Doritos presentation
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The document outlines Doritos' 12 Days of Christmas marketing campaign to engage customers over the holiday period. It will invite people to submit Vine videos singing the "12 Days of Christmas" with a Doritos twist and select daily winners to feature in a music video airing during the X Factor final. The campaign aims to leverage interests in music and TV to drive brand loyalty among 16-44 year olds and increase Doritos sales over Christmas.
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The document outlines Doritos' 12 Days of Christmas marketing campaign to engage 16-44 year olds and drive brand loyalty over the holiday period. The campaign invites users to submit Vine videos singing the "12 Days of Christmas" with a Doritos twist and select winners daily, culminating in featuring the top 12 videos in an advertisement during the X Factor final. The overall winner receives a Doritos-themed party with a Mariachi performance. The campaign aims to make the Doritos brand feel relevant and cool to their target audience through an interactive social media contest.
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The Irish seaweed industry has historically focused on supplying raw materials but is now diversifying into higher value products. [1] It peaked in the 1970s with over 100,000 tonnes of production annually but has since consolidated to around 25,000 tonnes, still dominated by agriculture. [2] Recent investment and new entrants have emerged alongside a greater research focus on value-added products in food, cosmetics, and animal feed. [3] Fully realizing commercial opportunities requires addressing gaps in mechanization, standards, marketing, and innovation through industry collaboration and support.
Seaweed Faming
Seaweed farming involves cultivating and harvesting seaweed. The document discusses seaweed definition, farming methods, site selection, culture techniques for Eucheuma seaweed, farm management, benefits, and uses of seaweed. Seaweed is a fast-growing source of nutrients, and farming methods include net culture and monoline techniques to cultivate Eucheuma attached to lines or nets. Proper site selection and farm management are required to maximize harvest yields. Seaweed provides health benefits and has various commercial applications as food, animal feed, fertilizer, cosmetics, and more.
Doritos presentation
Doritos is a brand of seasoned tortilla chips produced since 1964 by Frito-Lay. It has had several logo changes over the years to strengthen its brand identity, including adding an iconic chip image. Doritos targets people of all ages and social classes by offering a variety of flavors. It faces competition from similar brands that also offer many snack flavors like Pringles and Walkers. One Doritos advertising idea involves an affiliate mission where a client must choose between retrieving Doritos or money, promoting the slogan "Doritos! Better Than Money."
Sushi Power Point
This document discusses the different types of sushi:
Nigiri involves rice topped with fish or seafood. Gunkan is filled with rice and seaweed and often contains fish eggs or sea urchin. Maki is rolled sushi containing seafood, vegetables or pickles layered with rice and seaweed. Temaki are hand rolls made with seaweed cones filled with rice, vegetables and seaweed. Oshizushi presses fish onto rice in a wooden mold. Chirashi spreads seafood and vegetables over rice. The document explores the varieties and origins of these sushi types as part of the Japanese cuisine.
History of wine
This document traces the history of wine in India from prehistoric times to the present. It discusses how wine was introduced and consumed during different historical periods like the Harappan civilization, Vedic period, Gupta period, Mughal era, British Raj, and current trends. Wine culture developed with influences from different colonists and empires over centuries. Today, Indian wineries are investing in wine tourism to develop vineyards as tourist destinations and increase wine consumption in the country.
Chocolate
The document provides an overview of the history and production of chocolate. It discusses how cocoa originated in Mesoamerica and was consumed as a drink by the Aztecs and Mayans for religious and medicinal purposes. It then outlines the introduction and growing popularity of chocolate in Europe from the 16th century onward. The document also describes the process of transforming cocoa beans into chocolate and debunks various myths and prejudices about chocolate's nutritional properties and health effects.
Chocolate Presentation
Chocolate comes from the cacao tree. The Mayans and Aztecs were the first to make chocolate by crushing cacao seeds and adding spices and hot water to make a drink called Chocolatl. Spanish explorers brought Chocolatl back to Spain and experimented by adding sugar, popularizing chocolate in Europe. Chocolate then spread to France through Spanish monks and became popular worldwide as a sweet treat, especially around holidays like Easter and Valentine's Day.
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The document outlines Doritos' 12 Days of Christmas marketing campaign to engage 16-44 year olds and drive brand loyalty over the holiday period. The campaign invites users to submit Vine videos singing the "12 Days of Christmas" with a Doritos twist and select winners daily, culminating in featuring the top 12 videos in an advertisement during the X Factor final. The overall winner receives a Doritos-themed party with a Mariachi performance. The campaign aims to make the Doritos brand feel relevant and cool to their target audience through an interactive social media contest.
