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BUSINESS
PROPOSAL FOR
HPCL
Group
Vivek Srivastava
Meethu Mohan
Kalyan Prasad
Prabhu P
Reema G
ABOUT HPCL
 Hindustan Petroleum Corporation Limited
  (HPCL), whose roots go back to 1952, is today
  operational in the oil refinery and LPG
  distribution space.
 A Fortune 500 company, HPCL recorded an
  annual turnover of over Rs 91,448 crores for the
  financial year ended March 2007.
 Currently, the company enjoys a 16 percent
  refining and marketing share in India and a
  strong market infrastructure.
 2 Refinaries : 3 Million Metric Tonnes per annum
 80 regional Offices, 20 terminals, 120 Depots,
  8900 retail outlets
SWOT
 STRENGTH
 1.India's major oil and gas company
  2.Operates largest Lube refiniery in India
  3.Large product portfolio
  4.Owns and operates the largest Lube Refinery in
  India producing Lube Base Oils of international
  standards
  5.Produces over 300+ grades of Lubes,
  Specialities and Greases
 Weakness
  1.Legal issues
  2.Employee management
  3.Human right issues, rehabilitation issues
  4.Environmental hazards from wastes
 OPPORTUNITY
  1.Increasing natural gas market
  2.More oil well discoveries
  3.Expand export market
 Threats
 1.Government regulations
  2.High Competition from other players
 Competitors

 1.Bharat Petroleum
  2.IOCL
  3.Reliance Industries
  4.ONGC
ISSUE IN HPCL

 Difficultproduct differentiation
 Increasing consumption of petroleum products @
  4% per year
 Fluctuating crude oil market involving geo-
  politics
 Improper pricing mechanism

 Reducing income constraining further
  investments
 Increasing competition from private as well as
  other PSUs
SAP :COMPANY PROFILE
SAP (System Applications & Products in data
processing) . SAP is the world's leading provider of
business software, SAP delivers products and services that
help accelerate business innovation for their customers.
Today, more than 82,000 customers in more than 120
countries run SAP applications – from distinct solutions
addressing the needs of small businesses and midsize
companies to suite offerings for global organizations.

SAP defines business software as comprising enterprise
resource planning and related applications such as supply
chain management, customer relationship management,
and supplier relationship management
ENTERPRISE RESOURCE PLANNING (ERP)

 ERP is an integrated computer-based
  system
 Used to manage internal and external
  resources including tangible assets, financial
  resources, materials, and human resources.
 It is a software architecture whose purpose is
  to facilitate the flow of information between
  all business functions inside the boundaries
  of the organization and manage the
  connections to outside stakeholders.



                                                   8
HOW IT WORKS....
WHAT IS AN ERP
Packages
Enterprise systems are not developed in-house
   IS life cycle is different
    1.   Mapping organizational requirements to the processes and
         terminology employed by the vendor and
    2.   Making informed choices about the parameter setting.
   Organizations that purchase enterprise systems enter into long-
    term relationships with vendors.

    WE vendors talk to many different businesses within a given
    industry as well as academics to determine the best and most
    efficient way of accounting for various transactions and managing
    different processes. The result is claimed to be “industry best
    practices”.
TYPICAL PROPOSED ARCHITECTURAL
      COMPONENTS
Interaction      Web            Mobile                       Call Center
                                             e-Mail
 Channels      Internet         Wireless                   ICM/Telephony

Analytical     Marketing      Sales      Customer           Call Center
Applicatio    Intelligence Intelligence Intelligence        Intelligence
   ns



 Business     Marketing Sales eCommerce OSS                       HR
Applicatio
   ns


               Installed Base    Resources   Territories   Assignment Engine
   CRM
 Foundatio
    E-        Tasks         Notes         Calendar     1-to-1 Fulfillment
     n
 Business      TCA       Escalations Interaction History niversal Work Q
                                                       U
 Foundati
    on Common Data and Object Models, Security, Interfaces, Globalisation

Tech Stack                        E-business Platform
COST ANALYSIS
1-13
1-14
COST BENEFIT ANALYSIS
BENEFITS OF                          ERP
Tangible benefits
   Improves the productivity of process and personnel
   Lowering the cost of products and services purchased
   Paper and postage cost reductions
   Inventory reduction
   Lead time reduction
   Reduced stock obsolescence
   Faster product / service look-up and ordering saving time and money
Intangible benefits:
   Increases organizational transparency and responsibility
   Accurate and faster access to data for timely decisions
   Can reach more vendors, producing more competitive bids ;
   Improved customer response
   Saves enormous time and effort in data entry ;
   More controls thereby lowering the risk of mis-utilization of resources
   Facilitates strategic planning
   Uniform reporting according to global standards
Erp

