Joe Haddock's slide presentation from ASBPE's Sept. 24, 2009, webinar tells how best to use search engine optimization to drive traffic to your web site.
This document provides guidance on key areas to focus on for SEO, including targeted keywords, title tags, meta descriptions, post URLs, formatting, internal linking, blog content, images/videos, and tools to use. The main points covered are to start early by planning keywords; optimize titles, descriptions, and URLs; focus blog content around keywords; use internal linking and alt text for images; and leverage analytics and tools to guide optimizations.
Optimizing your WordPress Site & Web Content for Search - WordCamp 2012 BuffaloRuth Maude
In this session you’ll learn the steps to take to help your site do better in search results. We'll give you an overview of the WordPress SEO Yoast Plugin as we discuss SEO tactics to optimize your web content for search.
This document provides tips for optimizing a Tendenci site for search engine optimization (SEO). It discusses how Tendenci automatically handles some SEO tasks like generating meta descriptions and titles based on content. It also explains how users can customize SEO by adding keywords, editing image alt text, and including targeted phrases in headings and cross links. The document emphasizes focusing keywords on pages, using descriptive titles and descriptions, and filling out all fields for content to optimize it for search engines.
WordCamp Toronto SEO: How to do better in Google: Optimizing your WordPress S...Ruth Maude
In these back-to-back sessions, you’ll learn the steps to take to help your site do better in search results.
Session One will be an overview of SEO tactics to optimize WordPress for search. In Session Two, we’ll focus on optimizing your content, including keyword research, web copy and images.
A brief introduction to all important search ranking factors of Google in sequence. You will get here a step by step search ranking factors checklist is this PPT. You can also download this ppt for offline use.
The document discusses various settings in the Global Configuration, Menu Manager, and Article Manager areas of Joomla that can be optimized for SEO. Key recommendations include using search engine friendly URLs, keeping page titles under 70 characters, adding metadata like meta descriptions and author information, and ensuring all content has unique titles and descriptions.
Joomla 1.6 Core SEO and Best PracticesFinishJoomla
The document provides tips for optimizing a Joomla website for search engines. It discusses best practices for configuration settings like search engine friendly URLs, metadata like page titles and descriptions, and menu management. Specific recommendations are given for global settings, article management, and menu manager to improve the site structure and content for search engines.
Slides of the SEO workshop conducted at RiseUp 2016.
References included in the slides.
Special thanks to: Bernard Huang's programmatic SEO slides.
http://www.slideshare.net/bernardjhuang/programmatic-seo-bernard-huang-500-startups-distro-dojo
This document provides guidance on key areas to focus on for SEO, including targeted keywords, title tags, meta descriptions, post URLs, formatting, internal linking, blog content, images/videos, and tools to use. The main points covered are to start early by planning keywords; optimize titles, descriptions, and URLs; focus blog content around keywords; use internal linking and alt text for images; and leverage analytics and tools to guide optimizations.
Optimizing your WordPress Site & Web Content for Search - WordCamp 2012 BuffaloRuth Maude
In this session you’ll learn the steps to take to help your site do better in search results. We'll give you an overview of the WordPress SEO Yoast Plugin as we discuss SEO tactics to optimize your web content for search.
This document provides tips for optimizing a Tendenci site for search engine optimization (SEO). It discusses how Tendenci automatically handles some SEO tasks like generating meta descriptions and titles based on content. It also explains how users can customize SEO by adding keywords, editing image alt text, and including targeted phrases in headings and cross links. The document emphasizes focusing keywords on pages, using descriptive titles and descriptions, and filling out all fields for content to optimize it for search engines.
WordCamp Toronto SEO: How to do better in Google: Optimizing your WordPress S...Ruth Maude
In these back-to-back sessions, you’ll learn the steps to take to help your site do better in search results.
Session One will be an overview of SEO tactics to optimize WordPress for search. In Session Two, we’ll focus on optimizing your content, including keyword research, web copy and images.
A brief introduction to all important search ranking factors of Google in sequence. You will get here a step by step search ranking factors checklist is this PPT. You can also download this ppt for offline use.
The document discusses various settings in the Global Configuration, Menu Manager, and Article Manager areas of Joomla that can be optimized for SEO. Key recommendations include using search engine friendly URLs, keeping page titles under 70 characters, adding metadata like meta descriptions and author information, and ensuring all content has unique titles and descriptions.
Joomla 1.6 Core SEO and Best PracticesFinishJoomla
The document provides tips for optimizing a Joomla website for search engines. It discusses best practices for configuration settings like search engine friendly URLs, metadata like page titles and descriptions, and menu management. Specific recommendations are given for global settings, article management, and menu manager to improve the site structure and content for search engines.
