Raj Vysetty, Manager e-Commerce &Analytics at DYN presented on data driven marketing at MassTLC's sales and marketing session "Inside the Head of the Data Driven Marketer"
=> Scraping Rehab Centers Contacts
LogicWis strive to build a reliable and long-lasting partnership with clients with an approach to provide best, accurate and trend analysis in the business.
If you’re seeking best experts for over-all collection of web or data solutions for any requirements, come and get them at www.logicwis.com!
Website: http://www.logicwis.com/
How Web Research Can Quickly Clean Up Your Data Anish Raivadera
A quick overview on how to use the internet to clean up your data with missing information or updating old data. Find out the real power of the internet research when it comes to data hygiene.
Content Marketing Guide: The Yin & Yang of Traffic and EngagementQzzr
There is no shortage of content on the web.
Your job is to create the kind of content that will engage the right people and turn them into raving fans. But how do you know what your best prospects are willing to engage with?
In this slide deck, Qzzr’s Owen Fuller and InboundWriter's Skip Besthoff explained:
*What types of content produce the most engagement and ROI
*How traffic dreams often contrast with traffic reality, and how to adapt
*How successful brands have seen insane results by cracking this code
*Actionable steps to produce traffic/engagement harmony
How & Why You Should Spend On SEM if You're Winning at SEODigital Reach
Things are going great - your website is growing in organic traffic and you’re driving valuable conversions. Now, it’s time to invest in paid search.
Wait, what? Why jump to paid? Organic traffic is free!
The success of organic is telling you useful information about your website - mostly, that it’s a good answer for relevant queries. You can use that information to drive profitable paid traffic. Then, even more powerfully, you can create a synergistic feedback loop that will increase profitability for both disciplines.
If you want to turn your organic success into greater momentum, listen to our Head of Operations Andrew Seidman discuss how to transform your inbound traffic sources.
Using Enhanced Ecommerce in Google Analytics for Business GrowthAnna Lewis
How Google Analytics reports can help you grow your business.
Business questions that you may not have known web analytics platforms can answer for you.
Google Analytics Enhanced Ecommerce showcase with examples as to how you can easily make more money from your website by finding where to make it better for users.
=> Scraping Rehab Centers Contacts
LogicWis strive to build a reliable and long-lasting partnership with clients with an approach to provide best, accurate and trend analysis in the business.
If you’re seeking best experts for over-all collection of web or data solutions for any requirements, come and get them at www.logicwis.com!
Website: http://www.logicwis.com/
How Web Research Can Quickly Clean Up Your Data Anish Raivadera
A quick overview on how to use the internet to clean up your data with missing information or updating old data. Find out the real power of the internet research when it comes to data hygiene.
Content Marketing Guide: The Yin & Yang of Traffic and EngagementQzzr
There is no shortage of content on the web.
Your job is to create the kind of content that will engage the right people and turn them into raving fans. But how do you know what your best prospects are willing to engage with?
In this slide deck, Qzzr’s Owen Fuller and InboundWriter's Skip Besthoff explained:
*What types of content produce the most engagement and ROI
*How traffic dreams often contrast with traffic reality, and how to adapt
*How successful brands have seen insane results by cracking this code
*Actionable steps to produce traffic/engagement harmony
How & Why You Should Spend On SEM if You're Winning at SEODigital Reach
Things are going great - your website is growing in organic traffic and you’re driving valuable conversions. Now, it’s time to invest in paid search.
Wait, what? Why jump to paid? Organic traffic is free!
The success of organic is telling you useful information about your website - mostly, that it’s a good answer for relevant queries. You can use that information to drive profitable paid traffic. Then, even more powerfully, you can create a synergistic feedback loop that will increase profitability for both disciplines.
If you want to turn your organic success into greater momentum, listen to our Head of Operations Andrew Seidman discuss how to transform your inbound traffic sources.
Using Enhanced Ecommerce in Google Analytics for Business GrowthAnna Lewis
How Google Analytics reports can help you grow your business.
