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DRR Training: The Promoter
The 2018 Rotaract Preconvention focuses on enhancing membership development opportunities within Rotaract clubs and their relationship with Rotary districts. The session outlines strategies for attracting new members, promoting club goals, and starting new clubs, emphasizing the importance of public image and situational analysis. Key takeaways highlight the need for collaboration between clubs and districts, utilizing resources to support membership growth and establish effective action plans.
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DRR Training: The Promoter
- 1. 2018 Rotaract Preconvention THE PROMOTER/RECRUITER DRRTraining Track: Session 4
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- 3. 2018 Rotaract Preconvention Joey Vaesen Victoria, BritishColumbia, Canada © Rotary International/Alyce Henson
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- 5. 2018 Rotaract Preconvention Objectives Identifymembership development opportunities at the district level and understand how club membership development impacts district activities
- 6. 2018 Rotaract Preconvention Objectives Understandthe process and requirements for starting new Rotaract clubs Identify membership development opportunities at the district level and understand how club membership development impacts district activities
- 7. 2018 Rotaract Preconvention Objectives Understandthe relationship between clubs and the district and identify opportunities to promote club and district activities Understand the process and requirements for starting new Rotaract clubs Identify membership development opportunities at the district level and understand how club membership development impacts district activities
- 8. 2018 Rotaract Preconvention WHATIS YOUR ROLE?
- 9. 2018 Rotaract Preconvention YOURROLE SUPPORTING ROTARACT CLUBS Support Rotaract clubs to achieve goals
- 10. 2018 Rotaract Preconvention YOURROLE SUPPORTING ROTARACT CLUBS Support Rotaract clubs to achieve goalsKey Takeaway: Your job is to be the expert resource supporting each club
- 11. 2018 Rotaract Preconvention Objectives Understandthe relationship between clubs and the district and identify opportunities to promote club and district activities Understand the process and requirements for starting new Rotaract clubs Identify membership development opportunities at the district level and understand how club membership development impacts district activities
- 12. 2018 Rotaract Preconvention UNDERSTAND CLUBMEMBERSHIP DEVELOPMENT IMPACTS THE DISTRICT
- 13. 2018 Rotaract Preconvention UNDERSTAND CLUBMEMBERSHIP DEVELOPMENT IMPACTS THE DISTRICT Rotaractors don’t join districts – they join clubs
- 14. 2018 Rotaract Preconvention UNDERSTAND CLUBMEMBERSHIP DEVELOPMENT IMPACTS THE DISTRICT Rotaractors don’t join districts – they join clubs The district’s goals should reflect its clubs wants and needs
- 15. 2018 Rotaract Preconvention UNDERSTAND CLUBMEMBERSHIP DEVELOPMENT IMPACTS THE DISTRICT Rotaractors don’t join districts – they join clubs The district’s goals should reflect its clubs wants and needs Public image has a significant impact in member attraction and development
- 16. 2018 Rotaract Preconvention UNDERSTAND CLUBMEMBERSHIP DEVELOPMENT IMPACTS THE DISTRICT The district’s goals should reflect its clubs wants and needs Public image has a significant impact in member attraction and development Rotaractors don’t join districts – they join clubs
- 17. 2018 Rotaract Preconvention UNDERSTAND CLUBMEMBERSHIP DEVELOPMENT IMPACTS THE DISTRICT The district’s goals should reflect its clubs wants and needs Public image has a significant impact in member attraction and development Rotaractors don’t join districts – they join clubs What are your strategies for attracting new members? What are your tactics for engaging your current members?
- 18. 2018 Rotaract Preconvention UNDERSTAND CLUBMEMBERSHIP DEVELOPMENT IMPACTS THE DISTRICT The district’s goals should reflect its clubs wants and needs Rotaractors don’t join districts – they join clubs Public image has a significant impact in member attraction and development
- 19. 2018 Rotaract Preconvention UNDERSTAND CLUBMEMBERSHIP DEVELOPMENT IMPACTS THE DISTRICT The district’s goals should reflect its clubs wants and needs Rotaractors don’t join districts – they join clubs Public image has a significant impact in member attraction and development How does Rotaract’s brand fit into Rotary’s identity? Are you using consistent brand materials?
