1. Does Fair Trade Work
No good deed goes unpunished. No act of charity goes unresented. Buying coffee at the local coffee shop down the street, we see the Fair Trade logo
and wonder whether ordering Fair Trade coffee rather than conventional coffee really supports farmers in unindustrialized countries. In other words,
does Fair Trade work? The Fair Trade initiative aims to improve the living conditions of producers in developing nations. The goals of Fair Trade are
to achieve higher prices for producers, greater availability of financing for producers, longer–term and more sustainable buyer–seller relationships,
improved social goods and community development, and the use of environmentally friendly production processes. Fair Trade works through a
certification
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2. What Is Fair Trade?
What is Fair Trade? According to Dolan (2007) "The fair–trade movement is founded on a 'politics of reconnection' (Hartwick 1998:433) between
Northern consumers and their Southern brethren, enabling the latter to receive a fair return for their work and decent working and living conditions
through equitable trade" (p. 245). In other words, it is a movement that connects consumers of developed countries to producers in developing countries
through a system of exchange to help to promote better working conditions for the workers in developing countries. Fair Trade products usually cost
more than regular products, but the producers of these products are provided with better working conditions. The major purpose of Fair Trade does
not focus on the minimization of costs as otherwise could be observed in the practice of today's market, but rather it focuses on saving lives and
environment. In other words, the purpose of Fair Trade is to create social relationships between the parties of exchange that are not based on the drive
of materiality, but are based on promotion of 'social justice' (e.g. better working conditions for the workers in developing countries). In this paper, I
will outline four major benefits of Fair Trade consisted of self–formation of consumers, recreation of social and economic ties, opportunity for
consumers to help out workers in developing countries and establishment of personal relationships between consumers and producers. Three major
problems associated
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3. Disadvantages Of Fair Trade
Having the privilege to live in a developed country like America has blessed us with an abundance of prospers opportunities, but have we let these
opportunities outweigh the Earths health? This question may not be one that can be answered till future time. Accordingly, what we can discuss is
how our purchases have a ripple effect on the natural environment and undeveloped cultures in which many times they derived from or are at. With
concepts like fair trade and using reusable and sustainable products to help make a healthier and a more just world.
Being a conscious consumer currently is no small task, with multiple choices of mega stores filled with products that our most time often than not
filled with products that are cheaply produced. Moreover, the big company's give little regard to the producer. This is where theconcept of fair trade
comes from. In a piece of Harvard's Journal of Economic Perspectives states that "Fair Trade is a labeling initiative aimed at improving the lives of
the poor in developing countries by offering better terms to producers and helping them to organize." (Dragusanu, Giovannucci, Nunn, 2014) The
article continues to say that "...Fair Trade–certified coffee exports were 1.8 percent of global coffee exports in 2009..." (Dragusanu, Giovannucci,
Nunn, 2014) A reason why this percent maybe so small could be due to peoples who make the argument that Fair Trade is not economically sustainable.
This meaning that if these producers are underneath the
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4. Fair Trade Coffee
Fair Trade Coffee: Ethics, Religion, and Sustainable Production
Global Marketing Management
International Summer University 2010– WU, Wien
Table of Contents
Introduction3 Problem Statement3 The Fair Trade vision3 Background: The Fair Trade Foundation4 Background:Fair Trade Labeling Organization
International4 Fair Trade Mark4 Fair Trade Pricing5 The Fair Trade Premium5 Question 1. Why should Starbucks, Kraft, and Nestle create 'ethical
supply chains'?6 Question 2: Do you agree with the finding that few consumers consider the impact of their purchase decisions on anyone or anything
but themselves and their family?7 Question 3: What recommendations would you make to help cure the ills of the ... Show more content on
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Member organizations now also include Banana Link, Methodist Relief and Development Fund, Nicaragua Solidarity Campaign, People &
Planet, SCIAF, Shared Interest Foundation, Soroptimist International, Tearfund and the United Reformed Church. The Foundation is the UK
member of Fairtrade Labelling Organizations International (FLO), which unites 21 labeling initiatives across Europe, Japan, North America,
Mexico and Australia/New Zealand as well as networks of producer organizations from Asia, Africa, Latin America and the Caribbean (Fair Trade
Foundation 2010). Fair Trade Labeling was created in the Netherlands in the late 1980s. The Max Havelaar Foundation launched the first Fair Trade
consumer guarantee label in 1988 on coffee sourced from Mexico (Fair Trade Mark 2010). In the UK, the Fairtrade Foundation was established in
1992, with the first products to carry the Fair Trade Mark launched in 1994 (Fair Trade Mark 2010).
Background: Fair Trade Labeling Organization International
The Fairtrade Labeling Organizations International (FLO) was established in Bonn, Germany to 'unite the labeling initiatives under one umbrella' and
to establish worldwide standards and certification. For a product to display the Fair Trade Mark (FTM), it must meet international Fairtrade standards,
which are set by the international certification body, FLO. These
6. Fair Trade And Its Effects On Society
Fair Trade
Who am I? I work around twelve to fourteen hours every single day, I make barely enough money to survive, I work in some of the most
dangerous conditions in the world, and I am exploited based on the poverty I live in. I am a garment worker in a developing country. While most
people would assume that this describes slaves a long time ago, this is actually a current issue that we have a much greater impact on than we may
realize. When we purchase clothing from stores such as H&M or Forever 21, with every dollar tank top, or a cheap pair of jeans we purchase, we are
encouraging this sort of modern day slavery. The label for Fair Trade was created in 1988, and over the years, the certification has changed rapidly and
now there are a number of standards companies have to abide by to achieve the Fair Trade label. Due to this, consumers are now guaranteed of the
morality of the product (Marcovitz page 27). The book Fair Trade describes what Fair Trade really stands for by saying, "Fair Trade displays a
radical shift in trade policy by using morality instead of personal and corporate gain as the motive in the world economy" (Fair Trade page 1). This
means that instead of getting wealthy being the main goal for the entrepreneurs at the top of companies, the goal is to help workers and make the
world a more fair place. They do this by paying a living wage to their employees, giving them contractual rights, giving them a reasonable amount of
hours, and countless other of
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7. Fair Trade vs Free Trade
Fair Trade Versus Free Trade
Cohort 4 believes that fair trade is the most prosperous way to trade with other countries. Both free trade and fair trade have advantages and
disadvantages. The researchers in Cohort 4 have established a viewpoint regarding fair trade and free trade. Considering the research that the cohort has
conducted, they are in opposition to free trade.
