This document provides an agenda for the EuroFinance 21st annual conference on International Cash, Treasury & Risk for Finance Professionals in Asia to be held from May 20-22, 2015 in Singapore. The conference will focus on helping treasury professionals balance innovation, growth, regulation and uncertainty. It will include sessions on topics like FX hedging mistakes, managing regulatory risk, liquidity optimization, payments solutions, and doing business in China. Keynote speakers will discuss issues like the future of the RMB, using data and technology to transform treasury, and balancing business growth with an uncertain global economic environment. The agenda outlines the daily schedules, session details, speakers and open discussion formats designed to debate key industry topics.

1. Wednesday 20 - Friday 22 May 2015
Suntec Convention & Exhibition Centre
Singapore
Official lead sponsor Official sponsors Technology and
market data sponsor
Global sponsor
www.eurofinance.com/asia
New Venue! – New Formats! – New Topics!
KYC FX volatility Payments solutions Liquidity optimisation
RMB regulation update China’s banking crisis Plus many more...
Treasury on a tightrope: Balancing innovation and growth with regulation and uncertainty
EuroFinance’s 21st annual conference on
International Cash, Treasury & Risk
for Finance Professionals in Asia
Pioneers on the path
to RMB freedom
Jackson Xu, Regional Treasurer,
Alstom
A riddle, wrapped in a
mystery, inside an enigma
Michael Pettis, Author & Finance
Professor, Guanghua School of
Peking University
What is innovation and
does it matter?
Mark Gallagher,
Formula 1 Executive

2. 2 | The most prestigious treasury and finance event in Asia
“A great event. The ability to listen
and learn from my peers is invaluable.”
— Thornton Williams, Treasury
Manager, Fletcher Building Ltd, NZ
“An important annual network event
for those with an interest in treasury.”
— Sophia Porcelli, Regional Treasurer,
Akzo Nobel, Singapore
The most prestigious treasury
and finance event in Asia
Save up to $810 – Book by Friday 27 March 2015
27%
Vice President /
Assistant Treasurer /
Controller
21%
Manager
5%
Consultant /
Analyst / Supervisor
47%
Treasurer / Director /
Head (Managing Director /
President / CEO / CFO / COO
Who are our
delegates?
Follow the conversation:
@EuroFinance | #EuroFinance
Join our LinkedIn group:
eurofinance.com/linkedinasia

3. The most prestigious treasury and finance event in Asia | 3
NEW FORMATS!
Speakers’ Corner – An all new opportunity to talk to our
speakers one-to-one and delve deeper into topical discussions
Open Spaces – Speakers join the audience to debate and discuss key
industry topics in our brand new interactive format
NEW TOPICS!
Disruptive risks
Top treasury innovations and opportunities
Essential China
PROGRAMME HIGHLIGHTS
The top FX hedging mistakes and how to avoid them Page 6
Keeping the regulators happy: From KYC to sanctions Page 6
Cash and treasury in China: The deregulation dimension Page 7
The ASEAN update Page 7
What is innovation and does it matter? Page 8
A riddle, wrapped in a mystery, inside an enigma Page 11
The world is at an inflection point. The US recovery is showing positive signs, the
Eurozone is a question mark, emerging market growth is lower than pre-crisis
levels and in Asia everything, as always, depends on China.
But there is another view. The past decade has been one of above-
average expansion, even including the years of the financial crisis and in many
emerging markets there has been success in implementing structural reforms. In
this view, global growth is not such an issue and there are grounds for optimism.
However, this split makes the world a tough place to do business and nowhere is
this more keenly felt than in treasury, where risk must be managed, cash flows
corralled and efficiencies wrung.
This world-class event will focus on the key role of centralised treasury
in driving business forward and how to balance growth with regulation
and uncertainty.
Get the latest innovations from the world’s top companies, banks and solutions
providers and reap the benefits of their insights and experience. Plus, we give you
the chance to help shape your treasury going forward.
www.eurofinance.com/asia
Treasury on a tightrope:
Balancing innovation and growth
with regulation and uncertainty

4. 4 | The most prestigious treasury and finance event in Asia
The conference venue and hotel bookings
Suntec Singapore Convention Exhibition Centre | 1 Raffles Boulevard, Suntec City, Singapore 039593 | www.suntecsingapore.com
For preferential rates at the local Pan Pacific hotel please book through Zibrant, our official accommodation bureau, either via www.zibrant.com/efc or
by calling +44 (0)1332 285 518. EuroFinance strongly advises that you reserve your hotel accommodation as soon as possible as rooms will be subject to
availability at the time of booking.
DAY 2
Innovation and opportunities for treasury
08:00 Refreshments and exhibition opens
09:00 Welcome
09:10 What is innovation and does it matter?
09:50 Cryptocurrencies: Should you care?
10:20 Treasury Verdict: Your thoughts?
11:00 Refreshment break and Speakers’ Corner
11:40 Conference splits into two streams
STREAM 1 – Getting the right liquidity optimisation
11:40 How information and data really will transform liquidity
12:20 Talking about a revolution
13:00 Lunch
14:20 Effectively managing volatility
15:00 Cash flow forecasting: A journey
15:40 Refreshment break and Speakers’ Corner
16:20 OPEN SPACES – Managing and investing your liquidity
STREAM 2 – Current trends in treasury
11:40 Gather it, manage it: Dashboards to use information flows
12:20 All payment paths lead to the centre
13:00 Lunch
14:20 The message is ‘mobile’
15:00 Managing a tough time for oil companies
15:40 Refreshment break and Speakers’ Corner
16:20 A speedy route to payments centralisation
17:00 Adjourn to day three
DAY 3
All things China
08:00 Refreshments and exhibition opens
09:00 Darkness at the end of the tunnel?
