet’ is not coming but it has already arrived and set its roots. But television is not dying, it’s just going to evolve- a new makeup and a novel experience. And, how OTT is bringing that change to traditional TV experience.
Will the Second Wave of Online Video Distribution Services Drown Out U.S. Pay...Cognizant
With the advent of numerous online video delivery (OVD) services by content providers, the pay TV industry is primed for a challenging time. We offer a detailed list of what to start doing, keep doing and stop doing for such pay TV providers.
The document summarizes the findings of the 10th wave of the Televidente 2.0 report on video consumption trends among Spanish internet users. Key findings include:
1) Non-linear video consumption on platforms like YouTube, OTT services and TV channel apps is increasing, while consumption of linear TV on DTT is decreasing.
2) IPTV is losing relevance for linear channel consumption and subscriber motivation, while on-demand content on IPTV and OTT platforms is gaining popularity.
3) Around half of Spanish internet users now pay for an IPTV or OTT video service, and many have subscriptions to both.
The future of european video on demand is tv basedPietro Lambert
This document discusses how TV-based video on demand (VOD) services will become more prominent than PC-based VOD services in Europe over the next 5 years. It cites consumer preference for watching video on TVs rather than PCs, the availability of affordable TV-based VOD solutions for small providers, and the growth of connected TV devices. The document also argues that targeted advertising will be key to the profitability and growth of TV-based VOD revenues, which it predicts could surpass €2 billion by 2013.
The document discusses the evolution of connected TV and the initiatives of Telkom Indonesia to meet customer demands in this area. It outlines how TV has evolved from traditional cable to integrated IP video experiences across multiple devices. It also discusses the challenges of connected TV relating to broadband connectivity, user experience, and content features. Customer demand is highlighted as being for time-shifted and on-demand content. Telkom's initiatives are presented as converging their services across platforms and devices to provide integrated multi-service experiences to customers on TV, PC and mobile through their SmartTV, TelkomVision and Speedy products and promotions.
Defining the IPTV service and content strategyDKAL
This document discusses defining the IPTV service and content roadmap. It introduces the speaker and their experience in launching IPTV services. It then covers shaping the IPTV strategy in relation to content production and aggregation, distribution platforms, and user devices. Case studies on specific IPTV services and the BBC iPlayer are also presented.
Mobile connected TVs are driving growth in connected TV usage through tablets. This shifts viewing habits to an internet-based model and away from traditional TV distribution. This has consequences for players across the value chain and raises regulatory issues around balancing existing rules for traditional media with the open internet environment. As viewing shifts to mobile, regulators must address challenges around competition, content regulation, and rights management in this new landscape.
Abstract-Video On Demand; New Digital & Broadband Video Distribution-3Q06Roger Towne
This document provides a summary and forecast of the video on demand (VoD) market. It finds that while VoD growth has already been rapid at over 40% per year, explosive growth is expected to begin in 2008 as technologies mature. These include increased IPTV deployment, more favorable movie release windows for VoD, and new devices that facilitate accessing broadband content on TVs. The report provides forecasts for VoD revenue and subscribers through 2010 for different distribution channels and regions. It is intended for professionals in industries involved in video distribution, content, and enabling technologies.
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Television and on-demand audiovisual services in the Russian Federation
1. Television and
on-demand audiovisual
services in the Russian Federation
A report by
J’son & Partners Consulting
for the European Audiovisual Observatory
3. The structure of Russian television, 2010
Total households – 52,2 mln (100%)
Households with TV – 50,6 mln (96,9%)
Pay TV – 16,3 mln (31%)
Cable TV Satellite TV
6,3 mln (12%)
9,6 mln (18%)
IPTV
Источник: J’son & Partners Consulting
0,44 mln (1%)
Source: J’son & Partners Consulting
Every third family in Russia watches pay TV.
3
5. Marketing and technological classification of TV services
Why is new classification necessary?
The boom of new television technologies and services, abundant new marketing terms
Linguistic incompatibility of two fixedly approaching “continents” that are terrestrial and non-terrestrial
TV
Forthcoming total TV digitalization in Russia and new approaches to the commercialization of TV
services
The example of linguistic confusion: What is pay TV?
☹ Pay TV is television, a subscriber pays
for!
Definition in incorrect, because there is also a fee for conditional-free channels that propagate
via networks of shared access and don’t relate to “pay TV”.
☹
Definition is twice incorrect. Firstly, there are terrestrial services of “pay TV”, for instance in
Pay TV is cable, satellite and IPTV! DVB-T networks. Secondly, cable and satellite TV provide such types of services that include
free channels only.
