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C O G N I T I V E 	 M E D I A 	 P R O C E S S I N G
deep	sensing	at	cloud	scale
and puts it to work!
Graymatics
unlocks
CCTV feeds, digital
media content
Key	Components	of	a	Smart	City
Sustainability
Energy
Management
Water
Management
Efficiency
Traffic
Monitoring
Smart
Lighting
People
Smart
Home
Smart
Care
Surveillance
Smart	
CCTV
Behavior	
Analytics
G3C.AI	- Cognitive	Media	Analytics
• Deep analytics of visual media at source level
• Makes sense of its content & context
• Monetises content by making it manageable, searchable
and discoverable
• object : suit
• gender : male
• color : black
• pattern : solid
• neckline : formal_tie
• style : full_length
• sleeve-style : fullsleeve
• focal_point : [428 644]
• box : [299 4920 557 1101]
• confidence_index : 0.98
• object : car
• make : bmw
• model : x6
• color : blue/navy blue
• ANPR – BMW X6xDrive30d
• box : [299 188 557 1101]
• confidence_index : 0.947
• object : face
• gender : male
• age : adult, 49 years
• ethnicity : caucasian
• emotion : happy-subtle
• Pose: standing
• Activity: touching car
• skin : fair white
• hair : brown
• focal_point : [399 267]
• confidence_index : 0.89• Themes [Marginal]
• exhibition
• Themes [Dominant]
• showroom
• Aesthetics
• aesthetic_value : 0.7
• image_quality : 0.6
ContextConnect™
(Example:		actual	deep	analysis	output	of	random	online	stock	image)
ü Objects
Deep attributes | image quality |
location | emphasis
ü Themes, settings, environment
ü Face & characteristics
Age | gender | emotion | ethnicity
ü Text, logos, landmarks
ü Various activities in video
IN ADDITION:
ü Deep audio analytics+ keywords
ü Objectionable content
Nudity |Violence | etc.
GRAYMATICS PROVIDES VERSATILE AND INTELLIGENT CCTV	ANALYTICS
SOLUTIONS FOR MULTIPLE INDUSTRIES
Real	Estate	 Manufacturing	sector
Airport	Solutions Banking	sector
Retail	Stores
Smart	City	solutions
KEEP CITY SAFE BY SPOTTING CRIMINALS AND SUSPECTS ANYWHERE IN THE CIT
Facial	recognition
Clothing	attributes:	
Yellow	shirt-round	
collar,	blue	shorts-
knee	length
Identify	suspects	
anywhere	in	the	city	
based	on	detailed	
clothing	attributes,	and	
facial	recognition;	
track	the	criminal	at	all	
times
10:20	am	- CCTV	#23
10:30	am	- CCTV	#30
10:35	- CCTV	#35
MANAGE TRAFFIC BETTER WITH G3C.AI TRAFFIC SOLUTIONS
Traffic	volume	trend
Lane	change	detection
Red	light	violation	detection
Speed	detection
Finding	stolen	cars
Find	the	vehicle	make,	
model,	color,	and	
number	plates	of	
violators	for	law	
enforcement
Illegal	parking	detection
Monitor	Water	Levels	in	tunnels	and	on	roads
• Auto	triggering	alerts	if	the	water	level	breaches	certain	limit
Alert!	Flooding
Real-time
GOING	BEYOND	SECURITY	
SURVEILLANCE
TO	CAPTALIZE	STORE	CAMERAS	FOR	
RICH	CONSUMER	INSIGHTS
The	
‘Google	Analytics’	
of	Retail	Stores
Smart	Retail	with	G3C.AI
GRAYMATICS COGNITIVE MULTIMEDIA ANALYTICS
PLATFORM
2011/2012
Founded in Silicon Valley
Headquarters in Singapore,
R&D office in Bangalore, India
Active markets, Business partners
located all around the Globe
Funded by Singapore’s Prime
Minister’s office, Citrix Systems
Top	25	Ecommerce	
Solution	Providers	–
2017
- APAC	CIO	Outlook
Top	10	Retail	
Security	Solution	
Providers	– 2017
- Retail	CIO	
Outlook
Global	
Entrepreneurship	
Executive	Award	in	
2012
Rising	Star	
Award	from	NRF
#1	among	SG	start-
ups	in	November	
2012
AICTA	award	for	
top	3	innovative	
products	start-ups	
in	ASEAN	in	2014
Working on > 10 Smart City
programs
Graymatics	– Select	Customer	&	Partner	Examples
Companies from Singapore to Finland are racing to
improve artificial intelligence so software can
automatically spot and block videos of grisly murders
and mayhem before they go viral on social media.
Violent acts might include hacking actions, or blood, says
Abhijit Shanbhag, CEO of Singapore-based Graymatics. If
his engineers can’t find a suitable scene, they film it
themselves in the office.
June
2017 Reuters	- Singapore
Smt. Sushma Swaraj, Minister of External Affairs – India, and Mr.
Vivian Balakrishnan, Minister of Foreign Affairs – Singapore,
awarded Graymatics for having the most advanced multimedia
analytics technology.
The first project in 2018 related to Smart Cities will soon be
initiated with Graymatics within India.
