Enrenow Digital Advertising Agency -BCN/MAD-
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Digital Advertising Agency specialized in Storytelling / Branded Content / Social Media / Creative Disruption for an uncertain but thrilling world. Offices: Barcelona & Madrid
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Enrenow Digital Advertising Agency -BCN/MAD-
- 1. −
- 2. We Are A Digital Agency…
- 3. And what basically do is… Digital Strategy + Social Media Branded Content+
- 6. CONSUMER AWARE OF THE PROBLEM DON’T aware of the problem PURSUIT OF SOLUTIONS DON’T know the solutions DON’T know us THEY KNOW US THEY BUY US THEY REPITE DON’T buy us DON’T repeat INMUNE Consumers UNINFORMED Consumers INDIFFERENT Consumers MISTRUSTFUL Consumers UNSATISFIED Consumers Consumer profiling
- 7. Be a referent Consumer Service Drive Traffic Promote Engagement Relevant Content Digital Funnel ATTRACT CONVERT CLOSE DELIGHT
- 8. CALL TO ACTION TRANSMEDIA REACTIVE NATIVE MOBILE FRIENDLY SNACKABLE SHAREABLE LIQUID How should content be? CONTENT
- 9. Community Managers Users Social Media Strategy Content Plan Social Media Workflow Proactive Reactive Trolls Conversations Follow Up CLIENT TEAM Marketing Strategy FAQs Social Media Manager
- 10. Success Cases We like to collaborate with big brands, but we like even more to make brands bigger.
- 11. Accou nt/PM Cont ent LIENTES Services • Social Media • Branded Content • Online Contest • Community Management • Live Events CLIENT: Burn Energy Drink Facebook: +45K fans Twitter: +11K followers Youtube: +170K views Tuenti: +12K fans http://www.urbanfire.es/
- 12. Accou nt/PM Cont ent LIENTES Burn workflow Let’s be social • Creation • Publishing • Follow-up • Real time content Innsbruck Ibiza F1
- 13. Accou nt/PM Cont ent LIENTES Services • Web • Social Media • Online Contest • Community Management • Owned & Paid Media • Influencers • Copywriting • Branded Content CLIENT: Casio Facebook: +16K fans Twitter: +1.3K followers Youtube: +10K views Instagram: +4000 fans http://www.pictellers.es/
- 14. Accou nt/PM Cont ent LIENTES Casio workflow The more they try, the more the buy. • Creation • Publishing • Follow-up • Online PR User Generated Content +
- 15. Accou nt/PM Cont ent LIENTES CLIENT: Acciona Services • Social Media • Copywriting • Community Management • Owned & Paid Media Facebook: +7K fans Twitter: +4K followers Youtube: +200K views Panoramio: +400 geolocated pics http://www.accionantartica.com/
- 16. Accou nt/PM Cont ent LIENTES Acciona workflow Somewhere in Antarctica • Curation • Editing • Publishing • Follow-up • Promotion
- 17. Accou nt/PM Cont ent LIENTES CLIENT: The last but not the least https://www.facebook.com/BaciPeruginaES https://www.facebook.com/popsicasehttps://www.facebook.com/Goodogs
- 18. Accou nt/PM Cont ent LIENTES Reactive Marketing Campaign Hot Topic • Concept • Production • Design • Filming • PR Strategy
- 19. Working subjects 1.Investigation & Analysis 2.Thinking & Conceptualization 3.Production & Developement 4.Amplification & Spread out 5.Metrics & Results Objetives Strategy Content Reach Insights
- 20. Shift & Shine