Mairtin walsh seaweed presentation
The Irish seaweed industry has historically focused on supplying raw materials but is now diversifying into higher value products. [1] It peaked in the 1970s with over 100,000 tonnes of production annually but has since consolidated to around 25,000 tonnes, still dominated by agriculture. [2] Recent investment and new entrants have emerged alongside a greater research focus on value-added products in food, cosmetics, and animal feed. [3] Fully realizing commercial opportunities requires addressing gaps in mechanization, standards, marketing, and innovation through industry collaboration and support.
Seaweed Faming
Seaweed farming involves cultivating and harvesting seaweed. The document discusses seaweed definition, farming methods, site selection, culture techniques for Eucheuma seaweed, farm management, benefits, and uses of seaweed. Seaweed is a fast-growing source of nutrients, and farming methods include net culture and monoline techniques to cultivate Eucheuma attached to lines or nets. Proper site selection and farm management are required to maximize harvest yields. Seaweed provides health benefits and has various commercial applications as food, animal feed, fertilizer, cosmetics, and more.
Doritos presentation
Doritos is a brand of seasoned tortilla chips produced since 1964 by Frito-Lay. It has had several logo changes over the years to strengthen its brand identity, including adding an iconic chip image. Doritos targets people of all ages and social classes by offering a variety of flavors. It faces competition from similar brands that also offer many snack flavors like Pringles and Walkers. One Doritos advertising idea involves an affiliate mission where a client must choose between retrieving Doritos or money, promoting the slogan "Doritos! Better Than Money."
Sushi Power Point
This document discusses the different types of sushi:
Nigiri involves rice topped with fish or seafood. Gunkan is filled with rice and seaweed and often contains fish eggs or sea urchin. Maki is rolled sushi containing seafood, vegetables or pickles layered with rice and seaweed. Temaki are hand rolls made with seaweed cones filled with rice, vegetables and seaweed. Oshizushi presses fish onto rice in a wooden mold. Chirashi spreads seafood and vegetables over rice. The document explores the varieties and origins of these sushi types as part of the Japanese cuisine.
History of wine
This document traces the history of wine in India from prehistoric times to the present. It discusses how wine was introduced and consumed during different historical periods like the Harappan civilization, Vedic period, Gupta period, Mughal era, British Raj, and current trends. Wine culture developed with influences from different colonists and empires over centuries. Today, Indian wineries are investing in wine tourism to develop vineyards as tourist destinations and increase wine consumption in the country.
Chocolate
The document provides an overview of the history and production of chocolate. It discusses how cocoa originated in Mesoamerica and was consumed as a drink by the Aztecs and Mayans for religious and medicinal purposes. It then outlines the introduction and growing popularity of chocolate in Europe from the 16th century onward. The document also describes the process of transforming cocoa beans into chocolate and debunks various myths and prejudices about chocolate's nutritional properties and health effects.
Chocolate Presentation
Chocolate comes from the cacao tree. The Mayans and Aztecs were the first to make chocolate by crushing cacao seeds and adding spices and hot water to make a drink called Chocolatl. Spanish explorers brought Chocolatl back to Spain and experimented by adding sugar, popularizing chocolate in Europe. Chocolate then spread to France through Spanish monks and became popular worldwide as a sweet treat, especially around holidays like Easter and Valentine's Day.
Doritos christmas campaign ( amv)
The document outlines Doritos' Christmas 2013 campaign to get 16-44 year olds interested in music to buy more Doritos over the Christmas period. The campaign involved a 12 Days of Christmas style ad campaign across TV, Vine, Twitter and Facebook. It would start with a mariachi band TV ad and celebrity endorsements to build awareness. Users would then submit their own versions on Vine for the band, with the top 11 submissions incorporated into the final ad aired during The X Factor final and winning an ultimate New Year's Eve party.
Doritos
Doritos was originally produced in California in 1964 and was the first tortilla chip introduced in the US. Over the years, Doritos has introduced over 117 flavors and rebranded their packaging and logo. They target all age groups and partner with other brands to create unique snack products. Doritos is highly successful in their marketing strategies, especially their "Crash the Super Bowl" contests where fans create commercials that often rank highly during the Super Bowl. They also hold numerous other contests on social media to engage fans and promote brand awareness.
Doritos Anti-Ad takes it to the 'Another LEvel'
History of Doritos
The journey of Doritos started originally and introduced at Casa de Fritos (now Rancho Del Zocalo), a restaurant at Disneyland – Anaheim, CA, USA during early 1960s and gained a high popularity, which later on noticed by Archibald Clark ‘Arch’ West, Vice President – Marketing, Frito-Lay at that time and came into commercialization.
Logo for the Frito Lay’s iconic chip brand, ‘Doritos’ have been evolved from time to time to keep attracting the customers by symbolizing their ‘triangular’.
In 2019, Doritos drove a new marketing campaign, in which the advertisement was missing on a key feature, the LOGO of the brand.
