The document outlines Oracle's product direction and addresses its SOA (Service-Oriented Architecture) offerings, emphasizing that the specifics may evolve and are not guaranteed for contracts or purchasing decisions. It describes advancements in their SOA suite, highlighting improved performance, maintainability, and usability, while also illustrating successful use cases across various industries. The content serves to inform stakeholders about the growing importance and implementation of Oracle’s industrial SOA in the market.

2. The following is intended to outline our general
product direction. It is intended for information
purposes only, and may not be incorporated into
any contract. It is not a commitment to deliver
any material, code, or functionality, and should
not be relied upon in making purchasing
decisions.
The development, release, and timing of any
features or functionality described for Oracle’s
products remains at the sole discretion of
Oracle.
© 2011 Oracle Corporation – Proprietary and Confidential

3. <Insert Picture Here>
21st Century SOA
Architect Day – Phoenix, AZ – December 14, 2011
Jeff Davies, Sr Principal Product Manager, SOA Suite
(twitter: @jeffmdavies)

4. Oracle Fusion Middleware
Complete, Open, Integrated, Best in Class
Web Mobile Social
User Engagement
Content Management
Identity
Management
Business Intelligence
Development Business Process
Tools Management
Service Integration
Enterprise
Management
Data Integration
Cloud Application
Foundation

5. Gartner’s Hype Cycle for Application Infrastructure
Industrial SOA
Plateau of Productivity:
Mainstream adoption starts to take off.
Criteria for assessing provider viability
are more clearly defined. The
technology’s broad market applicability
and relevance are clearly paying off.
Source: Hype Cycle for Application Infrastructure, 2011 by Jess Thompson, Gartner
26 July 2011 | ID: G00213370

6. Industrial SOA
• "systematic labor especially for some
useful purpose or the creation of
something of value“
• “Individual manual labor is often replaced
by mechanized mass production and
craftsmen are replaced by assembly lines.“
© 2010 Oracle Corporation – Proprietary and Confidential

7. Maturation means…
• Your audience changes:
from early adopters to mainstream
• New expectations in terms of:
• Performance & Stability
• Maintainability
• Usability & Productivity

8. Oracle Integration Products
COMPLEX
EVENT
PROCESSING
ERP MAINFRAME SERVICES DB PARTNERS EVENTS

9. Industrial SOA:
Performance & Stability

10. Unified SCA runtime
• Powered by SCA
(Service Component
Architecture)
http://osoa.org
• Optimized SOA
runtime
• Running on
Application Grid:
• Coherence
• WLS
• JRockit

11. SOA/BPEL High Volume Customers
US Transportation/Logistics Provider Large European Telco
• 3,000,000 process instances/day, • Service delivery platform servicing 29
170,000/hr - 500 production million mobile customers
composites • 50,000,000 process instances/daily
• 80% synchronous, 20% asynchronous • Peak instances: 7 million/hour
• 3 Clusters. Each cluster made of 2 • Persist Policy: Only faulted instance
machines - 8 CPUs and 16GB each (both BPEL faults and business
• Planning 11g upgrade now and expect exceptions)
10X volume on 11.1.1.4 (mid 2011) • 4 servers / each 4 jvm. OS: RHEL AS
Release 3
SaaS Provider of EDI Services US Credit Card Provider
• SaaS based trading partner • 49 million msg/day (on OSB 10.3.1)
management, order fulfillment with BPEL • msg size = 5-10KB
and 11g B2B (Credit card transactions)
• 7,000,000 BPEL instances/day • Will start sending statements (1MB+)
• Peak BPEL instances: 600,000/hr • 2 x 3.6 GHz Intel Xeon
• 4-node cluster • 4 GB RAM
• Evenly split between sync and async
instances

12. Transparent use of the Application Grid:
Built-in Service Result Cache in OSB
Leverages
Oracle
Coherence
Checkbox
enabled
Cache
Results?
Cache Token
Time To Live • Reduce latency (improve user experience)
• Reduce backend load

13. SOA Suite on Exalogic
 Extreme Performance SOA and BPM Platform
Results on ¼ Rack Exalogic + Exadata:
 ADF – 800 pages/sec, 2.9M/hr
 Stateless composite – 3878/sec, 14M/hr
 Complex, long-running process (FOD) –
911 orders/sec, 3.3M orders/hr
(all three loads simultaneously – not either/or…)
 Engineered system for best Oracle Apps ownership
experience
 Highly integrated, optimized middleware,
database, compute, storage, OS, networking
solution
 90% reduction in application deployment time
 Operational costs reduced up to 60%
 Highest Quality of Service for mission-critical
deployment
 EBS, SEBL, PSFT, JDE and SOA/BPM Suites validated on
Exalogic
 Number of additional optimizations coming up in PS5
13

14. Customer Story
SOA Suite on Exalogic
SOA & BPM Suites | Exalogic | Exadata
• 10g ADF/SOA upgrade to 11g
• Performed 9x time better when moved to Exalogic / Exadata
• Described SOA Suite on Exalogic as “Freaky fast”
• 2x ½ racks Exadata
• 2x ¼ racks Exalogic
• SOA Suite
• ADF
• WL Suite
• Management Packs
14

