This article fits in a series of articles inspired by the book ‘Supply Chain Metrics That Matter’. In her latest book Lora Cecere introduces ‘which are the metrics that matter’, ‘how to ensure strength, balance and resilience’, what are the ‘evolutions in different sectors’, … In this third article, Bram tries to explore alternatives for measuring the cash side and the service-cost side of the supply chain triangle. He compares inventory turns and CCC for the cash side. He compares EBIT and EBITDA for the service-cost side. We also derive the best practice curve amongst 3 benchmark companies and derive resulting targets for a combination of EBIT-inventory or EBIT-CCC. We hope you enjoy the reading.