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Integrating Technology into 
a(n Archaeological) Museum Exhibition: 
Lessons from Keys 2 Rome 
Christie A. Ray / Merel van der Vaart 
Digital Museum Expo 2014 
V-MusT.net • Allard Pierson Museum
Christie A. Ray 
PhD Candidate 
University of Amsterdam/Allard Pierson Museum 
V-MusT.net (2011-2015) 
“What is the impact of instruction on visitors 
engaging with on-gallery interactives 
in the museum context?” 
Introduction 
Merel van der Vaart 
PhD Candidate 
University of Amsterdam/Allard Pierson Museum 
meSch (2013-2017) 
Mediating the Museum: The impact of on-gallery 
technology on visitors' engagement with 
museum objects
Introduction 
Developing Keys to Rome 
Integrating technology: Content and Objects 
Integrating technology: Design 
Integrating technology: Visitor Experience 
Behind the Scenes… 
Lessons learned from Keys 2 Rome
Developing Keys to Rome 
Keys to Rome was developed for 4 sites in Europe: Trajan’s Market – Rome, Sarajevo Town Hall – 
Bosnia, Bibliotheca Alexandrina, Egypt & the Allard Pierson Museum, the Netherlands.
Integrating technology: Content and Objects 
Storytelling 
What story do you tell? 
How do you want to tell it? 
Aligning wishes of four sites can be a challenge.
Integrating technology: Content and Objects 
‘Augmenting’ objects 
integrates technology in a subtle way. 
What we learned: 
Buttons work. 
So does magic. 
All screens are touch screens. 
(as far as your audience is concerned) 
Top picture: Virtex; Bottom picture: Revealing Flashlight
Integrating technology: Content and Objects 
The exhibition made use of: 
Virtual objects & 
Virtual environments 
How do you bridge the gap between 
museum experience & virtual world? 
Top picture: Virtually restored replica of museum object. 
Bottom picture: AdMotum environment.
Integrating technology: Content and Objects 
In the Allard Pierson Museum, 
visitors could choose between 3 
Perspectives when visiting the exhibition. 
They could unlock their chosen content 
with the use of a key-card. 
What we learned: 
If you have a great idea… 
test it! 
It will only get better.
Integrating technology: Design
Integrating technology: Design
Integrating technology: Visitor Experience 
Attention is limited, motivated and selective. 
S. Bitgood (2000) 
Keep this in mind when designing your exhibition. 
Ask yourself: What will the visitor journey be like?
Integrating technology: Visitor Experience 
Start simple, let visitors developer their skills & confidence first. 
Introduction video & Instruction. 
Login – First use of key-card. 
Use key-card at theme station. 
Use Virtex smart object. 
Use revealing Flashlight. 
Explore Ad Motum virtual environment.
Behind the Scenes… 
Think about: 
Requirements of the technology to be installed 
WIFI, power supply, air circulation. 
Accessibility to technology/computers for museum staff. 
Security of technology/computers from museum visitors. 
Working with conservation staff to ensure museum 
standards are being maintained.
Lessons learned from Keys 2 Rome 
Technology is different, yet the same. 
Make it part of the entire development process. 
Clearly define exhibition plan early. 
Installation development has a longer trajectory that 
traditional development timeline 
Consider visitor flow when planning technology in exhibition. 
Have a maintenance plan. 
Communication is key.
Thank you. 
Christie A. Ray / Merel van der Vaart 
Digital Museum Expo 2014 
V-MusT.net • Allard Pierson Museum

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Integrating technology into an archaeological museum exhibition

  • 1. Integrating Technology into a(n Archaeological) Museum Exhibition: Lessons from Keys 2 Rome Christie A. Ray / Merel van der Vaart Digital Museum Expo 2014 V-MusT.net • Allard Pierson Museum
  • 2. Christie A. Ray PhD Candidate University of Amsterdam/Allard Pierson Museum V-MusT.net (2011-2015) “What is the impact of instruction on visitors engaging with on-gallery interactives in the museum context?” Introduction Merel van der Vaart PhD Candidate University of Amsterdam/Allard Pierson Museum meSch (2013-2017) Mediating the Museum: The impact of on-gallery technology on visitors' engagement with museum objects
  • 3. Introduction Developing Keys to Rome Integrating technology: Content and Objects Integrating technology: Design Integrating technology: Visitor Experience Behind the Scenes… Lessons learned from Keys 2 Rome
  • 4. Developing Keys to Rome Keys to Rome was developed for 4 sites in Europe: Trajan’s Market – Rome, Sarajevo Town Hall – Bosnia, Bibliotheca Alexandrina, Egypt & the Allard Pierson Museum, the Netherlands.
  • 5. Integrating technology: Content and Objects Storytelling What story do you tell? How do you want to tell it? Aligning wishes of four sites can be a challenge.
  • 6. Integrating technology: Content and Objects ‘Augmenting’ objects integrates technology in a subtle way. What we learned: Buttons work. So does magic. All screens are touch screens. (as far as your audience is concerned) Top picture: Virtex; Bottom picture: Revealing Flashlight
  • 7. Integrating technology: Content and Objects The exhibition made use of: Virtual objects & Virtual environments How do you bridge the gap between museum experience & virtual world? Top picture: Virtually restored replica of museum object. Bottom picture: AdMotum environment.
  • 8. Integrating technology: Content and Objects In the Allard Pierson Museum, visitors could choose between 3 Perspectives when visiting the exhibition. They could unlock their chosen content with the use of a key-card. What we learned: If you have a great idea… test it! It will only get better.
  • 11. Integrating technology: Visitor Experience Attention is limited, motivated and selective. S. Bitgood (2000) Keep this in mind when designing your exhibition. Ask yourself: What will the visitor journey be like?
  • 12. Integrating technology: Visitor Experience Start simple, let visitors developer their skills & confidence first. Introduction video & Instruction. Login – First use of key-card. Use key-card at theme station. Use Virtex smart object. Use revealing Flashlight. Explore Ad Motum virtual environment.
  • 13. Behind the Scenes… Think about: Requirements of the technology to be installed WIFI, power supply, air circulation. Accessibility to technology/computers for museum staff. Security of technology/computers from museum visitors. Working with conservation staff to ensure museum standards are being maintained.
  • 14. Lessons learned from Keys 2 Rome Technology is different, yet the same. Make it part of the entire development process. Clearly define exhibition plan early. Installation development has a longer trajectory that traditional development timeline Consider visitor flow when planning technology in exhibition. Have a maintenance plan. Communication is key.
  • 15. Thank you. Christie A. Ray / Merel van der Vaart Digital Museum Expo 2014 V-MusT.net • Allard Pierson Museum