As the leading provider of Open Source Enterprise Content Management, Alfresco is uniquely placed in providing a robust, scalable, feature rich content platform at a fraction of the cost of traditional solutions. Alfresco Enterprise Content Management includes: * Document Management * Web Content Management * Records Management * Team Collaboration * Digital Asset Management This slide deck (and related webinar) presented the requirements for enterprise scale rollout and an “Enterprise Top 10 Decision Matrix”. It was based on customer experience to guide selection. It gave an overview of Alfresco Enterprise Edition, explained what is coming in Alfresco Enterprise 3.2, how it compares to the Alfresco Community Edition and how commercial, enterprise class Open Source means: * A Full Service Level Agreement not “unsupported” * Support for both Open Source and Commercial Stacks * Supporting Sites with Millions of Users and Terabytes of Content through External Authentication, Load Balancing and Clustering * High-Availability with Clustering and Run-Time Reconfiguration * Live JMX System Monitoring and Configuration Reporting * Information Lifecycle Management Learn why Alfresco is the lowest risk, lowest cost way to successfully deploy Alfresco in the Enterprise

1. Decision Matrix for Alfresco Enterprise
or Community & Traditional ECM
Ian Howells
Chief Marketing Officer
Paul Hampton
Director of Product Marketing

2. Why Alfresco?
What makes Alfresco different?
Which ECM solution is right for me?
2

3. Traditional ECM
High Cost Complex Slow / Limited
Adoption
3

4. ECM Requirements
Traditional Alfresco Alfresco
ECM Enterprise Community
Stability 
Agreed SLA’s 
Platform Support (Limited)
Scalability / Availability 
Sys Config & Mmgt 
Storage Policies 
Indemnity / Warranty 
Lower Cost (Upfront & High)
Enterprise Adoption (Limited)
Open Process (Closed)
4

5. Alfresco is Different
Lower Cost Simple Faster Adoption
5

6. Commercial Open Source
Lower TCO
● No upfront license fees Annual Cost
● No per seat licensing
● Simple model
o Pay for Alfresco Support, Cumulative Cost
QA and Maintenance
o Price tied to usage
o Per CPU price

7. Simple Content Management
Easy Adoption
Shared Drive Web 2.0 Email
SMTP Listener
Zero Footprint
Drag and Drop
Native UI
7

8. Complete Content Management
Simple Deployment
Document Collaboration Web Content Records Email
Management Management Management Archive
One Repository
Built on Modern
Technology Stack
8

9. ECM Requirements
Traditional Alfresco Alfresco
ECM Enterprise Community
Stability 
Agreed SLA’s 
Platform Support (Limited)
Scalability / Availability 
Sys Config & Mmgt 
Storage Policies 
Indemnity / Warranty 
Lower Cost (Upfront & High)  
Enterprise Adoption (Limited)  
Open Process (Closed)
9

10. Enterprise Principles
● Offer Commercial Service Level Agreements (SLA’s)
● Enterprise Customers Receive Fixes as a Priority
● Extensions and Integrations to Proprietary Products are part
of Enterprise
● Extensions to Ubuiquitous proprietary systems – Windows,
Office – are in Community
● Extensions to Manage or Monitor highly-scalable or highly
available systems are part of Enterprise
● http://newton.typepad.com/content/2009/03/building-a-
stronger-open-source-product.html

11. Stability
Extensive QA Testing
Automated QA
Basic testing against
Alfresco
1 OS Stack Daily Builds
Community
New Code New Code New Code Edition
OS Build Community OS Build Community
Release Candidate Release Release Candidate Release
(Evolving code line = New Features)
(Stable code line = QA & Fixes)
QA Beta 1 Beta 2 Beta x Enterprise Fixes & Fixes & Fixes &
Bug Fixing Release Patches Patches Patches
Extensive QA Testing:
Alfresco
18 Dedicated QA Engineers
Use both automated and manual QA checks to run over 6000 tests per stack Enterprise
Tested on both Open Source and proprietary technology stacks
Edition
Tested for Stability, Scalability and Security
11

