The Voice of
Adam, Alex, Amber, Andrew
Mission:
Give people the power to
share and make the world more
open and connected.
• over 70% post their city/town
• more than half give email away
• around 20% of Facebook users give away
their phone number
• 91% of users post photos of
self
Individual Voice
“Facebook-self”
• Shows incongruity between people’s real-self and ideal-self.
• Often the Facebook-self appears to be more “socially
acceptable” or “attractive” with families and individuals
Economic Voice
• Social network was responsible for $227 billion in global economic
impact, and 4.5 million jobs, in the year ended October 2014, roughly
equal to the gross domestic product of Portugal
• Facebook has made it so marketers and advertisers can target a specific
brand that they know the consumer will like through their Facebook profile page.
Political Voice
Protests
• Arab Spring Protests
• Indigenous Rights Protests
• Guatemalan Protests
Questions?

EMC Final project

  • 1.
  • 2.
  • 3.
    Mission: Give people thepower to share and make the world more open and connected.
  • 5.
    • over 70%post their city/town • more than half give email away • around 20% of Facebook users give away their phone number • 91% of users post photos of self Individual Voice
  • 6.
    “Facebook-self” • Shows incongruitybetween people’s real-self and ideal-self. • Often the Facebook-self appears to be more “socially acceptable” or “attractive” with families and individuals
  • 7.
    Economic Voice • Socialnetwork was responsible for $227 billion in global economic impact, and 4.5 million jobs, in the year ended October 2014, roughly equal to the gross domestic product of Portugal • Facebook has made it so marketers and advertisers can target a specific brand that they know the consumer will like through their Facebook profile page.
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  • 9.
    Protests • Arab SpringProtests • Indigenous Rights Protests • Guatemalan Protests
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