Business questions that you may not have known web analytics platforms can answer for you.
Google Analytics Enhanced Ecommerce showcase with examples as to how you can easily make more money from your website by finding where to make it better for users.
Engaging with Customers Online: How Cox Media Group Captures Critical Insight...Qualtrics
Your website can be a valuable tool for collecting insights and driving business. Learn how Heather Blythe of Cox Media Group is driving higher engagement, better conversion, website feedback and increased customer insights through their web properties.
Care about how to leverage 'Go Mobile Or Go Web?'. You will find this deck presented by Kunal Mehta during Webinar for Digital Vidya. Interested in attending similar Webinar Live? Register Now at http://www.digitalvidya.com/webinars/
Tableau Conference 2014: How One Agency Evolved from Vendor to Strategic PartnerSIGMA Marketing Insights
Andrew Lucyszyn, VP of Digital, tells the story of how SIGMA transformed from a standard vendor to a trusted, valued strategic partner for a client with the help of Tableau technology.
This presentation was originally shared on September 9, 2014 in Seattle.
Website analytics is the cornerstone of any digital marketing strategy as it allows you to make decisions which are data-driven.
This SlideShare will help CMOs understand what Google Analytics Premium can do in helping you derive those critical business insights!
How to Turn Millions of Website Views Into Valuable Insights with QualtricsQualtrics
SAP’s Community Network site receives an average of 2.1 million unique visitors each month, but methods for capturing customer experience feedback were ineffective and outdated... until SAP implemented Qualtrics Site Intercept.
Join us for a webinar as we explore how SAP turned their stale feedback process into an efficient, results-driven machine, ultimately increasing customer feedback rates by 20X and decreasing collection time from 12 months to one month.
Datalicious Google Analytics Premium Reseller InformationDatalicious
Datalicious is now a Google Analytics Premium reseller. If you're looking for a premium analytics solutions, talk to Datalicious about Google Analytics Premium.
data drives the future of your businessAleš Fojtík
At datasapiens we help companies in turning the data into profit. We support our clients on the entire journey towards a data-driven organisation and support them with internal and external data monetization.
Big Data LDN 2018: FIGHTING DATA CHAOS: CONNECTING USERS TO DATA AT SCALEMatt Stubbs
Date: 13th November 2018
Location: Self-Service Analytics
Theatre Time: 12:30 - 13:00
Speaker: Joel McKelvey
Organisation: Looker
About: Companies that use data well are more efficient, effective, and profitable. Unfortunately, most organizations struggle to keep up with the changing supply of data — and the growing business demands for that data. The key is to connect data supply to data users in a way that scales, supports existing workflows, and serves as a foundation for the future.
This session will explore how to bring data to users where and when they need it without sacrificing data governance or unified metrics. This session will also present proven ways to build a data foundation for your organisation that can support future changes in both data supply and data demand.
Specifically, attendees will discover:
• The key considerations to driving the most value from data, including: self-service, governance, custom interfaces, modeling, and connections to existing business systems.
• How to provide users access to data in a way that naturally fits in their existing workflows and allows users to take immediate action.
• How companies like Deliveroo and King extract critical business insights from growing data and deliver those insights to their business users.
An introduction to SAP Analytics Hub, a single portal that enables analytics users to access the right analytics at the right time in a curated environment
Digital marketing professionals face more selection in tools than ever before. When you find yourself deep within the process of selecting a platform, it can be difficult to know which questions to ask and how to compare your options. Narrowing down a list of platform vendors is only the first step.
As an SEO vendor in this space, gShift finds itself on the other side of this process every day. We have seen the pain points facing most organizational decision makers and understand the challenges facing industry professionals today. For instance, which aspect of your digital marketing strategy are most important for your brand; influencer marketing, content performance, discoverability, etc.? How do you select a platform that best aligns with your goals?