☹
Definition is incorrect, because “pay TV” services can be provided in analogue networks as
Pay TV is digital TV!
well.
☹
Definition is close to the real situation in the Russian TV market, however there are also
Pay TV is TV with conditional access!
examples of “conditional-free TV” with conditional access.
5
6. Marketing and technological classification of TV services
Free, Conditional-free and Pay TV services
Type of TV services
Free channels Free TV Conditional-free TV
Technical support Pay TV
Paid channels
Source: J’son & Partners Consulting
The main players on the conditional-free and pay TV markets
In Russia there is a significant volume of analogue TV
consumption. Many operators provide both digital and
analogue TV services, and they all have the analogue TV
subscriber base, significantly exceeding the number of
digital TV subscribers.
6
Source: J’son & Partners Consulting
7. Marketing and technological classification of TV services
Маркетинговая и технологическая классификация ТВ
Linear and non-linear TV
Linear TV Non-linear TV
User terminals
Closed systems Open systems Closed systems Open systems
IPTV
Cable TV Analogue
VOD for TV Connected TV
TV terrestrial TV
Satellite TV
Digital TV OTT
PC, PAD IPTV Web TV VOD for PC Web-portals
VOD for
Smartphones TV to mobile
smartphones
Video to mobile
Source: J’son & Partners Consulting
New technologies and programs and new types of subscribers’ devices move TV market
more and more actively to non-linear TV
7
9. Linear terrestrial TV
Analogue broadcasting in Russia
Average daily audience federal channels, October, 2011
18,0 16,4
15,5 15,3
16,0
14,0
12,0
10,0 8,1 7,9
8,0
6,0
Terrestrial broadcasting is financed by state
3,8 3,4
4,0 2,3 2,1 2,1 1,9 1,8 1,6 1,6
1,3 0,9 0,8 0,8 0,7
budget and advertisers’ fees
2,0 0,2
0,0
Coverage of Russian population by Shares of advertising expenditures of countries, 2010
terrestrial analogue broadcasting
Japan 40% 28% 16% 12% 4%
5 channels 33,0%
4 channels 56,1% Poland 49% 21% 14% 11% 5%
3 channels 73,2% Germany 24% 62% 5% 5% 4%
2 channels 96,7%
Great Britain 29% 33% 29% 6% 3%
1 channel 98,8%
Russia 54% 16% 11% 14% 5%
Source: Rospechat’
TV Print Internet Outdoor Radio
9
Source: J’son & Partners Consulting
10. Linear terrestrial TV
Switching to digital terrestrial broadcasting
Ministry of communication has
expressed the need to transition to
digital broadcasting standards Risks of FTP implementation:
1997
Financial risk
The first in Russia zone
of experienced digital
R & D work "Development of a
comprehensive project to establish a
Lack of overall detailed action plan
terrestrial TV in Nizhny
1998-1999
system for digital television Delay of legislative regulation and absence of
Novgorod broadcasting in Russia"
digital standards
2000 The first samples of the Compressed transition period
digital set-top box DVB T
"Elf" Substantial technical problems with
Experimental Zone
for digital 2001 implementation of FTP
terrestrial and
cable TV in St. Insufficient information campaign to support
Petersburg
2004 the transfer to digital format
Russian Federation Government
Decree "About introduction of the 2005
Russian Federation in the European
system of digital television DVB»
The first edition of the project To overcome the above mentioned problems, it
"Development Programme in the
Russian Federation the European seems appropriate to examine and use the
system of TV broadcasting DVB»
experience of countries that have successfully
completed the transition to digital
Federal Target Program (FTP) for the development of broadcasting for 2009-
2015 was adopted in November 2009
broadcasting.
