The document discusses re-envisioning enrollment management at the University of Texas at Austin to make it more student-centered and accessible. It proposes implementing a 3-part plan: 1) Increase access to serve non-traditional students, 2) Use technology to enhance the student experience and appeal to digital natives, and 3) Dismantle department silos through a centralized administrative office. The goal is to promote agency, access, diversity, transparency, and efficiency through a more cohesive enrollment process.