Formal proposal radio ad
The product is an audio radio advert for Coca-Cola that will air in the UK and US, and other countries where Coca-Cola is sold. It uses comedy to convey the message that drinking Coca-Cola provides energy, as depicted by a tired character who drinks a Coke and then feels energized. The target audience is people of all ages and demographics, as Coca-Cola aims to appeal widely. Legal and ethical considerations include avoiding offensive content and ensuring the advert is sufficiently different from others to avoid copyright issues.
3. formal proposal
This radio advertisement for Coca Cola targets 16-19 year olds and promotes the idea that paradise is what you make it. The ad depicts a family enjoying themselves on the beach, getting thirsty, and drinking Coca Cola to realize that paradise can be found anywhere. Through sound effects and a voiceover, the ad aims to transport the listener to the beach and communicate the message that Coca Cola allows one to find paradise wherever they are. The ad is inspired by other beach-themed Coca Cola ads but seeks to convey its message in a unique way through a focus on family fun rather than beach parties.
Formal final 2
A proposed radio advertisement for Coca-Cola targets 16-19 year olds in England, USA, Australia. The ad depicts a family enjoying themselves on a beach, playing in the sea and drinking Coke, communicating that Coke is paradise. It aims to make listeners feel like they are experiencing the family's beach vacation and convey that paradise can be found in simple pleasures. The style is inspired by other beach-themed Coke ads but sets the scene on an island instead of a party. The ad promises that paradise is what you make it and will not offend any groups.
Formal final 2
A proposed radio advertisement for Coca-Cola targets 16-19 year olds in England, USA, Australia. The ad depicts a family enjoying themselves on a beach, playing in the sea and drinking Coke, communicating that Coke is paradise. It aims to make listeners feel like they are experiencing the family's beach vacation and convey that paradise can be found in simple pleasures. The style is inspired by other beach-themed Coke ads but sets the scene on an island instead of a party. The ad promises that paradise is what you make it and appeals to teenagers' desire for vacation getaways. It avoids potentially offensive content and copyright issues through its original concept and scenario.
Formal final 2
A proposed radio advertisement for Coca-Cola targets 16-19 year olds in England, USA, Australia. The ad depicts a family enjoying themselves on a beach, playing in the sea and drinking Coke, communicating that Coke is paradise. It aims to make listeners feel like they are experiencing the family's beach vacation and convey that paradise can be found in simple pleasures. The style is inspired by other beach-themed Coke ads but sets the scene on an island instead of a party. The ad promises that paradise is what you make it and will not offend any social groups.
3. formal proposal
The document proposes a radio advertisement for Coca-Cola targeted at teenagers aged 16-19 worldwide. It would be released on social media platforms like Instagram, Discord, Twitch and YouTube to appeal to its target audience. The ad would feature catchy music and sounds to promote Coke as a fun party drink. It takes inspiration from existing Coke ads to communicate the brand's message in an engaging way, while remaining original enough to avoid copyright issues.
Ty Dolla $ign Marketing Plan
This document provides a marketing plan to rebrand rapper Ty Dolla $ign as a more artistic and innovative artist dedicated to quality music. The plan includes pop-up art exhibitions featuring a video series by acclaimed director Hiro Murai to accompany Ty's new album. The album and videos will be released exclusively on the high-quality streaming platform Tidal. A remix contest and partnership with fashion brand Comme des Garçons are also outlined to engage fans and present Ty's refined image. The goal is to transform perceptions of Ty Dolla $ign and establish him as a unique visionary in his field.
3. formal proposal radio
This audio ad for Coca-Cola is targeted at radio stations in England and its territories. It uses sounds of crowds and traffic to depict a stressful time, then cuts to the relaxing sound of a Coke can opening followed by a beach scene. The message is that Coke can help you relax during stressful times. The style is inspired by other Coke ads and uses the Coke branding and jingle at the end. The target audience is ages 8+ with no offensive or copyrighted content.
Chauncellor
The document outlines The Chauncellor's plan to build awareness for a new album. It discusses strengths and weaknesses in the current marketplace. The plan involves forming a street team to do viral marketing in major cities through street murals and posters. The music video will also be heavily promoted online and through guerrilla projections. The album will be released digitally and physically in different formats at varying price points. It will be distributed through both independent and digital distributors. Strategic partnerships with Bright House and local head shops are also proposed. Radio interviews and touring with similar artists are suggested to further promote the album.
Chauncellor
The document outlines The Chauncellor's plan to build awareness for a new album. It discusses strengths and weaknesses in the current marketplace. The plan involves forming a street team to do viral marketing in major cities through street murals and posters. The music video will also be heavily promoted online and through guerrilla projections. The album will be released digitally and physically in different formats at varying price points. It will be distributed through both independent and digital distributors. Strategic partnerships with Bright House and local head shops are also proposed. Radio interviews and touring with similar artists are suggested to further promote the album.