The terms free and fair trade sometimes go hand–in–hand but there are distinct differences between the two. According to Wikipedia, free trade is a
system of trade policy that allows traders to act and or transact without interference from the government. Free trade implies the trade of goods without
taxes (tarrifs) or other trade barriers such as quotas, subsidies, ... Show more content on Helpwriting.net ...
Fair Trade's consumer recognition has tripled in the last five years, proving the company's sustainability in a global market. As of today, this
organization works with more than 800 companies to verify more than 6,000 products as Fair Trade. In 2009, Fair Trade Certified products generated
$1.2 billion in retail sales, indicating their large–scale business practices. The month of October is themed "Every Purchase Matters" for Fair Trade
USA. This annual awareness campaign rings together a diverse range of corporate, nonprofit, producer and consumer partners with more than 100
events – including fund–raising parties, and promotions across the United States. These events raise understanding and knowledge of the Fair Trade
movement with "social, economic, and environmental empowerment" for the farming population and consumers all across the globe (Economics,
2010). In Addition to Fair Trade USA, Cohort 4 believes that the general American population does not support free trade as well. "NBC news and
Wall Street Journal did a poll and the results were interesting. Sixty nine percent of Americans believe that free trade agreements with other countries
have cost jobs in the United States. While eighteen percent believe that they have created jobs" (Harwood). During the recession it is easy to see that
many Americans are out of work. Since many products used in the U.S.
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8. International Movement: Fair Trade Analysis
Previously known and described as 'alternative development', Fair Trade is an international movement which seeks global social justice, economic
justice and environmental sustainability through the workings of the market. (Lyon and Moberg 2010) Addressing injustice has never been more
important as many have worked hard to convey information of the social conditions under which goods we consume are produced, and the people who
produce them for a fairer trade between producers and consumers regardless of where we come from, where we are, and what we do. (Jaffee 2007) In
this essay, I will analyse the Fair Trade movement firstly in terms of the world systems theory, and then in terms of the world polity theory. I will then
discuss and justify ... Show more content on Helpwriting.net ...
Secondly, there is the semi–periphery, made up of states vulnerable to exploitation by the core with the ability to play a role in exploiting peripheral
areas. Lastly there is the periphery; consisting of least developed states and exploited by the core for its cheap labour, raw materials and agricultural
production. (Halsall 2007) (World–Systems Theory 2014) Driven by the capitalist accumulation and geopolitics where countries and corporations
compete for power and wealth, international division of labour has resulted in different categories and regions rewarded differently and surplus flowing
disproportionately to the core resulting in great disparities and contributing towards greater inequality between the global north and the global south,
leading to a rise in anti–systemic movements contesting the forces of neoliberal globalisation. (Chase–Dunn 2001) (Skocpol 1977) (Smith and Wiest
2012)
The development of Fair Trade as a movement seeking more socially just and environmentally responsible trade relations emphasizes the problems the
world–system has with its different categories with the international division of labour. (Jaffee 2007) As there is a great inequality between the global
north and south in terms of trade relations as the core benefits the most from
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9. Coffee Is Not Fair Trade
Coffee is one of the most profitable and most traded commodities on the planet. It is second in trade to that of oil and gas. There are so many issues
that surround this product, otherwise known as black gold. Coffee growers typically only get around three cents from over $1.50 cup of coffee that is
sold in the United States. The world surrounding coffee is not fair. There are so many problems that arise because of its lack of fair trade. According to
the United Nations, women do around two thirds of the work are only rewarded five percent of the world's income and own less than one percent of
the world's real property. Coffee is a luxury food that many people take for granted and because of that, a large portion of coffee growers and their
workers are exploited leading to the lack of fair trade.
Coffee is cultivated in more than eighty countries in Central and South America, Africa and Asia and it cultivates the lives of around 20
–25 million
farming families. Smallholder coffee farms, combined with their families and rural workers produce over seventy percent of this labor. Most rural
women around the work are farmers. This is how they put food on the table for their families and it is estimated that women produce between 60 and
80 percent of the food in most developing countries and are responsible for about half of the world's food production. In the world of coffee, women
carry out more than 70 percent of the work that is put into coffee production. Around 20 percent
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10. What Is Fair Trade?
What is Fair Trade? Fair trade is exactly how it sounds, fair! It 's a global trade model where products are made by people that are employed in
developing countries. The workers are treated fairly, compensated fairly, and typically run their own business. (If a product is fair trade, it was NOT
made in a sweatshop. So you can sleep soundly at night knowing you are not contributing to unfair business practices.) Through sustainable
employment practices, these farmers, artisans, and crafters are being lifted out of poverty, permanently. They are able to build and create their own
sustainable business, teaching them how to use the free market to their advatnage. So you can easily say that fair trade workers positively influence their
communities. "With Fair Trade USA, the money you spend on day–to–day goods can improve an entire community's day–to–day lives." – Fair Trade
USA
Why is it Important? Fair Trade is importnat for many reasons. Fair trade products are a great way to support local textile and crafting traditions.
Every culture does something a little different, and with globalization, sadly, the world has started streamlining the way we do things and the way we
make our products. Every country and culture has a very special way of doing things, and it is slowly dissapearing. It is rare to find ancient and
traditional craft anymore. Another reason we should care about fair trade is because its a sustaiable business model. It is buiolt upon a lasting
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11. Why Consumers Purchase Fair-Trade Products Essay
Introduction
Fair trade is an initiative that was created by importing organisations in the United States and Europe with the purpose of fostering inclusion, capacity
building as well as equal opportunities for agricultural and textile producers who had been marginalised in less developed nations (Huybrechts 2012).
The whole concept of fair trade has seized the imagination of the public in a remarkable way. This is evidenced not only by increased sales of products
or the rampant acknowledgement of the trade mark, rather from the almost global recognition and understanding of the term itself as well as immense
advocacy at the grassroots through establishments as fair trade towns.
Fair trade has been defined by major fair–trade ... Show more content on Helpwriting.net ...
By offering an alternative solution to free trade, fair trade tries to solve the failures of capitalism such as the information asymmetry and the unequal
benefit between stakeholders for trading partnerships between developing and developing countries. Notably, Consumers appear to apportion more and
more interest in the goods and services they consume. The origin and background of the products they buy are becoming particularly important to
them. This explains the inclination towards ethical consumption which includes among others the purchase of fair trade products. With increased
availability of trade fair products in mainstream markets ethical consumer choices also grows. The ability to make a positive impact as a consumer, in
partnership with fair trade organisations is another dimension of fair trade's popularity. With fair trade, the consumers can help bridge the wealth gap
and reach farmers and artisans who need fair trade to survive and thrive.
