SlideShare a Scribd company logo
ECONOMICS

         Content


I.     INITIAL INVESTMENT ...................................................................... 2
II. Customer base .................................................................................. 2
III.     TURN OVER from CLIENTS........................................................... 2
     1. Economic Model for Companies ..................................................... 2
     2. Economic Model for Council / Transport operators ......................... 3
     3. Economic Model for Associations ................................................... 3
IV.      BEonBOARD yearly TURN OVER : target ...................................... 4
V. Turn Over first 4 Years ...................................................................... 5
VI.      People organization of Be On Board ............................................... 6
VII. BE On Board Yearly operating cost ................................................ 6
VIII. COST PROGRESSION over first 4 YEARS .................................... 7
IX.      BENEFITS first 4 year..................................................................... 8




        1                             Global Service Jam 2012
ECONOMICS

  I.       INITIAL INVESTMENT

                web site + smart phone apps                  100 000 €
                Advertising                                   20 000 €
                Start-up creation                             50 000 €
                Working Capital                               60 000 €
                Total                                        230 000 €



 II.       Customer base
Located on urban or suburban area

          Council / Transport operators
          Associations
          Companies

Aiming at cities between 300 000 habitants and 1 000 000 to starts (first 3 years)

First year the target will be the companies in order to obtain a e-reputation.

In the meantime, negotiations will start with city councils. Time of decision is between
12 to 18 months without elections.




III.       TURN OVER from CLIENTS
       1. Economic Model for Companies
Sell services: for marketing development

          develop the image through Buzz marketing
          Get information on customer usage

Selling price: 1000 € /day customized package




           2                       Global Service Jam 2012
ECONOMICS

     2. Economic Model for Council / Transport operators
 Sell services

        Increase the amount of traffic on the transport
        Increase the satisfaction of end user of public transportation

 Selling prices

                                 1 year    Variable according to traffic
Town size per habitant          contract   increase
300 000 to 1 000 000           30 000 €    1 point, 20% of annual contract    6 000 €
 1 000 000 to 5 000 000       100 000 €    1 point, 20% of annual contract    20 000 €
5 000 000 to 10 000 000       500 000 €    1 point, 20% of annual contract   100 000 €
Over 10 000 000              1 000 000 €   1 point, 20% of annual contract   200 000 €




     3. Economic Model for Associations
 Sell services

        develop the image through Buzz marketing and street marketing

 Selling prices: no benefits cost price for all print and media support




         3                        Global Service Jam 2012
ECONOMICS

IV. BEonBOARD yearly TURN OVER : target


        Council/ Transport
        operators                             250 000€             45%
        Associations                            25 000€             5%
        Companies                             250 000 €            50%




                 Yearly TURN OVER target



                                                      ·    Council/
         ·   Companies                             Transport operators
             50%                                          45%




                                          ·     Associations
                                                 5%




   4                     Global Service Jam 2012
ECONOMICS


V.        Turn Over first 4 Years




 year 4




 year 3




 year 2




 year 1



          - €       100 000 €    200 000 €     300 000 €   400 000 €      500 000 €      600 000 €

                ·     Council/ Transport operators     ·   Associations       ·       Companies




     5                                Global Service Jam 2012
ECONOMICS

VI.        People organization of Be On Board
          1 event planner
          1 ergonomist
          1 designer
          1 Project manager
          1 administrative




VII.       BE On Board Yearly operating cost

                   event planner                          40 000 €
                    ergonomist                            40 000 €
                    designer                              40 000 €
                    Project manager                       40 000 €
                    administrative                        40 000 €
                    total                                200 000 €
                    gross                                400 000 €
                    extra cost 20%                        40 000 €
                    running cost                          48 000 €

                   total per yer                         488 000 €
                   round up                              500 000 €


 This team is adapted for the targeted cities ( 300 000 – 1 000 000 inhabitants).