Chauncellor
The document outlines The Chauncellor's plan to build awareness for a new album. It discusses strengths and weaknesses in the current marketplace. The plan involves forming a street team to do viral marketing in major cities through street murals and posters. The music video will also be heavily promoted online and through guerrilla projections. The album will be released digitally and physically in different formats at varying price points. It will be distributed through both independent and digital distributors. Strategic partnerships with Bright House and local head shops are also proposed. Radio interviews and touring with similar artists are suggested to further promote the album.
Chauncellor
The document outlines The Chauncellor's plan to build awareness for a new album. It discusses strengths and weaknesses in the current marketplace. The plan involves forming a street team to do viral marketing in major cities through street murals and posters. It also discusses utilizing music videos online and through guerrilla projections. The album will be distributed digitally and physically in different formats at various price points. Strategic partnerships with Bright House and local head shops are also proposed.
Chauncellor
The document outlines The Chauncellor's plan to build awareness for a new album. It discusses strengths and weaknesses in the current marketplace. The plan involves forming a street team to do viral marketing in major cities through street murals and posters. The music video will also be heavily promoted online and through guerrilla projections. The album will be released digitally and physically in different formats at varying price points. It will be distributed through both independent and digital distributors. Strategic partnerships with Bright House and local head shops are also proposed.
Chauncellor
The document outlines The Chauncellor's plan to build awareness for a new album. It discusses strengths and weaknesses in the current marketplace. The plan involves forming a street team to do viral marketing in major cities through street murals and posters. The music video will also be heavily promoted online and through guerrilla projections. The album will be released digitally and physically in different formats at varying price points. It will be distributed through both independent and digital distributors. Strategic partnerships with Bright House and local head shops are also proposed. Radio interviews and touring with similar artists are suggested to further awareness.
Chauncellor
The document outlines The Chauncellor's plan to build awareness for a new album. It discusses strengths and weaknesses in the current marketplace. The plan involves forming a street team to do viral marketing in major cities through street murals and posters. It also discusses utilizing music videos online and through guerrilla projections. The album will be distributed digitally and physically in different formats at various price points. Strategic partnerships with Bright House and local head shops are also proposed.
Chauncellor
The document outlines a marketing plan for an independent musician called The Chauncellor to build awareness for his new album. The plan involves forming a street team to do viral marketing in major cities through street murals and posters. It also leverages music videos and guerrilla projections. The album will be released digitally and physically in different formats at various price points through various distributors. Strategic partnerships with Bright House and local head shops are also discussed. Radio interviews and touring with similar artists are suggested to further promote the album.
Chauncellor
The document outlines The Chauncellor's plan to build awareness for a new album. It discusses strengths and weaknesses in the current marketplace. The plan involves forming a street team to do viral marketing in major cities through street murals and posters. The music video will also be heavily promoted online and through guerrilla projections. The album will be released digitally and physically in different formats at varying price points. It will be distributed through both independent and digital distributors. Strategic partnerships with Bright House and local head shops are also proposed. Radio interviews and touring with similar artists are suggested to further promote the album.
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Doritos christmas campaign ( amv)
The document outlines Doritos' Christmas 2013 campaign to get 16-44 year olds interested in music to buy more Doritos over the Christmas period. The campaign involved a 12 Days of Christmas style ad campaign across TV, Vine, Twitter and Facebook. It would start with a mariachi band TV ad and celebrity endorsements to build awareness. Users would then submit their own versions on Vine for the band, with the top 11 submissions incorporated into the final ad aired during The X Factor final and winning an ultimate New Year's Eve party.
Doritos
Doritos was originally produced in California in 1964 and was the first tortilla chip introduced in the US. Over the years, Doritos has introduced over 117 flavors and rebranded their packaging and logo. They target all age groups and partner with other brands to create unique snack products. Doritos is highly successful in their marketing strategies, especially their "Crash the Super Bowl" contests where fans create commercials that often rank highly during the Super Bowl. They also hold numerous other contests on social media to engage fans and promote brand awareness.
Doritos Anti-Ad takes it to the 'Another LEvel'
History of Doritos
The journey of Doritos started originally and introduced at Casa de Fritos (now Rancho Del Zocalo), a restaurant at Disneyland – Anaheim, CA, USA during early 1960s and gained a high popularity, which later on noticed by Archibald Clark ‘Arch’ West, Vice President – Marketing, Frito-Lay at that time and came into commercialization.
Logo for the Frito Lay’s iconic chip brand, ‘Doritos’ have been evolved from time to time to keep attracting the customers by symbolizing their ‘triangular’.
In 2019, Doritos drove a new marketing campaign, in which the advertisement was missing on a key feature, the LOGO of the brand.
Formal proposal radio ad
The product is an audio radio advert for Coca-Cola that will air in the UK and US, and other countries where Coca-Cola is sold. It uses comedy to convey the message that drinking Coca-Cola provides energy, as depicted by a tired character who drinks a Coke and then feels energized. The target audience is people of all ages and demographics, as Coca-Cola aims to appeal widely. Legal and ethical considerations include avoiding offensive content and ensuring the advert is sufficiently different from others to avoid copyright issues.