12. Agreed SLA’s
Alfresco Enterprise Alfresco Community
● Support ● No Alfresco SLA
o Contractual SLA’s (Gold, Platinum, & Diamond) o Community Forums
o Guaranteed availability of resources
o Call tracking and bug prioritisation
● Bug tracking ● No Alfresco SLA
o Bug fixing / Service packs o Self or Community Fix
o Patch distribution (with back porting) o Wait for code role up
● Support Portal ● None Provided
● Enterprise Documentation ● Wiki Documentation
● Indemnity and Warranty ● None Provided
● Access to Enterprise Edition ● Access to Community Edition
12

13. World Wide Support
Follow the Sun
Austin Maidenhead Sydney
13

14. Support Portal
● Licences
● Systems Heartbeat
● Proactive Notification
● Documentation
o Support Handbook
o Enterprise Documentation
● Knowledgebase
● Search
14

15. Platform Support
Enterprise Edition Community Edition
● OS - Linux, Windows, Solaris ● OS - Linux
● Data Base - MySQL, Oracle, ● Data Base - MySQL
PostgreSQL, MSSQL Server,
DB2
● Application Server - Tomcat, ● Application Server – Tomcat
JBoss, Oracle, Weblogic,
Websphere
● Authentication - Alfresco, ● Authentication - Alfresco,
OpenLDAP, NTLM, Sun One OpenLDAP
Directory Server, Active Directory,
Kerberos, JASS
● Browser - Firefox, IE, Safari ● Browser - Firefox
15

16. Scalability and Availability
Clustering
● Easy to configure
clustering
● Configure system for:
o Horizontal = Lower cost
o High availability
o Scalability
16

17. System Management
JMX Monitoring
● Administration and Monitoring for
production systems
● Supports JMX standard. Supports
any JMX client
o Jconsole (ships with JDK), Hyperic,
HP OpenView
● Monitor
o Database connections
o Memory usage
o Alfresco Subsystems
17

18. System Configuration
Runtime Administration
● Alfresco Subsystems
o Authentication
o Synchronisation
o File Servers (i.e. CIFS, FTP and NFS)
o Third Party (i.e. OpenOffice,Swftools,
ImageMagick)
o IMAP
o WCM Deployment Receivers
● Start, Stop and Configure
subsystems – without shutting
down Alfresco
● Cluster aware
18

19. System Management
Indexing Check System Reporting
● Run time index check ● Report on on
comprehensive
● Check for consistence
environment, installation
● Fix errors on the fly and configuration data
● No server restarts ● Diagnostic Dump
required o Issue resolution
o Communicate with
support
Minimize downtime, easier troubleshooting,
lower internal maintenance and support costs.
19

20. Storage Policies
● AKA Information Lifecycle
Management (ILM)
Policy
Rules
SSD
$$$
● Dynamic storage based on
business policies / lifecycle
rules Policy FC
Rules
Drives
o i.e. Current versions on fast
(expensive) drive. Superseded $$
versions on slower (cheaper)
drives.
o Define business rules
SATA
Drive
● Reduced cost without $
impacting performance
20

21. Indemnity and Warranty
Enterprise Community
● Commercial License ● GPL
● Full indemnity ● No Indemnification
● Full warranty ● Distributed on an “as is”
basis without warranty
21

22. Open Process
Production Scanning
● Kofax Release Script
● Capture paper documents
● Supports both Adhoc and
Bulk scanning
● Full document profiling
o Metadata tagging and validation
o Integration to pull meta data from
external databases
22

23. ECM Requirements
Traditional Alfresco Alfresco
ECM Enterprise Community
Stability   Daily Build
Agreed SLA’s   Forums
Platform Support (Limited)  Open Source
Scalability / Availability  
Sys Config & Mmgt  
Storage Policies  
Indemnity / Warranty  
Lower Cost (Upfront & High)  
Enterprise Adoption (Limited)  
Open Process (Closed)  
23

