Consumer Attitude & Market Practices on Household  Insecticide : survey results Dr. Eunsook Moon, Consumers Korea   Oct. 29, 2007
Consumption pattern consumer survey on  Attitude & Behavior  of  Household Insecticide users  Market practice   market survey on  Ingredient & Labeling  of Household Insecticide products Key findings with recommendation Lists
Survey summary   WHAT: consumer survey & market survey  WHEN: from August to October 2007  WHO: 13 organizations from 12 countries in AP HOW: interviewing 100 consumers & field searching products in market, each country SUBJECT: total 766 consumers / 138 products
Participants   China  Fiji  Hong Kong, China India (2) Indonesia Korea  Malaysia  Mongolia  Philippines Singapore  Sri Lanka  Vietnam
Consumption pattern I. Behavior  II. Attitude Household  insecticide Usage  Purchasing Storage &  disposal  Household  insecticide Pre-caution Hazards Alternatives
I. Behavior  Purchasing  place of Purchasing Factor for choice Preference of product type Usage Experience of use Degree of use Storage & disposal   How to store  How to dispose
Purchasing Behavior   Purchasing place   Convenient to buy Household  insecticide Place of purchasing  Factors for choice  Preference of product (type)
Purchasing Behavior   factors for choice Price (23%), Convenience of use (21%) Safety (16%) Household  insecticide Place of purchasing  Factors for choice   Preference of  product (type)
Purchasing Behavior   Preference of product Convenient to use (37%) Household  insecticide Place of purchasing Factors for choice  Preference of product (type)
Usage : 1) experience of use   Experience  Past 86% Current 69% Household  insecticide Experience  Reason for use Information resources
Usage : 1) experience of use   Reason for use pests cause diseases (27%), bites itch (20%), not hygienic (16%) Household  insecticide Experience  Reason for use Information  resources
Usage : 1) experience of use   Information resources Media reporting (37%) Mouth referral (29%) Advertising (29%) Household  insecticide Experience  Reason for use Information resources
2. Usage : 2) degree of use   How many products Among current users,  65%, more than one / 34%,  multiple use How often use Among current users, 67% daily (coil), 57% (liquid)
3. Storage & disposal  : 1) how to store Anywhere, in living space Not store room (61%) Kitchen (17%), any place (12%), living room (10%)
3. Storage & disposal  : 2) how to dispose Disposing together with other wastes Only 7% separates with other wastes
II. Attitude  Pre-caution  Whether to practice If yes, what Hazards  Perception on safety  If yes, why Alternatives  Awareness  Whether to practice  If yes, what
1. Precautionary actions Kinds of actions 75%, Not on food & human   Whether to practice 69% practices PAs
Hazards   Reasons for the perception on safety 58%, Harmful, poisonous effects Chemicals Perception on safety 73%, hazardous
3. Alternatives   whether to practice Aware 65% If aware, 64% practices Kinds of practices Use herbal products (44%) Clean (15%)
4. Endocrine Disruptor Chemicals   37% thinks HI products contain EDCs
Market survey on Household insecticide  Ingredients  EDCs Toxic chemicals  Labeling  Instruction for use  Warning  Advertising
Endocrine disrupting chemicals   Allethrin Chlorpirifos Cypermethrin DEET d-trans Allethrin Methyl Parathion Permethrin,  1. Ingredient
Information on the type of insects it can be used for Instructions on how to use for each type of insects Instructions on how to use the device safely around children Instructions on the places it can be used. 2. Instruction
Types of insects 41%, no information How to use for each type (in case for multiple use) 2. Instruction
How to use safely around children 63%, no information Places for use 69%, no information  2. Instruction
Harmful if swallowed Keep it away from heat (spray) Keep out of reach of children. Adequate ventilation of area being treated Avoid contacts and inhalations Store in cool place (spray) prevent contact with foods, dishes or utensils  Do not throw into fire When spilled on skin, wash off with soap & water  Shake well before use (spray) Remove birds/other pets & cover fish bowls when spraying (spray) 3. Warnings
Harmful if swallowed keep away from heat 3. Warning
keep out of reach of children Provide adequate ventilation 3. Warning
Avoid contact and inhalations Store in cool place 3. Warning
Prevent contact with foods, dishes or utensils Do not throw into fire 3. Warning
If spilled on skin, wash off with soap and water Shake well before use 3. Warning
Remove birds/other pets and cover fish bowls when spraying 3. Warning
Use now, more than one, and daily  Individual behavior depends on “convenience”  Choose it because of convenience or cheap “ Important factors for choice” and “Reasons for personal preference of product” are different  Consumer attitude & practice (behavior) of HI are different  Be aware and concern safety of HI  Not much affect choice and usage Key findings – consumption pattern
EDCs (e.g., Allethrin, Chlorpirifos, Cypermethrin, DEET, Methyl parathion, Permethrin) are used in HI products. Accurate and appropriate information for safe use is not well provided in some products. Warning labels are not provided enough.  Labeling is not standardized. It causes user confusion.  Key findings – market & products
Endocrine Disrupting Chemicals Stop using EDCs Set up safety standard for HI Products and their use  Labeling  Label all ingredients clearly Strengthen instruction & warning labeling for safe use Standardize labeling system  Recommendation

EDC Eunsook Moon (1029)

  • 1.
    Consumer Attitude &Market Practices on Household Insecticide : survey results Dr. Eunsook Moon, Consumers Korea Oct. 29, 2007
  • 2.