3. formal proposal
This radio advertisement for Coca Cola targets 16-19 year olds and promotes the idea that paradise is what you make it. The ad depicts a family enjoying themselves on the beach, getting thirsty, and drinking Coca Cola to realize that paradise can be found anywhere. Through sound effects and a voiceover, the ad aims to transport the listener to the beach and communicate the message that Coca Cola allows one to find paradise wherever they are. The ad is inspired by other beach-themed Coca Cola ads but seeks to convey its message in a unique way through a focus on family fun rather than beach parties.
Formal final 2
A proposed radio advertisement for Coca-Cola targets 16-19 year olds in England, USA, Australia. The ad depicts a family enjoying themselves on a beach, playing in the sea and drinking Coke, communicating that Coke is paradise. It aims to make listeners feel like they are experiencing the family's beach vacation and convey that paradise can be found in simple pleasures. The style is inspired by other beach-themed Coke ads but sets the scene on an island instead of a party. The ad promises that paradise is what you make it and will not offend any groups.
Formal final 2
A proposed radio advertisement for Coca-Cola targets 16-19 year olds in England, USA, Australia. The ad depicts a family enjoying themselves on a beach, playing in the sea and drinking Coke, communicating that Coke is paradise. It aims to make listeners feel like they are experiencing the family's beach vacation and convey that paradise can be found in simple pleasures. The style is inspired by other beach-themed Coke ads but sets the scene on an island instead of a party. The ad promises that paradise is what you make it and appeals to teenagers' desire for vacation getaways. It avoids potentially offensive content and copyright issues through its original concept and scenario.
Formal final 2
A proposed radio advertisement for Coca-Cola targets 16-19 year olds in England, USA, Australia. The ad depicts a family enjoying themselves on a beach, playing in the sea and drinking Coke, communicating that Coke is paradise. It aims to make listeners feel like they are experiencing the family's beach vacation and convey that paradise can be found in simple pleasures. The style is inspired by other beach-themed Coke ads but sets the scene on an island instead of a party. The ad promises that paradise is what you make it and will not offend any social groups.
3. formal proposal
The document proposes a radio advertisement for Coca-Cola targeted at teenagers aged 16-19 worldwide. It would be released on social media platforms like Instagram, Discord, Twitch and YouTube to appeal to its target audience. The ad would feature catchy music and sounds to promote Coke as a fun party drink. It takes inspiration from existing Coke ads to communicate the brand's message in an engaging way, while remaining original enough to avoid copyright issues.
Ty Dolla $ign Marketing Plan
This document provides a marketing plan to rebrand rapper Ty Dolla $ign as a more artistic and innovative artist dedicated to quality music. The plan includes pop-up art exhibitions featuring a video series by acclaimed director Hiro Murai to accompany Ty's new album. The album and videos will be released exclusively on the high-quality streaming platform Tidal. A remix contest and partnership with fashion brand Comme des Garçons are also outlined to engage fans and present Ty's refined image. The goal is to transform perceptions of Ty Dolla $ign and establish him as a unique visionary in his field.
3. formal proposal radio
This audio ad for Coca-Cola is targeted at radio stations in England and its territories. It uses sounds of crowds and traffic to depict a stressful time, then cuts to the relaxing sound of a Coke can opening followed by a beach scene. The message is that Coke can help you relax during stressful times. The style is inspired by other Coke ads and uses the Coke branding and jingle at the end. The target audience is ages 8+ with no offensive or copyrighted content.
Chauncellor
The document outlines The Chauncellor's plan to build awareness for a new album. It discusses strengths and weaknesses in the current marketplace. The plan involves forming a street team to do viral marketing in major cities through street murals and posters. The music video will also be heavily promoted online and through guerrilla projections. The album will be released digitally and physically in different formats at varying price points. It will be distributed through both independent and digital distributors. Strategic partnerships with Bright House and local head shops are also proposed. Radio interviews and touring with similar artists are suggested to further promote the album.
Chauncellor
The document outlines The Chauncellor's plan to build awareness for a new album. It discusses strengths and weaknesses in the current marketplace. The plan involves forming a street team to do viral marketing in major cities through street murals and posters. The music video will also be heavily promoted online and through guerrilla projections. The album will be released digitally and physically in different formats at varying price points. It will be distributed through both independent and digital distributors. Strategic partnerships with Bright House and local head shops are also proposed. Radio interviews and touring with similar artists are suggested to further promote the album.