In this webinar, we reviewed the following points:
-SEO Technology Landscape & Market Trends
-What to Look For
-What to Ask
-What is Important in an SEO platform, as ranked by more than 100 SEO professionals
-Coming Up Next with Our SEO Buying Series
Data Driven Website Optimization - Big Footprint Tech4Good PresentationBigFootprint
Nick Yorchak, the founder of Big Footprint, had the privilege of speaking to an audience of Tech4Good members at a Denver Event about the principles of data driven website optimization. Tech4Good is a community of professionals interested in the use of technology in the nonprofit sector, so the topic was well received by those in attendance.
Nick’s presentation explained how non-profits can leverage free tools available within Google Analytics to measure digital campaigns and drive insights that can be leveraged for optimization and testing.
Digital Reach - DiscoverOrg Fueling Your ABM EngineDigital Reach
Generating your target account list is the most important step to launch an account-based marketing campaign. Before you can launch your marketing and sales teams into action, you need to empower them to be successful. You need a well-running ABM Data Engine that uses accurate data to drive your targeted marketing efforts.
DiscoverOrg is joining with us here at Digital Reach to show you how to use great account and contact data to put your ABM effort into high-gear.
Brightcove presentation on Automated TestingMassTLC
Keith Williams, Senior Software Engineer in Test at Brightcove presented at MassTLC's automated testing event on June 12, 2013 at Brightcove, Boston, MA
Engaging with Customers Online: How Cox Media Group Captures Critical Insight...Qualtrics
Your website can be a valuable tool for collecting insights and driving business. Learn how Heather Blythe of Cox Media Group is driving higher engagement, better conversion, website feedback and increased customer insights through their web properties.
Care about how to leverage 'Go Mobile Or Go Web?'. You will find this deck presented by Kunal Mehta during Webinar for Digital Vidya. Interested in attending similar Webinar Live? Register Now at http://www.digitalvidya.com/webinars/
Tableau Conference 2014: How One Agency Evolved from Vendor to Strategic PartnerSIGMA Marketing Insights
Andrew Lucyszyn, VP of Digital, tells the story of how SIGMA transformed from a standard vendor to a trusted, valued strategic partner for a client with the help of Tableau technology.
This presentation was originally shared on September 9, 2014 in Seattle.
Website analytics is the cornerstone of any digital marketing strategy as it allows you to make decisions which are data-driven.
This SlideShare will help CMOs understand what Google Analytics Premium can do in helping you derive those critical business insights!
How to Turn Millions of Website Views Into Valuable Insights with QualtricsQualtrics
SAP’s Community Network site receives an average of 2.1 million unique visitors each month, but methods for capturing customer experience feedback were ineffective and outdated... until SAP implemented Qualtrics Site Intercept.
Join us for a webinar as we explore how SAP turned their stale feedback process into an efficient, results-driven machine, ultimately increasing customer feedback rates by 20X and decreasing collection time from 12 months to one month.
Datalicious Google Analytics Premium Reseller InformationDatalicious
Datalicious is now a Google Analytics Premium reseller. If you're looking for a premium analytics solutions, talk to Datalicious about Google Analytics Premium.
data drives the future of your businessAleš Fojtík
At datasapiens we help companies in turning the data into profit. We support our clients on the entire journey towards a data-driven organisation and support them with internal and external data monetization.
Big Data LDN 2018: FIGHTING DATA CHAOS: CONNECTING USERS TO DATA AT SCALEMatt Stubbs
Date: 13th November 2018
Location: Self-Service Analytics
Theatre Time: 12:30 - 13:00
Speaker: Joel McKelvey
Organisation: Looker
About: Companies that use data well are more efficient, effective, and profitable. Unfortunately, most organizations struggle to keep up with the changing supply of data — and the growing business demands for that data. The key is to connect data supply to data users in a way that scales, supports existing workflows, and serves as a foundation for the future.
This session will explore how to bring data to users where and when they need it without sacrificing data governance or unified metrics. This session will also present proven ways to build a data foundation for your organisation that can support future changes in both data supply and data demand.
