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Age Action Alliance: Public
health and an active
lifestyle
Dr Nori Graham
Professor Jerry Morris
     1910 - 2009
Professor Jerry Morris
The first research physician to:
• demonstrate link between exercise and health
  (in 1953)
• define public health with a focus on the role that
  lifestyle plays in the development of chronic
  disease
He lived 99 years but has achieved immortality!
Exercise: the cheapest super drug
Regular exercise helps to prevent :
• Heart disease
• High blood pressure
• Type 2 Diabetes
• Depression
• Stroke
• Vascular dementia
• Loneliness and isolation
Sixty years on


Public policy catches up with science
Sixty years on
• Impact of ageing society on low income
  older people highlighted
• DWP approaches Social Justice
  Committee
• Redefine retirement - active phase of life
• Decision to initiate a community based
  alliance of civil society organisations
Early principles

• Focus on the most disadvantaged people
  in later life
• Prevent people becoming disadvantaged
  and isolated in later life
• Champion new ways of working
• Commitment to practical action
• Not a campaigning body
Launch of the Age Action Alliance
         30 September 2011
By Jan 2012, 180 organisations had agreed to join
  the Alliance.
• Private Sector 20
• Statutory Sector 27
• Government Depts 11
• Local Authorities 5
• Older People’s Groups 2
• Voluntary Sector 66
How will the Alliance work?
• Engaging older people to find out what is important
  to them and then acting on it
• Alliance partners grouping together when it adds
  value
• Build on current best practice
• Updating each other on all activities
• Working groups focussed on different areas to kick
  start
• Developing some measurable goals to show that the
  Alliance is making a difference to people’s lives
Drawn from our
English Forums –
Older People
have a seat on
                   Ways of working
the Steering                                                           Secretariat DWP/
Group, each                                                               AGE UK
Working Group
and form the
Reference Group.




                                 Working           Working
                                 Groups            Groups


  Reference        Working                                   Working
                                  Steering Group
   Group           Groups                                    Groups

                       Working       Working           Working
                       Groups        Groups            Groups
Initial Working Groups
•   Public health and Active Lifestyles
•   Safe warm homes
•   Improving the lives of excluded groups
•   Loneliness and isolation
•   Age-friendly cities
•   Digital inclusion
•   Attitudes to ageing
Public Health and Active Lifestyles
         working group
      5 Ways to Health and Wellbeing*
An individual needs to :
  – connect
  – take notice
  – be active
  – learn
  – give

 *New Economics Forum commissioned by Foresight
Public Health and Active Lifestyles
         working group
Identify one or more initiatives which meet
  certain agreed criteria:
• Meets one or more areas of focus of the
  Alliance
• Tried and tested
• Shown to be user friendly and accessed
  by local people
• Ability to scale up programme
The Fit as a Fiddle programme –
        My understanding
• Age UK initiative funded by the Big Lottery
  fund for 5 years
• Run by volunteers who receive training
• Supports older people with a series of
  national programmes promoting:
           Increased physical activity
           Healthy eating
           Mental wellbeing
The Fit as a Fiddle Approach
• Fits our theme of 5 Ways to Health and
  Wellbeing
• Meets our criteria
• Helps address loneliness and isolation
• Improves knowledge of diet, cooking and
  nutrition and tackle obesity
• Enhances general wellbeing
• Encourages employers to include
  programmes
• Sustainable
Fit as a Fiddle: Challenge of
               delivery
• Post the programme on the Alliance web
  site www.ageactionalliance.org /
  Connections (a regular bulletin)
• Encourage partners separately or in
  groups to set targets
• Make the case to the Health and
  Wellbeing Boards to give their support for
  action
• Monitor and evaluate
Jerry Morris



Will his dream be fulfilled?

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Dr Nori Graham

  • 1. Age Action Alliance: Public health and an active lifestyle Dr Nori Graham
  • 3. Professor Jerry Morris The first research physician to: • demonstrate link between exercise and health (in 1953) • define public health with a focus on the role that lifestyle plays in the development of chronic disease He lived 99 years but has achieved immortality!
  • 4. Exercise: the cheapest super drug Regular exercise helps to prevent : • Heart disease • High blood pressure • Type 2 Diabetes • Depression • Stroke • Vascular dementia • Loneliness and isolation
  • 5. Sixty years on Public policy catches up with science
  • 6. Sixty years on • Impact of ageing society on low income older people highlighted • DWP approaches Social Justice Committee • Redefine retirement - active phase of life • Decision to initiate a community based alliance of civil society organisations
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  • 8. Early principles • Focus on the most disadvantaged people in later life • Prevent people becoming disadvantaged and isolated in later life • Champion new ways of working • Commitment to practical action • Not a campaigning body
  • 9. Launch of the Age Action Alliance 30 September 2011 By Jan 2012, 180 organisations had agreed to join the Alliance. • Private Sector 20 • Statutory Sector 27 • Government Depts 11 • Local Authorities 5 • Older People’s Groups 2 • Voluntary Sector 66
  • 10. How will the Alliance work? • Engaging older people to find out what is important to them and then acting on it • Alliance partners grouping together when it adds value • Build on current best practice • Updating each other on all activities • Working groups focussed on different areas to kick start • Developing some measurable goals to show that the Alliance is making a difference to people’s lives
  • 11. Drawn from our English Forums – Older People have a seat on Ways of working the Steering Secretariat DWP/ Group, each AGE UK Working Group and form the Reference Group. Working Working Groups Groups Reference Working Working Steering Group Group Groups Groups Working Working Working Groups Groups Groups
  • 12. Initial Working Groups • Public health and Active Lifestyles • Safe warm homes • Improving the lives of excluded groups • Loneliness and isolation • Age-friendly cities • Digital inclusion • Attitudes to ageing
  • 13. Public Health and Active Lifestyles working group 5 Ways to Health and Wellbeing* An individual needs to : – connect – take notice – be active – learn – give *New Economics Forum commissioned by Foresight
  • 14. Public Health and Active Lifestyles working group Identify one or more initiatives which meet certain agreed criteria: • Meets one or more areas of focus of the Alliance • Tried and tested • Shown to be user friendly and accessed by local people • Ability to scale up programme
  • 15. The Fit as a Fiddle programme – My understanding • Age UK initiative funded by the Big Lottery fund for 5 years • Run by volunteers who receive training • Supports older people with a series of national programmes promoting: Increased physical activity Healthy eating Mental wellbeing
  • 16. The Fit as a Fiddle Approach • Fits our theme of 5 Ways to Health and Wellbeing • Meets our criteria • Helps address loneliness and isolation • Improves knowledge of diet, cooking and nutrition and tackle obesity • Enhances general wellbeing • Encourages employers to include programmes • Sustainable
  • 17. Fit as a Fiddle: Challenge of delivery • Post the programme on the Alliance web site www.ageactionalliance.org / Connections (a regular bulletin) • Encourage partners separately or in groups to set targets • Make the case to the Health and Wellbeing Boards to give their support for action • Monitor and evaluate
  • 18. Jerry Morris Will his dream be fulfilled?

Editor's Notes

  1. At the hear will be a steering Group – formed from a range of organisations covering Government, the voluntary, statutory as well as the Business Sector. There will be space for at least two representatives from the English Forums on Ageing Seven working Groups will initially worked on the early priorities. Again the English Forums will be able to provide a representative on each of the working groups. The Reference Group will initially be formed from the Nine English Forums on Ageing.