Affiliate marketing allows bloggers to earn money through product recommendations, but it requires clear disclosures about any compensation received for endorsements. The FTC mandates that these disclosures be conspicuous and located near the affiliate links, using clear language to ensure user understanding. Additionally, while a longer, detailed disclosure can be provided, it must not replace the necessity of a visible, brief disclosure on the page with affiliate links.

1. Disclosures for
Affiliate Links

2. Affiliate marketing is a fun and easy way for bloggers and
reviewers to make money online through recommending
products, writing reviews and being an influencer in society.
However, if you participate in affiliate marketing and stand
to make money or receive a benefit - financial or otherwise
- for your recommendation or endorsement of something,
you must disclose this to the public.

3. In the U.S., the FTC requires you to disclose
the use of affiliate links on your website.

5. Third parties that facilitate affiliate marketing often require
affiliate disclosures as well.
For example, Amazon Associates (1) requires that you identify
yourself as an associate if you participate in the program.
(1) Link to https://termsfeed.com/blog/disclaimer-amazon-associates/

7. Affiliate disclosures must be:
Clearly and conspicuously written, and
Located as close to the affiliate links or
recommendations as possible. Do not
bury your disclosure on a separate web
page.

8. Clear and Conspicuous
Use clear language when writing your disclosure.
Don’t make it confusing for users to understand what’s going on.
Remember, clarity is key and you’re trying to be transparent.

10. Design disclosure to stand out
Design your disclosure to be conspicuous and stand out on
your website. It should catch your users’ eyes right away.
Use font, graphics, colors and other design techniques to make
your disclosure stand out.

12. After you create your disclosure, where you place it is just as
important as what it says.

13. It must:
Be placed close to your review,
endorsement, etc.,
Be placed on every single page that
has a review, endorsement, etc., and
Not require a user to scroll to the
bottom of the page to find it.

14. By the time a user can see and click on your affiliate links,
she must be able to see your disclosure as well.

17. You can include a lengthy, detailed disclosure on your website
where you reach out to your users in a more meaningful way
than in the short disclosure.
However, you still need a small disclosure badge or statement
on the page where the affiliate links are located.

19. On its own, the longer, separate disclosure won’t be compliant
since it’s located on a separate page and won’t be conspicuous
enough. A user may not find it before clicking your affiliate links.

21. If you receive any form of compensation or
benefit for your affiliate links on your website
or blog, you need to:
Write a clear and conspicuous
disclosure that lets users know
about this compensation, and
Place your disclosure in a clear and
conspicuous way on your website,
close to your affiliate links