- 20. 2018 Rotaract Preconvention UNDERSTAND CLUBMEMBERSHIP DEVELOPMENT IMPACTS THE DISTRICT Rotaractors don’t join districts – they join clubs The district’s goals should reflect its clubs wants and needs Public image has a significant impact in member attraction and development Key Takeaway: Work with clubs to analyze their current situation in order to develop and focus on goals
- 21. 2018 Rotaract Preconvention IDENTIFY MEMBERSHIPDEVELOPMENT OPPORTUNITIES
- 22. 2018 Rotaract Preconvention IDENTIFY MEMBERSHIPDEVELOPMENT OPPORTUNITIES In order to best understand the membership and public image situation for each club, conduct a situation analysis
- 23. 2018 Rotaract Preconvention ANALYZE INTRODUCTORYSITUATIONAL ANALYSES
- 24. 2018 Rotaract Preconvention ANALYZE INTRODUCTORYSITUATIONAL ANALYSES Use SWOT analysis to identify strengths, weaknesses, opportunities and threats
- 25. 2018 Rotaract Preconvention ANALYZE INTRODUCTORYSITUATIONAL ANALYSES Use SWOT analysis to identify strengths, weaknesses, opportunities and threats Use an adapted 5C analysis to examine the club, customers (members), competitors, collaborators and climate
- 26. 2018 Rotaract Preconvention ANALYZE INTRODUCTORYSITUATIONAL ANALYSES Use SWOT analysis to identify strengths, weaknesses, opportunities and threats Use an adapted 5C analysis to examine the club, customers (members), competitors, collaborators and climate Key Takeaway: Use situation analysis tools to find information in order to create a membership development plan
- 27. 2018 Rotaract Preconvention CREATE MEMBERSHIPDEVELOPMENT PLANS
- 28. 2018 Rotaract Preconvention CREATE MEMBERSHIPDEVELOPMENT PLANS Goals • What do you want to accomplish? • Don't forget about SMART
- 29. 2018 Rotaract Preconvention CREATE MEMBERSHIPDEVELOPMENT PLANS Goals • What do you want to accomplish? • Don't forget about SMART Action Plan • How are you going to accomplish your goals? • Who is going to do what?
- 30. 2018 Rotaract Preconvention CREATE MEMBERSHIPDEVELOPMENT PLANS Goals • What do you want to accomplish? • Don't forget about SMART Action Plan • How are you going to accomplish your goals? • Who is going to do what? Milestones • When do you visibly see results? • What does success look like?
- 31. 2018 Rotaract Preconvention CREATE MEMBERSHIPDEVELOPMENT PLANS Goals • What do you want to accomplish? • Don't forget about SMART Action Plan • How are you going to accomplish your goals? • Who is going to do what? Milestones • When do you visibly see results? • What does success look like? Key Takeaway: District membership development plans cascade from clubs – identify opportunities in clubs by analyzing the situation and creating a plan, then repeat for the district
- 32. 2018 Rotaract Preconvention Objectives Understandthe relationship between clubs and the district and identify opportunities to promote club and district activities Identify membership development opportunities at the district level and understand how club membership development impacts district activities Understand the process and requirements for starting new Rotaract clubs
- 33. 2018 Rotaract Preconvention STARTING NEWROTARACT CLUBS At least 15 prospective members
- 34. 2018 Rotaract Preconvention STARTING NEWROTARACT CLUBS At least 15 prospective members Support of a sponsoring Rotary club and your District Governor
- 35. 2018 Rotaract Preconvention STARTING NEWROTARACT CLUBS At least 15 prospective members Support of a sponsoring Rotary club and your District Governor Rotaract Club Certification Form and $50 USD
- 36. 2018 Rotaract Preconvention STARTING NEWROTARACT CLUBS At least 15 prospective members Support of a sponsoring Rotary club and your District Governor Rotaract Club Certification Form and $50 USD Key Takeaway: The requirements to start a Rotaract club are minimal, but you can provide the new club insight into how good Rotaract clubs function
- 37. 2018 Rotaract Preconvention Objectives Identifymembership development opportunities at the district level and understand how club membership development impacts district activities Understand the process and requirements for starting new Rotaract clubs Understand the relationship between clubs and the district and identify opportunities to promote club and district activities
- 38. 2018 Rotaract Preconvention LINK CLUBSAND THE DISTRICT You Rotary District Rotary Clubs Rotaract Clubs
- 39. 2018 Rotaract Preconvention LINK CLUBSAND THE DISTRICT You Rotary District Rotary Clubs Rotaract Clubs Key Takeaway: You are the link between Rotaract clubs, your Rotary district, and other Rotary clubs in your district – you should be a Rotaract advocate
- 40. 2018 Rotaract Preconvention BUILD STRONGAND LASTING RELATIONSHIPS
- 41. 2018 Rotaract Preconvention BUILD STRONGAND LASTING RELATIONSHIPS Your District Governor is crucial to your success – their support is everything
- 42. 2018 Rotaract Preconvention BUILD STRONGAND LASTING RELATIONSHIPS Your District Governor is crucial to your success – their support is everything Your District Rotaract Committee is there to help you succeed
- 43. 2018 Rotaract Preconvention BUILD STRONGAND LASTING RELATIONSHIPS Your District Governor is crucial to your success – their support is everything Your District Rotaract Committee is there to help you succeed Rotary clubs that don’t sponsor a Rotaract club and other stakeholders are important
- 44. 2018 Rotaract Preconvention BUILD STRONGAND LASTING RELATIONSHIPS Your District Governor is crucial to your success – their support is everything Your District Rotaract Committee is there to help you succeed Rotary clubs that don’t sponsor a Rotaract club and other stakeholders are important Key Takeaway: Utilize your network to achieve your goals – be a proponent of Rotaract and champion its success in your district
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- 46. 2018 Rotaract Preconvention Workindividually to briefly outline your district’s membership situation – include strengths, weaknesses and possible goals © Rotary International/
- 47. 2018 Rotaract Preconvention Ingroups of 3-4, discuss your district’s situation and develop simple membership development plan for one district – include how you will support clubs to achieve both club and district goals © Rotary International/
- 48. 2018 Rotaract Preconvention CREATE MEMBERSHIPDEVELOPMENT PLANS Goals • What do you want to accomplish? • Don't forget about SMART Action Plan • How are you going to accomplish your goals? • Who is going to do what? Milestones • When do you visibly see results? • What does success look like?
