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MASTER
CLASS
BARCELONA, SPAIN ~ SEPTEMBER 7 - 8, 2023
DIGIMARCONSPAIN.ES | #DigiMarConSpain
Francisco Valadez
CEO & FOUNDER
BCNFIRST INTERNATIONAL COMMUNITY
Digital Influence and
Visual Content
Master Class
& BCNFirst International Community
By BCNFirst.com
Founder | BARCELONA FIRST CITY
FRANCISCO VALADEZ
DIGITAL INFLUENCE
& VISUAL CONTENT
THE ROLL OF ATTRACTION MKT
MASTER CLASS
TODAY…
➢ THE ROLL OF ATTRACTION MARKETING
It is the process to get the attention and interest of
#people #audience & #communities around a topic.
Main Values on: Trust, loyalty and engagement.
➢ CONTENT & VISIBILITY for mixed audiences
➢ PERSONAL BRANDING & interaction with events
➢ DIGITAL INFLUENCE through social media
FRANCISCO VALADEZ
Are you ready?
FRANCISCO VALADEZ
➢ DIGITALIZATION OF COMPANIES
➢ MARKETING & DIGITAL INFLUENCE
➢ BRANDING & CORPORATE IDENTITIES
❖Specialist on information design,
marketing management, art direction
and digital communication.
Ex American Football player and Sports Coach,
Passionate about Life, People, Tech and Photography.
· Life · People · Technology · Sports
WHAT I DO…
@BCNFirst
Corporate design, marketing management
and communication for international brands
A bit of my
Work…
FRANCISCO VALADEZ
E N G
360º
➢ Digital Integration
➢ + 30 Profesional Projects
➢ + 20 Companies and Brands
➢ Performing & Mangement
Digitalization of companies, brands and
projects with a multidisciplinary 360º view.
A bit more…
E S P
❖ Empresas Náuticas
❖ Marinas y Puertos
❖ Tecnología para Smart Cities
❖ Automoción y Micromovilidad
❖ Vehículo Eléctrico and More. FRANCISCO VALADEZ
NEVER MISS IT ...
NEVER MISS IT ...
TODAY…
➢ CONTENT & VISIBILITY
FOR MIXED AUDIENCES
FRANCISCO VALADEZ
DigiMarCon Spain 2023
º Visibility in social media.
º Visibility offline and reputation.
º Content for mixed audiences.
Motionleap
YOUR STRUCTURE...
IN SOCIAL NETWORKS | RRSS
TODAY…
➢ PERSONAL BRANDING
& INTERACTION WITH EVENTS
FRANCISCO VALADEZ
DigiMarCon Spain 2023
º Project who you are and what you do.
º Design your own image to be memorable.
TODAY…
➢ DIGITAL INFLUENCE
THROUGH SOCIAL MEDIA
FRANCISCO VALADEZ
DigiMarCon Spain 2023
º Be professional, original and authentic.
º Be respectful and make the difference.
º Be unique and friendly, not only a follower.
A GREAT MOMENT TO FOLLOW IS NOW...
FRANCISCO VALADEZ
BARCELONA FIRST CITY
BCNFirst International Community
By BCNFirst.com
CONTACTO:
➢ ceo@bcnfirst.com
➢ @BarcelonaFirstCity
➢ @BCNFirst
Gracias!
Digital Influence and Visual Content Master Class - Francisco Valadez, BCNFirst International Community

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Digital Influence and Visual Content Master Class - Francisco Valadez, BCNFirst International Community

  • 1. MASTER CLASS BARCELONA, SPAIN ~ SEPTEMBER 7 - 8, 2023 DIGIMARCONSPAIN.ES | #DigiMarConSpain Francisco Valadez CEO & FOUNDER BCNFIRST INTERNATIONAL COMMUNITY Digital Influence and Visual Content Master Class
  • 2. & BCNFirst International Community By BCNFirst.com Founder | BARCELONA FIRST CITY FRANCISCO VALADEZ DIGITAL INFLUENCE & VISUAL CONTENT THE ROLL OF ATTRACTION MKT MASTER CLASS
  • 3. TODAY… ➢ THE ROLL OF ATTRACTION MARKETING It is the process to get the attention and interest of #people #audience & #communities around a topic. Main Values on: Trust, loyalty and engagement. ➢ CONTENT & VISIBILITY for mixed audiences ➢ PERSONAL BRANDING & interaction with events ➢ DIGITAL INFLUENCE through social media FRANCISCO VALADEZ
  • 4. Are you ready? FRANCISCO VALADEZ ➢ DIGITALIZATION OF COMPANIES ➢ MARKETING & DIGITAL INFLUENCE ➢ BRANDING & CORPORATE IDENTITIES ❖Specialist on information design, marketing management, art direction and digital communication. Ex American Football player and Sports Coach, Passionate about Life, People, Tech and Photography. · Life · People · Technology · Sports WHAT I DO… @BCNFirst
  • 5. Corporate design, marketing management and communication for international brands A bit of my Work… FRANCISCO VALADEZ E N G 360º ➢ Digital Integration ➢ + 30 Profesional Projects ➢ + 20 Companies and Brands ➢ Performing & Mangement
  • 6. Digitalization of companies, brands and projects with a multidisciplinary 360º view. A bit more… E S P ❖ Empresas Náuticas ❖ Marinas y Puertos ❖ Tecnología para Smart Cities ❖ Automoción y Micromovilidad ❖ Vehículo Eléctrico and More. FRANCISCO VALADEZ
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  • 11. TODAY… ➢ CONTENT & VISIBILITY FOR MIXED AUDIENCES FRANCISCO VALADEZ DigiMarCon Spain 2023 º Visibility in social media. º Visibility offline and reputation. º Content for mixed audiences.
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  • 20. YOUR STRUCTURE... IN SOCIAL NETWORKS | RRSS
  • 21. TODAY… ➢ PERSONAL BRANDING & INTERACTION WITH EVENTS FRANCISCO VALADEZ DigiMarCon Spain 2023 º Project who you are and what you do. º Design your own image to be memorable.
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  • 29. TODAY… ➢ DIGITAL INFLUENCE THROUGH SOCIAL MEDIA FRANCISCO VALADEZ DigiMarCon Spain 2023 º Be professional, original and authentic. º Be respectful and make the difference. º Be unique and friendly, not only a follower.
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  • 33. A GREAT MOMENT TO FOLLOW IS NOW...
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  • 36. FRANCISCO VALADEZ BARCELONA FIRST CITY BCNFirst International Community By BCNFirst.com CONTACTO: ➢ ceo@bcnfirst.com ➢ @BarcelonaFirstCity ➢ @BCNFirst Gracias!