Slides of the SEO workshop conducted at RiseUp 2016.
References included in the slides.
Special thanks to: Bernard Huang's programmatic SEO slides.
http://www.slideshare.net/bernardjhuang/programmatic-seo-bernard-huang-500-startups-distro-dojo
This document discusses Google search operators, which are special query words that have meaning to Google's search engine. It provides examples of 22 different search operators including allinanchor, allintext, allintitle, define, ext, filetype, group, id, inanchor, insubject, intext, intitle, inurl, link, location, related, site, source, weather, and others. It explains what each operator does and provides examples of queries using each operator to modify and filter search results. The document also discusses how to carefully combine multiple operators in a single query.
SEO and PPC for translators: making yourself visible on the web with search e...Andrea Spila
This document provides an overview of search engine optimization (SEO) and pay-per-click (PPC) advertising. It discusses how SEO works by having search engines crawl and index websites to rank them based on relevance and popularity, while PPC allows bidding to promote sponsored links. Key aspects of on-page SEO are covered like optimizing titles, descriptions, headings and images. Off-page SEO like link building is also mentioned. The importance of keyword research for SEO and PPC campaigns is stressed.
In this session we’ll look at ways to use keywords within your WordPress site structure, SEO plugins, On-page SEO principles, how to present web content for search engines and a human audience.
So most people who use blogs rely on WordPress, and WordPress has a lot of SEO potential, but out of the box, it just doesn't cut it. In this session at Podcamp Toronto 2012, we explored how bloggers (and podcasters) using WordPress can maximize their chances of ranking for the terms that are most relevant to their content. Specifically, we looked at:
- Building a Keyword Targeted Category Taxonomy
- Key SEO Plugins
- Addressing Duplicate Content
After this session, audience members should've (1) had a firm grasp on the fundamentals of onsite SEO, and (2) known what themes and plugins can help them implement these SEO and social features.
This document discusses important elements for search engine optimization (SEO). It identifies three key things search engines need to do: find pages, crawl pages, and understand page content. It recommends using XML sitemaps and Google Webmaster Tools to help search engines find pages, and avoiding JavaScript and CSS to make crawling easier. Finally, it emphasizes the importance of including meaningful on-page elements like title tags, meta descriptions, canonical tags, H1 tags and alt attributes to help search engines understand the content.
This document provides an overview of how search works. It discusses how search engines like Google use crawlers to compile webpages into an index, and then search the index to return relevant results for user queries. Key aspects covered include how inverted indexes are created, how search engines determine relevance using over 200 signals like keyword proximity and PageRank, and the evolution of search capabilities over time. Students are also assigned additional reading and videos on search tools and technologies like Watson to review before the next class.
SEO for the CEO - What C-level Executives Need to Know About SearchTheo Lynn
This document discusses key topics in search engine optimization (SEO) that are important for executives to understand, including how search engines work, ranking factors, keyword research, and content strategies. It provides an overview of technical SEO issues like crawling, indexing and link analysis, as well as non-technical topics such as identifying high value keywords and targeting influential websites to attract links. The goal is to give executives a high-level understanding of SEO and how it can help their business.
Search engines aim to provide happy searchers by ranking pages that will provide valuable information to users. They analyze over 250 factors on and off a website to determine a page's authority, relevance, and trust. Important on-site factors include keywords in the title, headings, text, and alt attributes as well as link structure and internal linking. Off-site factors like the number and quality of external links pointing to a page also impact rankings. The goal is to provide users with the most useful results.
Topics Covered:
Article writing
Reading rules carefully before submitting your articles
Introduction to Guest Blogging/Guest Posting with its importance and SEO benefit.
The document discusses and debunks several common SEO myths. It provides evidence from Google sources like Matt Cutts that PageRank is not the most important metric, that linking out to other quality sites is good for SEO, and that the meta keywords tag does not impact rankings. The document advises focusing on quality content and links rather than obsolete or misleading tactics.
The document provides tips for optimizing content, keywords, links, and images for search engine optimization. It recommends including research sources and statistics in content of at least 100 words. Keywords should be included in titles, URLs, headings, and body text. Outbound links should link to authoritative sites on topic, while inbound links should come from relevant pages. Images require descriptive file names, high resolution, alt text with keywords for accessibility.
SEO is the process of modifying a website to increase its ranking in search engine results. It involves optimizing aspects like keywords, links, titles, meta descriptions and images to help search engines understand and index the site properly. Key factors search engines consider in rankings include relevant keywords, number of inbound links, page load speed and quality of on-page content. Proper on-page SEO techniques can help websites receive more organic traffic from search engines.