10
11. Linear terrestrial TV
Partners and regional broadcasting
«Single upstream»
«Double upstream»
Federal
HeadEnd Federal
HeadEnd
Local
Broadcasting
Network
Local Regional
Local
Broadcasting HeadEnd
Broadcasting
Network
Network
Three groups of central channels:
Number of Subjects of Regional programs,
- Russian universal channels (“Channel One”, “Russia 1”, NTV, “Channel TV channel
partners RF hours
5”),
- Federal network channels (“TV-Center”, CTC, TNT, “REN TV”), one of СТС 191 83 2,6
which is universal - “REN TV”, ТNТ 522 79 3
- Specialized terrestrial channels (“Russia 2”, “Russia K”, “Domashniy”, RЕN-TV 1100 80 3
“MUZ”, MTV, “TV3”, “Peretz”, “Russia 24”, “Euronews”, “2x2”, “Zvezda”, ТV-Center 241 33 1,6
“Semerka”). Zvezda 335 77 3
Source: NAT
11
13. Linear non-terrestrial TV
Current Pay TV subscribers base evolution Dynamics of Pay TV market volume in Russia and
in 2010 – H1 2011, million households Federal districts, 2009-2010
2010 H1 2011 1400 SOUTH
Total 16,3 18,1
1203
Satellite 6,3 7,5 FAR EAST
1200
Cable 9,6 9,9 89
mln USD
IPTV 0,44 0,7 1023 56
SIBERIA
1000 80 107
Source: J’son & Partners Consulting, companies data
47
116
95 URAL
Russian TV market structure by technologies, 2010 800 39
106
31 249 NORTH
CAUCASUS
600
224
Analog VOLGA
cable
137
85%
Satellite
400 111
34%
Fix NORD-WEST
66%
IPTV Digital 200 411
4% cable 329 CENTER
11%
0
Pay TV market
2009 2010
Source: J’son & Partners Consulting fieldwork data, companies data volume in RF,
mln USD
Source: J’son & Partners Consulting
13
14. Linear non-terrestrial TV
Penetration and Pay TV operators in Russia, 2010
In Russia, the highest Pay TV penetration areas generally match the location of the economically developed centers. The only
exception is the Moscow (24%), Moscow Region (33%) and Kamchatka Territory (65%).
14
15. Linear non-terrestrial TV
Subscribers’ equipment
Sales of subscribers’ equipment in physical terms by types, mln
Sales of subscribers’ STB equipment in money terms, mln USD
units
0,1
246 0,2
0,1
0,5
0,6 0,6
0,2 0,3
0,3
171 185 0,2
151 152
1,9
90 0,1 1,7
1,5 1,6 1,6
0,2
0,5
2007A 2008A 2009A 2010A 2011E 2012F
Source: J’son & Partners Consulting 2007A 2008A 2009A 2010A 2011E 2012F
Satellite Cable IPTV
The structure of sales of subscribers’ equipment in 2010 Source: J’son & Partners Consulting
The share of leading players of the Russian market of STB equipment
Smartlabs
7%
HUMAX
Elecard
11%
4%
COSHIP Realcube
2% 2%
General Satellite
28% ZYXEL
Другой Другое
2%
15% 3%
AMINO
ZTE
3%
Digi Raum 3%
Electronics
35%
Source: J’son & Partners Consulting
Source: J’son & Partners Consulting
15
16. Linear non-terrestrial TV
Digital non-terrestrial linear television
Operator Package Pay TV channels breakdown by provenance and localisation degree
Russian-
language
channels
The most popular translated TV channels:
Animal Planet, Discovery Channel, National Geographic 19%
The most popular untranslated TV channel: 55%
Translated
BBC World channels 26%
Untranslated
The most popular Russian-language TV channel: channels
RBC-TV
Source: J’son & Partners Consulting, company data
Operator Pay TV channel bundling by categories, 2010
Adult; 1%
Entertainment;
Education; 20% 25%
This fact highlights a considerable difference
Music; 11%
Sports; 11%
between Russian viewers and their Western
counterparts who prefer movies and sports
Ethnic; 0,4%
Movies; 13% channels
Childish; 8%
Information; 9%
Source: cableman.ru
16
17. Linear non-terrestrial TV
Forecasts of linear TV development in Russia by 2015
The definition of “digital dividend” Pay TV subscriber base dynamic in Russia, 2009-2015
digital dividend 40% 42%
25,0 45%
Spectrum
37%
Existing 32% 35% 40%
20,0 30% 35%
analogue Existing 27%
30%
channels program 15,0 25%
channels 21,1 22,5 23,6 20%
10,0 18,0 19,4
14,5 16,3 15%
5,0 10%
Analog Digital Time 5%
broadcasting Transition broadcasting 0,0 0%
2020 2009 2010 2011 2012 2013 2014 2015
Source: ITU
Source: J'son & Partners Consulting
By 2016 four of ten households will use pay TV
17
18. Linear non-terrestrial TV
Forecasts of linear TV development in Russia by 2015