Specifically, attendees will discover:
• The key considerations to driving the most value from data, including: self-service, governance, custom interfaces, modeling, and connections to existing business systems.
• How to provide users access to data in a way that naturally fits in their existing workflows and allows users to take immediate action.
• How companies like Deliveroo and King extract critical business insights from growing data and deliver those insights to their business users.
An introduction to SAP Analytics Hub, a single portal that enables analytics users to access the right analytics at the right time in a curated environment
Digital marketing professionals face more selection in tools than ever before. When you find yourself deep within the process of selecting a platform, it can be difficult to know which questions to ask and how to compare your options. Narrowing down a list of platform vendors is only the first step.
As an SEO vendor in this space, gShift finds itself on the other side of this process every day. We have seen the pain points facing most organizational decision makers and understand the challenges facing industry professionals today. For instance, which aspect of your digital marketing strategy are most important for your brand; influencer marketing, content performance, discoverability, etc.? How do you select a platform that best aligns with your goals?
In this webinar, we reviewed the following points:
-SEO Technology Landscape & Market Trends
-What to Look For
-What to Ask
-What is Important in an SEO platform, as ranked by more than 100 SEO professionals
-Coming Up Next with Our SEO Buying Series
Data Driven Website Optimization - Big Footprint Tech4Good PresentationBigFootprint
Nick Yorchak, the founder of Big Footprint, had the privilege of speaking to an audience of Tech4Good members at a Denver Event about the principles of data driven website optimization. Tech4Good is a community of professionals interested in the use of technology in the nonprofit sector, so the topic was well received by those in attendance.
Nick’s presentation explained how non-profits can leverage free tools available within Google Analytics to measure digital campaigns and drive insights that can be leveraged for optimization and testing.
Digital Reach - DiscoverOrg Fueling Your ABM EngineDigital Reach
Generating your target account list is the most important step to launch an account-based marketing campaign. Before you can launch your marketing and sales teams into action, you need to empower them to be successful. You need a well-running ABM Data Engine that uses accurate data to drive your targeted marketing efforts.
DiscoverOrg is joining with us here at Digital Reach to show you how to use great account and contact data to put your ABM effort into high-gear.
Brightcove presentation on Automated TestingMassTLC
Keith Williams, Senior Software Engineer in Test at Brightcove presented at MassTLC's automated testing event on June 12, 2013 at Brightcove, Boston, MA
MassTLC Inside the Four Walls with Dr. George BrenckleMassTLC
UMASS Memorial Medical Center in Central Massachusetts has recently undergone an IT transformation. The massive overhaul of its core IT systems was both a technology change and a cultural change across the organization. Dr. George Brenckle, CIO at the Center and co-chair of MassTLC’s healthcare community, presented at a MassTLC member roundtable discussion what it took to remove and replace its core IT systems and the ensuing impact of changing the technology, the processes and the culture to enable better care.
Patrick Campbell of ProfitWell talks at BoS Conference USA 2016.
See all talks here: http://businessofsoftware.org/2016/07/all-talks-from-business-of-software-conferences-in-one-place-saas-software-talks/
We make businesses grow by saving up to 30% to 60 % FTE costs. We empower small businesses in the USA especially in the Digital marketing industry to rapidly grow.
IDC Retail Insights - What's Possible with a Modern Data Architecture?Hortonworks
This is Greg Girard's presentation from the September 22, 2014 Hortonworks webinar “What’s Possible with a Modern Data Architecture?”. Greg is program director for omni-channel analytics strategies at IDC Retail Insights. He provides targeted, fact-based guidance to retailers for the application of analytics across the enterprise.
How Current & Complete Data Drives Higher Campaign Conversions And Actionable...G3 Communications
View the full webcast on demand here: https://dg-r.co/2qBbD4L
This session will present use cases and prescriptive recommendations on how data cleansing and enrichment tools and tactics help companies evaluate and enrich leads sourced from registration forms, events, and other sources. It will also reveal how that accurate data is impacting campaign performance at all stages.