Jan
2018 Indian	ASEAN	Grand	Challenge	- Singapore
MEDIA	COVERAGE AND	RECOGNITION
Our Future Outlook: By 2020…
We will reach
> 25 Billion API transactions into our G3C platform, and
> 100 Million devices through large numbers of end-users / high-volume platforms
> 10M CCTV’s with 100M Analytic Channels linking to our G3C
We will become the de facto platform for enhancing safety processes in
systems and markets (e.g. ImageAssurance, Surveillance analytics)
See Through the Clutter
1. Depth	of	analytics	is	unparalleled	in	industry,	
making	it	an	ideal	platform	for	surveillance,	
retail,	telecom	and	other	segments;
2. Massive	scalability	of	the	platform,	making	it	
ideal	to	meet	requirements	having	large	video	
feeds	either	from	CCTV’s	or	internet	videos;
3. Versatility	with	cloud,	client	data	center or	on-
premise	software	ready	for	deployment;
4. Rich	set	of	tools	allowing	for	a	“solution-ready”	
technology	for	System	Integrators	for	quick	
deployment.
APPENDIX: G3C.AI– Tech Leadership in Video Analytics

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Dr Abhijit Shanbhag, CEO, Graymatics-SG Pte Ltd - Congnitive Media Processing

  • 1. C O G N I T I V E M E D I A P R O C E S S I N G deep sensing at cloud scale
  • 2. and puts it to work! Graymatics unlocks CCTV feeds, digital media content
  • 4. G3C.AI - Cognitive Media Analytics • Deep analytics of visual media at source level • Makes sense of its content & context • Monetises content by making it manageable, searchable and discoverable • object : suit • gender : male • color : black • pattern : solid • neckline : formal_tie • style : full_length • sleeve-style : fullsleeve • focal_point : [428 644] • box : [299 4920 557 1101] • confidence_index : 0.98 • object : car • make : bmw • model : x6 • color : blue/navy blue • ANPR – BMW X6xDrive30d • box : [299 188 557 1101] • confidence_index : 0.947 • object : face • gender : male • age : adult, 49 years • ethnicity : caucasian • emotion : happy-subtle • Pose: standing • Activity: touching car • skin : fair white • hair : brown • focal_point : [399 267] • confidence_index : 0.89• Themes [Marginal] • exhibition • Themes [Dominant] • showroom • Aesthetics • aesthetic_value : 0.7 • image_quality : 0.6 ContextConnect™ (Example: actual deep analysis output of random online stock image) ü Objects Deep attributes | image quality | location | emphasis ü Themes, settings, environment ü Face & characteristics Age | gender | emotion | ethnicity ü Text, logos, landmarks ü Various activities in video IN ADDITION: ü Deep audio analytics+ keywords ü Objectionable content Nudity |Violence | etc.
  • 5. GRAYMATICS PROVIDES VERSATILE AND INTELLIGENT CCTV ANALYTICS SOLUTIONS FOR MULTIPLE INDUSTRIES Real Estate Manufacturing sector Airport Solutions Banking sector Retail Stores Smart City solutions
  • 6. KEEP CITY SAFE BY SPOTTING CRIMINALS AND SUSPECTS ANYWHERE IN THE CIT Facial recognition Clothing attributes: Yellow shirt-round collar, blue shorts- knee length Identify suspects anywhere in the city based on detailed clothing attributes, and facial recognition; track the criminal at all times 10:20 am - CCTV #23 10:30 am - CCTV #30 10:35 - CCTV #35
  • 7. MANAGE TRAFFIC BETTER WITH G3C.AI TRAFFIC SOLUTIONS Traffic volume trend Lane change detection Red light violation detection Speed detection Finding stolen cars Find the vehicle make, model, color, and number plates of violators for law enforcement Illegal parking detection
  • 10. GRAYMATICS COGNITIVE MULTIMEDIA ANALYTICS PLATFORM 2011/2012 Founded in Silicon Valley Headquarters in Singapore, R&D office in Bangalore, India Active markets, Business partners located all around the Globe Funded by Singapore’s Prime Minister’s office, Citrix Systems Top 25 Ecommerce Solution Providers – 2017 - APAC CIO Outlook Top 10 Retail Security Solution Providers – 2017 - Retail CIO Outlook Global Entrepreneurship Executive Award in 2012 Rising Star Award from NRF #1 among SG start- ups in November 2012 AICTA award for top 3 innovative products start-ups in ASEAN in 2014 Working on > 10 Smart City programs
  • 12. Companies from Singapore to Finland are racing to improve artificial intelligence so software can automatically spot and block videos of grisly murders and mayhem before they go viral on social media. Violent acts might include hacking actions, or blood, says Abhijit Shanbhag, CEO of Singapore-based Graymatics. If his engineers can’t find a suitable scene, they film it themselves in the office. June 2017 Reuters - Singapore Smt. Sushma Swaraj, Minister of External Affairs – India, and Mr. Vivian Balakrishnan, Minister of Foreign Affairs – Singapore, awarded Graymatics for having the most advanced multimedia analytics technology. The first project in 2018 related to Smart Cities will soon be initiated with Graymatics within India. Jan 2018 Indian ASEAN Grand Challenge - Singapore MEDIA COVERAGE AND RECOGNITION
  • 13. Our Future Outlook: By 2020… We will reach > 25 Billion API transactions into our G3C platform, and > 100 Million devices through large numbers of end-users / high-volume platforms > 10M CCTV’s with 100M Analytic Channels linking to our G3C We will become the de facto platform for enhancing safety processes in systems and markets (e.g. ImageAssurance, Surveillance analytics)
  • 14. See Through the Clutter
  • 15. 1. Depth of analytics is unparalleled in industry, making it an ideal platform for surveillance, retail, telecom and other segments; 2. Massive scalability of the platform, making it ideal to meet requirements having large video feeds either from CCTV’s or internet videos; 3. Versatility with cloud, client data center or on- premise software ready for deployment; 4. Rich set of tools allowing for a “solution-ready” technology for System Integrators for quick deployment. APPENDIX: G3C.AI– Tech Leadership in Video Analytics