    Consumption pattern consumersurvey on Attitude & Behavior of Household Insecticide users Market practice market survey on Ingredient & Labeling of Household Insecticide products Key findings with recommendation Lists
  • 3.
    Survey summary WHAT: consumer survey & market survey WHEN: from August to October 2007 WHO: 13 organizations from 12 countries in AP HOW: interviewing 100 consumers & field searching products in market, each country SUBJECT: total 766 consumers / 138 products
  • 4.
    Participants China Fiji Hong Kong, China India (2) Indonesia Korea Malaysia Mongolia Philippines Singapore Sri Lanka Vietnam
  • 5.
    Consumption pattern I.Behavior II. Attitude Household insecticide Usage Purchasing Storage & disposal Household insecticide Pre-caution Hazards Alternatives
  • 6.
    I. Behavior Purchasing place of Purchasing Factor for choice Preference of product type Usage Experience of use Degree of use Storage & disposal How to store How to dispose
  • 7.
    Purchasing Behavior Purchasing place Convenient to buy Household insecticide Place of purchasing Factors for choice Preference of product (type)
  • 8.
    Purchasing Behavior factors for choice Price (23%), Convenience of use (21%) Safety (16%) Household insecticide Place of purchasing Factors for choice Preference of product (type)
  • 9.
    Purchasing Behavior Preference of product Convenient to use (37%) Household insecticide Place of purchasing Factors for choice Preference of product (type)
  • 10.
    Usage : 1)experience of use Experience Past 86% Current 69% Household insecticide Experience Reason for use Information resources
  • 11.
    Usage : 1)experience of use Reason for use pests cause diseases (27%), bites itch (20%), not hygienic (16%) Household insecticide Experience Reason for use Information resources
  • 12.
    Usage : 1)experience of use Information resources Media reporting (37%) Mouth referral (29%) Advertising (29%) Household insecticide Experience Reason for use Information resources
  • 13.
    2. Usage :2) degree of use How many products Among current users, 65%, more than one / 34%, multiple use How often use Among current users, 67% daily (coil), 57% (liquid)
  • 14.
    3. Storage &disposal : 1) how to store Anywhere, in living space Not store room (61%) Kitchen (17%), any place (12%), living room (10%)
  • 15.
    3. Storage &disposal : 2) how to dispose Disposing together with other wastes Only 7% separates with other wastes
  • 16.
    II. Attitude Pre-caution Whether to practice If yes, what Hazards Perception on safety If yes, why Alternatives Awareness Whether to practice If yes, what
  • 17.
    1. Precautionary actionsKinds of actions 75%, Not on food & human Whether to practice 69% practices PAs
  • 18.
    Hazards Reasons for the perception on safety 58%, Harmful, poisonous effects Chemicals Perception on safety 73%, hazardous
  • 19.
    3. Alternatives whether to practice Aware 65% If aware, 64% practices Kinds of practices Use herbal products (44%) Clean (15%)
  • 20.
    4. Endocrine DisruptorChemicals 37% thinks HI products contain EDCs
  • 21.
    Market survey onHousehold insecticide Ingredients EDCs Toxic chemicals Labeling Instruction for use Warning Advertising
  • 22.
    Endocrine disrupting chemicals Allethrin Chlorpirifos Cypermethrin DEET d-trans Allethrin Methyl Parathion Permethrin, 1. Ingredient
  • 23.
    Information on thetype of insects it can be used for Instructions on how to use for each type of insects Instructions on how to use the device safely around children Instructions on the places it can be used. 2. Instruction
  • 24.
    Types of insects41%, no information How to use for each type (in case for multiple use) 2. Instruction
  • 25.
    How to usesafely around children 63%, no information Places for use 69%, no information 2. Instruction
  • 26.
    Harmful if swallowedKeep it away from heat (spray) Keep out of reach of children. Adequate ventilation of area being treated Avoid contacts and inhalations Store in cool place (spray) prevent contact with foods, dishes or utensils Do not throw into fire When spilled on skin, wash off with soap & water Shake well before use (spray) Remove birds/other pets & cover fish bowls when spraying (spray) 3. Warnings
  • 27.
    Harmful if swallowedkeep away from heat 3. Warning
  • 28.
    keep out ofreach of children Provide adequate ventilation 3. Warning
  • 29.
    Avoid contact andinhalations Store in cool place 3. Warning
  • 30.
    Prevent contact withfoods, dishes or utensils Do not throw into fire 3. Warning
  • 31.
    If spilled onskin, wash off with soap and water Shake well before use 3. Warning
  • 32.
    Remove birds/other petsand cover fish bowls when spraying 3. Warning
  • 33.
    Use now, morethan one, and daily Individual behavior depends on “convenience” Choose it because of convenience or cheap “ Important factors for choice” and “Reasons for personal preference of product” are different Consumer attitude & practice (behavior) of HI are different Be aware and concern safety of HI Not much affect choice and usage Key findings – consumption pattern
  • 34.
    EDCs (e.g., Allethrin,Chlorpirifos, Cypermethrin, DEET, Methyl parathion, Permethrin) are used in HI products. Accurate and appropriate information for safe use is not well provided in some products. Warning labels are not provided enough. Labeling is not standardized. It causes user confusion. Key findings – market & products
  • 35.
    Endocrine Disrupting ChemicalsStop using EDCs Set up safety standard for HI Products and their use Labeling Label all ingredients clearly Strengthen instruction & warning labeling for safe use Standardize labeling system Recommendation