The presentation will address how companies are addressing challenges, such as:
• Incomplete lead capture forms;
• Leads with personal emails; and
• Inaccurate company and contact records.
Attendees will see how leading companies tackle these and other data challenges in real time at the point of capture, and how this is positioning them for success with other emerging strategies and applications such as ABM, AI, predictive and intent data.
Presenters will also share examples of how companies are dealing with data issues on a global scale.
Webinar: How to Decipher Big Data to Enhance Your Client’s Social Media Perfo...Sendible
With the ever growing number of digital data sources that agencies have to manage and analyze for their clients, it’s becoming increasingly difficult to collate and extract actionable insights.
Digital analytics can be a gold mine for finding opportunities, not only for lead generation but to also give clear indications on what is and isn’t working in your strategy.
We’re frequently asked by agencies “How do we manage all our clients’ digital marketing data in a simplified way?”. To help answer this question we’ve teamed up with NinjaCat, a leader in reporting, monitoring and call tracking software for agencies. Together we show how advanced analytics help agencies create a superior social media and digital strategy for their clients.
We uncover the pain points agencies are facing in terms of data overload and how NinjaCat and Sendible can help overcome these hurdles, alongside building a strategy and gaining a holistic view of your clients’ digital analytics.
Discover the tools and strategy your agency needs to decipher the storm of data to help your clients succeed. This webinar covers:
- Pain points: The issues agencies face with Big Data.
- Streamline: The importance of meaningful and organized data.
- Centralize: How to create an agency data hub.
- KPIs: Create goals, that you can monitor and measure.
- Software: See the analytics features from NinjaCat and Sendible in action.
If you’re a digital agency that’s looking to increase productivity in managing your clients’ analytics and implement a data-driven strategy, then this webinar is a must.
View the full video at www.youtube.com/sendible
Account-Based Marketing: Foundations and Strategy Demandbase
Please join us on Wednesday, September 3rd for an Account-Based Marketing Webinar with Demandbase’s Senior Manager of Campaign Strategy Sarah Nels.
You will learn:
The fundamentals of deploying an Account-Based Marketing framework, How to better understand the market segments and attributes of your best customers as the foundation of a target account list, To review strategies for aligning sales and marketing around a common list of target accounts, through interactive examples, and Explore both offsite and onsite personalization strategies to complete the buyer’s journey.
Making your analytics talk business | Big Data DemystifiedOmid Vahdaty
MAKING YOUR ANALYTICS TALK BUSINESS
Aligning your analysis to the business is fundamental for all types of analytics (digital or product analytics, business intelligence, etc) and is vertical- and tool agnostic. In this talk we will build on the discussion that was started in the previous meetup, and will discuss how analysts can learn to derive their stakeholders' expectations, how to shift from metrics to "real" KPIs, and how to approach an analysis in order to create real impact.
This session is primarily geared towards those starting out into analytics, practitioners who feel that they are still struggling to prove their value in the organization or simply folks who want to power up their reporting and recommendation skills. If you are already a master at aligning your analysis to the business, you're most welcome as well: join us to share your experiences so that we can all learn from each other and improve!
Bios:
Eliza Savov - Eliza is the team lead of the Customer Experience and Analytics team at Clicktale, the worldwide leader in behavioral analytics. She has extensive experience working with data analytics, having previously worked at Clicktale as a senior customer experience analyst, and as a product analyst at Seeking Alpha.
Close Sales Faster By Combining Data & Artificial Intelligenceaccessamg
84% of marketing organizations are implementing or expanding AI and Machine Learning in 2018. (Forbes)
This presentation will detail tactics and provide examples of how B2B manufacturing, services and technology companies are shortening their sales cycles by marrying their sales and marketing data with machine learning and AI.
Data building blocks: What and where are the right kinds of data to baseline sales and marketing effectiveness.