Forecast of Pay TV subscriber base structure in Russia by Federal Districts, 2009-2015
100%
SOUTH
90% FAR EAST
SIBERIA
80%
URAL
70%
NORTH CAUCASUS
60%
Central Federal District has the largest subscriber VOLGA
share and, according to estimated of J’son & 50%
Partners Consulting, the share of this district will NORD-
40%
be growing and by the end of 2015 will reach 37% WEST
of the total Pay TV subscriber base 30%
20%
CENTER
10%
0%
2009 2010 2011 2012 2013 2014 2015
Source: J'son & Partners Consulting
18
22. Non-linear TV in Russia
Closed systems
The main players of VOD market in closed systems
Providers Devices VOD type
TV sets PPV, NPVR
Beeline
Smartphones PPV, SVOD The main business model used by
TV sets PPV, NPVR
МТS
Megafon
Smartphones
Smartphones
PPV
PPV, SVOD
providers is PPV
AKADO TV sets PPV
Rostelecom TV sets PPV, NPVR, PVR, SVOD
Beeline TV sets PPV, NPVR
Source: companies data
Indicators of VOD in closed systems by devices in Russia, 2010-2011
PPV per unit of content, RUB, 2011 Number of subscribers, mln of people Number of projects
14
100 12
5,3
8 3 4
1,5 0,7 1,3 2 2
89
2010 2011 2010 2011
VOD for TV VOD for smartphones VOD for PC
Source: J’son & Partners Consulting
22
23. Non-linear TV in Russia
Open systems
Shares of content segments at the Russian Forecast of Web TV market, million USD, 2010-2016
market, 2010 music
non-linear 8%
Mob TV
4% games and
17
TV applications
broadcasting in the 9
Market volume is 6% vendors
shops 4
1 799 mln USD information
12% 0,1 0,2 0,72 1,7
3% RBT
pictures 41%
6% 2010 2011 2012 2013 2014 2015 2016
games
20%
Source: J’son & Partners Consulting
Video advertising market structure in 2010, million USD; %
Rutube.ru
6,54 4,9 Tvigle
According to forecasts of J’son & Partners Consulting, 24% ВГТРК
Internet video advertising market in Russia will increase from 32% Mail Group
2.4% of Internet advertising market in 2010 to 12% in 2016. It 2,5
Smotri.com
Ivi.ru
corresponds with the gap in share of video advertising in the 0,2 12% Russia.ru
structure of internet advertising market as a whole of USA 1%
0,8 Zoomby
indicators for three years. 0,9 1,2 1,8 Другие
4% 1,4
Others
Others
5% 6% 9%
7%
Source: J’son & Partners Consulting
23
24. Non-linear TV in Russia
Open systems
Successful projects of paid open online-cinemas
GetMovies.RU
NOW.RU Project start: 2006
VIDEO.RU
Project start: March, 2011 The first full-fledged legal digital video store in RuNet.
Project start: July, 2007
In July, 2011 the portal has signed an agreement with the Daily audience is 50,000 users.
Video.ru became the first portal to offer video content on
company "Russian World Studios“; due to that for the first The only project that offers HD Ready video.
the terms of the unlimited access.
time in Russia films will be legally available online earlier
than in cinema theatres
OMLET.RU TRAVA.RU
Project start: May, 2009 Project start: June, 2010
Omlet.ru became the only Runet web site, providing the Multimedia portal of licensed entertainment content "Trava.ru"
possibility of online-broadcasting and purchase of the is available on browsers and all popular mobile platforms.
content on the VOD model without advertising. Project is based on "cloud technology".
Source: companies’ data
24
25. Non-linear TV in Russia
Forecasts of Non-linear TV development in Russia by 2015
Forecast of subscriber base and revenue from the sale of services and terminal equipment for Non-
linear60 2009-2015
TV, 200 185,72 70
171,2 17751,6
180
159 165
152,7 156 46,5 51,6
60
50 160
41,1 46,5
35,7 50
140 30,5 41,1
40
200
120 35,7 40
171,2 185,72 30,5
30
150 100
25,6 30
80
18,9 159 165 177
100
20 25,6 152,7 156
60 20
50
10 18,9
40
10
20
00 0 0
2009 2010 2011 2012 2013 2014 2015
2009 2010 2011 2012 2013 2014 2015
Sales of services and terminals, mn USD Non-line TV subscriber base, mn people
Source: J’son & Partners Consulting
Revenue from the sale of non-linear TV services in 2010 amounted to only 0.4% - 0.8 million dollars.
This is primarily due to the newness of the format, poor consumer culture of paid digital content and
the absence of its broad relevant base.
25