Doing business in China
09:30 A riddle, wrapped in a mystery,
inside an enigma
10:10 Refreshment break and Speakers’ Corner
10:40 The future of the RMB
11:30 From treasurer to finance leader: China to Asia
12:10 Lunch
13:10 Solid knowledge of China makes treasury flow
13:50 Pioneer on the path to RMB freedom
14:30 Conference summary and questions
DAY 1
Tricky timing for treasury: Managing cash and treasury risks
08:00 Registration, refreshments and exhibition opens
09:00 Welcome to the 21st international
09:05 Opening address
09:10 The trouble with left field
09:40 Future risks; future perspectives
10:40 Refreshment break and Speakers’ Corner
11:20 The top FX hedging mistakes and how to avoid them
12:00 Can technology tame risk and cash issues?
12:30 Lunch
13:50 Keeping the regulators happy: From KYC to sanctions
14:20 Coping with regulatory risk: Implications for treasurers
15:00 Refreshment break and Speakers’ Corner
15:40 Conference splits into three OPEN SPACES
A new EuroFinance format with expert contributors including economists,
regulators, banks and a number of corporates in a relaxed setting
discussing topical challenges and how to deal with them. Sit back and
listen or raise questions and add to the conversation – the choice is yours.
Choose from one of the following three sessions:
OPEN SPACES 1 – Tricky timing for treasury:
Managing cash and treasury risks
OPEN SPACES 2 – Future funding conundrums
OPEN SPACES 3 – The ASEAN update
17:20 Adjourn to the Treasury Networking Reception
Programme | At a glance Wednesday 20 - Friday 22 May 2015

5. The most prestigious treasury and finance event in Asia | 5
Tricky timing for treasury: Managing cash and treasury risks
Chaired by: David Blair, EuroFinance Tutor MD, Acarate, Singapore
11:20 The top FX hedging mistakes and how to avoid them
Despite all the academic research and all the regulatory definitions,
the problem of how best to manage foreign currency exposures has
tested corporate treasurers. It is hard to measure success, yet easy
to see cost. It is difficult to create KPIs. And rapid business change
makes it hard to maintain consistency or, where necessary, to tailor
hedge programmes to keep pace. In addition, companies continue
to make basic errors in hedging strategy and implementation.
These include taking directional views, poor business forecasting,
asymmetric policies on losses and profits and creating unnecessary
volatility through the use of inappropriate instruments. All these are
common and all are straightforward to cure. In this panel, discover
how FX hedging can go wrong and how best to ensure that it doesn’t.
Jarno Timmerman, Head of Treasury, SEAP, Akzo Nobel, Singapore
Jan-Martin Nufer, Director Treasury Funding, Borealis Group, Austria
Edoardo Sirtori, Group Vice President, Head of Treasury, Asia,
STMicroelectronics, Singapore
12:00 Can technology tame risk and cash issues?
Treasury has a key responsibility to ensure that a company’s daily
financial operations are sound, secure and efficient. In order to do
so, technology has begun to play a bigger and bigger role. From
currency risk to broader enterprise risks, what technology choices are
relevant? Treasuries must able to run stress tests, scenario analysis,
sensitivity analysis and other key risk analytics. And these analyses
must be available in digestible reports so that time is spent analysing
risk, not managing the data collection process. Ideally, systems and
software will be able to capture financial, operational and compliance
risks across the enterprise and provide valuable intelligence that can
be used to drive decision-making. The problem is which system to
choose? And then, how easy is it to integrate with legacy software
and processes? The latest hardware and software promise a paradigm
shift in capabilities, but is the cost and complexity of implementation
realistic for ‘normal’ corporates?
Moderated by: Victor Penna, MD, Head, Treasury Solutions,
Transaction Banking, Standard Chartered, Singapore
Sherwin Siregar, Deputy CEO, Atlas Sound Vision, Singapore
Philippe Rousset, Chief Financial Officer – Asia Industrial,
Veolia Water Technologies, Singapore
12:30 Lunch
08:00 Registration, refreshments and exhibition opens
09:00 Welcome to the 21st international Asia
Carolyn Meier, Managing Director, EuroFinance
09:05 Opening address
Noel Quinn, Group General Manager Regional Head of Commercial
Banking, Asia-Pacific, HSBC, Hong Kong
09:10 The trouble with left field
The world economy faces persistent low growth. The Eurozone is
still a worry and political event risks are high. The IMF writes about
an unprecedented and synchronised slowdown in growth and rise in
debt in emerging economies too. Regulation threatens everyone from
banks to borrowers, to tech companies hurt by fears about snooping
and data protection to derivatives counterparties. China is an enigma,
its financial system opaque, its currency in transition, its population
restive. Cybercrime and Cloud risks create new problems daily for
MNCs. And demographic and systemic conflict seems to be spreading,
as do potentially pandemic diseases. How do corporations manage
these conjunctions? How do they isolate the financial and operational
effects? Can a company cope?
Paul Mackel, Managing Director, Head of Asian Currency Research,
HSBC, Hong Kong
09:40 Future risks; future perspectives
What’s the state of play with treasury: strategic or not? What does
the CFO expect from treasury? What are the mandates now and
what will they be in the future? What are the emerging trends and
key challenges and risks for treasury? This session will talk about the
treasurer of the future, the problems and pitfalls. With key insights
from the 2015 Deloitte Global Corporate Treasury Survey this session
will report on your key challenges such as volatility, cash repatriation,
global visibility and whether or not companies really have the right
infrastructure to support their treasury. From in-house banks and
shared service centres; from restricted economies to cyber threats and
BEPS, hear about global treasury perspectives.
