From Maslow's Hierarchy Needs to Retail Needs. How digitalizing the Retail experience can provide a better understanding of your customer needs and expectations.
Embrace The Power Of Cognitive Commerce In RetaileTailing India
For marketers, the ability to create personalized, meaningful customer experiences, infused by analytics plays a critical role in building brand value. Hence, our 3rd part of Retail 2020 series sheds light on Cognitive Commerce in Retail.
Retailers are increasingly creating tailored offers to capture shoppers’ attention and market share. One of the major enablers of this change has been the explosion of structured and unstructured data. 80% of data in the world—like videos, photos, audio files, or customer reviews—cannot be analyzed by traditional computing systems. Advances in social media and other platforms mean consumers are generating new unstructured data every second that indicates their likes, dislikes, and preferences, insights that retailers could not previously leverage until now.
Phoenix MarketCity - Enabling better Digital Shopping ExperienceWebchakna
Presentation made to Phoenix MarketCity on how to improve their digital shopping experience with innovation digital ideas - both in-store and inside the mall. Ideas that can stop a window shopper and change his behaviour towards buying.
There are many tools in the retailer’s digital kit. Between apps, beacons, kiosks, wifi, smart lighting and tablet-wielding associates, brands have more ways than ever to engage with and influence customers while they’re in stores. Today though, we're all about digital displays.
Embrace The Power Of Cognitive Commerce In RetaileTailing India
For marketers, the ability to create personalized, meaningful customer experiences, infused by analytics plays a critical role in building brand value. Hence, our 3rd part of Retail 2020 series sheds light on Cognitive Commerce in Retail.
Retailers are increasingly creating tailored offers to capture shoppers’ attention and market share. One of the major enablers of this change has been the explosion of structured and unstructured data. 80% of data in the world—like videos, photos, audio files, or customer reviews—cannot be analyzed by traditional computing systems. Advances in social media and other platforms mean consumers are generating new unstructured data every second that indicates their likes, dislikes, and preferences, insights that retailers could not previously leverage until now.
Phoenix MarketCity - Enabling better Digital Shopping ExperienceWebchakna
Presentation made to Phoenix MarketCity on how to improve their digital shopping experience with innovation digital ideas - both in-store and inside the mall. Ideas that can stop a window shopper and change his behaviour towards buying.
There are many tools in the retailer’s digital kit. Between apps, beacons, kiosks, wifi, smart lighting and tablet-wielding associates, brands have more ways than ever to engage with and influence customers while they’re in stores. Today though, we're all about digital displays.
Synerise AI Growth Cloud, solution overviewSynerise
Synerise provides an "AI Growth Cloud", a platform based on Artificial Intelligence that automates business processes, increases customer loyalty and boosts revenues. Find out how we can help your company to grow.
The Rise of mCommerce: State of mobile driven commerce in 2018Suyati Technologies
The increase in use of mobile devices to make payments clearly indicates that market trends are in favor of mobile commerce. The recent tech advancements is one of the reasons that is favoring mobile commerce’s growth. Learn more about Mcommerce in our latest blog: https://suyati.com/blog/mobile-driven-commerce-2018/
Adapted the use case of several reports on how retailers are taking advantage of iot moving forward from in store cctv and wifi analytics for performance improvement to ibeacons as a new engagement channel.
In Retail, Customer Experience is Everything. It's how browsing becomes buying, customers become brand advocates and how Mobility can influence the purchase path
360° Customer Capture - Enabling Retailers to Deliver a Complete Shopping Experience. Now!
TechVista provides a unified approach that reduces complexity for Retailers, allowing them to focus on connecting with customers and empowering their employees across all channels that allows them the flexibility necessary to respond quickly to the needs of your customers. TechVista empowers Retailers to deliver a complete shopping experience – personal, seamless, and differentiated – by helping them create a complete 360-degree view of the customer.
The Global Challenge to Reinvent the Last Mile in Retail: Insights From Sains...National Retail Federation
Presentation from Retail’s BIG Show, January 15-17, 2017.
ANITA BALCHANDANI, Partner, OC&C Strategy Consultants
BERTRAND BODSON, Chief Digital and Marketing Officer, Sainsbury's Argos
2018 is nearly upon us, and the season for making predictions about what the new year will hold is well underway. We’ve taken a look at a bunch of the commentary and summarised the trends. Good news! Retail won’t die in 2018, but brands are going to have to work harder than ever to survive the Amazon onslaught. Here are some of the big plays we expect to see from retail in 2018.
SlideShare now has a player specifically designed for infographics. Upload your infographics now and see them take off! Need advice on creating infographics? This presentation includes tips for producing stand-out infographics. Read more about the new SlideShare infographics player here: http://wp.me/p24NNG-2ay
This infographic was designed by Column Five: http://columnfivemedia.com/
Synerise AI Growth Cloud, solution overviewSynerise
Synerise provides an "AI Growth Cloud", a platform based on Artificial Intelligence that automates business processes, increases customer loyalty and boosts revenues. Find out how we can help your company to grow.