Chauncellor
The document outlines The Chauncellor's plan to build awareness for a new album. It discusses strengths and weaknesses in the current marketplace. The plan involves forming a street team to do viral marketing in major cities through street murals and posters. The music video will also be heavily promoted online and through guerrilla projections. The album will be released digitally and physically in different formats at varying price points. It will be distributed through both independent and digital distributors. Strategic partnerships with Bright House and local head shops are also proposed. Radio interviews and touring with similar artists are suggested to further promote the album.
Chauncellor
The document outlines The Chauncellor's plan to build awareness for a new album. It discusses strengths and weaknesses in the current marketplace. The plan involves forming a street team to do viral marketing in major cities through street murals and posters. It also discusses utilizing music videos online and through guerrilla projections. The album will be distributed digitally and physically in different formats at various price points. Strategic partnerships with Bright House and local head shops are also proposed.
Chauncellor
The document outlines The Chauncellor's plan to build awareness for a new album. It discusses strengths and weaknesses in the current marketplace. The plan involves forming a street team to do viral marketing in major cities through street murals and posters. The music video will also be heavily promoted online and through guerrilla projections. The album will be released digitally and physically in different formats at varying price points. It will be distributed through both independent and digital distributors. Strategic partnerships with Bright House and local head shops are also proposed.
Chauncellor
The document outlines The Chauncellor's plan to build awareness for a new album. It discusses strengths and weaknesses in the current marketplace. The plan involves forming a street team to do viral marketing in major cities through street murals and posters. The music video will also be heavily promoted online and through guerrilla projections. The album will be released digitally and physically in different formats at varying price points. It will be distributed through both independent and digital distributors. Strategic partnerships with Bright House and local head shops are also proposed. Radio interviews and touring with similar artists are suggested to further awareness.
Chauncellor
The document outlines The Chauncellor's plan to build awareness for a new album. It discusses strengths and weaknesses in the current marketplace. The plan involves forming a street team to do viral marketing in major cities through street murals and posters. It also discusses utilizing music videos online and through guerrilla projections. The album will be distributed digitally and physically in different formats at various price points. Strategic partnerships with Bright House and local head shops are also proposed.
Chauncellor
The document outlines a marketing plan for an independent musician called The Chauncellor to build awareness for his new album. The plan involves forming a street team to do viral marketing in major cities through street murals and posters. It also leverages music videos and guerrilla projections. The album will be released digitally and physically in different formats at various price points through various distributors. Strategic partnerships with Bright House and local head shops are also discussed. Radio interviews and touring with similar artists are suggested to further promote the album.
Chauncellor
The document outlines The Chauncellor's plan to build awareness for a new album. It discusses strengths and weaknesses in the current marketplace. The plan involves forming a street team to do viral marketing in major cities through street murals and posters. The music video will also be heavily promoted online and through guerrilla projections. The album will be released digitally and physically in different formats at varying price points. It will be distributed through both independent and digital distributors. Strategic partnerships with Bright House and local head shops are also proposed. Radio interviews and touring with similar artists are suggested to further promote the album.
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For the full video of this presentation, please visit: https://www.edge-ai-vision.com/2024/06/temporal-event-neural-networks-a-more-efficient-alternative-to-the-transformer-a-presentation-from-brainchip/
Chris Jones, Director of Product Management at BrainChip , presents the “Temporal Event Neural Networks: A More Efficient Alternative to the Transformer” tutorial at the May 2024 Embedded Vision Summit.
The expansion of AI services necessitates enhanced computational capabilities on edge devices. Temporal Event Neural Networks (TENNs), developed by BrainChip, represent a novel and highly efficient state-space network. TENNs demonstrate exceptional proficiency in handling multi-dimensional streaming data, facilitating advancements in object detection, action recognition, speech enhancement and language model/sequence generation. Through the utilization of polynomial-based continuous convolutions, TENNs streamline models, expedite training processes and significantly diminish memory requirements, achieving notable reductions of up to 50x in parameters and 5,000x in energy consumption compared to prevailing methodologies like transformers.
Integration with BrainChip’s Akida neuromorphic hardware IP further enhances TENNs’ capabilities, enabling the realization of highly capable, portable and passively cooled edge devices. This presentation delves into the technical innovations underlying TENNs, presents real-world benchmarks, and elucidates how this cutting-edge approach is positioned to revolutionize edge AI across diverse applications.Taking AI to the Next Level in Manufacturing.pdf
Read Taking AI to the Next Level in Manufacturing to gain insights on AI adoption in the manufacturing industry, such as:
1. How quickly AI is being implemented in manufacturing.
2. Which barriers stand in the way of AI adoption.
3. How data quality and governance form the backbone of AI.
4. Organizational processes and structures that may inhibit effective AI adoption.
6. Ideas and approaches to help build your organization's AI strategy.
Monitoring and Managing Anomaly Detection on OpenShift.pdf
Monitoring and Managing Anomaly Detection on OpenShift
Overview
Dive into the world of anomaly detection on edge devices with our comprehensive hands-on tutorial. This SlideShare presentation will guide you through the entire process, from data collection and model training to edge deployment and real-time monitoring. Perfect for those looking to implement robust anomaly detection systems on resource-constrained IoT/edge devices.
