This document provides information about internet and social media marketing opportunities in Iraq through EMAC Elite Marketing and Advertising. It details audience metrics like internet penetration, Facebook and smartphone usage. It also outlines various digital marketing channels available in Iraq including Facebook ads, Google pay-per-click ads, YouTube, Twitter, LinkedIn and search engine optimization. EMAC offers services to connect companies with customers in Iraq across these online platforms.
3. www.emac-advertising.com
Internet Audience
In the Middle East
there are an estimated
90,419,935 Internet
users.
This number increased
between 2000 and
2012 and the region
now has shown an
impressive Internet
usage growth rate.
The internet
Penetration in Iraq is
23%.
Iraq
31,129,225 population (2012)
Facebook Users in Iraq
6.5 million
Average User
spends 6.5 hours per month on
Facebook.
Smartphones
70% of internet users use
smartphones.
Online Activity
68% of internet users access social
media sites.
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Benefits
Facebook is one of the most popular websites on the Internet
With approximately 250 million unique visitors each month,
Facebook is the 2nd-most visited website on the Internet (behind
Google).
Ability to reach smartphone users
Facebook is accessed
via smart phones
every
single day. This fact means advertisers not only
have the ability to reach computer and laptop
users, but people out in the world as well.
Facebook offers targeted
advertising.
Facebook allows advertisers to
target a specific group of people
based on location, gender, age,
religion ,sect, personal interests
and more.
Advertising on Facebook are
inexpensive.
Your online advert can reach your
target market on IRAQ for a fairly
affordable price with a set daily
budget.
8. Pay Per Click also referred to as PPC is a digital marketing model
used to bring targeted traffic to websites, in which advertisers
pay the distributer (Google) only when the advert is clicked.
PPC are Ads that appear above the organic search results on
Google. Ads are triggered when someone types a search query
that matches your keyword(s) terms.
So For example, if you have a shop that sells blue shoes, and
someone types blue shoes shop in Google, your ad will show on
top of the Normal search results.
On the Next page is a screenshot of a Google PPC Ad.
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Access to a larger number of users
in Iraq
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twitter
Twitter: the courtyard of the large
electronic meets the millions to speakers,
anyone can say a tweet and all people in
the courtyard will hear his voice.
Each company write some of the tweets
in it and be on the hearing of millions of
users.
We are updating the tweets of the
company is always concerned and to
ensure access to the largest number of
followers in Iraq as well as to promote
products and services of the company
making the declaration and to draw
attention to its new offers.
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YOUTUBE is the largest site on the Internet that allows users to
raise and watch and share video clips.
EMAC produce short videos serve as ads for the company with its
products and services and we are creating a private channel for
company and raise these videos serve as the company-specific
electronic channel viewers and we work to win the largest
number of followers in Iraq.
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Advertising
Professional networks to ensure the
company's success in the communication
partners all over the world
LinkedIn is the site of the most important and the largest
networking on a professional level with over 120 million
users, its significance lies in that it always makes you
connected with all of them can share knowledge, ideas
and opportunities in the field of your company
In IRAQ.
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Different Forms of Ads
Target by
• Location
• Companies(categories- industry
size
• Jop title
• Set Daily budget spent
Members of the Middle East 9 million
20. What is SEO (Search Engine Optimization)?
It’s basically getting your website to rank higher on the Google
search results.
So for example IF you sell red Shoes, and someone types red
shoes shop on Google, you want your website to show in the
search results, particularly on the first page, since most
people don’t go past the first page of the Google results page.
We Have a team that is both specialized and dedicated to the
art form of ranking your website higher using:
- LINK-BUILDING
- KEYWORDS
- Great CONTENT
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21. Put the company site and its products
at the top of Google search results page
Google Google
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