* Basic vs. Paid Membership
* Tips for improving your profile
* The Value of Groups & Recommendations
* Adding Applications
* How to utilize Events
* Understanding InMail
Perform Expert SEO Checklist For Your Website Including Technical, On-Page & Off-Page SEO Checklist By Perfect Marketing Solution At Best Affordable Prices.
https://www.perfectmarketingsolution.com/blog/business/seo-checklist-strategies
CONTACT
Skype: shalabh.mishra
Telegram: shalabhmishra
Whatsapp: +919212306116
Email: shalabh.mishra@gmail.com
Mobile : +919212306116
This document discusses keyword density for search engine optimization. It defines two types of keyword density: page keyword density, which is the density of keywords on a single page relative to the total words, and domain keyword density, which is the frequency of keywords across all pages of a website. For page keyword density, it recommends targeting 4 keywords per page with the main keyword between 4-5% density and related keywords between 2-3% density. For domain keyword density, it suggests targeting keywords related to the website niche between 1-2% density across all content. The conclusion is that reasonable keyword densities as defined are better for SEO than very high or low densities, and quality content should be prioritized over keyword stuffing.
The document discusses search engine optimization (SEO) and how to optimize websites for higher search engine rankings. It covers both on-page optimization factors like keyword optimization in titles, meta descriptions and content, as well as off-page optimization techniques like link building through social media, blogs, forums and more. Specific on-page tips include keyword placement in titles, URLs, images and content, as well as page speed, canonical tags and XML sitemaps. Off-page techniques involve link building through social media, blogs, forums, directories and more.
This document provides an overview of search engine optimization (SEO) and search engine marketing (SEM). It defines SEO as optimizing on-page and off-page ranking factors to achieve high search engine rankings. It also defines SEM as marketing a website through paid search listings. The document outlines various SEO strategies and techniques including keywords, titles, meta descriptions, links, and content. It discusses the differences between SEO, SEM, and pay-per-click (PPC) advertising.
Annette C. Sage, Chief Marketing Officer at Radix Promotions and Marketing discusses Optimizing Your Website and the Basics of Organic Search Engine Optimization.
The recorded version of the webinar can also be viewed on YouTube http://youtu.be/MT6-1I15Lkw
This document discusses Google search operators, which are special query words that have meaning to Google's search engine. It provides examples of 22 different search operators including allinanchor, allintext, allintitle, define, ext, filetype, group, id, inanchor, insubject, intext, intitle, inurl, link, location, related, site, source, weather, and others. It explains what each operator does and provides examples of queries using each operator to modify and filter search results. The document also discusses how to carefully combine multiple operators in a single query.
SEO and PPC for translators: making yourself visible on the web with search e...Andrea Spila
This document provides an overview of search engine optimization (SEO) and pay-per-click (PPC) advertising. It discusses how SEO works by having search engines crawl and index websites to rank them based on relevance and popularity, while PPC allows bidding to promote sponsored links. Key aspects of on-page SEO are covered like optimizing titles, descriptions, headings and images. Off-page SEO like link building is also mentioned. The importance of keyword research for SEO and PPC campaigns is stressed.
In this session we’ll look at ways to use keywords within your WordPress site structure, SEO plugins, On-page SEO principles, how to present web content for search engines and a human audience.
So most people who use blogs rely on WordPress, and WordPress has a lot of SEO potential, but out of the box, it just doesn't cut it. In this session at Podcamp Toronto 2012, we explored how bloggers (and podcasters) using WordPress can maximize their chances of ranking for the terms that are most relevant to their content. Specifically, we looked at:
- Building a Keyword Targeted Category Taxonomy
- Key SEO Plugins
- Addressing Duplicate Content
After this session, audience members should've (1) had a firm grasp on the fundamentals of onsite SEO, and (2) known what themes and plugins can help them implement these SEO and social features.
This document discusses important elements for search engine optimization (SEO). It identifies three key things search engines need to do: find pages, crawl pages, and understand page content. It recommends using XML sitemaps and Google Webmaster Tools to help search engines find pages, and avoiding JavaScript and CSS to make crawling easier. Finally, it emphasizes the importance of including meaningful on-page elements like title tags, meta descriptions, canonical tags, H1 tags and alt attributes to help search engines understand the content.
This document provides an overview of how search works. It discusses how search engines like Google use crawlers to compile webpages into an index, and then search the index to return relevant results for user queries. Key aspects covered include how inverted indexes are created, how search engines determine relevance using over 200 signals like keyword proximity and PageRank, and the evolution of search capabilities over time. Students are also assigned additional reading and videos on search tools and technologies like Watson to review before the next class.