- 49. 2018 Rotaract Preconvention Summarizeyour group discussion and action plan
- 50. 2018 Rotaract Preconvention REVIEW KEYTAKEAWAYS FROM TODAY
- 51. 2018 Rotaract Preconvention REVIEW KEYTAKEAWAYS FROM TODAY Your job is to be the expert resource supporting each club
- 52. 2018 Rotaract Preconvention REVIEW KEYTAKEAWAYS FROM TODAY LEARNING OBJECTIVE Identify membership development opportunities at the district level and understand how club membership development impacts district activities
- 53. 2018 Rotaract Preconvention REVIEW KEYTAKEAWAYS FROM TODAY Work with clubs to analyze their current situation in order to develop and focus on goals LEARNING OBJECTIVE Identify membership development opportunities at the district level and understand how club membership development impacts district activities
- 54. 2018 Rotaract Preconvention REVIEW KEYTAKEAWAYS FROM TODAY Work with clubs to analyze their current situation in order to develop and focus on goals Use situation analysis tools to find information in order to create a membership development plan LEARNING OBJECTIVE Identify membership development opportunities at the district level and understand how club membership development impacts district activities
- 55. 2018 Rotaract Preconvention REVIEW KEYTAKEAWAYS FROM TODAY Work with clubs to analyze their current situation in order to develop and focus on goals Use situation analysis tools to find information in order to create a membership development plan District membership development plans cascade from clubs – identify opportunities in clubs by analyzing the situation and creating a plan, then repeat for the district LEARNING OBJECTIVE Identify membership development opportunities at the district level and understand how club membership development impacts district activities
- 56. 2018 Rotaract Preconvention REVIEW KEYTAKEAWAYS FROM TODAY Work with clubs to analyze their current situation in order to develop and focus on goals Use situation analysis tools to find information in order to create a membership development plan District membership development plans cascade from clubs – identify opportunities in clubs by analyzing the situation and creating a plan, then repeat for the district LEARNING OBJECTIVE Identify membership development opportunities at the district level and understand how club membership development impacts district activities What are your main priorities for membership development? How can you support Rotaract clubs achieve membership development goals?
- 57. 2018 Rotaract Preconvention REVIEW KEYTAKEAWAYS FROM TODAY LEARNING OBJECTIVE Understand the process and requirements for starting new Rotaract clubs
- 58. 2018 Rotaract Preconvention REVIEW KEYTAKEAWAYS FROM TODAY The requirements to start a Rotaract club are minimal, but you can provide the new club insight into how good Rotaract clubs function LEARNING OBJECTIVE Understand the process and requirements for starting new Rotaract clubs
- 59. 2018 Rotaract Preconvention REVIEW KEYTAKEAWAYS FROM TODAY The requirements to start a Rotaract club are minimal, but you can provide the new club insight into how good Rotaract clubs function LEARNING OBJECTIVE Understand the process and requirements for starting new Rotaract clubs What issues do you think you might encounter starting a new Rotaract club?
- 60. 2018 Rotaract Preconvention REVIEW KEYTAKEAWAYS FROM TODAY LEARNING OBJECTIVE Understand the relationship between clubs and the district and identify opportunities to promote club and district activities
- 61. 2018 Rotaract Preconvention REVIEW KEYTAKEAWAYS FROM TODAY You are the link between Rotaract clubs, your Rotary district, and other Rotary clubs in your district – you should be a Rotaract advocate LEARNING OBJECTIVE Understand the relationship between clubs and the district and identify opportunities to promote club and district activities
- 62. 2018 Rotaract Preconvention REVIEW KEYTAKEAWAYS FROM TODAY You are the link between Rotaract clubs, your Rotary district, and other Rotary clubs in your district – you should be a Rotaract advocate Utilize your network to achieve your goals – be a proponent of Rotaract and champion its success in your district LEARNING OBJECTIVE Understand the relationship between clubs and the district and identify opportunities to promote club and district activities
- 63. 2018 Rotaract Preconvention REVIEW KEYTAKEAWAYS FROM TODAY You are the link between Rotaract clubs, your Rotary district, and other Rotary clubs in your district – you should be a Rotaract advocate Utilize your network to achieve your goals – be a proponent of Rotaract and champion its success in your district LEARNING OBJECTIVE Understand the relationship between clubs and the district and identify opportunities to promote club and district activities What are the relationships between Rotaract clubs and other stakeholders in your district? How can you help foster relationships between Rotaract clubs and other stakeholders?