Ethical consumption of fair trade products
Primarily, as stated by Raynolds, Murray and Wilkinson (2007), "if alternative products (i.e. Fare Trade) enter existing market circuits, their
environmental and social qualities become subordinated to their price, as occurs with other commodities" (p. 299). Even though the consumers of fair
trade products may be linked with social responsibility, they are equally still largely concerned with issues such as convenience, quality, aesthetics as
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12. Fair Trade Is An Organized Social Movement
Introduction:
Fair trade is an organized social movement. Its goal is to carry out trade under commercial agreements where producers achieve better trading
conditions and sustainability by setting minimum prices at which distributors can sell their products. The movement is focused mainly on products that
are made and exported from developing nations to developed ones. Most commonly products and commodities such as coffee, sugar, tea, honey, cotton,
cocoa, gold and fruits etc from countries like India, Brazil, Sri Lanka and African nations.
The following report looks at what the concept of Fair Trade means and the impact that it has on producers, communities and the environment. It
then proceeds on to the demographics regarding consumers of fair trade products, who they are and what sort of products do they prefer most. It
shall look at why they do or do not opt for fair trade products and will provide advice to retailers on how to improve sales of fair trade goods with a
recommendation at end for people on how to do their part in promoting the fair trade cause.
According to Fairtrade.org.uk;
" Fair–trade is about better prices, decent working conditions and fair terms of trade for farmers and workers.
It's about supporting the development of thriving farming and worker communities that have more control over their futures and protecting the
environment in which they live and work."
People buy fair trade products as they cut the middleman. This means that when we buy a
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13. Fair Trade
Fair Trade: Consumerism for Global Justice
Introduction
The Fair Trade movement is rapidly becoming an emerging and dynamic strength to respond to the negative influence of globalization, or rather, to the
contemporary international trade injustice. While on the other hand, there is criticism on fair trade, claiming that fair trade is not fair and it goes against
free market theory. This term paper aims at introducing the development of fair trade, justifying its economical and ethical significance on the
international trade and production chain, and also reflecting on its limitations from different respective.
The term paper is structured starting from conceptual framework, which focuses on defining the term of "fair trade", ... Show more content on
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One set of standards applies to small–scale producers, who don't depend on hired workers all the time, but run their farm mainly on their own and their
family's labour. The other set applies to hired labors, whose employers pay decent wages, guarantee the right to join trade unions, ensure health and
safety standards and provide adequate housing where relevant.
The Standards Unit (SU) within FLO is responsible for developing and revising fair trade standards. Fair trade standards refer to: (a) generic
standards, (b) product standards, (c) fair trade minimum prices (FTMP) and fair trade premiums (FTP). Producers and traders must meet applicable
standards for their products to be certified as fair trade.
Fair trade prices
According to fair trade standards, most products have a fair trade price, which is the minimum that should be paid to the producers for their goods.
This fair trade minimum price (FTMP) is intended to cover the average producers' costs of sustainable production (COSP) per product. If global or
regional minimum prices are determined, otherwise national prices are set. Producers or workers (in the case of hired labour situations) of fair trade
products also receive a fair trade premiums(FTP) in addition to the minimum price. The determination of a minimum price may involve the
determination of the related premium (Andreas Kratz, 2010).
14. Impact of fair trade
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15. Essay The History of Fair Trade
Fair trade can be defined as a social movement thats objective is to help producers in developing countries make better trading conditions and elevate
sustainability. Fair trade is contrasting to the other trade practices in our world, its about making codes of fairness in the marketplace. The practice of
fair trade seeks to reshape the way we buy and sell products – to verify that all farmers and skilled workers behind the manufacturing of goods get a
better deal. Most people would assume this as a better means for prices, however can include better and longer lasting relationships. Fair trade is also
about information, having the knowledge as to where are food/products are coming from, and having the knowledge that all products were ... Show
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However the fair trade movement was majorly shaped in the years following WWII. The Mennonite Central Committee and SERRV International
were the first in 1946 to develop fair trade supply chains in developing countries. The products were mostly sold by volunteers in charity stores.
North Americas first fair trade organization started in 1946 also, Ten Thousand Villages. Later in 1988, the launch of the first fair trade label (Max
Havelaar) was created under the initiative of a Dutch development agency. The Max Havelaar label was further replicated in several markets in
Europe and North America. In 1989 the International Fair Trade Association (IFAT) was the first umbrella organization to unite and coordinate fair
trade business and organizations. They became the first organization to commit to fair trade 100%. Later in 1997 the Fairtrade International (FLO)
was established, this was the second major umbrella organization for fair trade. However the FLO does not require fair trade on 100% of its members
or products. Later in 2004, Fairtrade international split into two independent organizations, FLO which sets fair trade standards, and producer support,
and FLO–CERT, which inspects and certifies producer organizations. Today fair trade has developed into something much more, the global sales have
soared over the past decade. This proves that fair trade is actually making a difference in our world, a little bit at a time.
The fair
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17. Mexico Fair Trade
The present day global capitalist economy dominates world markets and, though it proves efficient for the industrialized North, it does not favour
those living in the Global South. Fair Trade, perhaps today's largest alternative to this system, has existed since the beginning of the 20th century and
has been challenging capitalism since its inception. What began as missionary efforts exploded in the 1990s to create what we now know as present
day Fair Trade operations. Fair Trade Canada defines Fair Trade as a "system that seeks to change the terms of trade for the products we buy" and
ensures that producers and artisans receive the highest possible price for their products allowing them to improve their life situations (Fair Trade
International, ... Show more content on Helpwriting.net ...