SEO for the CEO - What C-level Executives Need to Know About SearchTheo Lynn
This document discusses key topics in search engine optimization (SEO) that are important for executives to understand, including how search engines work, ranking factors, keyword research, and content strategies. It provides an overview of technical SEO issues like crawling, indexing and link analysis, as well as non-technical topics such as identifying high value keywords and targeting influential websites to attract links. The goal is to give executives a high-level understanding of SEO and how it can help their business.
Search engines aim to provide happy searchers by ranking pages that will provide valuable information to users. They analyze over 250 factors on and off a website to determine a page's authority, relevance, and trust. Important on-site factors include keywords in the title, headings, text, and alt attributes as well as link structure and internal linking. Off-site factors like the number and quality of external links pointing to a page also impact rankings. The goal is to provide users with the most useful results.
Topics Covered:
Article writing
Reading rules carefully before submitting your articles
Introduction to Guest Blogging/Guest Posting with its importance and SEO benefit.
The document discusses and debunks several common SEO myths. It provides evidence from Google sources like Matt Cutts that PageRank is not the most important metric, that linking out to other quality sites is good for SEO, and that the meta keywords tag does not impact rankings. The document advises focusing on quality content and links rather than obsolete or misleading tactics.
The document provides tips for optimizing content, keywords, links, and images for search engine optimization. It recommends including research sources and statistics in content of at least 100 words. Keywords should be included in titles, URLs, headings, and body text. Outbound links should link to authoritative sites on topic, while inbound links should come from relevant pages. Images require descriptive file names, high resolution, alt text with keywords for accessibility.
SEO is the process of modifying a website to increase its ranking in search engine results. It involves optimizing aspects like keywords, links, titles, meta descriptions and images to help search engines understand and index the site properly. Key factors search engines consider in rankings include relevant keywords, number of inbound links, page load speed and quality of on-page content. Proper on-page SEO techniques can help websites receive more organic traffic from search engines.
* Basic vs. Paid Membership
* Tips for improving your profile
* The Value of Groups & Recommendations
* Adding Applications
* How to utilize Events
* Understanding InMail
Perform Expert SEO Checklist For Your Website Including Technical, On-Page & Off-Page SEO Checklist By Perfect Marketing Solution At Best Affordable Prices.
https://www.perfectmarketingsolution.com/blog/business/seo-checklist-strategies
CONTACT
Skype: shalabh.mishra
Telegram: shalabhmishra
Whatsapp: +919212306116
Email: shalabh.mishra@gmail.com
Mobile : +919212306116
This document discusses keyword density for search engine optimization. It defines two types of keyword density: page keyword density, which is the density of keywords on a single page relative to the total words, and domain keyword density, which is the frequency of keywords across all pages of a website. For page keyword density, it recommends targeting 4 keywords per page with the main keyword between 4-5% density and related keywords between 2-3% density. For domain keyword density, it suggests targeting keywords related to the website niche between 1-2% density across all content. The conclusion is that reasonable keyword densities as defined are better for SEO than very high or low densities, and quality content should be prioritized over keyword stuffing.
The document discusses search engine optimization (SEO) and how to optimize websites for higher search engine rankings. It covers both on-page optimization factors like keyword optimization in titles, meta descriptions and content, as well as off-page optimization techniques like link building through social media, blogs, forums and more. Specific on-page tips include keyword placement in titles, URLs, images and content, as well as page speed, canonical tags and XML sitemaps. Off-page techniques involve link building through social media, blogs, forums, directories and more.
This document provides an overview of search engine optimization (SEO) and search engine marketing (SEM). It defines SEO as optimizing on-page and off-page ranking factors to achieve high search engine rankings. It also defines SEM as marketing a website through paid search listings. The document outlines various SEO strategies and techniques including keywords, titles, meta descriptions, links, and content. It discusses the differences between SEO, SEM, and pay-per-click (PPC) advertising.
Annette C. Sage, Chief Marketing Officer at Radix Promotions and Marketing discusses Optimizing Your Website and the Basics of Organic Search Engine Optimization.
The recorded version of the webinar can also be viewed on YouTube http://youtu.be/MT6-1I15Lkw
The document provides an overview of search engine optimization (SEO). It defines SEO as improving website visibility in search engines to gain traffic. It explains that people use search engines to find information, news, entertainment and products. The basics of SEO include on-page optimization like including keywords in titles and meta tags, and off-page optimization like getting backlinks. Key factors that search engines consider in ranking pages are keywords, content relevancy, and popularity as measured by backlinks and social shares. The document outlines best practices for SEO strategies and tactics.