24. Alfresco Enterprise
● Designed to be the Lowest Cost Way to Rollout to
the Enterprise
● Alfresco is in a Unique Position to Offer this Service
o Skills – We developed 95% of the Product
o Customer Base – We can Offer this level of Service at the
Lowest Cost due to the Size of our Customer Base
● Certified Partner Network
24

25. Health Warning
Uncertified Systems
Integrator
+
Community
=
High Risk & High Cost
25

26. Which ECM Solution?
Tradition Enterprise Community
ECM Edition Edition
Enterprise Licenses Supported Solution Free Solution
Per User Pricing Mission Critical Non-Mission Critical
Pay High Maintenance Patches and Updates Have Time/Skill to Fix
Fees Issues
Production
Stitch Disparate Deployment Review Next
Solutions Enterprise Version
Certified Partners
Complex
Closed Source Open Source Open Source
26

27. Dramatically Lower Cost
● Total Cost of Ownership analysis
● Based on publicly available pricing
● Savings of 89%of the cost of SharePoint
& up to 96% of the cost of other ECM
solutions by using Alfresco
● Demystify some of the complexity
around current proprietary ECM pricing
● http://www.alfresco.com/products/
whitepapers/
27

28. The Choice is Easy
Want to pay Want to pay high Want to deploy Want limited / Buy Traditional
high license maintenance fees complex slow adoption? ECM
each year? mismatched
fee?
technologies?
NO NO NO NO
Alfresco Mission critical Need large Want comercial
Alfresco
application? scale level support? Enterprise
deployment Edition
Alfresco
Community
Edition
28

29. Alfresco Mission
To be the most widely used Content
Content Server... Repository
Services Content Processes Services
Full-text Indexes Metadata DBMS
...to be 5 Times Faster... & Categories Storage
Scalability
High Availability
...and 10 Times Cheaper... & Replication
...with freedom of choice.
29

30. Edition Comparison
Enterprise Edition Community Edition
● Production ready and supported ● Unsupported
● QA Testing ● Daily builds
o 18 Dedicated QA Engineers o Limited QA testing via automation
o 14 Phase QA cycle o Basic testing against 1 Open Source
stack
o Benchmarked for Stability, Scalability and
Security
o Tested on both Open Source and
Proprietary technology stacks
o Both manual and automated QA with over
6000 test per stack
● Includes large scale production
features
30

31. Enterprise Production Features
● JMX based System Monitoring
● Runtime Administration
● Runtime Indexing Consistency Check and Update
● High Performance / Resilience Clustering
● Storage Policies
● Both Open Source and proprietary technology stack
support
● Production scanning solution – Kofax Release Script
31

32. Build Process
Latest Functionality and Stability
OS Build/ Daily Build
Release Release New
Candidate Functionality
QA Ent Stack Scalability Management
Bug Fixing QA HA QA QA
32

33. Platform Support
Extensive QA
Enterprise Edition Community Edition
● OS Linux, Windows, Solaris ● OS
o Linux
● Data Base
o MySQL, Oracle, PostgreSQL, MSSQL Server, DB2 ● Data Base
o MySQL
● Application Server
o Tomcat, JBoss, Oracle, Weblogic, Websphere ● Application Server
o Tomcat
● Authentication
o Alfresco, OpenLDAP, NTLM, Sun One Directory ● Authentication
Server, Active Directory, Kerberos, JASS
o Alfresco, OpenLDAP
● Browser
o Firefox, IE, Safari ● Browser
o Firefox
33

34. Options
● Trial
o Quick Trial
o Embedded Training
o Alfresco Cloud Trial
● Development
o Latest Features
o Alfresco Community
● Non-Critical Usage
o Alfresco Community
34

35. Questions?
● Try Alfresco:
o Cloud Trail –
http://bit.ly/cloud-trial
o Download Enterprise –
http://bit.ly/EntTrial
● TCO WhitePaper:

36. Watch the live webinar:
http://bit.ly/ecm-decisions
Ian Howells
Chief Marketing Officer
Paul Hampton
Director of Product Marketing