This, in turn, has had a substantial impact on their environment. By prohibiting GMOs, the producer eliminates the associated risks. In places that use
GMOs, there have been cases of animals growing ill after consuming the genetically modified products. As well, prohibiting GMOS completely
eliminates the risk of humans growing ill or having allergic reactions to the GMOs. Closely related to GMOs are agrochemicals, or chemicals that are
applied to a product to make it pest–resistant. These include pesticides and insecticides that are used to prevent insects and other pest from destroying
crops. In the industrialized North, agrochemicals are applied to almost every grown food product, unless labelled "organic" or stated otherwise. Though
not banned, agrochemical use by Fair Trade producers is discouraged, limited, and when used, handled carefully. The limitation of agrochemicals
positively impacts the environment and reduces health risks to consumers and producers. In places that use agrochemicals, it is common for run–off
water containing these harmful chemicals to travel from agricultural areas to groundwater which not only contaminates the ground water but also runs
the risk of contaminating larger bodies of water, such as like lakes and oceans. This poses major health risks for humans drinking the water, and also
creates environmental risks for water–dwelling creatures
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18. Disadvantages Of Fair Trade Coffee
In Canada, coffee represents 18% of all consumed beverages, making it the second most popular drink in Canada, water being the first. Fair trade
coffee ensures that the coffee farmers who produce Canada's second most popular beverage are paid fairly. Fair trade coffee is a partnership that
relies on the collaboration of coffee producers, traders, buyers, and consumers to produce equitable and sustainable changes in the way we trade coffee
(Liberman, S., R.N. 2008). Fair trade certification was developed in 1988 to guarantee that farmers are paid a stable minimum price for their product
and to empower small–scale coffee producers (Cole, N. L., & Brown, K. 2014). However, due to a growing market, fair trade coffee certification is
losing sight of its original goal to help create fair trade circumstances for small–scale coffee producers.
The "Fair Trade for All" implementation which aims to increase the market for fair trade coffee beans by allowing coffee plantations, who produce
large amounts of coffee, to become fair trade certified. However, supply for fair trade coffee is larger than the demand. This makes it much harder for
small coffee producers to sell their coffee as they must compete with large coffee plantations who can produce much more coffee, ultimately putting
small–scale coffee producers at a disadvantage (Cole, N. L., & Brown, K. 2014).
Fair trade certified farmers are paid more for their coffee beans than non–certified farmers, however, fair trade
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19. free trade fair trade
"Completely free trade would be fair. 'Fair trade' encourages people to stay in uncompetitive sectors in which they will always be poor." Discuss.
The concept of the 'Fair Trade' initiative can be summarised with reasonable simplicity; "Fair Trade works to alleviate poverty in the global South
through a strategy of 'trade, not aid,' improving farmer and worker livelihoods through direct sales, better prices and stable market links, as well as
support for producer organizations and communities" (Raynolds and Long 2007 16), "promoting a supply chain that delivers value to the producer
and buyer more evenly" (Nicholls and Opal, 2004 12). Essentially, it is exchanges, the terms of which meet the demands of justice (Eisenberg 2005).
The ... Show more content on Helpwriting.net ...
In such circumstances, free trade is clearly not a balanced trade, and the guarantees that Fair Trade label offers coffee producers; $1.26 per pound
(Fair Trade Advocacy Office [FTAO], 2003) with an additional 10% premium for coffee which has been organically certified clearly do offer a
lifeline for those potentially at risk of economic as well as physical exploitation. On top of that, such a concept as Fair Trade also pegs coffee value
against the dollar, one of the more stable and globally recognised currencies, and considerably less likely to fall victim to extreme devaluation or
inflation. Complications do however arise when raising the issue of remaining poor and in uncompetitive sectors, as shall be further discussed in the
following paragraph; on one hand free trade can lead to unfair exchange, where as on the other hand fair trade can lead to farmers remaining in
poverty due to a lack of inspiration and/or necessity to better ones existence, as long as one is able to feed the family through cultivating a patch of
land less than five hectares (2003)one may be less likely to aspire to further gains, thus remaining relatively poor
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20. The Importance Of The Fair Trade Movement
The movement I chose to research was the Fair–Trade Movement. The main goal of the Fair–Trade Movement is to provide support to allow workers
and farmers in local communities to not get overshadowed or taken advantage of by large corporations and be provided with sustainable and
reasonable working conditions. Fairtrade is important as it is used to help improve the lives and communities of producers that are small scale.
Furthermore, Fairtrade is more than just trading goods "It highlights the need for change in the rules and practice of conventional trade and shows how
a successful business can also put people first. It is a tangible contribution to the fight against poverty, climate change and economic crisis" (WorldFair
Trade Organization).
The key values of the Fairtrade movement include five values that the Fair–Trade Movement are committed to which are: People First, Excellence,
Integrity, Respect, and Passion (Fair–Trade Canada). In terms of people, the Fairtrade movement focuses their goal around promoting and improving
the wellbeing of people such as farmers, workers and other members of small scale, or local businesses. Secondly, for integrity they try to be as
"honest, ethical and transparent as possible as they are accountable to their stakeholders" (Fair–Trade Canada). Third, respect is a key value to the
Fairtrade movement as they want to collaborate and work with diverse groups who share similar values as the movement. Finally, passion is their last
key value
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21. Importance Of Fair Trade Movement
Trade is the act of buying and selling goods and services. This idea of trade became popular globally, starting the fair trade movement. According to
FINE in 2001, fair trade is defined as a trading partnership, based on dialogue, transparency, and respect that seeks greater equity in international trade.
It contributes to sustainable development by offering better trading conditions to, and securing the rights of, marginalized producers and workers –
especially in the South (Moore, Wilkinson, Redfern & Snedker). The fair trade movement originated in the late nineteenth century. It began as
charitable organizations and political solidarity trading with poor communities in the 1940s until it expanded to become a movement in the
1960s–1970s. The movement was officially created when the leading traders and importers joined forces from multiple different countries. The
movement was created to to import goods for trade. Fair trade organizations (backed by consumers) are engaged actively in supporting producers,
awareness raising and in campaigning for changes in the rules and practice of conventional international trade (Moore 73–74). The importance of the
fair trade movement can be explained by the foundation of the movement, the goals of the movement, the obstacles of the movement, current
organizations who follow the movement, and the overall movement itself. To begin, the fair trade movement can be understood by its organizations
being divided into four groups called the
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23. Fair Trade Vs. Free Trade
Fair Trade vs. Free Trade
The economic systems free trade and fair trade in like manner apply Foucault's triangle of power and totalitarian knowledge. Specifically, I will analyze
what negative effects the lack of subjugated knowledge causes within these system 's foundations and their future betterment through Foucault's
lessons. As a rule, "most of the evil in this world is done by people with the best intentions" (T.S. Eliot). On October 1947, 23 nations in Geneva signed
the General Agreement on Tariffs and Trade 'GATT'. This liberated international trade and businesses to begin foreign production investing. The
aforementioned agreement was tremendous for the economy. Numerous countries are Free Trade countries, including the U.S. Within free trade,
goods, capital and services flow unhindered between nations, without barriers, which would hinder the speed of trading processes. There are no
earning ceilings; citizens from free trade countries may secure as much money as they have the ability to earn, within the confines of the law. Max
Havelaar founded the fair trade model in 1988 under the initiative of the Dutch development agency Solidaridad. And the current face of fair trade,
Fairtrade Labelling Organizations International 'FLO ' established in Bonn, Germany with the intention to unite the national Fair trade organizations
under one umbrella and to set worldwide standards and certification.