On-page SEO involves optimizing individual web pages to rank higher in search engines. Key on-page factors include page titles, meta descriptions, URLs, content, images, links, and site structure. The document provides guidelines for optimizing each of these elements, such as using keywords in titles, unique and keyword-rich content, alt text for images, an XML sitemap, and internal do-follow links. Regular on-page optimization over 6-12 months is recommended for improving search engine rankings. Things to avoid include hidden text, duplicate content, and off-site elements on pages.
On-page SEO involves optimizing individual web pages to rank higher in search engines. Key on-page factors include page titles, meta descriptions, URLs, content, images, links, and site structure. The document provides guidelines for optimizing these elements, such as using keywords in titles, unique descriptions, relevant content with proper formatting, alt text for images, internal linking, and XML sitemaps. Regular optimization and monitoring over 6-12 months is recommended to improve search engine rankings. Common mistakes to avoid are hidden text, duplicate content, and off-site elements.
SEO for Business Catalyst Websites - Partner Orientation WebinarKatherine Anderson
This document provides information on SEO best practices for websites built with Adobe Business Catalyst. It discusses topics like on-page SEO elements like H1-H6 tags, page text, tooltips, alt text and URLs. It also covers off-page elements like metadata, XML sitemaps, redirects and more. The document aims to show that Business Catalyst has integrated tools that make SEO simple and automated for optimized website visibility.
Search engine optimization (SEO) involves optimizing websites to increase their visibility in organic search engine results. Key factors search engines consider include keywords, links, and relevant content. Effective SEO requires an understanding of how people search and what information search engines seek to provide. While some techniques aim to manipulate rankings, ethical SEO focuses on enhancing the user experience through high-quality content and architecture.
The document provides an introduction to search engine optimization (SEO) in 3 sections. It begins with an overview of SEO and how search engines work. Next, it discusses HTML/CSS basics and some SEO techniques like keywords, meta tags, and links. It concludes with how to measure SEO results and resources for further learning.
SEO Content Contributors by Andrea H. Berberich @webpresenceoptiAndrea Berberich
SEO is a methodology of strategies, techniques and tactics used to increase the amount of visitors to a website by obtaining a high-ranking placement in the search results page (SERP) such as Google, Bing/Yahoo, Yandex, Baidu, Naver, and other search engines.
http://seosemadvice.com
The document contains guidance on search engine optimization (SEO) principles and best practices. It discusses important on-page factors like keywords, metadata, and site structure as well as off-page factors like links and anchor text. It also provides tips for SEO processes like analyzing a site, tracking progress, and optimizing based on findings. The overall message is that SEO requires an ongoing process of analysis, monitoring, and optimization to improve a site's rankings and visibility.
The document discusses key on-page SEO best practices for WordPress websites, including using keyword-rich page titles, pretty permalinks that include the post/page title, heading tags that display the post title, relevant meta descriptions, and semantic HTML5 tags. It also emphasizes the importance of page load time and rendering speed for SEO and provides tips for optimization, such as minimizing JavaScript and image files.
This document provides an overview of search engine optimization (SEO) best practices. It discusses the importance of ranking highly in search engine results and explains that the top 3 organic search results receive 60-70% of clicks. It outlines on-site optimization strategies like optimizing title tags, meta descriptions, heading tags, internal linking, and file names/directories with keywords. It also discusses off-site factors like link building. Universal search, image optimization, and keyword research tactics are explained. Technical practices to improve search engine visibility like XML sitemaps, HTML sitemaps and removing roadblocks are covered.
The document provides an overview of digital marketing and search engine optimization. It discusses how search engines work and rank websites, and the various factors that search engines consider like keywords, links, and page content. It also describes techniques to optimize websites for search engines like optimizing page titles, meta tags, headings and links. The document then discusses paid search marketing options like pay-per-click advertising on search engines.
Get the best Seo training in Pune at brainmine.Seo Brainmine
Search Engine Optimization (SEO) is the process of improving website design, architecture, and content to increase traffic from organic search engine results.
SEO involves optimizing websites to be indexed more easily by search engines. On-page optimization includes optimizing title tags, meta tags, headings, images, and keyword analysis. Off-page optimization involves link building. Key on-page techniques include optimizing title tags, meta descriptions, heading structure, image alt text, keyword analysis and density. Important off-page factors are backlinks, Alexa ranking, Google ranking, and domain age. Analytics tools like Google Analytics are also important for SEO.
SEO Presentation - The 42nd Estate - BRA - City of BostonThe 42nd Estate
The document provides an overview of search engine optimization (SEO) strategies for getting targeted traffic via search engines. It discusses key on-page optimization techniques like producing quality content in an easy-to-scan format, optimizing images and code for speed, and using internal navigation and linking to important pages. The document also covers off-page techniques like building high-quality links through link bait and digital networking, as well as empowering website users and fans. Resources for further learning about SEO strategies are provided.
