1. Janet Helm will be one of today's speakers discussing Pinterest.
2. Pinterest is a visual social media platform where users can pin images, videos and other visual media to pinboards organized by topic. Users can also comment on, repin or like other users' pins.
3. Some key strategies for businesses using Pinterest include pinning from multiple sources rather than just your own site, engaging with other users by repinning their pins, and creating boards covering a variety of interests rather than just one topic.
So much internets, so little time!
All you need to know about the oh-so-trendy photo-sharing social network, Pinterest to sell it to your clients in 28 slides.
Pinterest, Google+ and Facebook Tips and TechniquesSIXTY
Want to learn how to use Pinterest, Google+ and the new Facebook? This slide show from 60SecondUniversity.com and 60SecondMarketer.com provide you everything you need.
The Power of Tele-Visual Experiences & PinterestBenjamin Weisman
Visual relationships are a deep part of how we experience the world. This presentation to the CRMA in May 2012, Looks at the power of visual in social marketing and offers an overview of what is happening with Tele-Visual Social websites and some how-to's for you to start today.
So much internets, so little time!
All you need to know about the oh-so-trendy photo-sharing social network, Pinterest to sell it to your clients in 28 slides.
Pinterest, Google+ and Facebook Tips and TechniquesSIXTY
Want to learn how to use Pinterest, Google+ and the new Facebook? This slide show from 60SecondUniversity.com and 60SecondMarketer.com provide you everything you need.
The Power of Tele-Visual Experiences & PinterestBenjamin Weisman
Visual relationships are a deep part of how we experience the world. This presentation to the CRMA in May 2012, Looks at the power of visual in social marketing and offers an overview of what is happening with Tele-Visual Social websites and some how-to's for you to start today.
Here is a presentation I gave on 1/17/2012 to the St. Louis Business Travel Association.
The primary goal was to give a broad introduction to mainstream social media networks that can be used by businesses and business professionals. I took the time to carve out statistics and uses that would relate to their needs in the travel industry.
Unblocked: 21 ideas for social media content when you have no clue what to postJessica Carlson
As social media managers and strategists, we've all been there. Staring at "Write something..." on your Facebook Page's update box, as if it's taunting you while you rack your brain for ideas. The only answer to Twitter's query of "What's happening?" seems to be a terse "Nothing."
You don't need to feel haunted by that blinking cursor any more. backed by research and behavioral science, these 21 ideas for social media content are guaranteed to not only alleviate writer's block, but will also help you increase engagement and sharing.
Tactical Social Media for Writers, Authors, and Book Publishers. Shannon Bodie, Willamette Writers Conference 2014, Social Media Engagement for writers.
The online 'PINBOARD' is driving serious traffic and proving to be a powerful online marketing tool. Here is a quick summary on Pinterest.
Website : www.missinglink.co.in
Facebook : http://www.facebook.com/WeAreTheMissingLink
Twitter : http://twitter.com/missing_link_in
The interest in Pinterest is at a fever pitch, and brands around the globe are eyeing the virtual bulletin board as a new social forum for connecting with their fans. But first brands need to make sense of Pinterest. The best way to start is by downloading "Pinterest 101," the latest social storytelling guide from the David All Group.
Guidelines and tips for brands using Pinterest, the popular social network that lets you "pin" images to a virtual pinboard. From leading social media agency Banyan Branch.
Here is a presentation I gave on 1/17/2012 to the St. Louis Business Travel Association.
The primary goal was to give a broad introduction to mainstream social media networks that can be used by businesses and business professionals. I took the time to carve out statistics and uses that would relate to their needs in the travel industry.
Unblocked: 21 ideas for social media content when you have no clue what to postJessica Carlson
As social media managers and strategists, we've all been there. Staring at "Write something..." on your Facebook Page's update box, as if it's taunting you while you rack your brain for ideas. The only answer to Twitter's query of "What's happening?" seems to be a terse "Nothing."
You don't need to feel haunted by that blinking cursor any more. backed by research and behavioral science, these 21 ideas for social media content are guaranteed to not only alleviate writer's block, but will also help you increase engagement and sharing.
Tactical Social Media for Writers, Authors, and Book Publishers. Shannon Bodie, Willamette Writers Conference 2014, Social Media Engagement for writers.