Key Topics Covered
1. Introduction to Anomaly Detection
- Understand the fundamentals of anomaly detection and its importance in identifying unusual behavior or failures in systems.
2. Understanding Edge (IoT)
- Learn about edge computing and IoT, and how they enable real-time data processing and decision-making at the source.
3. What is ArgoCD?
- Discover ArgoCD, a declarative, GitOps continuous delivery tool for Kubernetes, and its role in deploying applications on edge devices.
4. Deployment Using ArgoCD for Edge Devices
- Step-by-step guide on deploying anomaly detection models on edge devices using ArgoCD.
5. Introduction to Apache Kafka and S3
- Explore Apache Kafka for real-time data streaming and Amazon S3 for scalable storage solutions.
6. Viewing Kafka Messages in the Data Lake
- Learn how to view and analyze Kafka messages stored in a data lake for better insights.
7. What is Prometheus?
- Get to know Prometheus, an open-source monitoring and alerting toolkit, and its application in monitoring edge devices.
8. Monitoring Application Metrics with Prometheus
- Detailed instructions on setting up Prometheus to monitor the performance and health of your anomaly detection system.
9. What is Camel K?
- Introduction to Camel K, a lightweight integration framework built on Apache Camel, designed for Kubernetes.
10. Configuring Camel K Integrations for Data Pipelines
- Learn how to configure Camel K for seamless data pipeline integrations in your anomaly detection workflow.
11. What is a Jupyter Notebook?
- Overview of Jupyter Notebooks, an open-source web application for creating and sharing documents with live code, equations, visualizations, and narrative text.
12. Jupyter Notebooks with Code Examples
- Hands-on examples and code snippets in Jupyter Notebooks to help you implement and test anomaly detection models.
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
Webinar Recording: https://www.panagenda.com/webinars/hcl-notes-und-domino-lizenzkostenreduzierung-in-der-welt-von-dlau/
DLAU und die Lizenzen nach dem CCB- und CCX-Modell sind für viele in der HCL-Community seit letztem Jahr ein heißes Thema. Als Notes- oder Domino-Kunde haben Sie vielleicht mit unerwartet hohen Benutzerzahlen und Lizenzgebühren zu kämpfen. Sie fragen sich vielleicht, wie diese neue Art der Lizenzierung funktioniert und welchen Nutzen sie Ihnen bringt. Vor allem wollen Sie sicherlich Ihr Budget einhalten und Kosten sparen, wo immer möglich. Das verstehen wir und wir möchten Ihnen dabei helfen!
Wir erklären Ihnen, wie Sie häufige Konfigurationsprobleme lösen können, die dazu führen können, dass mehr Benutzer gezählt werden als nötig, und wie Sie überflüssige oder ungenutzte Konten identifizieren und entfernen können, um Geld zu sparen. Es gibt auch einige Ansätze, die zu unnötigen Ausgaben führen können, z. B. wenn ein Personendokument anstelle eines Mail-Ins für geteilte Mailboxen verwendet wird. Wir zeigen Ihnen solche Fälle und deren Lösungen. Und natürlich erklären wir Ihnen das neue Lizenzmodell.
Nehmen Sie an diesem Webinar teil, bei dem HCL-Ambassador Marc Thomas und Gastredner Franz Walder Ihnen diese neue Welt näherbringen. Es vermittelt Ihnen die Tools und das Know-how, um den Überblick zu bewahren. Sie werden in der Lage sein, Ihre Kosten durch eine optimierte Domino-Konfiguration zu reduzieren und auch in Zukunft gering zu halten.
Diese Themen werden behandelt
- Reduzierung der Lizenzkosten durch Auffinden und Beheben von Fehlkonfigurationen und überflüssigen Konten
- Wie funktionieren CCB- und CCX-Lizenzen wirklich?
- Verstehen des DLAU-Tools und wie man es am besten nutzt
- Tipps für häufige Problembereiche, wie z. B. Team-Postfächer, Funktions-/Testbenutzer usw.
- Praxisbeispiele und Best Practices zum sofortigen Umsetzen
June Patch Tuesday
Ivanti’s Patch Tuesday breakdown goes beyond patching your applications and brings you the intelligence and guidance needed to prioritize where to focus your attention first. Catch early analysis on our Ivanti blog, then join industry expert Chris Goettl for the Patch Tuesday Webinar Event. There we’ll do a deep dive into each of the bulletins and give guidance on the risks associated with the newly-identified vulnerabilities.
