Gives an overview on internet market, social media marketing. Complete Plan can be shared on request.

1. Winning
Marketing
Strategy
Junaid Baig Mirza

2. E-Marketing

3. • Marketing is the way companies interact with consumers to
create relationships that are beneficial to both parties.
• Businesses use marketing to identify their audience before
advertising to them.
• Today, this is most visible through social media interactions and
contests. An e-marketing strategy needs to be fully integrated
into an organisation’s business and marketing strategies and
plans

4. Company’s Framework

5. 5Cs
Customer
Company
Context
Collaboration
Competitors
STP
Segmentation
Targeting
Positioning
4Ps
Products
Price
Place
Promotion
• Success of any company is on risk when framework are not well defined.
• Clear vision should be established for all segments to ensure no ambiguity
later.
Company Framework

6. DefensiveOffensive
Leader Follower
Defining Corporate Identity
- Company’s typical philosophy towards the marketplace should be clearly defined
Product strength should be well capitalized
- Sales team should have complete knowledge on company products

7. E-MarketingTrends

8. Think smartly

9. Internet Accessibility

10. International Purchasing Trend

11. Purchasing Trend: Gender wise

12. Smartphone %age: Africa & Asia

13. AdvertisementTrends

14. Newspaper
Radio
Television
Website
Trade PublicationEmail
Press Release
Direct Mail
Advertisement Channels

15. Internet 27%
Direct Mail
Television 26%
Radio 3%
Cinema 1%
Directories 3%
Outdoor Advertising
5 %
Press Classified 8%
Press – Display
17%
Market Percentage : Advertisement

16. Tend : Advertisement

17. Launch Plan

18. Budgeting
Finalize Company
& Marketing
Framework
Hiring Online Presence Launch
Launch Plan: Step by Step
Facebook / Google +
LinkedIn
YouTube
Twitter
Reddit
Pinterest
Instagram
In-app advertisement

19. Thank you