Data alignment for results: How to capture, measure and grow visibility, engagement and sales. Examples of how clients align physical and digital tactics to more efficiently convert customers through aligned sales and marketing experiences.
Data strategy: What is a data strategy, and how to expand the types of data you collect to feed advanced machine learning applications.
Machine learning and AI: How to apply data science to scale sales and marketing results. Examples of how clients used website and voice-of-customer data to increase engagement and conversion.
Predictive Analytics & Decision Solutions [PrADS], a subsidiary of Dun & Bradstreet provides cutting edge analytics solutions and actionable insights to leading organizations globally , The following presentation provides an overview of the services offered
Data as a Profit Driver – Emerging Techniques to Monetize Data as a Strategic...DATAVERSITY
The Digital Economy is changing the way organizations do business across the globe, and is set to transform the economy on an unprecedented scale. Business optimization, and entirely new business models are emerging as data-driven technology provides unprecedented opportunity for innovation and change. In many organizations, data not only supports business profitability, but data itself has become the critical business asset.
What does it mean to leverage data as a business asset? And how can today’s data-centric technologies support the data-driven revolution? Join our expert panelists as they discuss the latest innovations in the data landscape.
Testing Big Data application is more a verification of its data processing rather than testing the individual features. It demands a high level of testing skills as the processing is very fast.
A connected city brings benefits to the residents and the municipal agencies and departments that serve them. For instance, smart lighting is more efficient, saving substantial costs to the city which can be passed down to the residents, and it also provides added safety and security. Connected cars and street lights can enable traffic managers to control traffic lights to optimize the flow of traffic in the most congested areas. From services to safety a smart, connected city, will be a successful and economically sound city.
MassIntelligence 2018: How to Rapidly Prototype an AI SolutionMassTLC
Dr. Ames discusses how new tools and technologies in AI are disrupting the traditional AI workflow. She shares pragmatic and tangible recommendations for building an AI solution (faster, better and smarter) and shares new tools on the market today to help you rapidly prototype your AI Solution.
MassIntelligence 2018: Connecting the Nation's Top Fishing PortMassTLC
Ed Anthes-Washburn, Executive Director of the New Bedford (MA) Port Authority, details how the port's data bank can be used to protect fishing resources while providing fishermen with a financial asset
MassIntelligence 2018: Transportation & Mobility, Alex WyglinskiMassTLC
Transportation is one of the most fundamental aspects facing humanity around the world. Advances in the automotive industry will allow all individuals to travel in a variety of conditions. Our panel of experts will discuss the role AI currently plays, what is being deployed in vehicles today, and what is on the horizon, both in and outside of the vehicles.
Andres Corrada-Emmanuel - Ground Truth Problems in BusinessMassTLC
Ground truth for data is frequently missing in business. It is either
unavailable, expensive to get, or private. This talk focuses on the
ubiquity of this problem in today’s world in which more and more of the data
production flows require Machine Learning/Artificial Intelligence
algorithms. How can we measure the accuracy of our algorithms/robots
when curated data is scarce or missing? We offer a universal
suggestion to solving these problems – bypass the need for detailed
knowledge of the ground truth for your data by estimating directly the
statistics of interest for research and business development. We
suggest that a future with smart robots will require that they measure
their own errors so they can function autonomously from humans.
We illustrate this approach with four real-world examples
Focusing multiple aerial maps into a precise final map – ground truthunknown.
Studying the dynamics of data flows in a large ad-tech database withHyperLogLog – ground truth expensive.
Measuring the accuracy of a unique web ID service (super cookie)without user identity – ground truth private.
Measuring the accuracy of binary classifiers – ground truth unknown.
MassTLC product launch campaign strategies, Jason Baudreau, NetBrainMassTLC
In June of 2018, MassTLC's product marketing peer group met to discuss product launch campaign strategies. Jason Baudreau from NetBrain facilitated one of the conversations, here is his presentation.