Aron Akesson, Regional Treasurer, Carlsberg, Hong Kong
Benny Koh, Managing Director, Treasury Services South East Asia,
Deloitte Touche LLP, Singapore
Melissa Cameron, Global Treasury Services Leader,
Deloitte Touche LLP, US
Brenda Oh, Asia Treasurer, GE Energy, Singapore
Edwin Tey, Treasurer, Global Logistics Properties, Singapore
10:40 Refreshment break and Speakers’ Corner
DAY 1 | Plenary sessions Wednesday 20 May 2015
13:50 Keeping the regulators happy: From KYC to sanctions
It was once common for executives in Asia to claim that they had
little to fear from the impact of the huge re-regulation programme
occurring in the US and Europe. Not anymore. Increasing regulation
creates significant costs and risks for organisations in Asia, just as
much as it does elsewhere. And it is not simply that extra-territorial
rules, such as FATCA, create local problems. Businesses that ignore
global norms face sanctions in key international markets. More
challenging still, local regulators have started to show an interest in
copying international regulations and methods. So, in Hong Kong, for
example, civil (instead of criminal) law is being used extraterritorially
against offshore parties. What are the key regulatory impacts and
what you need to know and do now?
Frank Morisano, Managing Director, Ma Lee Advisory Ltd, Hong Kong
14:20 Coping with regulatory risk: Implications for treasurers
Confused by the ever increasing burden of regulation? Well, you are
not alone. Regulatory risk tops the treasury agenda in EuroFinance
research worldwide as companies are increasingly concerned about
their compliance to issues like sanctions or the impact of wide ranging
regulation in the bank and markets space. Solutions providers,
banks and consultants say that companies are looking for detailed
solutions to ensure they are compliant globally. From KYC issues to
the challenges surrounding FX, FATCA and continued bank legislation,
this panel will describe the best and most cost effective ways to
handle the legal, regulatory and reputational risks that Asia-based
treasuries must now manage.
Michael Sack, Head of Treasury Financing, Sivantos Group, Singapore
Kristen Tiner, Head of Risk Segment, Asia Pacific, Thomson Reuters
Jonathan Woodward, Head of Asia Pacific, FXall, Thomson Reuters,
Singapore
15:00 Refreshment break and Speakers’ Corner
15:40 Conference breaks into three OPEN SPACES
A new EuroFinance format with expert contributors including
economists, regulators, banks and a number of corporates in a relaxed
setting discussing topical challenges and how to deal with them. Sit
back and listen or raise questions and add to the conversation – the
choice is yours.

6. 6 | The most prestigious treasury and finance event in Asia
OPEN SPACES 1
Tricky timing for treasury: Managing cash and treasury risks
Chaired by: David Blair, EuroFinance Tutor MD, Acarate, Singapore
Fears of a hard landing in China, a banking crisis, an explosive
deflation of the housing bubble or a slump in the renminbi have
all been global talking points for the past three years. And recent
data have encouraged the doomsayers. Money supply growth
has been subdued, the shadow banking system continues to
worry, the current account surplus has been under pressure and
a correction in the renminbi as the dollar strengthens could cause
further problems.
In the rush to adopt the renminbi the benefits for trade settlement,
for payments processing and for funding, have been well
documented. But there are risks too. The most obvious is the
complexity of the operating environment. For example, in just a
few months at the end of 2014, SAFE, China’s State Administration
of Foreign Exchange, announced the revocation and expiration
of 34 foreign exchange regulations and said it would publish
a new catalogue of foreign exchange rules by the end of 2014.
SAFE is then joined by the PBOC in the oversight of international
payments, making it even harder hard to discover what is and is not
permissible. This in turn forces companies to rely on local banks
for advice and execution, creating counterparty and operational
risk with opaque institutions. And adopting the renminbi means
adopting unfamiliar local practices and financial instruments.
Aron Akesson, Regional Treasurer, Carlsberg, Hong Kong
Rachel Miao, Finance Director, Dover Corporation Regional
Headquarters, Asia
Ernest Mui, Director, Treasury Tax, Knorr-Bremse Asia Pacific,
Hong Kong
17:20 Adjourn to the Treasury Networking Reception
DAY 1 | Plenary sessions and OPEN SPACES Wednesday 20 May 2015
Treasury Perspectives
EuroFinance’s annual publication
Download the app for FREE!
www.treasuryperspectives.com
OPEN SPACES 2
Future funding conundrums
Chaired by: Frank Morisano, Managing Director, Ma Lee Advisory Ltd,
Hong Kong
Where are the world’s banks in terms of Basel III
recommendations? Are they safer? Have banks completely
changed their client groups? Have they ditched some products and
added others? Hear some lively discussion about where the global
and regional banks are within the Basel III framework? How has it
impacted the financing of companies, particularly in Asia? Where
are companies focusing their funding strategy? What has changed
so far and what can we expect in the next five years. What are the
current thoughts on trade finance and supply chain initiatives as
a part of corporate funding strategy. What are the alternatives
out there? Discuss your funding strategies, hear about new
opportunities and weigh up your financing risks for the future.
Jan-Martin Nufer, Director Treasury Funding,
Borealis Group, Austria
John Paul Wanek, Head of Corporate Finance,
Sahara Energy Resource, Switzerland
Deepak Chandran, CFO, Wipro Consumer Care (International),
Singapore
17:20 Adjourn to the Treasury Networking Reception
OPEN SPACES 3
The ASEAN update
Chaired by: Isabel Cao, Head of Editorial Programmes,
Greater China, EuroFinance
Join this essential update to learn more about tax and legal
changes as well as the economic outlook and the opportunities
for companies in countries like Myanmar, Vietnam, Indonesia,
Thailand, Malaysia and the Philippines. This is your opportunity, if
you choose, to ask questions of our expert panel on how to solve
your cash and risk issues in these countries. Learn about upcoming
changes, the banking situation, trapped cash issues and more.
Glenn B. Maguire, Chief Economist, South Asia, ASEAN Pacific,
ANZ Research, Singapore
Stephen Hogan, VP Regional Treasury Asia Pacific, Corporate
Finance, Deutsche Post – DHL, Singapore
Vaishali Bhat, Finance Director – Supply Chain, Global Baby Care,
Procter Gamble, Singapore
Andrew Smith, Deputy Head of Banking, Global Banking Markets,
HSBC, Malaysia
17:20 Adjourn to the Treasury Networking Reception

7. The most prestigious treasury and finance event in Asia | 7
DAY 2 | Plenary sessions Thursday 21 May 2015
08:00 Refreshments and exhibition opens
09:00 Welcome
09:10 What is innovation and does it matter?