"Mastering On-Page SEO Optimization for PDFs: A Comprehensive Guide" .pptxPraveen Kurup
"Unlock the potential of on-page SEO optimization for PDFs with our comprehensive guide. Learn how to optimize your PDF documents for search engines, improve visibility, and enhance user experience. Discover proven techniques to incorporate relevant keywords, meta data, internal links, and accessibility features, ensuring your PDF content ranks higher and engages a wider audience. Elevate your digital marketing strategy with the power of on-page SEO"
UNL Extension 2.0 Presentation on keywordsdostdiek4
The document discusses the importance of keywords for optimizing websites for search engines. It defines keywords as words or phrases people use to search for relevant web pages. Choosing the right keywords that match a site's content and audience is important to appear high in search results. The document provides tips on tools like Google AdWords and WordTracker to help identify relevant keywords and suggests including keywords in page titles, text, links and other elements to improve search visibility.
Similar to Drive Website Traffic, Boost Readership - Joe Haddock (20)
The document discusses best practices for developing high quality website content that maximizes viewer engagement. It recommends determining reader needs and wants, using a variety of multimedia elements like quizzes and photo packages, organizing content logically through tags and landing pages, incorporating interactive elements like social media and community participation, and promoting content aggressively. The goal is to hook readers and give them control through community involvement.
Magazine of the Year Case Study: The Scientistasbpe
Mary Beth Aberlin, Editor in Chief of the 2011 ASBPE Magazine of the Year award, discusses the magazine: The Scientist. The presentation was delivered at the 2011 ASBPE National Conference in Chicago.
Ceci Rodgers: Tackling Topics Through Financial Statements and Footnotesasbpe
Northwestern University/Medill School of Journalism's Ceci Rodgers discusses how journalists can dig deeper into a company's financial records by understanding their financial statements and footnotes. The presentation was delivered at the 2011 ASBPE National Conference.
Ceci Rodgers: Tackling Topics Through Financial Statements and Footnotesasbpe
Northwestern University/Medill School of Journalism's Ceci Rodgers discusses how journalists can dig deeper into a company's financial records by understanding their financial statements and footnotes. The presentation was delivered at the 2011 ASBPE National Conference.
Abe Peck, keynote speaker and Medill School of Journalism at Northwestern University's B2B Department chair discusses the full circle of journalism brands at the 2011 ASBPE National Conference in Chicago
Brian Summerfield: Time Managment and Tasks, ASBPE Conference 2011asbpe
Managing time and tasks in a hectic work environment requires understanding your work rhythms, using time blocking to prioritize the most important tasks, and maintaining a flexible schedule to handle unexpected tasks. The article discusses avoiding overload, burnout, and distraction by properly managing your schedule, prioritizing tasks, and maintaining a work-life balance.
How to Use Web Analytics to Drive Your Digital Strategy Forwardasbpe
This document discusses how to use web analytics to drive digital strategy forward. It begins by explaining why analytics are important given limited resources and the ability to gain insights into audience preferences and behavior. It then covers key web analytics terminology like unique visitors, visits, page views, engagement metrics like bounce rate and time on site. It emphasizes segmenting data to gain meaningful insights and using analytics to optimize websites and content by understanding what resonates and where efforts could be improved. Overall, it promotes regularly reviewing analytics to benchmark progress and inform editorial decisions.
Leveraging the Power of B2B Social Communitiesasbpe
Kellie Parker, leader of a four-person community team for SEGA of America, gives the inside scoop on setting up a B2B social community and discusses best practices. Included: choosing which tools you’ll need, understanding how to leverage reader-generated content and how much editorial involvement is needed for different types of social sites.
Shows the winning entries in the 2010 Digital Azbee Awards of Excellence. The competition recognizes outstanding online work by business-to-business media.
Shows the winning entries in the Western region for the 2010 Print Azbee Awards of Excellence. The competition recognizes outstanding work by business-to-business magazines and newsletters.
Shows the winning entries in the Northeastern region for the 2010 Print Azbee Awards of Excellence. The competition recognizes outstanding work by business-to-business magazines and newsletters.
Shows the winning entries in the Midwest-South region for the 2010 Print Azbee Awards of Excellence. The competition recognizes outstanding work by business-to-business magazines and newsletters.
The document welcomes attendees to the 2010 Central-Southeast Regional Awards Banquet and congratulates all regional award winners. It also recognizes several publications from the region that won national awards in this year's competition.
Best Competitive Marble Pricing in Dubai - ☎ 9928909666Stone Art Hub
Stone Art Hub offers the best competitive Marble Pricing in Dubai, ensuring affordability without compromising quality. With a wide range of exquisite marble options to choose from, you can enhance your spaces with elegance and sophistication. For inquiries or orders, contact us at ☎ 9928909666. Experience luxury at unbeatable prices.