The Rise of mCommerce: State of mobile driven commerce in 2018Suyati Technologies
The increase in use of mobile devices to make payments clearly indicates that market trends are in favor of mobile commerce. The recent tech advancements is one of the reasons that is favoring mobile commerce’s growth. Learn more about Mcommerce in our latest blog: https://suyati.com/blog/mobile-driven-commerce-2018/
Adapted the use case of several reports on how retailers are taking advantage of iot moving forward from in store cctv and wifi analytics for performance improvement to ibeacons as a new engagement channel.
In Retail, Customer Experience is Everything. It's how browsing becomes buying, customers become brand advocates and how Mobility can influence the purchase path
360° Customer Capture - Enabling Retailers to Deliver a Complete Shopping Experience. Now!
TechVista provides a unified approach that reduces complexity for Retailers, allowing them to focus on connecting with customers and empowering their employees across all channels that allows them the flexibility necessary to respond quickly to the needs of your customers. TechVista empowers Retailers to deliver a complete shopping experience – personal, seamless, and differentiated – by helping them create a complete 360-degree view of the customer.
The Global Challenge to Reinvent the Last Mile in Retail: Insights From Sains...National Retail Federation
Presentation from Retail’s BIG Show, January 15-17, 2017.
ANITA BALCHANDANI, Partner, OC&C Strategy Consultants
BERTRAND BODSON, Chief Digital and Marketing Officer, Sainsbury's Argos
2018 is nearly upon us, and the season for making predictions about what the new year will hold is well underway. We’ve taken a look at a bunch of the commentary and summarised the trends. Good news! Retail won’t die in 2018, but brands are going to have to work harder than ever to survive the Amazon onslaught. Here are some of the big plays we expect to see from retail in 2018.
SlideShare now has a player specifically designed for infographics. Upload your infographics now and see them take off! Need advice on creating infographics? This presentation includes tips for producing stand-out infographics. Read more about the new SlideShare infographics player here: http://wp.me/p24NNG-2ay
This infographic was designed by Column Five: http://columnfivemedia.com/
TEDx Manchester: AI & The Future of WorkVolker Hirsch
TEDx Manchester talk on artificial intelligence (AI) and how the ascent of AI and robotics impacts our future work environments.
The video of the talk is now also available here: https://youtu.be/dRw4d2Si8LA
No need to wonder how the best on SlideShare do it. The Masters of SlideShare provides storytelling, design, customization and promotion tips from 13 experts of the form. Learn what it takes to master this type of content marketing yourself.
10 Ways to Win at SlideShare SEO & Presentation OptimizationOneupweb
Thank you, SlideShare, for teaching us that PowerPoint presentations don't have to be a total bore. But in order to tap SlideShare's 60 million global users, you must optimize. Here are 10 quick tips to make your next presentation highly engaging, shareable and well worth the effort.
For more content marketing tips: http://www.oneupweb.com/blog/
Are you new to SlideShare? Are you looking to fine tune your channel plan? Are you using SlideShare but are looking for ways to enhance what you're doing? How can you use SlideShare for content marketing tactics such as lead generation, calls-to-action to other pieces of your content, or thought leadership? Read more from the CMI team in their latest SlideShare presentation on SlideShare.
How to Become a Thought Leader in Your NicheLeslie Samuel
Are bloggers thought leaders? Here are some tips on how you can become one. Provide great value, put awesome content out there on a regular basis, and help others.
How to Make Awesome SlideShares: Tips & TricksSlideShare
Turbocharge your online presence with SlideShare. We provide the best tips and tricks for succeeding on SlideShare. Get ideas for what to upload, tips for designing your deck and more.
2016 IBM Retail Industry Solutions GuideTero Angeria
IBM offers everything retailers need to transform—roadmap
development, solutions, infrastructure, research sciences,
consulting and interactive user experience design—based on
what consumers are demanding. We help retailers deepen
customer relationships and offer differentiated assortment
while driving operational excellence enterprisewide to spur
profitable growth.
This guide showcases IBM solutions for retail. It provides a quick overview of what retailers need to do within each of these areas and of the IBM solutions that can support those efforts.
Si te ha tocado ir a alguna junta y escuchaste la palabra "OMNICHANNEL" estás en el lugar correcto. Este documento te explicará en qué consiste este término.
Sales & marketing- marketing to consumers one at a timeeTailing India
Consumers have evolved a lot. Business models are following the consumer evolution. Few disruptions that have happened are internet penetration and mobile phones. Most of the users have multi-screen behavior. From browsing products to compare prices, there are more choices available for users. These have led to an impulsive behavior which has given rise to new marketing challenges. Marketing has evolved where digital marketing is working along with traditional media.