 It will have to be increase to meet larger cities’ needs




           6                       Global Service Jam 2012
ECONOMICS

VIII.      COST PROGRESSION over first 4 YEARS



                      year 1              year 2                  year 3          year 4
  event planner                                               40 000 €           40 000 €
  ergonomist         40 000 €           40 000 €              40 000 €           40 000 €
  designer           40 000 €           40 000 €              40 000 €           40 000 €
  Project manager                       40 000 €              40 000 €           40 000 €
  administrative                                              40 000 €           40 000 €
  total              80 000 €           120 000 €             200 000 €           200 000 €
  gross              160 000 €          240 000 €             400 000 €           400 000 €
  extra cost 20%     16 000 €           24 000 €              40 000 €           40 000 €
  running cost       16 000 €           30 000 €              48 000 €           48 000 €

  total per year     192 000 €            294 000 €                  488 000 €   488 000 €



                                  COST Progress


        500 000 €
        450 000 €
        400 000 €
        350 000 €
        300 000 €
        250 000 €
        200 000 €
        150 000 €
        100 000 €
         50 000 €
              - €
                                        total per yer

                               year 1   year 2     year 3   year 4




          7                Global Service Jam 2012
ECONOMICS

IX. BENEFITS first 4 year


                                    year 1                year 2            year 3           year 4
Council/ Transport
operators                              - €                  - €            100 000 €       200 000 €
Associations                           - €                   - €               - €           - €
Companies                          180 000 €           250 000 €           280 000 €       320 000 €
turn over                         180 000 €             250 000 €          380 000 €       520 000 €

benefit before taxes          -    12 000 €        -    38 000 €       -    4 000 €         32 000 €




         year 4




         year 3


                                                                                       benefit before taxes
                                                                                       turn over

         year 2




         year 1



 -100 000 €       - €   100 000 € 200 000 € 300 000 € 400 000 € 500 000 € 600 000 €




     8                                Global Service Jam 2012

More Related Content

Viewers also liked

Tiny owl t2
Tiny owl t2Tiny owl t2
Tiny owl t2
shivani yadav
 
Teste
TesteTeste
Teste
cadu3011
 
GERENCIA DE PROYECTOS
GERENCIA DE PROYECTOSGERENCIA DE PROYECTOS
GERENCIA DE PROYECTOS
SONIA PATRICIA CRUZ SERRANO
 
XX edição do jornal itapiúna news
XX edição do jornal itapiúna newsXX edição do jornal itapiúna news
XX edição do jornal itapiúna news
Marcelino Martins
 
Itens a serem observados na sondagem 2016
Itens a serem observados na sondagem 2016Itens a serem observados na sondagem 2016
Itens a serem observados na sondagem 2016
Luana Maria Ferreira Fernandes
 
Presentación Teoria de Control
Presentación Teoria de ControlPresentación Teoria de Control
Presentación Teoria de Control
Hector Moreno
 
Sistemas de control
Sistemas de controlSistemas de control
Sistemas de control
oswaldo cedeño
 

Viewers also liked (9)

Tiny owl t2
Tiny owl t2Tiny owl t2
Tiny owl t2
 
Teste
TesteTeste
Teste
 
GERENCIA DE PROYECTOS
GERENCIA DE PROYECTOSGERENCIA DE PROYECTOS
GERENCIA DE PROYECTOS
 
XX edição do jornal itapiúna news
XX edição do jornal itapiúna newsXX edição do jornal itapiúna news
XX edição do jornal itapiúna news
 
Accessoiriser
AccessoiriserAccessoiriser
Accessoiriser
 
Link_NwkingforDevOps
Link_NwkingforDevOpsLink_NwkingforDevOps
Link_NwkingforDevOps
 
Itens a serem observados na sondagem 2016
Itens a serem observados na sondagem 2016Itens a serem observados na sondagem 2016
Itens a serem observados na sondagem 2016
 
Presentación Teoria de Control
Presentación Teoria de ControlPresentación Teoria de Control
Presentación Teoria de Control
 
Sistemas de control
Sistemas de controlSistemas de control
Sistemas de control
 

Similar to Economics bee on board

Draft lite davis langdon national construction conference oct 2012
Draft lite davis langdon national construction conference oct 2012Draft lite davis langdon national construction conference oct 2012
Draft lite davis langdon national construction conference oct 2012
pmitchell6763
 
Russia – yet other Digital Landscape
Russia – yet other Digital LandscapeRussia – yet other Digital Landscape
Russia – yet other Digital Landscape
Boris Omelnitskiy
 