Profiles of Iconic Fashion Personalities.pdfTTop Threads
The fashion industry is dynamic and ever-changing, continuously sculpted by trailblazing visionaries who challenge norms and redefine beauty. This document delves into the profiles of some of the most iconic fashion personalities whose impact has left a lasting impression on the industry. From timeless designers to modern-day influencers, each individual has uniquely woven their thread into the rich fabric of fashion history, contributing to its ongoing evolution.
Industrial Tech SW: Category Renewal and CreationChristian Dahlen
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
Presentation by Herman Kienhuis (Curiosity VC) on Investing in AI for ABS Alu...Herman Kienhuis
Presentation by Herman Kienhuis (Curiosity VC) on developments in AI, the venture capital investment landscape and Curiosity VC's approach to investing, at the alumni event of Amsterdam Business School (University of Amsterdam) on June 13, 2024 in Amsterdam.
Digital Marketing with a Focus on Sustainabilitysssourabhsharma
Digital Marketing best practices including influencer marketing, content creators, and omnichannel marketing for Sustainable Brands at the Sustainable Cosmetics Summit 2024 in New York
Ellen Burstyn: From Detroit Dreamer to Hollywood Legend | CIO Women MagazineCIOWomenMagazine
In this article, we will dive into the extraordinary life of Ellen Burstyn, where the curtains rise on a story that's far more attractive than any script.
The Genesis of BriansClub.cm Famous Dark WEb PlatformSabaaSudozai
BriansClub.cm, a famous platform on the dark web, has become one of the most infamous carding marketplaces, specializing in the sale of stolen credit card data.
Best practices for project execution and deliveryCLIVE MINCHIN
A select set of project management best practices to keep your project on-track, on-cost and aligned to scope. Many firms have don't have the necessary skills, diligence, methods and oversight of their projects; this leads to slippage, higher costs and longer timeframes. Often firms have a history of projects that simply failed to move the needle. These best practices will help your firm avoid these pitfalls but they require fortitude to apply.
Zodiac Signs and Food Preferences_ What Your Sign Says About Your Tastemy Pandit
Know what your zodiac sign says about your taste in food! Explore how the 12 zodiac signs influence your culinary preferences with insights from MyPandit. Dive into astrology and flavors!
Navigating the world of forex trading can be challenging, especially for beginners. To help you make an informed decision, we have comprehensively compared the best forex brokers in India for 2024. This article, reviewed by Top Forex Brokers Review, will cover featured award winners, the best forex brokers, featured offers, the best copy trading platforms, the best forex brokers for beginners, the best MetaTrader brokers, and recently updated reviews. We will focus on FP Markets, Black Bull, EightCap, IC Markets, and Octa.
4 Benefits of Partnering with an OnlyFans Agency for Content Creators.pdfonlyfansmanagedau
In the competitive world of content creation, standing out and maximising revenue on platforms like OnlyFans can be challenging. This is where partnering with an OnlyFans agency can make a significant difference. Here are five key benefits for content creators considering this option:
Cover Story - China's Investment Leader - Dr. Alyce SUmsthrill
In World Expo 2010 Shanghai – the most visited Expo in the World History
https://www.britannica.com/event/Expo-Shanghai-2010
China’s official organizer of the Expo, CCPIT (China Council for the Promotion of International Trade https://en.ccpit.org/) has chosen Dr. Alyce Su as the Cover Person with Cover Story, in the Expo’s official magazine distributed throughout the Expo, showcasing China’s New Generation of Leaders to the World.
How are Lilac French Bulldogs Beauty Charming the World and Capturing Hearts....Lacey Max
“After being the most listed dog breed in the United States for 31
years in a row, the Labrador Retriever has dropped to second place
in the American Kennel Club's annual survey of the country's most
popular canines. The French Bulldog is the new top dog in the
United States as of 2022. The stylish puppy has ascended the
rankings in rapid time despite having health concerns and limited
color choices.”
Dive into this presentation and learn about the ways in which you can buy an engagement ring. This guide will help you choose the perfect engagement rings for women.
𝐔𝐧𝐯𝐞𝐢𝐥 𝐭𝐡𝐞 𝐅𝐮𝐭𝐮𝐫𝐞 𝐨𝐟 𝐄𝐧𝐞𝐫𝐠𝐲 𝐄𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐜𝐲 𝐰𝐢𝐭𝐡 𝐍𝐄𝐖𝐍𝐓𝐈𝐃𝐄’𝐬 𝐋𝐚𝐭𝐞𝐬𝐭 𝐎𝐟𝐟𝐞𝐫𝐢𝐧𝐠𝐬
Explore the details in our newly released product manual, which showcases NEWNTIDE's advanced heat pump technologies. Delve into our energy-efficient and eco-friendly solutions tailored for diverse global markets.