Top 5 Tech Trends Revolutionizing Retail in 2024WWG
In the retail landscape of 2024, the integration and constant improvement of retail technology is required for business success. As per PwC’s findings, nearly 40% of global CEOs have expressed concerns about the economic viability of their businesses without making any changes to their current course. Nowadays, the retail industry is constantly going through changes brought with the wind of digital transformation. Those changes are requirements for industry survival.
To find out more about this year retail trends read our recent article https://rebrand.ly/qvn1eq5
11 Trends in the Future of Retail According to Brian SolisBrian Solis
Brian Solis Keynotes Acosta Leadership Symposium 2015: The concept of future retail is constantly evolving. But what isn't evolving as quickly is the understanding and widespread experimentation to bring the future to life today by mainstream retailers. Leading digital analyst, futurist and author Brian Solis shares his most important trends for retailers to embrace now. And, the good news is that no matter the date on this video, his words are as true today as they were then. Video Here: https://youtu.be/62OogreQpZA
Whirlpool presents the volume 2 of the Digital School. Lesson 3 is dedicated to the new retail and how the buying experience is changing, thanks to digital transformation.
Through precise location analytics, retailers now can monitor the entire path to purchase. With this data, marketers better understand what led to the purchase providing the ability to move beyond the traditional blanketed “campaign” to a year-round interaction based on consumer behavior. Customers “opt-in” by mobile app to receive highly-targeted promotions, information about merchandise they may have “visited” but didn’t purchase, and discounts for major events – based on correlations like visits, dwell and intent – to drive sales like never before.
RIS November tech solutions guide - analyticsiinside
Through precise location analytics, retailers now can monitor the entire path to purchase. With this data, marketers better understand what led to the purchase providing the ability to move beyond the traditional blanketed “campaign” to a year-round interaction based on consumer behavior. Customers “opt-in” by mobile app to receive highly-targeted promotions, information about merchandise they may have “visited” but didn’t purchase, and discounts for major events – based on correlations like visits, dwell and intent – to drive sales like never before.
Consumers today are more ‘SoLoMo’ –Social, Local and Mobile. The article discusses about the key global trends and benchmark practices that would help retailers to build seamless consumer experience and long-term profitability in the near future (2020). Using Big-Data for predictive analytics, leveraging technology to create Omnichannel customer experience, implementing effective Supply-Chain, using prompt methods payments, enforcing efficient employee training and other success factors mentioned in the article, will definitely shape the future of a successful retailers to manage the complexity and diversity of retailing in 2020. All topics covered all supported with concrete examples of worldwide benchmark in the industry.
Digitization of Telecom and Smartphone Business: Post-COVID-19 Effects on the...ELEKS
"Digitization of Telecom and Smartphone Business: Post-COVID-19 Effects on the Industry" by Haroon S Khan, Founder & Chairman, SANSO.
The topic covers:
— The need for Digitalization of Telecom/Smartphone Business;
— Pros & Cons;
— Trend Changing;
— Post COVID-19 Effects forecast for the businesses in Telecom;
— Human & Digital world interaction especially in these days
these would be base points mainly;
— Digital currency and its need in this era of digitalization.
Informes PwC - Encuesta Total Retail GlobalPwC España
El informe "Hacia un modelo de Total Retail", elaborado por PwC, analiza las expectativas y hábitos de consumo del comprador online, a partir de 15.000 entrevistas a compradores digitales de todo el mundo, y las implicaciones para las compañías del sector de distribución y consumo en los próximos años.
Similar to Digitalizing retail experience 1.1 (20)
2. Thinking end consumer mind
Elevate the experience for the shopper in an attempt to
create loyalty & differentiation.
The bigger decision will be how do retailers engage
with shoppers and which shoppers are seeking that
engagement.
The question:
6. Customer
experience
Sales
In store interaction
Product movement
Inventory/Stock
Planning & Purchase
Retail Pyramid
Self- fulfillment needs
Operational needs
Basic needs
CRM, loyalty programs, Social Media,
community, Apps
Staff, payment methods, cross sales info
display, tablets
Beacons, interactive display, VR, AR, product
test, windows, facial rec. RFID readers
IoT, omnichannel, Logistic Service, Drones,
click & collect
Article Master Data, Product Info,
Multimedia content, UPC
RFID
Digital Tools
7. The question: Do we really know our consumer?
Information flows through the
pipeline between Brand, Retailers
and consumers by bytes. Paper
time is out!
Brands and retailers need to
reinvented together in a new
management co-operating model
using the technology that exist now.
We can collect and manage the
DATA in every moment of the retail
process and convert it into added
value for both: brand and
retailers.
8. A sell out control project in a multibrand scenario
