EdX is an online learning platform founded in 2012 by Harvard University and MIT that offers high quality courses from top universities around the world for free. It generates revenue through course fees and markets its courses through newspapers, educational magazines, websites and journals. EdX provides MOOCs on a variety of topics including HTML5, CSS, Java, robotics, microeconomics and cyber security, with completion certificates available from partner universities like Harvard and MIT.

1. edX
“Quality education for everyone, everywhere”
Founded by Harvard University
and MIT in 2012.it is an online learning
destination and MOOC provider, offer high
quality courses from the best universities in the
world

2. BUSINESS MODEL
It is an source platform that powers
edx courses and it is freely available. It
is useful for educators and
technologist.
edx build learning tools
and contributes new features to the
platform , creating innovative solutions
to benefit students everywhere

3. CONSUMERS
 Students
 Technologists
 Researchers
 Scientists etc…

4. REVENUE
The source of revenue for edx is from
the users course fees

5. MARKETING
 Newspaper advertisement
 Educational Magazines
 Educational websites
 Journals

6. PRODUCT
Different courses with completion certificates of
Harvard university and MIT universities
The courses available in edx are
 HTML5 and CSS fundamentals
 Java
 Robotics fundamentals
 Microeconomics
 Cyber security

7. THANK YOU