Johnston Press' trasformation strategy
Johnston Press' trasformation strategyJohnston Press' trasformation strategy
Johnston Press' trasformation strategyiamrobertandrews
 
General Shareholders' Meeting 2013
General Shareholders' Meeting 2013General Shareholders' Meeting 2013
General Shareholders' Meeting 2013Ferrovial
 
Digital marketing landscape in belgium
Digital marketing landscape in belgiumDigital marketing landscape in belgium
Digital marketing landscape in belgium
The Reference
 
Research Data Digital Marketing Belgium 2012
Research Data Digital Marketing Belgium 2012Research Data Digital Marketing Belgium 2012
Research Data Digital Marketing Belgium 2012
i-SCOOP
 
General Shareholders' Meeting 2012
General Shareholders' Meeting 2012General Shareholders' Meeting 2012
General Shareholders' Meeting 2012
Ferrovial
 
miBarrio
miBarriomiBarrio
miBarrio
karimkabbani
 
Chinese Dutch succes in European marketing
Chinese Dutch succes in European marketingChinese Dutch succes in European marketing
Chinese Dutch succes in European marketing
Ruud van der Poel
 
Chinese Dutch Succes In European Marketing
Chinese Dutch Succes In European MarketingChinese Dutch Succes In European Marketing
Chinese Dutch Succes In European Marketing
richardkroonen
 
Housing Solutions for International Students Business Plan
Housing Solutions for International Students Business PlanHousing Solutions for International Students Business Plan
Housing Solutions for International Students Business Plan
Rodney Trapp, MBA MSc MA
 
Block buy pitch_v7_eng
Block buy pitch_v7_engBlock buy pitch_v7_eng
Block buy pitch_v7_eng
AndreaRazeto2
 
Ad Tech London Sept 2009
Ad Tech London Sept 2009Ad Tech London Sept 2009
Ad Tech London Sept 2009
Tim Suther
 
Vinci construction annual report 2014
Vinci construction annual report 2014Vinci construction annual report 2014
Vinci construction annual report 2014
VINCI Construction
 
Zachary Tofias: Cities Acting Together on Climate Change
Zachary Tofias: Cities Acting Together on Climate ChangeZachary Tofias: Cities Acting Together on Climate Change
Zachary Tofias: Cities Acting Together on Climate Change
Sitra / Ekologinen kestävyys
 
Grupo inditex annual-report-inditex-2011
Grupo inditex annual-report-inditex-2011Grupo inditex annual-report-inditex-2011
Grupo inditex annual-report-inditex-2011syedaliharis
 
SoLoMo and professional services
SoLoMo and professional servicesSoLoMo and professional services
SoLoMo and professional services
Richard Gregory
 
Tchibo monthly mrk plan
Tchibo monthly mrk planTchibo monthly mrk plan
Tchibo monthly mrk plan
Dagmar Myskova
 
Crisis Management: the case of MONDRAGON
Crisis Management: the case of MONDRAGONCrisis Management: the case of MONDRAGON
Crisis Management: the case of MONDRAGON
Naroa Elortza Gorrotxategi
 

Similar to Economics bee on board (20)

Investor Pitch Mimir
Investor Pitch MimirInvestor Pitch Mimir
Investor Pitch Mimir
 
Draft lite davis langdon national construction conference oct 2012
Draft lite davis langdon national construction conference oct 2012Draft lite davis langdon national construction conference oct 2012
Draft lite davis langdon national construction conference oct 2012
 
Russia – yet other Digital Landscape
Russia – yet other Digital LandscapeRussia – yet other Digital Landscape
Russia – yet other Digital Landscape
 
Johnston Press' trasformation strategy
Johnston Press' trasformation strategyJohnston Press' trasformation strategy
Johnston Press' trasformation strategy
 
General Shareholders' Meeting 2013
General Shareholders' Meeting 2013General Shareholders' Meeting 2013
General Shareholders' Meeting 2013
 
Digital marketing landscape in belgium
Digital marketing landscape in belgiumDigital marketing landscape in belgium
Digital marketing landscape in belgium
 