What is innovation? Can companies really be
cutting edge? Everyone faces challenges in being
innovative whether it is treasury, tax, finance
or product development. Entire corporations
face a constant pressure to innovate. How can
leading-edge thinking be applied to the corporate
structure so that it can be the difference between
thriving, surviving or failing? Join us for our
keynote speaker who shares informative and
entertaining insights into the future of technology,
and its impact on individuals, society and
companies and how leading edge really matters.
Mark Gallagher, Formula One Executive, UK
09:50 Cryptocurrencies: Should you care?
Dell accepts bitcoins. Virgin Galactic will let you
buy a flight into space with them. And California
has made them legal. Is this the trickle that
becomes a flood? One way to answer is to look at
what benefits the users of cryptocurrencies gain
over conventional units of account. Anonymity,
the key initial benefit, is of no use to business.
Reconciliation requires identities. Efficiency and
low cost in international transactions, other
touted benefits, are available in the conventional
markets, with better security. And the FX
argument – that using cryptocurrencies avoids
foreign exchange costs – will only work after
everyone has adopted. More importantly, will
cryptocurrencies fall in line with developed market
regulations on auditability or will their failure to
adapt mean they will not succeed? So will they
grow up? And what happens if they do?
Jon Matonis, Founding Board Director,
Bitcoin Foundation, US
10:20 Treasury Verdict: Your thoughts?
For this year’s event, we have advance polled
you on the key topics facing treasurers, with an
emphasis on your role as your company’s
guide through the current maelstrom of
change. We have collated your responses and
our panel of treasurers will reveal your answers
on some of the key issues you have voted on.
Share your thoughts with your peers and
colleagues by voting in this session on key
trends, risks and opportunities in Asia. Join this
up-to-the minute discussion and help us delve
deeper into your thoughts and the issues
faced by you and your peers.
Sponsored by:
Wee Chye Kin, Head of Transaction Banking, APAC,
BNP Paribas, Singapore
Richard Nield, VP Treasurer, Cargill Asia Pacific,
Singapore
Antti Kyyro, Head of Regional Treasury, APAC
India, Nokia, Singapore
11:00 Refreshment break and Speakers’ Corner
11:40 Conference splits into two streams
Innovation and opportunities for treasury
Chaired by: David Blair, EuroFinance Tutor MD, Acarate, Singapore
www.eurofinance.com/asia
Discover new international treasury techniques
Build a risk-orientated approach to treasury
Learn advanced cash flow forecasting
International treasury training
from the leading global provider
For more information:
www.eurofinance.com/summerschool
or email marketing@eurofinance.com
Learn international treasury
...in just 10 days!
3-14 August 2015 | London, UK
SUMMER SCHOOL 2015
Save up
to £2,700!
Register by Friday
15 May 2015

8. 8 | The most prestigious treasury and finance event in Asia
DAY 2 | Stream 1 Thursday 21 May 2015
11:40 How information and data really will transform liquidity
The perfect liquidity management system would foresee, in real time,
every internal liquidity demand. It would automatically call on external
credit lines, but only when it had exhausted internal supplies or if
external funding was cheaper than internal. Its flexible algorithms for
sweeping and pooling would change to accommodate daily business
fluctuations. It would run scenario analyses and stress tests, based on
market data and treasury predictions for interest rates, tax rates and
counterparty risk. Such a system would, by definition, require total
integration between TMS, CRM systems and ERP systems to give a
real-time, big-picture view. Big data is the mechanism for both this
integration and the analytics and automation that can follow. It is the
combination of data and adaptive algorithms that can give treasurers
a dashboard showing, for instance, their top 10 liquidity needs on a
daily basis. But what is the reality with data and what can be done cost
effectively with real products available now?
Moderated by: Thomas Schickler, Managing Director, Global Head
of Liquidity Investment Products, Global Payments Cash
Management, HSBC
John Chen, Treasury Director, Asia Pacific, Honeywell, Singapore
Alex Koh, Regional Treasurer, WPP Asia Pacific, Australia, WPP Group,
Hong Kong
12:20 Talking about a revolution
Evolution doesn’t always come up with the most straightforward
solutions. As companies develop their Asian business, they tend to
add countries, legal entities and local banking partners piecemeal,
as opportunities arise. This magnifies the problems of funding,
cash visibility and management in a region already complicated
by heterogeneous regulatory regimes. Companies end up with
scattered balances, excess cash in the region, poor visibility, excessive
borrowing, too many banks and accounts, decentralised FX trading and
hedging and inaccurate and manual reporting and analysis procedures.
One solution is to re-think the entire legal structure of the business.
A single-currency centralised billing and collections centre in one
country can remove the need for huge amounts of infrastructure. This
is what this company did. Learn how the treasury group overcame the
challenges they had in Asia with liquidity management, multicurrency
balances, and operational excellence. Hong Kong, Shanghai, and
Singapore are potential liquidity and Asia group treasury hubs but are
there others? Come and find out – it is revolutionary.
Sudeshna Sen, Treasury Operations, Juniper Networks, India
Christina Easton, Managing Director, elemenTEL, India
13:00 Lunch
14:20 Effectively managing volatility
Volatility creates both opportunity and risk for treasurers. As
corporations execute expansion strategies, either organically or
via acquisition, new and unexpected risks emerge as a potential
impediments. To effectively manage the challenges that come with
an evolving business model, treasurers require real time information
and analytical tools to effectively manage treasury related risks.
Coupled with the new normal of FX rate fluctuations and commodity
price swings, the ability to predict and capitalize has become
an essential component of the treasury function. For treasurers
regionally, accurate techniques, methodologies and flexibility are
now as important as detailed reporting on variances. This session will
cover these aspects in practice as well as reflect on Bank of America
Merrill Lynch proprietary research.
