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Dimitris Raftopoulos
Life Long Learning Research Institute

European Women Interactive Learning

                            15-16.09.2011 | Drammen – Norway
Agenda

1   Age of Social Game Players
                                 5   Why Raptivity?



2   Living Situation
                                 6   Raptivity Awards



3   Decline of Activities



4   Women and ICT
Profile of Social Game Players - Age

Source:                                                Age Group

2010 research
                         25
Social Gaming Research
                         20
Information Solutions
                         15
Group
                         10
Pop Cap games
                         5
                                                                                 And our
                         0                                                        target
                                                                                 Group?
                                <18 18-21
                                            22-29 30-39
                                                        40-49 50-59
                                                                        60+

                              <18   18-21      22-29    30-39   40-49    50-59     60+
Social Gamer – Living Situation

                        Social Gamer – Living Situation
                                            Single with
               Married With                 no Children
               Children Not                    39%
                 Living at
                  home
                   23%                          Focus
                                                 on?




              Married With
               Children
               Living at
                 home
                  39%
10%
                20%
                25%
                30%



                15%



                 0%
                 5%
Reading (book,…
     Watching…           27%26%
   Surfing the…
                               24%

      Hobbies…
  Exercising or…
                                  21%21%




 Playing (non-…
Talking on the…
                                        19%18%




   Listening to…
      Cooking
  Going to the…
                                              15%14%14%




    Shopping
Spending time…
                                                       13%12%




    Gardening
      Outdoor…
                                                             11%10%




    Attending…
                                                                    9%




  None of the…
                                                                       28%
                                                                             Decline in Activities Due to Social Game Play




                   (%)
Women and ICT

Women turn to ICT for specific
thematic fields, such as:        70

        Culture (Art)
                                 60
    •                            50
                                 40
                                                                          62
                                  30                            14

        Education (non ICT)
                                            17        21
                                  20                                            27
    •                             10   10
                                                 12                  46
                                   0                        8
    •   Health-related issues                                                  20




                                                      men   women
Why Raptivity?
    Lets see some facts!

•    Choose from over 245 learning interactivity templates and add games,                   Catherine Avington
                                                                                            San Francisco State University
     simulations, brainteasers, interactive diagrams, virtual worlds and more to your       As an instructional designer I use
                                                                                            Raptivity to create interactions for
     course within minutes. Single Flash file output to go with every course                English learners. Raptivity offers a
                                                                                            wide range of learning interactions.
•    Learning interactions that go into multiple devices, including mobile phones that      These interactions are grouped
                                                                                            according to recognized instructional
     support Flash - Android, BlackBerry and others                                         design theories and strategies.……..

•    Great user interface to completely customize all interactions without writing a
     single line of code

•    Pre-built library of learning interactions based on best practices in instructional
     design                                                                                Johnny Rivli
                                                                                           Braincraft
                                                                                           We chose Raptivity because we wanted
•    Fully compliant with SCORM and AICC to track and integrate with all leading           to be able to make flash interactions
                                                                                           ourselves, and to give our customers the
     learning management systems.                                                          means to create interactive e-learning
                                                                                           themselves. Raptivity gives us a
                                                                                           competitive advantage in the Norwegian
                                                                                           market ….
Raptivity Awards
Why so many Awards?




                      Maybe this is our
                      Solution?

                      Lets see the Software
                      in Action!
Thank you for your attention

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E learning raptivity

  • 1. Suggested e-Learning Tool Dimitris Raftopoulos Life Long Learning Research Institute European Women Interactive Learning 15-16.09.2011 | Drammen – Norway
  • 2. Agenda 1 Age of Social Game Players 5 Why Raptivity? 2 Living Situation 6 Raptivity Awards 3 Decline of Activities 4 Women and ICT
  • 3. Profile of Social Game Players - Age Source: Age Group 2010 research 25 Social Gaming Research 20 Information Solutions 15 Group 10 Pop Cap games 5 And our 0 target Group? <18 18-21 22-29 30-39 40-49 50-59 60+ <18 18-21 22-29 30-39 40-49 50-59 60+
  • 4. Social Gamer – Living Situation Social Gamer – Living Situation Single with Married With no Children Children Not 39% Living at home 23% Focus on? Married With Children Living at home 39%
  • 5. 10% 20% 25% 30% 15% 0% 5% Reading (book,… Watching… 27%26% Surfing the… 24% Hobbies… Exercising or… 21%21% Playing (non-… Talking on the… 19%18% Listening to… Cooking Going to the… 15%14%14% Shopping Spending time… 13%12% Gardening Outdoor… 11%10% Attending… 9% None of the… 28% Decline in Activities Due to Social Game Play (%)
  • 6. Women and ICT Women turn to ICT for specific thematic fields, such as: 70 Culture (Art) 60 • 50 40 62 30 14 Education (non ICT) 17 21 20 27 • 10 10 12 46 0 8 • Health-related issues 20 men women
  • 7. Why Raptivity? Lets see some facts! • Choose from over 245 learning interactivity templates and add games, Catherine Avington San Francisco State University simulations, brainteasers, interactive diagrams, virtual worlds and more to your As an instructional designer I use Raptivity to create interactions for course within minutes. Single Flash file output to go with every course English learners. Raptivity offers a wide range of learning interactions. • Learning interactions that go into multiple devices, including mobile phones that These interactions are grouped according to recognized instructional support Flash - Android, BlackBerry and others design theories and strategies.…….. • Great user interface to completely customize all interactions without writing a single line of code • Pre-built library of learning interactions based on best practices in instructional design Johnny Rivli Braincraft We chose Raptivity because we wanted • Fully compliant with SCORM and AICC to track and integrate with all leading to be able to make flash interactions ourselves, and to give our customers the learning management systems. means to create interactive e-learning themselves. Raptivity gives us a competitive advantage in the Norwegian market ….
  • 8. Raptivity Awards Why so many Awards? Maybe this is our Solution? Lets see the Software in Action!
  • 9. Thank you for your attention