Research Data Digital Marketing Belgium 2012
Research Data Digital Marketing Belgium 2012Research Data Digital Marketing Belgium 2012
Research Data Digital Marketing Belgium 2012
 
General Shareholders' Meeting 2012
General Shareholders' Meeting 2012General Shareholders' Meeting 2012
General Shareholders' Meeting 2012
 
miBarrio
miBarriomiBarrio
miBarrio
 
Chinese Dutch succes in European marketing
Chinese Dutch succes in European marketingChinese Dutch succes in European marketing
Chinese Dutch succes in European marketing
 
Chinese Dutch Succes In European Marketing
Chinese Dutch Succes In European MarketingChinese Dutch Succes In European Marketing
Chinese Dutch Succes In European Marketing
 
Housing Solutions for International Students Business Plan
Housing Solutions for International Students Business PlanHousing Solutions for International Students Business Plan
Housing Solutions for International Students Business Plan
 
Block buy pitch_v7_eng
Block buy pitch_v7_engBlock buy pitch_v7_eng
Block buy pitch_v7_eng
 
Ad Tech London Sept 2009
Ad Tech London Sept 2009Ad Tech London Sept 2009
Ad Tech London Sept 2009
 
Vinci construction annual report 2014
Vinci construction annual report 2014Vinci construction annual report 2014
Vinci construction annual report 2014
 
Zachary Tofias: Cities Acting Together on Climate Change
Zachary Tofias: Cities Acting Together on Climate ChangeZachary Tofias: Cities Acting Together on Climate Change
Zachary Tofias: Cities Acting Together on Climate Change
 
Grupo inditex annual-report-inditex-2011
Grupo inditex annual-report-inditex-2011Grupo inditex annual-report-inditex-2011
Grupo inditex annual-report-inditex-2011
 
SoLoMo and professional services
SoLoMo and professional servicesSoLoMo and professional services
SoLoMo and professional services
 
Tchibo monthly mrk plan
Tchibo monthly mrk planTchibo monthly mrk plan
Tchibo monthly mrk plan
 
Crisis Management: the case of MONDRAGON
Crisis Management: the case of MONDRAGONCrisis Management: the case of MONDRAGON
Crisis Management: the case of MONDRAGON
 

Recently uploaded

Assuring Contact Center Experiences for Your Customers With ThousandEyes
Assuring Contact Center Experiences for Your Customers With ThousandEyesAssuring Contact Center Experiences for Your Customers With ThousandEyes
Assuring Contact Center Experiences for Your Customers With ThousandEyes
ThousandEyes
 
Knowledge engineering: from people to machines and back
Knowledge engineering: from people to machines and backKnowledge engineering: from people to machines and back
Knowledge engineering: from people to machines and back
Elena Simperl
 
JMeter webinar - integration with InfluxDB and Grafana
JMeter webinar - integration with InfluxDB and GrafanaJMeter webinar - integration with InfluxDB and Grafana
JMeter webinar - integration with InfluxDB and Grafana
RTTS
 
Accelerate your Kubernetes clusters with Varnish Caching
Accelerate your Kubernetes clusters with Varnish CachingAccelerate your Kubernetes clusters with Varnish Caching
Accelerate your Kubernetes clusters with Varnish Caching
Thijs Feryn
 
Empowering NextGen Mobility via Large Action Model Infrastructure (LAMI): pav...
Empowering NextGen Mobility via Large Action Model Infrastructure (LAMI): pav...Empowering NextGen Mobility via Large Action Model Infrastructure (LAMI): pav...
Empowering NextGen Mobility via Large Action Model Infrastructure (LAMI): pav...
Thierry Lestable
 
Elevating Tactical DDD Patterns Through Object Calisthenics
Elevating Tactical DDD Patterns Through Object CalisthenicsElevating Tactical DDD Patterns Through Object Calisthenics
Elevating Tactical DDD Patterns Through Object Calisthenics
Dorra BARTAGUIZ
 
FIDO Alliance Osaka Seminar: Passkeys at Amazon.pdf
FIDO Alliance Osaka Seminar: Passkeys at Amazon.pdfFIDO Alliance Osaka Seminar: Passkeys at Amazon.pdf
FIDO Alliance Osaka Seminar: Passkeys at Amazon.pdf
FIDO Alliance
 