Damien Power, VP Controller – Asia Pacific, Jacobs
Dinesh Albuquerque, Director – Regional Sales, Global Treasury
Solutions, Bank of America Merrill Lynch, Hong Kong
15:00 Cash flow forecasting: A journey
The importance of accurate forecasting is obvious. It’s hard to manage
what you can’t see. But assuming you have visibility, because you have
an efficient, centralised treasury model, then what is the next step?
Best-in-class cash flow forecasting models must be able to integrate
the key inputs seamlessly. They should incorporate impact drivers,
be benchmarked against peers and they should be able to highlight
gaps in the forecast process through frequent variance analysis. But
too great a focus on absolute precision can obscure the ultimate goal
of forecasting, which is to provide timely information that can be
used effectively by the business. And the best forecasting processes
also improve accountability by shifting forecasting ownership to the
business groups.Hear one company’s cash flow forecasting journey
and the process evolution.
Russell Phillips, Head of Treasury – Asia Pacific,
British American Tobacco, Singapore
Jasmine Lee Huishan, Treasury Manager – Asia Pacific,
British American Tobacco, Singapore
15:40 Refreshment break and Speakers’ Corner
16:20 OPEN SPACES
Managing and investing your liquidity
It’s not just the regulatory relaxation on cross-border renminbi that
is creating a liquidity management issue. Companies started to
hold and use RMB cash balances – both onshore and offshore – for
payments and receipts as soon as cross-border trade settlement
became possible. Later measures have enhanced cross-border
liquidity optimisation via cross-border sweeping and intra-
group cross-border lending. But this is just China adding further
complexity to managing surplus cash. What are the efficient
options in the current environment? In this full afternoon workshop
we use a mix of treasurer presentations and expert advice to
evaluate the range of investment vehicles available to treasurers,
including those for China.
• Choices, counterparty issues and the search for innovation
• Boosting returns using new techniques
• Money market funds: Higher returns, less regulation and
favourable tax treatment?
• Measuring returns: Internal use versus external investment
Subash Pillai, Head of Liquidity Portfolio Management APAC,
Goldman Sachs Asset Management, Australia
John Chen, Treasury Director, Asia Pacific, Honeywell, Singapore
Tony Lam, Asia Treasurer, Valspar Corporation, Hong Kong
17:00 Adjourn to day three
Getting the right liquidity optimisation
Chaired by: David Blair, EuroFinance Tutor MD, Acarate, Singapore

9. The most prestigious treasury and finance event in Asia | 9
11:40 Gather it, manage it: Dashboards to use information flows
This company has developed a unique approach to managing
information. After moving to Swiftnet, it wanted to be able to take
advantage of the data that flowed through Swift as well as effectively
use other internal data. This dashboard approach allows the company
to slice and dice information in a way that is meaningful for the
person needing it. It now has a real time system for true analysis on
payments right down to the statement itself. It can analyse cash flow
which shows who is burning or sitting on cash in real time. It can also
distinguish operating and non-operating cash flows using complex
algorithms. All of its treasury centres use the tool to fund the company
and to monitor actuals versus forecasts. Other dashboards allow the
company to see the flows through its banks allowing it to negotiate
fees. Hear about a treasury that has developed tools that actually use
the information gathered.
Mario Del Natale, Director, Treasury Operations, Systems
Applications, Johnson Controls International, Belgium
12:20 All payment paths lead to the centre
Payments are a key source of expense and inefficiency for corporates
with operations in Asia. Payments are often made via local payments
teams through multiple local bank accounts. This creates expense and
opacity, with poor visibility and inefficient cash surpluses and overdrafts
scattered through the region. Typically the excuse given for this is that
Asia is a very fragmented market in which, without the benefits of a
single currency to create homogeneity, regulations and other issues
prevent true centralisation. And there are issues, both with cash
management in general and more specifically in regulated industries and
other situations in which expansion must be done via joint ventures. But
even where regulations cause problems, there are effective solutions.
In the following presentations, a treasurer will explain how they have
tackled payments centralisation and optimisation in Asia.
Neil Morrice, Global Director BSC, WorleyParsons Services Sdn Bhd,
Malaysia
13:00 Lunch
14:20 The message is ‘mobile’
The latest mobile solutions provide global cash management on
smartphones and tablets. Treasurers can approve or release wire
payments, transfer funds and manage the key payment processes.
Visibility includes not just the bank accounts of the bank supplying
the system but all third-party cash management accounts and all
transactions by currency. And some systems allow treasurers to
carry out scenario analysis on anticipated transactions and to set
target balances. Join this session to learn about new technology
being offered by your tech and banking partners and how eventually
mobile will allow you true payments mobility. The two most common
reasons given by corporate treasurers for their non-adoption of mobile
are security and the fact that corporate treasury information is too
difficult to view on the small screens of mobile devices. But aren’t the
underlying technologies secure? Don’t the bank platforms on top of
them now offer multi-layered security against both external threats
and internal misuse?
Baljeet Kaur, CFO, Bussan Auto Finance India Pvt Ltd, India
Neeraj Chhabra, Head Product Implementation, Transaction Banking,
BNP Paribas, India
15:00 Managing a tough time for oil companies
It’s been a really tough time for oil companies with the price of a barrel
dropping from $107 to $50 at one point in the last eight months and
now price swings that are confusing everybody. This session is an
interesting story about the oil industry and the challenges it faces
in terms of managing capital allocation, liquidity management and
hedging when the underlying assets change violently over the short-
term. How do you match a debt capital structure to volatile underlying
assets? This session will look at the various financing options from
bilateral trade finance lines, revolving credit facilities, borrowing bases,
long-dated bonds, reserve based lending structures to pre-export
financing facilities . How do these work and which types of debt
match the various parts of the business and associated asset? How
does hedging of various exposures pan out? What are the inherent
challenges in developing cash forecast models?