Hi, I’m Joe Haddock and I’m the Director of eMedia Business Development at Summit Business Media. And I’m not and editor, my roots are in development. I have been working with traditional B2B print publishing firms (primarily in the insurance, investment and professional services markets) for the last 12 years. Showing them how to move their products online and monetize them. I used to call this presentation “Why do people search?” and I like you to think about how people in you industry are searching for your content. There are over 300 million people online in the US today, time spent online has eclipsed time people spend watching TV, 87% of all browser sessions start with a search. They might be looking to buy a pair of shoes, who won the game or …
Traditional print products response to loosing control over content distribution. Forbes claims that Google earned/stole $60m just from directing traffic to Forbes.com I say don’t blame Google for having figured out their business model… figure out your own. Information has completed a transition from scarce and expensive to ubiquitous and free
Search is here to stay and it’s great, it what makes the internet work. So part of our online business model has to be how do we work with search. I’m going to refer to search as Google a fair amount in today's presentation but I’m really referring to the other major search engines link Yahoo and Bing as well.
What is SEO Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via “natural” (”organic” or “algorithmic”) search results. Typically, the earlier a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, and industry-specific vertical search engines. We have been able to repeatedly and consistently make significant increases in our traffic across our products by adopting best practice in this discipline This last year People magazine went from 200k unique visitors to 12 million by focusing of SEO, but then they have an amazing search volume to optimize for Angelina Jolie 9 mill Brad Pit 3 mill George Clooney 1 mill
Here’s a quick look at the components of the Google ranking algorithm, we could spend a lot of time drilling down into each of these components and devise the perfectly optimized page for you keywords but… we’re not going to. That's 35 different components across multiple disciplines
We’re just going to focus on Headlines and Title tags, because you can achieve 80% or more of the value possible in the on page equation by getting your titles right. So lets forget about meta keyword and descriptions (although meta description have some engagement value, there is no SEO value, none zero zip forget it) The way we consume information has changed On average, 8 out of 10 people only read headline copy There’s to much information 50% – 60% of the site traffic is there for 8 – 10 seconds
OK so where are that SEO power houses? This is where the Title tag appears in your browser
The way Google uses you title tag on a results page (great example of a really bad title)
Here are the six places you will typically see title page. If your web site does not display the article headline in the browser title tag or a variation of the headline (some content management systems allow you to write a unique title tag). You need to get it fixed. Microcontent Short content, like headlines, which need to be immediately clear and inviting to a reader, and which still make sense when removed from their original context.
Do your title tags look like this? Would you click on one of these? No Reader Benefit Lack of Curiosity Lack of Specificity Lack of Simplicity No Sense of Urgency
Google is a lot like a TOC of the internet. When you see your headlines in Google do they elicit a click?
This is a fantastic graph created by seomoz from a recent study. It shows how the SEO value of the keyword in the title measurably decrease the later it appeared in the headline. There’s also some evidence that the more words in the Headline reduces the value assigned to any of the words. So clearly, using the keyword term/phrase as the very first words in the page title has the highest correlation with high rankings, and subsequent positions correlate nearly flawlessly to lower rankings. But there’s more to a great headline than the length and placement of the keywords.
This is a great case study Two competing Australian news sites. One gets record amount of traffic and the competition registers no notable change Very literal (Great headlines reflect how people search) Very search engine friendly Boring? 15 minutes later “Crocodile Man Reported Dead” ctl.ca – CTL 5/26/2007 Are you ubiquitous (I didn’t think people would even use ubiquitous but there are 100 – 300k search a month) Following her home Editor’s Choice for September 8, 2009 A spoonful of sugar
OK, here’s the best part, the tools. There are new tools that as an editor you need to know about because this is where we can make our headline power really pay off.
There are two great FREE tools to research keywords. Think of these tool as a resource not unlike a dictionary or thesaurus. A dictionary provides a definition for a term; a thesaurus tells you what words are associated with a term; a keyword tool tells you what words people are currently using to define a topic (a term). The industry jargon, lingo, slang, even localization.
This is a screenshot of Google analytics, where you can research the keywords used to find your content.
10x the search volume, I’m not saying to change the title, maybe we need to write another article. Discovery – what to write about Max Baucus
Another quick case study 20,000
I recommend building a list of industry specific keywords that you want to score high for and list their search volume. Know how your users search and what the volume is and you will be able to predict and set traffic goals.