The online 'PINBOARD' is driving serious traffic and proving to be a powerful online marketing tool. Here is a quick summary on Pinterest.
Website : www.missinglink.co.in
Facebook : http://www.facebook.com/WeAreTheMissingLink
Twitter : http://twitter.com/missing_link_in
The interest in Pinterest is at a fever pitch, and brands around the globe are eyeing the virtual bulletin board as a new social forum for connecting with their fans. But first brands need to make sense of Pinterest. The best way to start is by downloading "Pinterest 101," the latest social storytelling guide from the David All Group.
Guidelines and tips for brands using Pinterest, the popular social network that lets you "pin" images to a virtual pinboard. From leading social media agency Banyan Branch.
Social Studies: Pinterest & Instagram for BrandsPeriscope
The Periscope Community Team presents their take on Pinterest and Instagram. Learn how your business or brand can use these rapidly-growing platforms to engage with and learn from brand enthusiasts.
Pinterest - Colonizing the Web's Inspiration PlatformBBDO
Since its launch in March 2010, Pinterest has grown faster than any other social network in the US, including Facebook and Twitter. Now with nearly 50 million users worldwide, the site has nurtured a devoted and highly engaged user base. People a...
Pinterest for business? You betcha. Learn how you can use this powerful tool to market your organization. Also, find out what Google+ brand pages mean for your company.
GiftWorks Webinar - How Nonprofits Can Use Pinterest to Raise Money, Create A...Julia Campbell
In this free webinar you will learn how to use Pinterest to promote your cause, to gain a dedicated following and to raise more money.
Topics to be covered include: Why your nonprofit needs to get on Pinterest, now; the difference between a personal profile and a Company profile; examples of nonprofits that are kicking butt on Pinterest and why; the nuts and bolts of viral pinning; the qualities of a highly re-pinnable image; ways to integrate your efforts with your other social media platforms.
Social Media and Marketers Five Benefits of Social Media Marketing from beingyourbrand.com” 1. Increased exposure 2. Increased traffic 3. Provided marketplace insight 4. Generated leads 5. Developed loyal fans
Pinterest has become a prime destination for sharing pictures & creating albums out of them. The Social Media Marketing team at Convonix has come up with a detailed analysis of Pinterest’s efficacy for varied businesses. It also outlines certain social media strategies that can be executed, so as to gain maximum traction on that platform. Our social media consultants, through this Presentation, have aimed to guide brands through the process of leveraging Pinterest’s potential to its maximum effect. Additional points & feedback are most welcome!
Content the Searh Engines will Love with Andy ArestodinaDigital Megaphone
As search evolves, so does optimization. Search results are less about phrases (combinations of words and letters) and more about topics (semantic meanings and entities). So a smart content marketer optimizes for “things, not strings.”
But what exactly does this mean for the writer? In this presentation Andy Crestodina will cover five specific actions we take as content marketers to make sure that your marketing is aligned with the future of SEO.
Watch the presentation here: https://www.youtube.com/watch?v=AlclI4k8vRk
Find out more about upcoming events at www.digitalmegaphone.com
This session will cover some of the big themes and changes facing the world of search marketing. From the continued rise of voice search to the burgeoning technology around visual and video recognition, the world of search marketing as we know it is changing significantly. Add the complexity of new devices like smart screens, automotive platforms, smart watches, augmented reality cameras and glasses our notion of “search” is going to be changing drastically in the 2019 and beyond.
find out more about our upcoming events at www.digitalmegaphone.com
From creating compelling content to growing your audience, Jake VanKersen, Video Producer at Morningstar will share tips he’s learned while waking-up, activating and growing Morningstar’s Youtube audience and views.
This session will cover
Creating brand awareness
* The benefits of publishing on a consistent schedule
* Growing your audience
* Creating titles that get people to click
* The value of experimenting
* Know your numbers
Presentation video: https://www.youtube.com/watch?v=gcHvVNAv21o
Creating Memorable Experiences for Clients with AR and VRDigital Megaphone
Leslie Marshall, Head of Experiential Marketing at Morningtar shares how they incorporate VR and AR at their conferences to enhance sponsor, employee and attendee experiences.