Walmart is commonly used to demonstrate the free trade system. Wal–Mart is
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25. The Coffee Crisis: Is Fair Trade The Solution?
"One fifth of the world's humanity lives in countries where many people think nothing of spending $2 a day on a cappuccino. Another fifth of
humanity survive on less than $1 a day"
(People & Planet, 2015). Unnoticed by many Americans, and according to the National Coffee Association, humans are working in countries such as
Ethiopia, Kenya, and the Ivory Coast, (participle) (n.d) under the scorching sun, more than twelve hours a day harvesting coffee beans, receiving a
paycheck so little it cannot even cover the expenses of education or health care. Workers from African countries are forced to work in conditions that
are unjust, living on less than a dollar a day, many devoting their time to harvesting the coffee bean. Workers are hyper
–dependent ... Show more
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Most coffee growing regions are also home to some of the most delicate ecosystems on earth, therefore it is imperative that the money being
profited from this luxurious treat is trickling its way back down to support, not only the workers, but the environment as well. Unfortunately, it has
not. In an article titled, "How Green is You Coffee?" writer Michael Jenner clearly depicts just what exactly is happening and how it is hurting our
planet earth. "The biggest source of environmental damage where coffee is concerned comes during the production of the beans themselves. The
global surge in demand has had a profound effect on the growing methods used with massive implications on sustainability" (2015.) The use of
shaded canopy trees allowed the beans to grow naturally and provide a habitat for indigenous species. It also prevented topsoil erosion and erased the
need for any use of chemical fertilizer. As soon as market demands grew this organic growing process soon changed to a quicker and more profitable
form of agriculture better knows an 'sun cultivation.' "Originating in the 1970s, sun–grown coffee is produced in plantations, with no forested canopy,
which has resulted in fertilizers becoming a necessity and has had a seriously detrimental effect on biodiversity" (Jenner 2015). WWF recently made the
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26. Literature Review. What Is Fair Trade?. In Recent Years,
Literature Review
What is Fair Trade? In recent years, there has been a drastic and noticeable change in the perceived need to support laborers in developing areas. The
most popular and supported method of doing this is through a system known as "fair trade". The system, simply put, is one created to transfer more
profits, and thus a better living, to the workers who make them. This is done through a markup, or premium, in the price of the product (Rios,
Finklestein, & Landa, 2014). A large portion of this premium goes to (or at least should) the person who made the good, while another large chunk of
it goes towards certification of the fair–trade status of the goods. This leads us to the second part, and arguable detriment, of the ... Show more content
on Helpwriting.net ...
The advent of the internet allowed for consumers to become aware of problems beyond their everyday lives, leading to an increase in the empathy and
social awareness of the average person. Rather than simply buying the brands that they know and identify with, consumers now felt a need to support
disadvantaged laborers, and fair trade goods were the clearest way.
Perception of Fair Trade Fair trade is viewed positively by the general public; the intentions mostly come across as altruistic, with the profits from
premium prices being used to help laborers. Some are of differing minds on this subject, however. There are those who whole heartedly believe in the
cause of fair–trade, believing that hard working artisans deserve a living for their work. They see their position as citizens within developing
countries as unfair hindrances, and are willing to pay extra to help relieve some of that burden. There are others, however, who see things differently;
they believe that if you cannot succeed in the market based on your own merits, then you do not deserve to succeed, and should find different work.
This should, theoretically, lead to a stronger, healthier market that is working at equilibrium. This "survival of the fittest" mentality comes from a
mindset that the world is just, and that people generally get what they deserve. This "just world" mind set is
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27. The Fair Trade Of Coffee
Introduction and Background:
Many Canadians start their day with a cup of coffee, taking for granted how the coffee bean was grown, harvested, packaged and shipped to their
coffee provider to then roast and prepare for us to purchase for as little as $1.50 per cup. Today coffee is the most important product in theFair Trade
market affecting over five hundred thousand producers and workers. The Fair Trade label can be traced back to 1988 originating from a church
based Non Governmental Organization (NGO) from the Netherlands that began an initiative to ensure coffee growers and pickers would receive
sufficient wages for their work. The NGO created the fair trade label called Max Havelaar. Following this, similar organizations followed ... Show more
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Environmental impact:
Fair trade has been shown to have a positive impact on the environment. In fair trade production, harmful chemicals are prohibited. There is an
environmental criteria to ensure all fair trade–certified occupations work towards good environmental practices (Raynolds & Bennett 2015). By
practicing safe farming, the health and safety is guaranteed for farm families, workers and the community. Fair trade farmers must participate in a
yearly examination to ensure they minimizing their use of agrochemicals and provide a summary on their impacts to the environment. In fair trade
production, genetically modified crops are prohibited (Dragusanu et al. 2014). Fair trade has successfully been able to promote more environmentally
friendly farming among their certified farmers. This practice supports long term environmental and social sustainability.
Bacon et al. (2008) found that "68 percent of Fair Trade farmers had implemented ecological water purification systems, compared to 40 percent for
conventional farmers. Moreover, 43 percent of Fair Trade farmers had implemented soil and water conservation practices, while only 10 percent of
conventional farmers had done so."(p. 229). Fair trade aims to tackle climate change and reduce as many harmful chemicals as possible. This is made
possible by providing farmers with access to organic training that opens the doors to premium markets. This ultimately provides farmers incentives to
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28. Fair Trade Inc. Usa
This case talks about Fair Trade USA which is one of the leading certifier of fair trade products in North America. Fair Trade USA was founded by
Paul Rice in 1998. From a non profit organization, Fair Trade USA growth has been phenomenal. Initially after first year of its inception, it started
certifying one million pounds of coffee. Today it is certifying more than 1 billion pounds of coffee per day.
Ft USA got into valuable partnerships with Starbucks, Pepsi co, Whole foods and others and received 55 % brand recognition amongst its consumers
in USA. Though the growth looks tremendous, FT USA currently certifies less than 6 % of all coffee consumed in the U.S. Rice has then thought how
the 10 million dollar non profit should proceed over the next decade. So Ft USA oriented itself towards the pursuit of deep and effective social impact
with real market penetration that will better match its existing widespread consumer brand recognition.
