Digital signage helps in re-shaping of the association so you can better meet members needs. Creating your own association based digital signage network improves and expands on your mission goals while supporting your membership. Digital signage increases membership and generates a higher percentage of retention. Content from an association based digital signage network pays for itself and creates dividends for a very long time – and will grow over time as your next generation educational platform.

1. DIGITAL SIGNAGE
FOR ASSOCIATIONS
Strategy Management to build on

2. Re-shaping of the association so you can
better meet members needs
Your association is know as the number one respected source of
information within its industry
Leverage your core competencies and mission with visual learning
Enhances your members image and reputation
Targeted programs deliver an improved member, client experience
Leads to more effective and efficient training programs
Provides valuable members services and enriches your engagement

3. Launching an integrated marketing and
communications plan
Transform the way you get your message out to members and their
clients
Provide timely, accurate and targeted information by region and
specialty
Digital signage empowers clients to pay attention as they are
captive
Inspires clients to ask more informative questions, resulting in a
proactive staff verses reactive
Better informed clients create better educated employees
Make-over spaces into a personalize learning experience for
members

4. Education the digital signage way
Associations are about communication and education. Digital signage
gives you the platform to reach your intended audience
The visual component of digital signage is a powerful tool to improve
education
Constantly reminds clients and members of additional resources available
for them
Keeps you better informed of what the association is doing for you in a
variety of areas
Educating clients and staff this way provides value and support to members
Clients feel that association based education is more reliable
Reach and teach clients before, during and after using a familiar platform
people trust and can’t be without

5. Promotes member value
Digital signage increases membership and generates a higher percentage
of retention
Helps everyone remain relevant while providing a value added experience
to your member services
Creates satisfaction as member wants, needs, and expectations change
A proven methodology which builds a unified bond between association
and member
Shows improved commitment to members, for an undeniable Win Win of
hearts, minds, and loyalty
In todays screen hungry world it provides the necessary support to thrive in
your profession

6. Promote value to the public
Visual messages have the tendency to stays with clients long after viewing
information
This provides value helping create a higher level of community involvement
Raises awareness of the associations advocacy efforts
Proper digital signage will assure that they come away with a better overall
impression
This is a visual society; For the public screens are a natural way to receive
intended information

7. Improve with additional branding elements
Build brand value by demonstrating relevance of the association and
connections to members
Most members do not understand to brand themselves, templates assist
members in reaching out to clients
Digital signage is a powerful appliance designed to increase the impact of
the host's brand and what it stands for
Use digital signage to highlight the unique aesthetic points of your brand
and the quality of your offerings
Digital signage truly stands out. It is one of the most effective tools for
reinforcing your brand image

8. Association sponsored digital signage verse a
random company not related to your field
Association based networks improve and expand on your mission goals while
supporting your membership
The associations message has more value verses the random digital signage firm
that is going after your market and does not have your better interest at hand
Sponsors support the association that has a meaningful tie to the market they
target verses the random for-profit digital signage company
Ownership means the associations vision and ethics come across loud and are
transparent with minimal outsourcing
The random digital signage company does not have the same interest in education
and values as the association has
For the association content pays for itself and creates dividends for a very long
time – and will grow over time as your next generation educational platform