MassTLC product launch campaign strategies, ben austin, Carbon BlackMassTLC
In June of 2018, MassTLC's product marketing peer group met to discuss product launch campaign strategies. Ben Austin from Carbon Black facilitated one of the conversations, here is his presentation.
Allison MacLeod, Sr. Director of Demand Gen at Rapid7 presented "Making Predictive Analytics Work" at the MassTLC sales and marketing conference, March 2016
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on the notifications, alerts, and approval requests using Slack for Bonterra Impact Management. The solutions covered in this webinar can also be deployed for Microsoft Teams.
Interested in deploying notification automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
JMeter webinar - integration with InfluxDB and GrafanaRTTS
Watch this recorded webinar about real-time monitoring of application performance. See how to integrate Apache JMeter, the open-source leader in performance testing, with InfluxDB, the open-source time-series database, and Grafana, the open-source analytics and visualization application.
In this webinar, we will review the benefits of leveraging InfluxDB and Grafana when executing load tests and demonstrate how these tools are used to visualize performance metrics.
Length: 30 minutes
Session Overview
-------------------------------------------
During this webinar, we will cover the following topics while demonstrating the integrations of JMeter, InfluxDB and Grafana:
- What out-of-the-box solutions are available for real-time monitoring JMeter tests?
- What are the benefits of integrating InfluxDB and Grafana into the load testing stack?
- Which features are provided by Grafana?
- Demonstration of InfluxDB and Grafana using a practice web application
To view the webinar recording, go to:
https://www.rttsweb.com/jmeter-integration-webinar
Search and Society: Reimagining Information Access for Radical FuturesBhaskar Mitra
The field of Information retrieval (IR) is currently undergoing a transformative shift, at least partly due to the emerging applications of generative AI to information access. In this talk, we will deliberate on the sociotechnical implications of generative AI for information access. We will argue that there is both a critical necessity and an exciting opportunity for the IR community to re-center our research agendas on societal needs while dismantling the artificial separation between the work on fairness, accountability, transparency, and ethics in IR and the rest of IR research. Instead of adopting a reactionary strategy of trying to mitigate potential social harms from emerging technologies, the community should aim to proactively set the research agenda for the kinds of systems we should build inspired by diverse explicitly stated sociotechnical imaginaries. The sociotechnical imaginaries that underpin the design and development of information access technologies needs to be explicitly articulated, and we need to develop theories of change in context of these diverse perspectives. Our guiding future imaginaries must be informed by other academic fields, such as democratic theory and critical theory, and should be co-developed with social science scholars, legal scholars, civil rights and social justice activists, and artists, among others.
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
"Impact of front-end architecture on development cost", Viktor TurskyiFwdays
I have heard many times that architecture is not important for the front-end. Also, many times I have seen how developers implement features on the front-end just following the standard rules for a framework and think that this is enough to successfully launch the project, and then the project fails. How to prevent this and what approach to choose? I have launched dozens of complex projects and during the talk we will analyze which approaches have worked for me and which have not.
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
Neuro-symbolic is not enough, we need neuro-*semantic*
Dyn ppt
1. Analytics @ Dyn
@rvysetty @DynInc
Analytics @ Dyn
Raj Vysetty
Director of Strategic Analytics
@rvysetty @Dyninc
2. Analytics @ Dyn
@rvysetty @DynInc
“In god we trust,
all others bring data”
vs.