FT USA benefitted over seven million people in developing countries and helped rural families who were in poverty. FT USA ensured that its label
means ensured strict adherence to a rigorous set of standards that serve to inform the customers that certified products are socially and environmentally
responsible.
As a social enterprise, FT USA early on had sought to reduce dependency on grants and donations by first building a strong earned revenue stream,
which came from its certification services and by licensing the Fair Trade Certified
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29. Fair Trade In Canada
According to Lyon, Bezaury, & Mutersbaugh (2010), Fair–trade is a "process which helps improve the well–being and economic stability of
disempowered farmers, by using certified commodity–chains to foster development". For the KHC company, Fair–trade is essential because they want
to provide and endorse exceptional coffee beans that they are proud to use; that means, "using coffee that is good and fair for both our coffee drinkers
and for farmers are essential" (Kicking Horse Coffee, n.d.). In fact, over the past 20 years, Kicking Horse won numerous awards in many categories,
including Canada's Fastest– Growing Companies, Canada's Top Women Entrepreneurs, Canada's Favourite Fair–trade Product and number 15 Best
Workplace in Canada (Kicking Horse Coffee, n.d.).
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30. Fair Trade In Australia
Australian Government is currently apart of nine Fair Trade Agreements (FTAs), soon to become ten, which all play parts in ensuring that trading
nationally and internationally is ethical and respectful of individual's human rights. Australia is also a member of the World Trade Organisation
(WTO), an international organisation that provides a forum for countries to negotiate their issues regarding trade and fair trade. All of the FTAs were
therefore supported by and fit under the main principles of the WTO. The main benefits of fair trade and, thus, the WTO's work, is that it ensures that
products have been sourced ethically and makes it quite simple for consumers to check if their products are sourced ethically. Of course despite this,
many ... Show more content on Helpwriting.net ...
FairTrade products aren't necessarily always more expensive than their alternatives, but quite often they are. This can be quite unfortunate for people
who want to support ethically sourced products but cannot spare the extra money and must settle for the alternative. FairTrade attempts to minimize
this effect in many ways, for example, they deal directly with the farmers and skip any middle–men who would bump the price to make more profit.
This isn't always effective though, and supermarkets and other stores often raise prices higher than they should. Cocoa is once again a very good
example of this, with chocolate's bearing the FairTrade mark almost always costing more, making it much less likely to be purchased. The difference
in prices are very often the reason behind people not supporting FairTrade, preventing its growth and therefore equality for all.
The Australian Government has signed many Fair Trade Agreements with various countries and has joined the World Trade Organisation, who has
assisted with the negotiations for these FTAs. The involvement in the WTO has resulted in many actions within Australia to promote fair and equal
trading, such as the government giving subsidies to various producers, as well as products being marked with the FairTrade symbol, making it easy for
customers to ensure that their products have been ethically
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31. Evolving Trade Policy: The Benefits of 'Fair Trade' Over...
Trade Policy is a crucial part of our society in the United States, along with many others across the globe, that greatly depend on the profits and
materials accessible due to the transfer of goods, ideas, and other materials between countries. Currently the trade policy that seems to dominate the
trade market is 'Free Trade' which tends to leave the larger, wealthier counties with the most benefits while the developing countries are struggling to
compete due to the lack of materials and workspace. Gradually withdrawing from Free Trade and expanding the Fair Trade movement that has sparked
up would ultimately provide all people with equal advantages. This policy would put workers and the environment first and would be focused on dealing
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This acts as a safety net for farmers at times when world markets fall below a sustainable level. Without this, farmers are completely at the mercy
of the market. Those who possess environmentally sustainable practice (farming techniques) would be rewarded and the profits obtained would be
reinvested back into the local community. Knowing these benefits, industries around the world have already switched over to Fair Trade and the
numbers are continuing to grow. There are now 746 Fair Trade certified producer organizations in 58 producing countries representing over 1
million farmers and workers (Fairtrade Labeling Organizations International). The FLO estimates that 5 million people already directly benefit from
Fair Trade those of which include the farming communities throughout the developing world, now benefit from fairer terms of trade. Unlike before,
when under the Free Trade policy, the larger and more established farms would receive the huge subsidies per year. While the smaller farms, who
needed the money most, would be given a diminutive subsidy which often led the agriculturist to selling their business and acres of land to survive.
Robert Alan, a social activist, said, "The Fair Trade movement is growing as people realize that they can help alleviate poverty and protect the
environment by choosing Fair Trade products." This statement seems to hold true because sales of Fair Trade products grew by
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32. Is Fair Trade Organization?
Merriam–Webster defines fair trade as "a movement whose goal is to help producers in developing countries to get a fair price for their products so as
to reduce poverty, provide for the ethical treatment of workers and farmers, and promote environmentally sustainable practices" (Merriam–Webster,
2016). Although the endeavor of Fair Trade is defined as one to aid producers in developing countries, some results have not proven to align with the
goals of improving the social, working, and living conditions in third world countries. The ideal process of fair trade begins with the producer in
a developing country of a product (like coffee, vanilla, or chocolate). The producer must become fair trade certified to enter the market, and must
meet producer standards implemented by the Fair Trade Organization, then the producer can sell their product in bulk to a buyer, exporter or
importer. The buyer, exporter , or importer must also become fair trade certified and meet trader standards. They will pay the producer at least the
least possible price for the Fair Trade product agreed upon through a process of consulting with Fair Trade producers and buyers, plus a premium
which is allotted to a fund for farmers and workers to improve living conditions in their community. The bulk product is then sold to a manufacturer,
held to trader standards as well, who offer the final product to a brand owner. The brand owner must have a license to use the Fair Trade mark on their
packaging before
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33. Fair Trade Is A Non Profit Based Out Of Oakland California
.What is Fair Trade?
Fair Trade is a certification from Fair Trade USA, a non–profit based out of Oakland California, that certifies that the product you are buying has been
made with the utmost social and environmental responsibility. I.E. that the manufacturer was not abusing their workers or harming the environment
when they make their product. To quote the paper: "As the leading third–party certifier of fair trade products in North America, FT USA's certification
stamp or seal of approval was also more than just a label; it ensured adherence to a rigorous set of standards so that 'purchases are socially and
environmentally responsible.'" As well as: "FT USA's Fair Trade Certified label was distinctly focused on empowering 'farmers and workers to fight
poverty through trade, and to protect the environment.'"