Watch the video here - https://www.youtube.com/watch?v=JBEbVuadeLQ
Find out more about our upcoming events at - www.digitalmegaphone.com
Kary McIlwain - Megaphoning it in! The Social Side of Healthcare MarketingDigital Megaphone
You may have seen the story about Drake visiting the young heart transplant patient at Lurie Children’s Hospital after her family posted a video of her doing the Kiki Challenge from her wheelchair. The touching video and posts about the visit touched hearts around the world, reaching tens of thousands on social media, earning a myriad media impressions.
As seamless as this all may have seemed, an incredible effort and fine-tuned strategy unfolded behind the scenes. A dedicated team from the hospital helped spread the word about the video, orchestrate Drake’s visit and leverage the experience into a touching story.
Patient privacy, tapping into connections to reach out to Drake’s people to set the guidelines of the visit, getting out to the media and more, Kary Mcilwain, CMO, Ann & Robert H. Lurie Children’s Hospital will share the story behind the story.
Point-of-Care (POC) marketing is the only tactic that puts your brand at the point of script, at the exact moments doctors and patients are thinking about and discussing treatment options.
From the waiting room, to the exam room, to the back office, and now to beyond the office, thanks to mobile technologies, POC marketing provides a connection point between your brand, the doctor, and patient.
You will learn:
- How to succeed in POC: Creating campaigns that produce results
- Powerful examples of effective POC campaigns
- Important POC metrics
- Choosing a POC partner
- How to ensure promised services are delivered
Social media is one of the most disruptive forces to happen to marketing in decades. It has transformed how we gather information and engage with one another. Patients, Caregivers and HCPS are using social media more and more to achieve their goals. And Healthcare and Pharma are embracing social media as a viable marketing channel. So where do we go from here?
In this session, we will:
- Explore the evolving social media landscape
- Discuss the latest social media trends
- Delve into the opportunities and challenges in using social media in the healthcare ecosystem
The future is here and Rust- Oleum is at the forefront. They use AI to listen to what people say AND analyze the visuals they share. This AI has allowed Rust-Oleum to identify trends before consumers can even begin to verbally articulate them.
Lindsay Lewis, Rust-Oleum Social Media Manager shares a glittering example of how Rust-Oleum is leveraging AI to discover insights that are driving product development, R&D and innovation.
As search evolves, so does optimization. Search results are less about phrases (combinations of words and letters) and more about topics (semantic meanings and entities). So a smart content marketer optimizes for “things, not strings.”
But what exactly does this mean for the writer? In this presentation Andy Crestodina will cover five specific actions we take as content marketers to make sure that your marketing is aligned with the future of SEO.
Find clues into what topics are semantically linked to each other (Research)
Target topics, not just phrases, through writing (Semantic Search)
Incorporate natural language into your content (Voice Search)
Make visitors happy in ways that make Google happy (User Interaction Signals)
You’re about to learn the step-by-step process for each of the specific actions that will future-proof your search engine rankings.
Leveraging Traditional Holiday Moments for Unexpected Brand BuzzDigital Megaphone
Breaking through the salty snack marketplace requires inventive thinking and creative gusto. Last Thanksgiving, Pringles made an impact by taking a traditional holiday and turning it on its head. Pringles brought the taste of Thanksgiving to people who couldn’t make it home for the holidays by creating the first-ever Pringles’ Thanksgiving Dinner. One feast, eight new flavors; turkey, gravy, mashed potatoes, pumpkin pie – all of the classics made the cut…and made headlines.
Leveraging Sales Funnels to Build Loyalty and Increase RevenueDigital Megaphone
Capturing your prospects and customers attention at the right time is essential to building loyalty and driving purchases. In this session, you’ll learn how to develop a strategic communications plan that moves your customers from inquiry to purchase decision and builds long term loyalty
Advanced Google Analytics with Andy Crestodina - Part 3Digital Megaphone
Are you getting the most from your Analytics? Are your analytics set up properly or are you new to Google Analytics? And which of your marketing activities have the most impact?
In this session, Andy will show you how to maximize the value of your Analytics. You’ll go beyond the basic reports, into the deeper analysis with the real value is hiding. We’ll take you step-by-step through setup, finding insights and taking action.