DevOps and Testing slides at DASA Connect
DevOps and Testing slides at DASA ConnectDevOps and Testing slides at DASA Connect
DevOps and Testing slides at DASA Connect
Kari Kakkonen
 
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
Albert Hoitingh
 
Generating a custom Ruby SDK for your web service or Rails API using Smithy
Generating a custom Ruby SDK for your web service or Rails API using SmithyGenerating a custom Ruby SDK for your web service or Rails API using Smithy
Generating a custom Ruby SDK for your web service or Rails API using Smithy
g2nightmarescribd
 
FIDO Alliance Osaka Seminar: The WebAuthn API and Discoverable Credentials.pdf
FIDO Alliance Osaka Seminar: The WebAuthn API and Discoverable Credentials.pdfFIDO Alliance Osaka Seminar: The WebAuthn API and Discoverable Credentials.pdf
FIDO Alliance Osaka Seminar: The WebAuthn API and Discoverable Credentials.pdf
FIDO Alliance
 
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdfSmart TV Buyer Insights Survey 2024 by 91mobiles.pdf
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf
91mobiles
 
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...
Ramesh Iyer
 
UiPath Test Automation using UiPath Test Suite series, part 4
UiPath Test Automation using UiPath Test Suite series, part 4UiPath Test Automation using UiPath Test Suite series, part 4
UiPath Test Automation using UiPath Test Suite series, part 4
DianaGray10
 
When stars align: studies in data quality, knowledge graphs, and machine lear...
When stars align: studies in data quality, knowledge graphs, and machine lear...When stars align: studies in data quality, knowledge graphs, and machine lear...
When stars align: studies in data quality, knowledge graphs, and machine lear...
Elena Simperl
 
UiPath Test Automation using UiPath Test Suite series, part 3
UiPath Test Automation using UiPath Test Suite series, part 3UiPath Test Automation using UiPath Test Suite series, part 3
UiPath Test Automation using UiPath Test Suite series, part 3
DianaGray10
 
From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...
From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...
From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...
Product School
 
Connector Corner: Automate dynamic content and events by pushing a button
Connector Corner: Automate dynamic content and events by pushing a buttonConnector Corner: Automate dynamic content and events by pushing a button
Connector Corner: Automate dynamic content and events by pushing a button
DianaGray10
 
The Future of Platform Engineering
The Future of Platform EngineeringThe Future of Platform Engineering
The Future of Platform Engineering
Jemma Hussein Allen
 
GenAISummit 2024 May 28 Sri Ambati Keynote: AGI Belongs to The Community in O...
GenAISummit 2024 May 28 Sri Ambati Keynote: AGI Belongs to The Community in O...GenAISummit 2024 May 28 Sri Ambati Keynote: AGI Belongs to The Community in O...
GenAISummit 2024 May 28 Sri Ambati Keynote: AGI Belongs to The Community in O...
Sri Ambati
 

Recently uploaded (20)

Assuring Contact Center Experiences for Your Customers With ThousandEyes
Assuring Contact Center Experiences for Your Customers With ThousandEyesAssuring Contact Center Experiences for Your Customers With ThousandEyes
Assuring Contact Center Experiences for Your Customers With ThousandEyes
 
Knowledge engineering: from people to machines and back
Knowledge engineering: from people to machines and backKnowledge engineering: from people to machines and back
Knowledge engineering: from people to machines and back
 
JMeter webinar - integration with InfluxDB and Grafana
JMeter webinar - integration with InfluxDB and GrafanaJMeter webinar - integration with InfluxDB and Grafana
JMeter webinar - integration with InfluxDB and Grafana
 
Accelerate your Kubernetes clusters with Varnish Caching
Accelerate your Kubernetes clusters with Varnish CachingAccelerate your Kubernetes clusters with Varnish Caching
Accelerate your Kubernetes clusters with Varnish Caching
 
Empowering NextGen Mobility via Large Action Model Infrastructure (LAMI): pav...
Empowering NextGen Mobility via Large Action Model Infrastructure (LAMI): pav...Empowering NextGen Mobility via Large Action Model Infrastructure (LAMI): pav...
Empowering NextGen Mobility via Large Action Model Infrastructure (LAMI): pav...
 