John Paul Wanek, Head of Corporate Finance, Sahara Energy Resource,
Switzerland
15:40 Refreshment break and Speakers’ Corner
16:20 A speedy route to payments centralisation
The key to efficiency in your Asian payments processes is, ultimately,
centralisation. As we have already seen there are a number of different
ways to achieve this goal. One key enabler of treasury centralisation
that is often overlooked by Asian corporates is SWIFT. Many Asian
treasurers still believe that SWIFT is for very large conglomerates
and not suitable for them. In fact, many medium to large size (in
turnover) corporates uses SWIFT, and the majority have fewer than
10 banking relationships. As well as providing a single gateway to
multiple banks, SWIFT is also creating a suite of compliance tools,
including its KYC Registry, to help banks and customers operate in an
increasingly difficult regulatory environment. It has an eBAM offering
and corporates can use Bank Payment Obligations (BPO) for trade
settlement using ISO 20022 data structures and automated matching
on SWIFT’s Trade Services Utility
Joan Lee, Director, Corporate Markets, Asia Pacific, SWIFT, Singapore
17:00 Adjourn to day three
Current trends in treasury
Chaired by: Carolyn Meier, Managing Director, EuroFinance, UK
www.eurofinance.com/asia
DAY 2 | Stream 2 Thursday 21 May 2015

10. 10 | The most prestigious treasury and finance event in Asia
DAY 3 | Plenary sessions Friday 22 May 2015
08:00 Refreshment and exhibition opens
09:00 Darkness at the end of the tunnel?
Doing business in China
Profits and margins in China have been exceptional
for many MNCs. Some auto giants depend on China
for most of their growth. Some retailers’ margins in
China have been three times that of Europe and it
remains the number one destination for foreign direct
investment. But are firms right to rely so heavily on it?
First, China is clamping down on corporates perceived
to be earning excessive profits. More worrying, these
profits have only been generated in what could be an
artificial, credit bubble, economy. Right now, they may
mask the risks and difficulties of operating in a market
with opaque laws and regulation, an all-powerful
state and serious problems of corruption and IP
infringement. But add a prolonged slowdown in the
housing market, or a necessary tightening of credit
conditions in the bank and shadow bank sectors or
global economic stagnation, and how long will profits
in China compensate for the risks?
David Cui, Managing Director, Head of China Equity
Strategy, Bank of America Merrill Lynch, Singapore
09:30 A riddle, wrapped in a mystery, inside an enigma
What is really happening inside China’s bank and
shadow bank systems? That’s the question taxing
those who want to understand the country’s likely
political and economic path. Some things are clear:
credit growth has been astonishing. With PBOC
injections keeping loan growth going, can reported
NPLs of one per cent be correct? Bank profit growth is
slowing, even the China Banking Association admits
liquidity and credit risks are rising as the economy
slows and currency liberalisation continues. For some,
a banking crisis is almost certain. For others, while a
banking crisis is unlikely, debt levels are much too high
and a further sharp slowdown is inevitable. For others
still, the issues are manageable and with the right
reforms growth can be maintained at seven percent.
The most pressing problem is deciding the extent of
the credit problem and its impact on future growth.
Michael Pettis, Author Finance Professor, Guanghua
School of Peking University, Beijing
10:10 Refreshment break and Speakers’ Corner
10:40 The future of the RMB
The speed with which the RMB hurtles towards full
convertibility is impressive. The Chinese currency
accounts for an ever increasing proportion of world
trade and at least 60 central banks now have reserve
exposure to it. What would be the catalyst to change
the RMB into a fully-fledged currency overnight?
This panel will look at the bigger picture of renminbi
deregulation and the role of various centres like
Singapore that treasurers should be aware of and
make use of the opportunities. Are companies still
reluctant or ill informed about the benefits of using
offshore RMB products? This session will offer the
latest information.
Moderator: Motasim Iqbal, Managing Director, Head,
Transaction Banking Singapore, Standard Chartered
Bank, Singapore
Valerie Tay, Executive Director, International
Department, MAS, Singapore
Chris Ke, Managing Director, Sinopec Century Bright
Capital Investment (Singapore) Pte. Ltd, Singapore
Sam Xu, Managing Director, Head, Transaction
Banking, Standard Chartered Bank, China
Carmen Ling, M.D. Head of RMB Solutions, Corporate
Institutional, Standard Chartered Bank, Singapore
11:30 From treasurer to finance leader: China to Asia
What’s it like to be the treasurer in a market where
most of the companies in the world have a play?
How do you stand out from the crowd and make a
real difference? This former treasurer for China and
now finance director for Asia will talk about how
to become a partner to the business in China and
how to transform your role into one of leadership.
To be strategic you also need to be more than
an operations support function, you should be
evaluating market issues to turn that into a strategic
asset for the business. What are the lessons learned
from operating in the China marketplace?
Sean Feng, Finance Director, Continental China
Automotive Asia, China
12:10 Lunch
13:10 Solid knowledge of China makes treasury flow
Doing business in China requires gathering knowledge
and acting on it continuously. This speaker has been
overseeing treasury operations for a number of years
in China He will discuss his various roles in managing
banking relationships and the mix and limitations
of using both foreign and local banks. Hear how he
believes that no one bank can provide a one-stop
solution to resolving corporate problems in managing
liquidity, supplier financing, common trade finance
instruments and bank acceptance drafts. Bearing
that in mind, how does a company employ best
practice on these aspects? How do you overcome
your bank limitations? He will share common pitfalls
encountered in complying with SAFE and tax rules,
particularly with regards to FX transactions.
Tony Lam, Asia Treasurer, Valspar, Hong Kong
13:50 Pioneer on the path to RMB freedom
Fortunately for those looking at RMB liquidity
solutions now, a number of pioneering companies
and their banks have hacked a path through the
undergrowth of written and unwritten rules and
created workable structures and processes onshore
and offshore. This company has simplified its Chinese
operations by using RMB cross-border POBO/ROBO
and RMB nettings to centralise payments under a
single bank account. Here they explain how they
arrived at the solution, the key steps in design and
implementation and why the solutions fit their needs.