HCL Notes and Domino License Cost Reduction in the World of DLAU
Webinar Recording: https://www.panagenda.com/webinars/hcl-notes-and-domino-license-cost-reduction-in-the-world-of-dlau/
The introduction of DLAU and the CCB & CCX licensing model caused quite a stir in the HCL community. As a Notes and Domino customer, you may have faced challenges with unexpected user counts and license costs. You probably have questions on how this new licensing approach works and how to benefit from it. Most importantly, you likely have budget constraints and want to save money where possible. Don’t worry, we can help with all of this!
We’ll show you how to fix common misconfigurations that cause higher-than-expected user counts, and how to identify accounts which you can deactivate to save money. There are also frequent patterns that can cause unnecessary cost, like using a person document instead of a mail-in for shared mailboxes. We’ll provide examples and solutions for those as well. And naturally we’ll explain the new licensing model.
Join HCL Ambassador Marc Thomas in this webinar with a special guest appearance from Franz Walder. It will give you the tools and know-how to stay on top of what is going on with Domino licensing. You will be able lower your cost through an optimized configuration and keep it low going forward.
These topics will be covered
- Reducing license cost by finding and fixing misconfigurations and superfluous accounts
- How do CCB and CCX licenses really work?
- Understanding the DLAU tool and how to best utilize it
- Tips for common problem areas, like team mailboxes, functional/test users, etc
- Practical examples and best practices to implement right away
Crafting Excellence: A Comprehensive Guide to iOS Mobile App Development Serv...
Crafting Excellence: A Comprehensive Guide to iOS Mobile App Development Serv...Pitangent Analytics & Technology Solutions Pvt. Ltd
Discover top-tier mobile app development services, offering innovative solutions for iOS and Android. Enhance your business with custom, user-friendly mobile applications.GNSS spoofing via SDR (Criptored Talks 2024)
In the realm of cybersecurity, offensive security practices act as a critical shield. By simulating real-world attacks in a controlled environment, these techniques expose vulnerabilities before malicious actors can exploit them. This proactive approach allows manufacturers to identify and fix weaknesses, significantly enhancing system security.
This presentation delves into the development of a system designed to mimic Galileo's Open Service signal using software-defined radio (SDR) technology. We'll begin with a foundational overview of both Global Navigation Satellite Systems (GNSS) and the intricacies of digital signal processing.
The presentation culminates in a live demonstration. We'll showcase the manipulation of Galileo's Open Service pilot signal, simulating an attack on various software and hardware systems. This practical demonstration serves to highlight the potential consequences of unaddressed vulnerabilities, emphasizing the importance of offensive security practices in safeguarding critical infrastructure.
"Frontline Battles with DDoS: Best practices and Lessons Learned", Igor Ivaniuk
At this talk we will discuss DDoS protection tools and best practices, discuss network architectures and what AWS has to offer. Also, we will look into one of the largest DDoS attacks on Ukrainian infrastructure that happened in February 2022. We'll see, what techniques helped to keep the web resources available for Ukrainians and how AWS improved DDoS protection for all customers based on Ukraine experience
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Doritos presentation
- 1. 12 Days of Doritos Christmas By Kitty Lambe and Luke Harkin
- 2. The Plan Create a campaign focussing on Doritos brand pillars. ! ! Doritos is there to make any party better. - Christmas is a time for parties. ! Add a little Mexican, and get 16 to 44 year olds buying more Doritos over the Christmas period, engaging with the brand on social media and drive brand loyalty. ! Use the target audiences interest in music and television, combine them and create a great Doritos campaign, which will begin at the start of December, and end during the final of the X-Factor with a 1 minute special feature music video/advert.
- 3. The Build Up ! Create an invitation advert, inviting users to participate in the final X-Factor advertisement, by submitting their own Vine clips singing the famous "12 Days of Christmas" with a Doritos/Mexican twist. ! ! ! ! ! ! ! ! ! Create a conversation on Twitter and Vine, including sponsored Tweets and videos from celebrities. ! Every day a winner will be selected, with one overall winner being chosen throughout the whole campaign. ! ! ! Prizes ! Main Prize: Doritos Themed Party, with a Mariachi performance and Doritos nibbles. Second Prize: Sombrero Packs - Sombrero, share bag of Doritos and signed Mariachi guitar. Runners up: Sombreros ! ! There will be 112 prizes given overall - 1 main, 11 second prizes and 100 winning sombreros. !
- 4. Online Engagement When the campaign is opened and people submit their videos, they will be judged by Doritos fans on Facebook and Twitter. ! If they are unable to submit a video, they can leave a message for the Mariachi band to record, increasing the chance of participation.
- 5. The Outcome The final advert, which will include the 12 best vine videos, input from Facebook comments and other interaction will be featured during the X Factor final. ! The song, aired during the X Factor final making it relevant to the audience, and giving the music video relevance to the target market. ! The overall winner will win the ultimate New years party, with a build up and continuation of the advertisement, including other video submissions which had been entered into the competition but wasn't given the opportunity to be aired during the X Factor final. !