Elevating Tactical DDD Patterns Through Object Calisthenics
Elevating Tactical DDD Patterns Through Object CalisthenicsElevating Tactical DDD Patterns Through Object Calisthenics
Elevating Tactical DDD Patterns Through Object Calisthenics
 
FIDO Alliance Osaka Seminar: Passkeys at Amazon.pdf
FIDO Alliance Osaka Seminar: Passkeys at Amazon.pdfFIDO Alliance Osaka Seminar: Passkeys at Amazon.pdf
FIDO Alliance Osaka Seminar: Passkeys at Amazon.pdf
 
DevOps and Testing slides at DASA Connect
DevOps and Testing slides at DASA ConnectDevOps and Testing slides at DASA Connect
DevOps and Testing slides at DASA Connect
 
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
 
Generating a custom Ruby SDK for your web service or Rails API using Smithy
Generating a custom Ruby SDK for your web service or Rails API using SmithyGenerating a custom Ruby SDK for your web service or Rails API using Smithy
Generating a custom Ruby SDK for your web service or Rails API using Smithy
 
FIDO Alliance Osaka Seminar: The WebAuthn API and Discoverable Credentials.pdf
FIDO Alliance Osaka Seminar: The WebAuthn API and Discoverable Credentials.pdfFIDO Alliance Osaka Seminar: The WebAuthn API and Discoverable Credentials.pdf
FIDO Alliance Osaka Seminar: The WebAuthn API and Discoverable Credentials.pdf
 
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdfSmart TV Buyer Insights Survey 2024 by 91mobiles.pdf
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf
 
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...
 
UiPath Test Automation using UiPath Test Suite series, part 4
UiPath Test Automation using UiPath Test Suite series, part 4UiPath Test Automation using UiPath Test Suite series, part 4
UiPath Test Automation using UiPath Test Suite series, part 4
 
When stars align: studies in data quality, knowledge graphs, and machine lear...
When stars align: studies in data quality, knowledge graphs, and machine lear...When stars align: studies in data quality, knowledge graphs, and machine lear...
When stars align: studies in data quality, knowledge graphs, and machine lear...
 
UiPath Test Automation using UiPath Test Suite series, part 3
UiPath Test Automation using UiPath Test Suite series, part 3UiPath Test Automation using UiPath Test Suite series, part 3
UiPath Test Automation using UiPath Test Suite series, part 3
 
From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...
From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...
From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...
 
Connector Corner: Automate dynamic content and events by pushing a button
Connector Corner: Automate dynamic content and events by pushing a buttonConnector Corner: Automate dynamic content and events by pushing a button
Connector Corner: Automate dynamic content and events by pushing a button
 
The Future of Platform Engineering
The Future of Platform EngineeringThe Future of Platform Engineering
The Future of Platform Engineering
 
GenAISummit 2024 May 28 Sri Ambati Keynote: AGI Belongs to The Community in O...
GenAISummit 2024 May 28 Sri Ambati Keynote: AGI Belongs to The Community in O...GenAISummit 2024 May 28 Sri Ambati Keynote: AGI Belongs to The Community in O...
GenAISummit 2024 May 28 Sri Ambati Keynote: AGI Belongs to The Community in O...
 