Originally it had a focus on coffee, an industry where workers are commonly abused or severely underpaid. But the certification has since expanded to
cover organic, environmental, and certain company–specific standards for a huge amount of products.
2.How does Fair Trade certification process differ from Utz Certified or others?
Fair Trade extends beyond just setting a few social and environmental standards. The big difference between Fair Trade and RA or UTZ is the fact that
Fair Trade sets a standard for community empowerment. They demanded specific floor prices, community development premiums, and an overall
empowering structure for farmers and such. The Fair
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34. Mexican Fair Trade
Fair trade is a movement that strives for fair treatment for farmers and it's main goal is to reduce poverty in the developing nations. Fair trade strives
for social justice and Brewing Justice analyzes indigenous coffee farmers in Oaxaca, Mexico to see if the fair trade is an important movement for the
farmers. We are brought into the households of workers to see the social movements, economic and cultural survival, and environmental effects offair
trade. Author Daniel Jaffee spent months deep in Mexico to see how Fair Trade affected the coffee crops of societies and shares stories of his
experiences to help support his claim that Fair Trade is not a solution to the growing numbers of families in poverty who grow coffee. Jaffee tells...
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While this is a true statement, farmers within the fair trade movement suffer more a bigger burden of cost rather than conventional farmers. Jaffee
states that within Oaxaca is an organization Michiza Cooperative where farmers achieve higher income, but growing organic coffee leads to higher
costs and more time spent on the acreage to develop healthy coffee beans. Figure 16 shows us the most important crops in Oaxaca in 1991 with corn
being number 1 and coffee following in a close second (pg 67). Jaffee states that this is a remarkable statistic "...given that coffee is grown in less that
one–quarter of the state." (pg 67). This shows that coffee is a very important crop within Oaxaca that farmers rely heavily on for their income. The
higher income farmers receive from Michiza Cooperative is being used towards mozo's (hired workers), children's education, etc. The strength of
Jaffee's argument becomes more apparent when he gathers a statistic where fair–trade households are losing just as much money as conventional
families. He states that "Only twelve of the fifty–one families (he) surveyed..actually had a positive net income in 2002–3" (pg 105). Having no income
leads to borrowing more money. Although when farmers belong to a fair trade organization, they don't need to borrow as much as conventional
farmers. About 29.2% of fair–trade families have to borrow money each year, wheres 57.1% of conventional farmers borrow money each year (Table
15 pg
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35. The Importance Of Fair Trade Merchandise At Hebden Bridge...
In this task I will be examining the interest for and accessibility of Fair trade merchandise in a nearby retail zone in Hebden Bridge and lime square, I
have decided to explore these two places as they are contradictory Hebden Bridge located in a rural area and Lime Square located in a non–rural area.
Firstly, I am going to discuss moral utilization; Ethical consumerism is purchasing things that are made ethically. For the most part, this implies without
mischief to or misuse of people, creatures or the indigenous habitat, or the exploitation of human (sweatshops) in Ledc countries, it additionally implies
to Positive purchasing and supporting moral items, and organizations that work on standards and construct to basically bring in light of Benefit for the
growth of the world as opposed to self–interest, allowing business self–interest only for the continuation of doing general good for the environment
and the primary input workers. It's essential that we start consuming ethical products as there are more positive benefit socially, environmentally and
economically for instance, if we start consuming ethical stuff we will be decreasing carbon dioxide that is let in the atmosphere automatically reducing
global warming and also stop the use of fossil fuel transportation to send goods to another country. An economic benefit offair trade goods is that Ledc
worker will be able to get fair wages, proper working condition, making the country a more infrastructure area, social
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36. Fair Trade Dbq
If you have an apple and I have an apple and we exchange these apples then you and I will still each have one apple. But if you have an idea and I have
an idea and we exchange these ideas, then each of us will have two ideas. – George Bernard Shaw.
This quote describes how the wise traders thought when trading. They knew that trading a fair trade wouldn't be as significant as it would with sharing
ideas. The effects that occurred in Europe and began the overseas discoveries and European expansion, started a new and different world. The
Europeans had an easier way of receiving goods, without going through problems. The impact of the explorers that sailed prior to 1521 from Spain and
Portugal, was affected by the Columbian Exchange. The explorers ... Show more content on Helpwriting.net ...
Each explorer has contributed to their country advancing the society in multiple ways. Bartholomeu Dias was a Portuguese explorer that set sail in
1487 to sail northeast into the Indian Ocean. He set sail with "two small caravels and a slower supply ship." As stated in the textbook American
Journey. After Dias was overseas for a couple days, there was a huge storm lasting two weeks. Throwing Dias off his original course, the strong
winds pushed him southward in sight of land. Dias had realized that he had sailed past the southernmost point of Africa called a Cape. In 1487,
Bartholomeu Dias also found a direct water route to India providing the Portuguese with another way of trading food, for different goods. In the
Primary Source Packet document 2, it states, "In 1487 Dias sailed to India, finding a direct water route to India forming another trading route for the
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37. Fair Trade Ethnoscapes
Fair Trade has been a buzz word in the world lately with the movement towards human rights. It's important to note that technoscapes and ethnoscapes
have played big factors in this movement and spread of ethical goods. Global consumption of coffee in the past two years has been lead in this order
from Europe, Asia and Oceania, North America, South America, Africa, and Central America and Mexico ("
Trade Statistics Table", 2017). A big reason
why fair trade has spread globally is because of ethnoscapes, the movement of culture and people across borders. When people travel to different areas
in the coffee belt, they used to see the abuse of human labor, poor working conditions, child workers, and that these farmers were not able to make
much money ... Show more content on Helpwriting.net ...
Along with the second biggest part of the equation are the consumers of the products, not only the countries that import the goods. In the last six
months, the European Union fluctuated, but did not falter being the leading importer of coffee with 9,994 units in july 2017, 10,439 units in
September 2017, and 9,509 units in December of 2017. The United States imported 2,453 units in July 2017, 2,255 units in September 2017, and
2,328 units in December 2017. Japan imported 580 units in July 2017, 607 units in September 2017, and 460 units in December 2017. The Russian
Federation imported 476 units in July 2017, 446 units in September 2017, and 467 units in December 2017. All units in thousand 60 kilogram bags
("Trade Statistics Table"). Within the European Union is the biggest coffee market as well as the oldest coffee market, which are the United
Kingdom and the Netherlands. Both countries' fair trade sales increased by 24% in 2011 and continue to increase as more producers become Fair
Trade certified (Ladhari,2015). The United States fair trade sales increased by 12% in that same year. While these statistics were acquired, it was also
noted about the consumer's purchasing trends compared to their personal values. According to Pelsmaker, consumers' ideal purchasing trends are not
completely reflective of their actual buying behavior (Pelsmacker, 2005). Therefore, the
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38. Fair Trade Market Research Assignment
Fair Trade Research Assignment
What is Fair Trade?