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Erp

  • 1. BUSINESS PROPOSAL FOR HPCL Group Vivek Srivastava Meethu Mohan Kalyan Prasad Prabhu P Reema G
  • 2. ABOUT HPCL  Hindustan Petroleum Corporation Limited (HPCL), whose roots go back to 1952, is today operational in the oil refinery and LPG distribution space.  A Fortune 500 company, HPCL recorded an annual turnover of over Rs 91,448 crores for the financial year ended March 2007.  Currently, the company enjoys a 16 percent refining and marketing share in India and a strong market infrastructure.  2 Refinaries : 3 Million Metric Tonnes per annum  80 regional Offices, 20 terminals, 120 Depots, 8900 retail outlets
  • 3. SWOT  STRENGTH  1.India's major oil and gas company 2.Operates largest Lube refiniery in India 3.Large product portfolio 4.Owns and operates the largest Lube Refinery in India producing Lube Base Oils of international standards 5.Produces over 300+ grades of Lubes, Specialities and Greases
  • 4.  Weakness 1.Legal issues 2.Employee management 3.Human right issues, rehabilitation issues 4.Environmental hazards from wastes  OPPORTUNITY 1.Increasing natural gas market 2.More oil well discoveries 3.Expand export market
  • 5.  Threats  1.Government regulations 2.High Competition from other players  Competitors 1.Bharat Petroleum 2.IOCL 3.Reliance Industries 4.ONGC
  • 6. ISSUE IN HPCL  Difficultproduct differentiation  Increasing consumption of petroleum products @ 4% per year  Fluctuating crude oil market involving geo- politics  Improper pricing mechanism  Reducing income constraining further investments  Increasing competition from private as well as other PSUs
  • 7. SAP :COMPANY PROFILE SAP (System Applications & Products in data processing) . SAP is the world's leading provider of business software, SAP delivers products and services that help accelerate business innovation for their customers. Today, more than 82,000 customers in more than 120 countries run SAP applications – from distinct solutions addressing the needs of small businesses and midsize companies to suite offerings for global organizations. SAP defines business software as comprising enterprise resource planning and related applications such as supply chain management, customer relationship management, and supplier relationship management
  • 8. ENTERPRISE RESOURCE PLANNING (ERP)  ERP is an integrated computer-based system  Used to manage internal and external resources including tangible assets, financial resources, materials, and human resources.  It is a software architecture whose purpose is to facilitate the flow of information between all business functions inside the boundaries of the organization and manage the connections to outside stakeholders. 8
  • 10. WHAT IS AN ERP Packages Enterprise systems are not developed in-house  IS life cycle is different 1. Mapping organizational requirements to the processes and terminology employed by the vendor and 2. Making informed choices about the parameter setting.  Organizations that purchase enterprise systems enter into long- term relationships with vendors.  WE vendors talk to many different businesses within a given industry as well as academics to determine the best and most efficient way of accounting for various transactions and managing different processes. The result is claimed to be “industry best practices”.
  • 11. TYPICAL PROPOSED ARCHITECTURAL COMPONENTS Interaction Web Mobile Call Center e-Mail Channels Internet Wireless ICM/Telephony Analytical Marketing Sales Customer Call Center Applicatio Intelligence Intelligence Intelligence Intelligence ns Business Marketing Sales eCommerce OSS HR Applicatio ns Installed Base Resources Territories Assignment Engine CRM Foundatio E- Tasks Notes Calendar 1-to-1 Fulfillment n Business TCA Escalations Interaction History niversal Work Q U Foundati on Common Data and Object Models, Security, Interfaces, Globalisation Tech Stack E-business Platform
  • 13. 1-13
  • 14. 1-14
  • 16. BENEFITS OF ERP Tangible benefits  Improves the productivity of process and personnel  Lowering the cost of products and services purchased  Paper and postage cost reductions  Inventory reduction  Lead time reduction  Reduced stock obsolescence  Faster product / service look-up and ordering saving time and money Intangible benefits:  Increases organizational transparency and responsibility  Accurate and faster access to data for timely decisions  Can reach more vendors, producing more competitive bids ;  Improved customer response  Saves enormous time and effort in data entry ;  More controls thereby lowering the risk of mis-utilization of resources  Facilitates strategic planning  Uniform reporting according to global standards