“Not everything that can
be measured matters, and
not everything that matters
can be measured”
5. Analytics @ Dyn
@rvysetty @DynInc
Introduction to Dyn
Overview
• Founded in 2001
• Managed DNS / Email Delivery
• $30 MM Revenue for 2012,
70% Annual Growth
• 220 Employees
• Direct Sales Channel focused
on enterprises (2000+
Customers)
• eCommerce Channel for the
home user and small
businesses (500K+ Customers)
8. Analytics @ Dyn
@rvysetty @DynInc
Three Classes of Analytics
Reporting
Analysis
Exploration
Known - Known’s
Known - Unknown’s
Unknown - Unknown’s
Avinash Kaushik’s Framework
9. Analytics @ Dyn
@rvysetty @DynInc
Framing An Analysis Question
• My Hypothesis is… If it’s right, then…
• Numbers can distract, and hence it is
very important to ask the right
questions
11. Analytics @ Dyn
@rvysetty @DynInc
Data Sources & Tools
• Websites Data
• Sales Data
• Customer & Product Data
• Social Data
• Voice of Customers
• Competitive Data
• Reporting/Analysis tool
13. Analytics @ Dyn
@rvysetty @DynInc
Some of Our Metrics
• CLTV
• CMRR Growth
• Trial Conversion Rate
• Annual Churn
• CAC
Standard Metrics
14. Analytics @ Dyn
@rvysetty @DynInc
Some of Our Metrics
• % of Revenue vs. % of Customers
• Time to upsell contracts
• Discounting vs. Monthly Price
• Previous Technology of New Customers
• Advanced Features Take-rate
• Cross-sell Ratio
More Strategic Metrics
15. Analytics @ Dyn
@rvysetty @DynInc
Time to Upgrade a Customer
10% OF CUSTOMERS
ARE UPSOLD WITHIN 3
MONTHS
20.3 % OF CUSTOMERS
ARE UPSOLD WITHIN 6
MONTHS
35% OF CUSTOMERS ARE
UPSOLD IN THE FIRST
YEAR
47% ARE UPSOLD IN THE
FIRST 2 YEARS
0%
10%
20%
30%
40%
50%
0 5 10 15 20 25
%ofCustomersUpgraded
Time from Customer Acquisition to first Upsell (in Month's)
• We upsell 35%
of customers in
their first year of
signing a contract
• Customers who
do not upgrade
in year 1 are 3 times
less likely
to start upgrading in
year 2
18. Analytics @ Dyn
@rvysetty @DynInc
Testing The Freemium Model
• Free ->Freemium -> Trial Based Service
• Identified the biggest levers in our service
through deep analysis
• Built a model out the estimated impact based
on Conversion Rates
• Tested aggressively to identify optimal
revenue strategy
19. Analytics @ Dyn
@rvysetty @DynInc
Revenue Impact
• 4x Increase in
Revenue & Conversion for the
product
• New Revenue
from our eCommerce
channel more than doubled!
20. Analytics @ Dyn
@rvysetty @DynInc
Predictive Outbound Marketing
• Profile your customers using non-
traditional measures
• Scoring a cold outreach
– Traditional Attributes
• Industry, Size, Revenue
– Non-Traditional Attributes
• Web Technologies Used
• Google Adwords Spend
• Alexa Rank; Domain Reputation etc
• Triggers/Alerts
– Service expirations, Added/deleted a web-tech
• We use Datanyze as our major datasource
for these analysis
22. Analytics @ Dyn
@rvysetty @DynInc
Churn Analysis for our
eCommerce Channel
• Service A
– Majority of the domains we lost were
from companies that went out of
business etc
– Very small fraction went to a competition
• Service B
– Majority of lost customers are
still active
– We actually ‘lose-lose’ a very tiny fraction
of the lost customers
• Helped us figure out where to
focus our efforts on
Dead
Competition
Using a free
service
Expire, buy
new
Lost
Move to
Free
24. Analytics @ Dyn
@rvysetty @DynInc
Closing Tips
• Test Big changes. Don’t be afraid to test
something controversial.
• Analyze Segments and Cohorts
• Look for Distributions – Not Averages
25. Analytics @ Dyn
@rvysetty @DynInc
Closing Tips
• Don’t confuse correlation
with causation
• Stay away from Vanity Metrics
• Don’t confuse Revenue
with Incremental Revenue
– especially for Branded Search, Display re-
targeting, etc.
26. Analytics @ Dyn
@rvysetty @DynInc
Thank You!
Raj Vysetty
Director of Strategic Analytics
@rvysetty @Dyninc