Economics bee on board

  • 1. ECONOMICS Content I. INITIAL INVESTMENT ...................................................................... 2 II. Customer base .................................................................................. 2 III. TURN OVER from CLIENTS........................................................... 2 1. Economic Model for Companies ..................................................... 2 2. Economic Model for Council / Transport operators ......................... 3 3. Economic Model for Associations ................................................... 3 IV. BEonBOARD yearly TURN OVER : target ...................................... 4 V. Turn Over first 4 Years ...................................................................... 5 VI. People organization of Be On Board ............................................... 6 VII. BE On Board Yearly operating cost ................................................ 6 VIII. COST PROGRESSION over first 4 YEARS .................................... 7 IX. BENEFITS first 4 year..................................................................... 8 1 Global Service Jam 2012
  • 2. ECONOMICS I. INITIAL INVESTMENT web site + smart phone apps 100 000 € Advertising 20 000 € Start-up creation 50 000 € Working Capital 60 000 € Total 230 000 € II. Customer base Located on urban or suburban area  Council / Transport operators  Associations  Companies Aiming at cities between 300 000 habitants and 1 000 000 to starts (first 3 years) First year the target will be the companies in order to obtain a e-reputation. In the meantime, negotiations will start with city councils. Time of decision is between 12 to 18 months without elections. III. TURN OVER from CLIENTS 1. Economic Model for Companies Sell services: for marketing development  develop the image through Buzz marketing  Get information on customer usage Selling price: 1000 € /day customized package 2 Global Service Jam 2012
  • 3. ECONOMICS 2. Economic Model for Council / Transport operators Sell services  Increase the amount of traffic on the transport  Increase the satisfaction of end user of public transportation Selling prices 1 year Variable according to traffic Town size per habitant contract increase 300 000 to 1 000 000 30 000 € 1 point, 20% of annual contract 6 000 € 1 000 000 to 5 000 000 100 000 € 1 point, 20% of annual contract 20 000 € 5 000 000 to 10 000 000 500 000 € 1 point, 20% of annual contract 100 000 € Over 10 000 000 1 000 000 € 1 point, 20% of annual contract 200 000 € 3. Economic Model for Associations Sell services  develop the image through Buzz marketing and street marketing Selling prices: no benefits cost price for all print and media support 3 Global Service Jam 2012
  • 4. ECONOMICS IV. BEonBOARD yearly TURN OVER : target Council/ Transport operators 250 000€ 45% Associations 25 000€ 5% Companies 250 000 € 50% Yearly TURN OVER target · Council/ · Companies Transport operators 50% 45% · Associations 5% 4 Global Service Jam 2012
  • 5. ECONOMICS V. Turn Over first 4 Years year 4 year 3 year 2 year 1 - € 100 000 € 200 000 € 300 000 € 400 000 € 500 000 € 600 000 € · Council/ Transport operators · Associations · Companies 5 Global Service Jam 2012
  • 6. ECONOMICS VI. People organization of Be On Board  1 event planner  1 ergonomist  1 designer  1 Project manager  1 administrative VII. BE On Board Yearly operating cost event planner 40 000 € ergonomist 40 000 € designer 40 000 € Project manager 40 000 € administrative 40 000 € total 200 000 € gross 400 000 € extra cost 20% 40 000 € running cost 48 000 € total per yer 488 000 € round up 500 000 € This team is adapted for the targeted cities ( 300 000 – 1 000 000 inhabitants). It will have to be increase to meet larger cities’ needs 6 Global Service Jam 2012
  • 7. ECONOMICS VIII. COST PROGRESSION over first 4 YEARS year 1 year 2 year 3 year 4 event planner 40 000 € 40 000 € ergonomist 40 000 € 40 000 € 40 000 € 40 000 € designer 40 000 € 40 000 € 40 000 € 40 000 € Project manager 40 000 € 40 000 € 40 000 € administrative 40 000 € 40 000 € total 80 000 € 120 000 € 200 000 € 200 000 € gross 160 000 € 240 000 € 400 000 € 400 000 € extra cost 20% 16 000 € 24 000 € 40 000 € 40 000 € running cost 16 000 € 30 000 € 48 000 € 48 000 € total per year 192 000 € 294 000 € 488 000 € 488 000 € COST Progress 500 000 € 450 000 € 400 000 € 350 000 € 300 000 € 250 000 € 200 000 € 150 000 € 100 000 € 50 000 € - € total per yer year 1 year 2 year 3 year 4 7 Global Service Jam 2012
  • 8. ECONOMICS IX. BENEFITS first 4 year year 1 year 2 year 3 year 4 Council/ Transport operators - € - € 100 000 € 200 000 € Associations - € - € - € - € Companies 180 000 € 250 000 € 280 000 € 320 000 € turn over 180 000 € 250 000 € 380 000 € 520 000 € benefit before taxes - 12 000 € - 38 000 € - 4 000 € 32 000 € year 4 year 3 benefit before taxes turn over year 2 year 1 -100 000 € - € 100 000 € 200 000 € 300 000 € 400 000 € 500 000 € 600 000 € 8 Global Service Jam 2012