Fair Trade is about better prices, decent working conditions, local sustainability, and fair terms of trade for farmers and workers in the developing
world. By requiring companies to pay sustainable prices, Fair Trade addresses the injustices of conventional trade, which traditionally discriminates
against the poorest, weakest producers. It enables them to improve their position and have more control over their lives. Fair Trade also ensures that the
products being purchased have been grown or created under a hygienic and safe environment. Today, more than six million farmers, producers and
growers benefit from the unique Fair Trade system. This scheme provides the farmers and producers with a fair price for the produce helping them to
sustain a suitable living. They also receive an additional sum, also known as the Fair Trade Premium, which can be used for social, economic and
environmental development in their communities. The developments can include improvements in medical and educational facilities. Fairtrade also
prohibits the use of the child labour system. (Fairtrade, 2015)
Why was Fair Trade developed?
The Fair Trade system's initial purpose is so that farmers in less developed countries earn a higher sustainable price. Sticking to the Fair Trade
guidelines means that the farmers receive a better price for their crop and they stand a better chance to make a living. (Uk.answers.yahoo.com, 2015)
This is also mutually
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39. Argumentative Essay On Fair Trade
Due to how poorly workers are treated, unions have started to be organized, though they are still uncommon. People who are planing a union are
almost always fired and added to a list that is accessible to all the free trade zones. The woman interviewed is currently working in a free trade
factory. She was part of a union that was successful and was able to demand a medical clinic, a person workers could go to with any problems, higher
quality safety equipment, subsets for food and transit, and was not required to work overtime. TheTrans–Pacific Partnership (TPP)– Currently no
workers have a say. I used to think fair trade was a great concept, now I believe there are better options, like direct trade and whole trade. Though
buying fair trade is still a better option than supporting the free trade industry. My high school used to do a fair trade annual fundraiser, and I
learned about the positives of fair trade, but I never considered the negative aspects. Mike Woodard, briefly touched upon fair trade. He stated that
with a capitalist system, fair trade won't really work. There are still middlemen who receive a large portion of the profit meaning even though
consumers pay more for fair trade, a lot is still not even reaching the workers. We visited Selva Negra on our second weekend in Nicaragua. Selva
Negra is a german styled mountain resort that is completely sustainable and the coffee grown on the estate is sold whole trade. They sell a majority
of their coffee to Whole Foods Markets in the US and use the rest in their restaurant. The tour guide mentioned that Whole Foods has guaranteed to
buy a large portion of the coffee produced each season. Because of this, Selva Negra business doesn't need to worry about networking and finding
multiple businesses to buy their coffee. In addition, because Selva Negra is selling large quantities, they get a better price for their coffee. Mike
Woodard spoke about direct trade and the benefits. He said that when buying whole trade certified items, there is an assurance of high quality. Another
benefit he mentioned was that whole trade helps create and foster relationships between buyers and sellers.
Foreign involvement and grassroots development Involvement can be
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40. Essay on Fair Trade Business Plan
Fair Trade Business Plan
Contents
1 Executive Summary
2 Company Vision
3 Product/Service Description
3.1 Products
3.2 Services
4 Industry Analysis
4.1 Industry Overview
4.2 Company Niche
5 Competition Analysis
5.1 Direct Competition
5.2 Indirect Competition
5.3 SWOT Analysis
6 Marketing Plan
6.1 Target Market Demographic
6.2 Pricing Strategy
6.3 Advertising
6.4 Public Relations and Promotion
6.5 Market Research
7 Operations Plan
7.1 Location
7.2 Equipment
7.3 Purchasing Policies & Quality Control
7.4 Staffing and Training
41. 8 Conclusion
1 Executive Summary
This business plan proposes ... Show more content on Helpwriting.net ...
Honey, marmalade, preserves, chocolate spread, jam and chutney.
Nuts & snacks, including flapjacks, muesli, chocolate biscuits & shortbread, seasonal cakes i.e. Christmas, and cereal bars.
Brown and white organic Basmati rice, and Quinoa, a type of grain.
Wines & spirits – including red wine, white wine, white rum, chocolate liqueur, coffee liqueur.
Premium hamper baskets, in various sizes using products from the shop's range.
Non–food items will include:
Sports balls, including footballs, rugby and basketballs.
Fair Trade paper and paper based products.
A small range of male and female fashion t–shirts made from certified Fair Trade cotton, from the labels Epona and Conkers. A cotton shopping bag
will be a key sale item, encouraged as a replacement for plastic bags.
Books on Fair Trade and related issues.
3.2 Services
To support the wide range of products on sale, a key selling point will be the personal advice and information that can be given on the products,
exactly where in the world they have come from and who produced them. This gives the customers confidence to buy into the Fair Trade ideals and
encourage repeat purchase in this shop above others. Information leaflets on the products and the various Fair Trade organisations, along with guidance
on where to go for further information, will back this up. The Internet website will inform customers in the same way and provide links to the best Fair
Trade information
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42. Fair Trade On The Banana Industry
Fair Trade in the Banana Industry
The banana industry has been met with much hardship since its establishment, and Colombia is no stranger to those hardships. The total production in
Colombia is estimated at 95 million boxes a year, generating around 700 million dollars in 2012. Banana represents 3.0% of Colombia 's total exports
and 6.0% of non–traditional exports, which generates 0.4% of the country 's Gross Domestic Product (GDP). Colombian banana exporters are the third
biggest in Latin America. In 2009, 24.21% of the production was sent to the United States and Canada, 62.26% to the European Union and 13.55% to
other countries. The production of export bananas takes place in two different: UrabГЎ, and Santa Marta. Between 2009 and 2010, Colombia was
reported as the country with the third highest Fairtrade income, with approximately $62 million USD. In order to maintain a high form of production,
banana farmers would often neglect important matters such as environmental standards and human working conditions as the path to a cleaner farming
and safer working conditions is not the most cost–effective form of production. However, the integration of fair trade in the banana world has directly
greatly modified the banana industry. Along with the implication of fair trade the environment has been made one of the top priorities with ensuring
farming is done so by means that will allow the land to regenerate and even to promote healthy environmental initiatives. The farmers
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