You'll learn how to find the nuggets that will make you a better marketer. Be prepared to level-up your digital marketing expertise. The truth waiting to be discovered in your Analytics
Join us LIVE for a summit or workshop in Chicago: Find out more about our latest events at: http://digitalmegaphone.com/chicago-digital-marketing-workshops-conferences-and-summits/
Advanced Google Analytics with Andy Crestodina - Part 2Digital Megaphone
Are you getting the most from your Analytics? Are your analytics set up properly or are you new to Google Analytics? And which of your marketing activities have the most impact?
In this session, Andy will show you how to maximize the value of your Analytics. You’ll go beyond the basic reports, into the deeper analysis with the real value is hiding. We’ll take you step-by-step through setup, finding insights and taking action.
You'll learn how to find the nuggets that will make you a better marketer. Be prepared to level-up your digital marketing expertise. The truth waiting to be discovered in your Analytics
Join us LIVE for a summit or workshop in Chicago: Find out more about our latest events at: http://digitalmegaphone.com/chicago-digital-marketing-workshops-conferences-and-summits/
Advanced Google Analytics with Andy Crestodina - Part 1Digital Megaphone
Are you getting the most from your Analytics? Are your analytics set up properly or are you new to Google Analytics? And which of your marketing activities have the most impact?
In this session, Andy will show you how to maximize the value of your Analytics. You’ll go beyond the basic reports, into the deeper analysis with the real value is hiding. We’ll take you step-by-step through setup, finding insights and taking action.
You'll learn how to find the nuggets that will make you a better marketer. Be prepared to level-up your digital marketing expertise. The truth waiting to be discovered in your Analytics
Join us LIVE for a summit or workshop in Chicago: Find out more about our latest events at: http://digitalmegaphone.com/chicago-digital-marketing-workshops-conferences-and-summits/
Driving traffic is hard work. And it’s wasted work if your site doesn’t convert your visitors into leads and customers.
So why do visitors take action? What makes them stay, read, believe and click?
This presentation is a breakdown of the major conversion factors in terms you haven’t heard before. And it begins and ends with content. The insights Andy will share were discovered during the planning of more than 1000 websites over the last 16 years. Andy will share secrets for conversion optimization through content.
Shopping Habits of Parents of Tomorrow Today - Social Media Masters SummitDigital Megaphone
Learn valuable insights from babycenter.com’s latest research on Millennial Moms, Millennial Parents, and Older Gen Z parents (18 – 24)- You’ll learn what grabs their attention, dollars and loyalty.
The key differences between the MDR and IVDR in the EUAllensmith572606
In the European Union (EU), two significant regulations have been introduced to enhance the safety and effectiveness of medical devices – the In Vitro Diagnostic Regulation (IVDR) and the Medical Device Regulation (MDR).
https://mavenprofserv.com/comparison-and-highlighting-of-the-key-differences-between-the-mdr-and-ivdr-in-the-eu/
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
https://viralsocialtrends.com/vat-registration-outlined-in-uae/
Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
3. a A virtual bulletin board or collage of
images found on the web
b An engaging platform that allows
you to browse other pinboards
c A branding-style social network
with real-time trending
d A visual search engine with direct
links
e Breakout social network of 2012
4. Saving links to recipes they want
to try, clothes they want to buy,
1 books they want to read, or
furniture they want in their house
one day.
2 Planning a kid’s birthday party,
wedding, or holiday meal.
3 Filing ideas for a dream vacation
or dream home.
Demonstrating expertise and
4 promoting their own blogs, books,
presentations, photography and
other products.
5. 1. See it. 3. Describe it.
4. Share it out.
1 See it
2 Pin it
2. Pin it. 5. Others repin,
comment or like.
3 Describe it
4 Share it out
5 Others repin, comment or like
6. It’s a visual social network that
organizes images by topic and lets
you reshare with just one click.