Jackson Xu, Regional Treasurer, Alstom, Singapore
14:30 Conference summary and questions
All things China
Chaired by: David Blair, EuroFinance Tutor MD, Acarate, Singapore
Download
the Singapore
2015 app!
from
14 May 2015
Personalise your schedule
Contact other delegates
and set up key meetings
Live event updates
Social media feeds
View interactive maps,
speakers, key event info
and more...
www.eurofinance.com/
singaporeapp

11. Sponsors, exhibitors and partners
Bank of America Merrill Lynch is one of the
world’s largest financial institutions, providing
a full range of banking, investing, asset
management and other financial products and
services. It is a leading global bank and wealth
management franchise and a premier
corporate and investment banking and capital
market business, providing innovative services
in MA, equity and debt capital raising,
lending, trading, risk management, research,
and liquidity and payments management.
Clients and customers can expect access to a
comprehensive suite of world class products,
services, and expertise from an organization
that serves clients through operations in more
than 40 countries and has relationships with
98 percent of the U.S. Fortune 1,000
companies and 83 percent of the Fortune
Global 500.
For additional information, please visit:
www.bofaml.com
Thomson Reuters is the world’s leading source
of intelligent information for businesses and
professionals. We combine industry expertise
with innovative technology to deliver critical
information to leading decision makers in the
financial and risk, legal, tax and accounting,
intellectual property and science and media
markets, powered by the world’s most trusted
news organization. Thomson Reuters shares
are listed on the Toronto and New York Stock
Exchanges.
Across the planet, we deliver accurate,
up-to-themillisecond news and financial
information to decision makers who must have
the right data at their fingertips. We provide
comprehensive knowledge-sharing and
research tools to professionals in fields
ranging from science and pharmaceuticals to
law, accounting and finance. And we ground
all areas of our enterprise in disciplined
expertise backed by industry-leading
technological innovation. Above all, our
established and emerging platforms are built
on the trust that we work to earn each day,
everywhere Thomson Reuters does business.
We’re trusted for the decisions that matter
most, empowering customers to act with
confidence in a complex world.
Thomson Reuters employs more than 55,000
people, operates in over 100 countries and has
a history of powering the financial community
for over 150 years.
thomsonreuters.com
We are a leading international banking group,
with more than 86,000 employees and a
150-year history in some of the world’s most
dynamic markets. We bank the people and
companies driving investment, trade and the
creation of wealth across Asia, Africa and the
Middle East, where we earn around 90 per
cent of our income and profits. Our heritage
and values are expressed in our brand
promise, Here for good.
Standard Chartered PLC is listed on the
London and Hong Kong Stock Exchanges as
well as the Bombay and National Stock
Exchanges in India.
It is committed to building a sustainable
business over the long term and upholding
high standards of corporate governance, social
responsibility, environmental protection and
employee diversity. Standard Chartered’s
heritage and values are expressed in its brand
promise, ‘Here for good’.
www.sc.com
Motasim Iqbal, Country Head, Singapore
– Transaction Banking
T: +65 6596 7278
motasim.h.iqbal@sc.com
Deloitte is the largest professional services
firm in the world. Deloitte’s Treasury Services
offers access to a global network of industry
seasoned treasury specialists. We focus on
lifetime events for companies including MA,
Transforming Treasury to a Strategic Advisor,
FX, Global Liquidity, Cash Repatriation,
Cash-flow Forecasting, Treasury Technology
Strategy, Selection and Systems
Implementation. We are a leading
implementer of treasury systems including
SAP Treasury.
Deloitte’s Treasury Services are in Australia,
Belgium, Canada, China, Denmark, France,
Germany, India, Japan, Netherlands,
Singapore, South Africa, Spain, United
Kingdom and United States.
Currency and commodity market shifts are
causing businesses to rethink their supply
chains and the profitability of international
trade. Growth in restricted markets comes
with cash flow, liquidity and hedging
constraints. BEPS may reform global treasury
operating models and traditional treasury
strategies. To learn more about how Deloitte
Treasury Services helps navigate the changing
world of treasury, visit us at:
www.deloitte.com/us/treasury
For 150 years HSBC has been where the
growth is, connecting customers to
opportunities. Today, we are one of the world’s
largest banking and financial services
organisations, with a global network of around
6,200 offices in 74 countries and territories
covering the Americas, Europe, Asia-Pacific,
the Middle East and North Africa. We combine
extensive global reach, notable financial
strength, and a long term commitment to our
clients. Whether it is working capital, trade
finance or payments and cash management
solutions, HSBC provides the tools and
expertise businesses need to thrive.
Our Global Payments and Cash Management
business offers award winning services and
solutions to clients ranging from top-tier local
corporates and small-to-mid market
companies to Fortune 500 multinationals,
financial institutions and government bodies.
Our wide range of account services, liquidity
management, integrated payments and
integrated receivables solutions can enhance
the way our clients do business.
www.hsbcnet.com
Kee Joo Wong,
Head of Global Payments Cash
Management, Asia Pacific
T: +852 2822 4888
keejoowong@hsbc.com.hk
Mark Troutman, Managing Director, Regional
Head of Sales, Global Payments Cash
Management, Asia Pacific
T: +65 9119 3712
marktroutman@hsbc.com.sg
BNP Paribas has a presence in 75 countries
with more than 180,000 employees. It ranks
highly in its three core activities: Retail
Banking, Corporate Institutional Banking
and Investment Solutions. In Asia Pacific, BNP
Paribas is one of the best-positioned
international financial institutions with an
uninterrupted presence since 1860. Currently
with over 9,000 employees and a presence in
14 markets, BNP Paribas provides clients with
product and service solutions tailored to their
specific needs. It is actively expanding its
franchise in the region and aims to increase its
revenue to €3 billion in Asia Pacific by 2016.