15. Industrial SOA:
Maintainability

16. Complete end-to-end visibility
Instance tracking in Enterprise Manager
• All-in-one
management console
• End-to-end (process)
instance tracking
• Unified error handling
BPMN
External
Service
Human
Workflow
Mediation
Business
Rules

17. Provisioning of new environments
 Basic installers
 Silent install + WLST scripting
 Test-to-Production (T2P) cloning tool (http://bit.ly/pj51xa)
 Copy Binaries and Patches
 Copy Configuration and Metadata
 WLS Domain Config in File System
 System Components Config in File System
 FMW Components metadata in MDS – includes artifacts such as SOA
composites, ADF customizations
 FMW Components Config in their own Schemas
 Non-User Layer Customizations (e.g., Site or Enterprise Layer) in MDS
 Copy Security Config such as OPSS policies
 Oracle Virtual Assembly Builder
17

18. Virtual Assembly Builder
Automated Multi-Tier Deployment “stamp”
Assembly
We We Catalog
b b
WL WL WL
S S S
Guest OS
DB DB Guest OS
Guest OS
Guest OS
Virtual Machine
Physical

19. Purging
• Purge scripts improvements in PS3 (usage of Oracle Partitioning,
batch scripts, etc.)
http://bit.ly/soapurge
© 2010 Oracle Corporation – Proprietary and Confidential

20. Composite Unit Testing & Continuous Integration
1. Define tests / asserts / emulations (JDeveloper)
2. Execute (SOAConsole or ANT)
3. Review results (SOAConsole or standard JUnit report)
4. Insert in Continuous Integration process
(Subversion/Maven/Hudson)
5. See http://redstack.wordpress.com/continuous-integration/ for
more!
Oracle Confidential - Highly Restricted

21. Industrial SOA:
Usability & Productivity

22. Declarative Composite Assembly
SOA Composite Editor in JDeveloper
• Based on SCA
standard
• Drag & Drop
• Visual
• Single Unit of
Deployment
• Easy
versioning

23. From integration to BPM
Seamless extension
BPM
•Process
orchestration
•Process analytics
•Collaboration tools
BPMN BPEL
Rules
Mediator
Mediator
Workflow
Workflow SCA
•Single runtime
Business Human
•Single admin
Service infrastructure
console
Common JCA-based connectivity infrastructure Policy Enforcement
•Direct access to all
Optimized
Service and Events Bus integration
binding
capabilities: services,
events, etc.
•Unified security

24. BPM Studio

25. Web-Based Process Composer
Empowering Business to model processes
• Zero-download,
web based
modeling tool
opens up process
modeling to wider
business audience
• Role-based
application access
• Top-down modeling
• Customization
within constraints
Allow the people who know the business to model

26. Collaborate
Modelling Space

27. Closed Loop Service Lifecycle
Service Definition Service Implementation and
Architect • Service
Configuration
• Target
Service • Composite Service Bus
Metadata • WSDL
• XSDs
• BPA
• Code
Composite
Harvesting • Proxy…
SOA Designers
and Developers
Single View of Assets
Business Artifact Management Policy Attachment
Owners Proxy Pipeline
Runtime Metrics Registrie(s)
Reg/Rep Harvesting Auto Deployment
Test, Staging &
Monitoring & Management
Production
Integration
Staging
IT Operations Testing
Production
SLA Management Policy Enforcement
27
27

28. What?! Nothing on cloud?

29. Integration & Cloud
• SaaS, PaaS, iPaaS
• Private cloud
• Public cloud
• Yes, but first: hybrid cloud
© 2010 Oracle Corporation – Proprietary and Confidential

30. Customer Story
Hybrid cloud applications
Web Browser Intranet DMZ Internet
jQuery
REST
Webcache SOAP
OSB HTTP
SOAP
CRM
OpenText
eDocs
DM
© 2010 Oracle Corporation – Proprietary and Confidential 30

31. Oracle Enterprise Gateway:
Extending security to the cloud
First Line Of Service End Point
Defense Virtualization Security
OWSM Web
Agent Service
Web Client HTTP GET/POST
(Browser)
OWSM Web
Web Service REST Agent Service
OWSM
Client
Web Service XML OWSM Enterprise
Enterprise OWSM Web
Client Agent Service Bus Agent Service
Gateway
Web Service SOAP
OWSM
Client
OWSM Web
Agent Service
Web Service JMS
Client
OWSM Web
Agent Service
Extranet DMZ Intranet
Common Security Policies

32. Summary

33. 21st Century SOA
• SOA has entered the Plateau of Productivity
• Oracle is leading the era of “Industrial SOA”:
• More performant,
• easier to maintain,
• more productive
• Have a use case illustrating the concept of
“Industrial SOA”? Please get in touch!
Jeff.x.davies@oracle.com
• Thank you
© 2010 Oracle Corporation – Proprietary and Confidential

34. Oracle SOA Suite Resources
• Oracle SOA Suite on OTN:
http://bit.ly/soaotn
• Oracle SOA Suite Quickstart Guide:
http://bit.ly/soasuitequickstartguide
© 2010 Oracle Corporation – Proprietary and Confidential