Members can comment, repin, like it
and share pins on Facebook,
Twitter, or email.
a pin An image added to Pinterest
pinboard A set of theme-based pins
pinning The act of visually sharing
content
repin Reposting someone else’s pin
11. One of the top 10 most visited
1 social networks and growing at a
faster rate than Twitter
2 It drives site traffic
3 It’s a search powerhouse
4 It’s inexpensive and user friendly
5 Ranked highest in trust (BlogHer)
12. Categorize Your Boards
Include an accurate description,
not simply a “yum” or “cool”
Always cite original source and
provide attribution
Give credit or alert Pinterest user
by adding @ in front of name
Add # to flag topic or event
(similar to Twitter) to make your
AS
pins more searchable
If you are repinning, do not
automatically keep current
description; see if appropriate
You can add URL of site, or
Add $ to insertinsert banner on a
include $ to price price
banner on a photo
photo
13. Food & Drink is fastest-growing
pinboard category
It’s the category most likely to be
repinned, on average generating
over 50% more repins than the
next most repinned category
(style and fashion)
Over 60% of pinboards fall into the
top 5 categories: home, arts and
crafts, style and fashion, and food
17. Add a $ followed by the numerical
price to the description of your pin
to help drive purchase
Pin will link to owned e-commerce
channels
The pin will appear in the Gifts
category for targeted searches
18.
19. Channel for distributing video
content
Watch videos within Pinterest site
Pin anything from product
tutorials, crafts and cooking
demos to media appearances
and industry presentations
20.
21. Pin Hints: Product insights and
ideas without promoting
• Recipes
• DIY projects
• Cooking techniques
• Video tutorials
• Seasonal ideas
22. Create boards that showcase the
lifestyle you represent, not simply
the products you sell
Identify complementary topics and
related interests
Repin like-branded sites to
increase reach
Encourage users to share their
tastes/interests and experiences
with your brand
23. Pin Hints:
• Use boards for visual
storytelling
• Let others contribute their
stories
24. 1 First, consult Terms of Service
2 Ask users to create special
pinboards to enter
3 Users send link of their pinboards
so you can evaluate entrants
4 Winners can be best boards,
most likes/repins or sweepstakes
25. Pin Hints
• Share company culture
• Humanize your brand
• Highlight your people
• Let personalities shine
26. Pin Hints:
• Enable other users to create
their own pins on your board
• Create a guest pinner gallery
• Leverage customer testimonials
in visual way
27. Pin Hints:
• Enlist spokespeople to spread
brand messaging through
relevant pins
• Tap a top pinner to live pin from
an event
28. Pin Hints:
• Showcase offline activities
• Live pin events
• Curate event highlights
• Search for pins post-event
• Use hashtags to flag your pins
• Create seasonal resources
29.
30. Find new brand advocates and
potential new consumers
Target in on your customers’ likes
and dislikes, crowdsource ideas
Enhance your search engine
optimization by seeing what your
customers are pinning
Search who pinned you:
pinterest.com/source/yourwebsite.com
31. Repin, like or comment on pins
that align with your brand
Give a shout out to loyal fans with
@name in the description
Create activities to get consumers
to interact with your boards Hi Craftzine,
Lee Jeans repinned your pin, „Denin “Do-it-all bins.”
Happy Pinning!
– Ben and the Pinterest Team
32.
33. “Our goal is to connect everyone in the world
through the 'things' they find interesting. We think
that a favorite book, toy, or recipe can reveal a
common link between two people.
1 Pin from the original source, not
an image search With millions of new pins added every week,
Pinterest is connecting people all over the world
2 Pin from permalinks; the actual
blog post, not homepage
based on shared tastes and interests.”
3 Avoid too much self promotion
Brand Best Practices
> Pinning from various sources rather than one
specific site.
> Repinning from within the site to engage with others
– repinning is one of the most social activities on
Pinterest and it’s how users can build network of
followers.
> Creating at least a few boards that cover a broad
range of interests, rather than maintaining a single
board devoted to one topic.
34.
35. Go to Pinterest.com and sign up
(invitation is no longer needed)
Connect with Twitter or Facebook
(no business pages)
Add Pinterest to bookmark to
easily pin images
Add “follow” and “pin it” buttons to
your blog or website
Pin strategically and be pinnable!
Editor's Notes
Lands' End Canvas used Pinterest to spread the word about their collection and their presence on the site. Encouraged people to pin some of the Lands' End images to their own Lands' End boards. The owners of the most creative boards will win a prize. (Lands' End pictures and links to their clothes were shared and seen by many of the people who subscribe to the entrants' pages).