SlideShare a Scribd company logo
Driving Traffic to  Your Website For State Level  Tax and Budget Organizations
Ways to Drive Traffic ,[object Object],[object Object],[object Object],[object Object]
Search Engines:  Some Perspective ,[object Object],[object Object],[object Object]
Search Engines:  How do they Work? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Traffic from Search:  Spotlight on Poverty ,[object Object],[object Object],[object Object],[object Object],[object Object]
Three Strategies ,[object Object],[object Object],[object Object],[object Object]
Content should be… ,[object Object],[object Object],[object Object],[object Object],[object Object]
Content should also… ,[object Object],[object Object],[object Object],[object Object]
Why Analyze Keywords?
Technical  ,[object Object],[object Object],[object Object],[object Object],[object Object]
Outreach ,[object Object],[object Object],[object Object],[object Object]
High Quality Incoming Links ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Web Directories ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Add Your URL to Google
Press Release Syndication ,[object Object],[object Object],[object Object]
Free Press  Release Distribution ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
I Newswire  Press Release Submission
In Review ,[object Object],[object Object]
Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Blogrunner
Reach of Social Media
Types of Social Media ,[object Object],[object Object],[object Object]
Social News ,[object Object],[object Object],[object Object],[object Object]
Digg.com
Driving Traffic with Social Media
Sources of Traffic – 2 Months
Social Networking ,[object Object]
Social Networks ,[object Object],[object Object],[object Object],[object Object]
NonProfit Pages ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The One Campaign’s Facebook Group – 30,000 Members and Growing
Social Bookmarking ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Bookmarking Sites ,[object Object],[object Object]
Social Media in Review ,[object Object],[object Object],[object Object]
Blog Outreach ,[object Object],[object Object],[object Object],[object Object],[object Object]
Successful Blog Outreach ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Finding Bloggers in your Subject Area ,[object Object],[object Object],[object Object],[object Object]
Technorati ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Technorati Screenshot
Do these things… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Blog Outreach in Review ,[object Object],[object Object],[object Object],[object Object]
Email Lists ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Example Email
Growing Your List ,[object Object],[object Object],[object Object],[object Object]
Related Blogs ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Related Websites ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Short Term Things to Do ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Longer Term Things to Do ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object]

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