Within Corporate Institutional Banking,
Transaction Banking Asia Pacific (TB APAC)
offers integrated flow business solutions to its
clients for managing their working capital
requirements through Trade Solutions
Supply Chain Finance, Cash Management,
Corporate Deposits, Liquidity Management
and Correspondent Banking.
www.bnpparibas.com
Mr Wee Chye Kin
Head of Transaction Banking, APAC
T: +65 6210 1088
chyekin.wee@asia.bnpparibas.com
Mr Jeffrey Ngui
Head of Cash Management Sales, MNC
T: +65 6210 1073
jeffrey.ngui@asia.bnpparibas.com
Official lead sponsor Official sponsors
Exhibitors Endorsed by
Official publication
Global sponsorTechnology market
data sponsor
Media partnersOfficial
PR agency

12. Fees include: Refreshments, lunch, full documentation and conference materials where available (they do not include hotel accommodation). All fees are inclusive of published discounts. Bank transfer
charges are the responsibility of the payer. EuroFinance Conferences Limited reserves the right to alter the programme content, speakers or course at any time due to circumstances beyond their control.
Hotel accommodation: For preferential rates at the local Pan Pacific hotel please book through Zibrant, our official accommodation bureau, via either www.zibrant.com/efc or call +44 (0)1332 285 518.
EuroFinance strongly advises that you reserve your hotel accommodation as soon as possible as rooms will be subject to availability at the time of booking. Cancellation terms: Receipt of this signed booking
form (inclusive or exclusive of payment) constitutes formal agreement to attend this conference/course and cancellation terms apply. Full refunds are available on all cancellations received in writing (letter,
email or fax) 28 days before the conference/course start date. NO REFUNDS OR CREDITS AFTER THIS DATE AND ANY OUTSTANDING PAYMENT WILL BE REQUIRED IN FULL. The option to transfer to
another conference or course is subject to availability. All confirmation details will be sent upon receipt of the booking form. Attendance fees will not be refunded (irrespective of the date of booking) in the
event or threat of war, terrorism or circumstances outside of the organisers’ control. Promotional discounts: EuroFinance regrets that additional discounts received after the registration form has been
submitted cannot be retrospectively applied to reduce the original price charged. Dress: Business. Venue: Suntec Singapore Convention Exhibition Centre, 1 Raffles Boulevard, Suntec City, Singapore 039593.
Incorrect mailing: If any of the details on the mailing label are incorrect, please email update@eurofinance.com. NOTE: There will be photography and/or filming at this event and your image may be captured
by us and used for our business and promotional purposes, in printed publications, videos and/or on our website. By registering for the event
you are giving us your permission to use your image in this way. If you have any queries about this, please email marketing@eurofinance.com
© EuroFinance Conferences Ltd. | Floor 5, 20 Cabot Square, London, E14 4QW, UK.
1) GO TO WWW.EUROFINANCE.COM/ASIA OR 2) FAX THIS FORM TO +44 (0)20 7576 8531
FOR ALL ENQUIRIES, CALL +44 (0)20 7576 8555 OR EMAIL REGISTRATIONS@EUROFINANCE.COM
HOW TO REGISTER
534
To qualify for the early registration discount, register and pay by FRIDAY 27 MARCH 2015
Method of payment
Please debit US$ from my credit card and send me an
invoice/receipt.
AMEX Eurocard Mastercard Visa Delta
Card number:
Expiry date: (MM/YY)
Cardholder’s signature:
Date:
Cardholder’s name:
Billing address if different from adjacent:
Please invoice me/my company
Bank transfer to: Barclays Bank PLC
Account name: EuroFinance Conferences Ltd
Sort code: 206759
Account no: 87799655
SWIFT: BARCGB22
IBAN: GB30BARC20675987799655
Please include the delegate name and code 534 in the transmission details.
Please complete in capitals and black ink
Person making the booking:
Tel:
Email:
Delegate details (please complete this section in full)
Dr/Mr/Mrs/Ms/Miss: First name(s):
Family name:
Position:
Department:
Company:
Address:
City: Zip/Postcode:
Country:
Tel:
Email:
Signature: Date:
EuroFinance is part of The Economist Group. Occasionally, we would like to
contact you about new features, events, special offers and for market research
purposes.
Tick this box if you’d like to hear from EuroFinance by e-mail
Tick this box if you’d like to hear from the other companies in
The Economist Group by e-mail
We’ll assume that we may contact you unless you tick these boxes:
No contact from EuroFinance by post
No contact from EuroFinance by telephone
The Economist Group is a global organisation and operates a strict privacy policy
around the world. To find out more about our privacy policy, please go to: www.
economistgroup.com/privacy.
Are you interested in in-house training? Yes No
Were you invited by a sponsor/exhibitor, if so which one?
Do you have any special requirements? (Eg. diet, hearing loop, etc.)
What is the annual turnover of your company?
under US$25m US$26m–US$100m
US$101m–US$500m US$501m–US$999m
US$1bn–US$9.9bn over US$10bn
Delegate prices
Register and pay by Friday 27 March 2015 to qualify for the early registration
discount. If payment is not received by this date, you will be charged the full
registration fee.
Members of the corporate treasury or finance functions in corporations
Early reg Full reg
3-day conference US $ 2,190 US $ 2,770
3-day conference + 1-day training course* US $ 3,540 US $ 4,350
1-day training course* US $ 1,375 US $ 1,660
Financial institutions/system suppliers/consultants/lawyers/accountants
Early reg Full reg
3-day conference US $ 2,820 US $ 3,400
3-day conference + 1-day training course* US $ 4,170 US $ 4,980
1-day training course* US $ 1,375 US $ 1,660
Please register me for the following sessions/streams:
Day 1: OPEN SPACES 1 OPEN SPACES 2 OPEN SPACES 3
Day 2: Stream 1 Stream 2
*Please register me for the following pre-conference training course:
Treasury Management for CFOs
FX Money Markets Simulation Game – Mastering Markets!
International Cash, Treasury Risk for Finance Professionals in Asia | 20-22 May 2015 | Singapore
You must quote this
code when booking:
Terms and conditions
WEB