Dual books as-a-service flux
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Decentralized production (on-demand print) & distribution of books, saves 25+% of costs. Adding Point-of-Access (SMART tag) INSIDE of #DUALbook incentivizes digitalisation, making it SEAMLESS: 'in1click' / tapping SMART tags from mass products
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Dual books as-a-service flux
- 1. 19.12.2017 Microsoft Flux, Helsinki
- 2. NON-”sharing economy”_unfair prices: books… 1000% margins = losses for society Textbook ”for students” (Prices: non-binding Textbook for students (!):”norm.” 67 €; #DUALbooks: DIY, incl. postage to home = 8 € Price at POS = minus profits of retail (18 €) = 49 €; Print costs = 3…5 €;+100% = 6…10 €
- 3. Save costs & add functions
- 4. Everyone has right to Book-as-a-service HelMet card present Present code Present NFC Present screenHSL card Œ-tag Right to Task Requirement Action Remarks service Borrow book Buy book Read book Access book Audio book E- book Printed book AR/VR book SoMe book Debit card Mobile card Internet access Offline access Choose book Take book Receive book AR/VR use bookx Own book Oma Kirja Own content In-real-timePublish book
- 5. Access. Step 1: mobile app + Œ API Present Œ-tag Borrow book Printed book Photo: Sello library, 2017 mobile app ’Paikasto’ for books finding at shelves Photos_above: UpCode below: LevelUp Price: 67 € Buy book
- 6. Actions. Step 2: #DUALbooks 25.10.2017 Julkaisija-lehti Print YOUR book SHARE book Price = 10 € - 2 € (x SHARE’s) = 8 € - 2x as-a-Service #SharingEconomy #CircularEconomy
- 8. Videos http://www.upcodeworld.com/portfolio/tykyonline/ • Short video, 0:26 • Longer video, 2:55 http://bit.ly/2AaVp8P http://bit.ly/2zMru63 https://dual-books.sharetribe.com/ Print Your book; sell it to library, to book shop SHARE it via SMART POS; buy & borrow books
- 10. Scope of project saving 25% costs of (10% of) books = 20 M € p.A. * 100 Points of Access to public services: 1 SMART Reading Room per 30K citizen = 2 M books & 100 M letters (10% & 15% of market volumes) * Investments: 100...150K € per PoA = 10 M € for Finland network. ROI: 1 year Exit: after 3 years Direct costs savings to our B2B customers: 150...200 M € p.A. After 1.year: 2 M books (x 10 € saved retailer costs), 100 M B2C letters (x 0,2 €) = 40 M € savings: we offer saving 25% of costs = 20 M € & 20 M € our margin before taxes. Market size (public libraries), Finland = 1,11 billion €: book shops sales = 20 M books x 20€ = 400 M € ; libraries’ purchases = 1,5 M (of 30 M books) x 10€ = 15 M € & 70 M borrowings = 315 M € costs (- 15 M €) = 300 M € scientific research magazines access for Universities = 35 M €