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- 65. 2018 Rotaract Preconvention GETIN TOUCH Joey Vaesen Director, Big West Rotaract MDIO joey@vaesen.ca +1 (250) 510-9506 @joeyvaesen @jvaesen www.vaesen.ca © Rotary International/Alyce Henson
- 66. 2018 Rotaract Preconvention GETIN TOUCH TAKvir Shah takvir.sm@gmail.com @takvir © Rotary International/Alyce Henson
Editor's Notes
- #9 Before we get to far into things…
- #10 While DRR may come with many tasks, responsibilities, and goals within the district, the primary function of the DRR is to support Rotaract clubs—everything else a DRR may do should have the end benefit of making clubs more successful.
- #11 While DRR may come with many tasks, responsibilities, and goals within the district, the primary function of the DRR is to support Rotaract clubs—everything else a DRR may do should have the end benefit of making clubs more successful. Explain key takeaways and how they will be used throughout
- #18 Discuss why people join – friendships and local impact (Siegel and gale – do the results of the study apply to Rotaractors too? Probably..)
- #20 Discuss vibrancy – we must help clubs be vibrant and show it. Visioning Goal setting Open communications Leadership transition Club bylaws – make sure they work for you! Strong relationships with and within clubs Coach new leaders and help them discover a path for the future Ensure meetings are practical and productive Clubs must follow through on their messaging – if their meetings look fun, make sure they actually are! Discuss expectations of younger generations – expected to be proficient, particularly with social media – is this true? Do we follow through? Do we want to?
- #24 Very brief overview to looking at situations Note internal (strengths/weaknesses – what we do and don’t do well) vs external (opportunities/threats – what do we need to do and what might prevent us from doing that) 5C: Club (company) Incorporate strengths and weaknesses Strategies Objectives/goals Technology Culture Politics (organizational) Customers What do they value What keeps them satisfied What draws them in Competitors No, not Kiwanis – usually time, how else will people give their time/talent/treasure? Where is the value? Collaborators Who can help you achieve goals/success? Sponsor clubs, **District** to club Climate PESTLE Slightly less relevant, but societal/cultural considerations are
- #25 Very brief overview to looking at situations Note internal (strengths/weaknesses – what we do and don’t do well) vs external (opportunities/threats – what do we need to do and what might prevent us from doing that) 5C: Club (company) Incorporate strengths and weaknesses Strategies Objectives/goals Technology Culture Politics (organizational) Customers What do they value What keeps them satisfied What draws them in Competitors No, not Kiwanis – usually time, how else will people give their time/talent/treasure? Where is the value? Collaborators Who can help you achieve goals/success? Sponsor clubs, **District** to club Climate PESTLE Slightly less relevant, but societal/cultural considerations are
- #26 Very brief overview to looking at situations Note internal (strengths/weaknesses – what we do and don’t do well) vs external (opportunities/threats – what do we need to do and what might prevent us from doing that) 5C: Club (company) Incorporate strengths and weaknesses Strategies Objectives/goals Technology Culture Politics (organizational) Customers What do they value What keeps them satisfied What draws them in Competitors No, not Kiwanis – usually time, how else will people give their time/talent/treasure? Where is the value? Collaborators Who can help you achieve goals/success? Sponsor clubs, **District** to club Climate PESTLE Slightly less relevant, but societal/cultural considerations are
- #27 Working w
- #31 Regardless of whether the plan is specific to the district or to a club, it should include these basic components. District membership development plans should be based around what clubs generally want to achieve. Some clubs may think things are fine the way they are, and it’s okay (and probably in the clubs’ best interest) to push them a little to have and achieve membership goals.
- #32 The district’s situation comes from analyzing it’s clubs.. Connecting the dots?
- #43 Discuss delegation and remind of ultimate goal – support the clubs - don’t do everything yourself
- #49 Regardless of whether the plan is specific to the district or to a club, it should include these basic components. District membership development plans should be based around what clubs generally want to achieve. Some clubs may think things are fine the way they are, and it’s okay (and probably in the clubs’ best interest) to push them a little to have and achieve membership goals.