Differentiation Strategies
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This is a project that I worked on with a group for my "Marketing Strategy" module in my masters of International Marketing and Communications. The main focus is on the process of differentiation. This report answers the following questions: - Is it necessary to differentiate? - What are the various ways of differentiation?
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→ 【关于价格问题（保证一手价格）
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
选择实体注册公司办理，更放心，更安全！我们的承诺：可来公司面谈，可签订合同，会陪同客户一起到教育部认证窗口递交认证材料，客户在教育部官方认证查询网站查询到认证通过结果后付款，不成功不收费！
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[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This presentation is a curated compilation of PowerPoint diagrams and templates designed to illustrate 20 different digital transformation frameworks and models. These frameworks are based on recent industry trends and best practices, ensuring that the content remains relevant and up-to-date.
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These materials are perfect for enhancing your business or classroom presentations, offering visual aids to supplement your insights. Please note that while comprehensive, these slides are intended as supplementary resources and may not be complete for standalone instructional purposes.
Frameworks/Models included:
Microsoft’s Digital Transformation Framework
McKinsey’s Ten Guiding Principles of Digital Transformation
Forrester’s Digital Transformation Framework
IDC’s Digital Transformation MaturityScape
MIT’s Digital Transformation Framework
Gartner’s Digital Transformation Framework
Accenture’s Digital Strategy & Enterprise Frameworks
Deloitte’s Digital Industrial Transformation Framework
Capgemini’s Digital Transformation Framework
PwC’s Digital Transformation Framework
Cisco’s Digital Transformation Framework
Cognizant’s Digital Transformation Framework
DXC Technology’s Digital Transformation Framework
The BCG Strategy Palette
McKinsey’s Digital Transformation Framework
Digital Transformation Compass
Four Levels of Digital Maturity
Design Thinking Framework
Business Model Canvas
Customer Journey Map
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Digital Transformation Frameworks: Driving Digital Excellence
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Differentiation Strategies
- 1. Cases of Diversification Kristina Schweigert, Laura Perenz, Valentine Bitouzé, Vanessa Levrat, Stephanie L. Webb
- 2. Lagardère: Company Context Who is Lagardère? French conglomerate specializing in aerospace and media technologies throughout France, US, Germany, and Asia since the 1960s with a goal to be in the top 3rd of international media groups transitioning from unrelated to related diversification. Internationalization: International expansion program (US and Spain)
- 4. EX: French government supported multiple company acquisitions.
- 6. EX: Government’s ruling for nationalization in the case of Matra’s involvement with aerospace technologies.
- 10. Print Media
- 12. LagardèreActive
- 14. EX: Terrestrial digital TV channels
- 16. EX: Had to come to an agreement because of antitrust issues.
- 17. Conflicting interests between government and legal regulations
- 21. Business sectors High level of diversification
- 22. Originally: famous for holiday resorts, hotels & entertainement centers
- 23. Evolution: power generation, paper manufacturing, oil and gas exploration, property development, IT, e-commerce, plantations
- 24. More than 14.000 employees
- 25. 11.000 acres of resort land, 40.000 acres of plantation land
- 26. Contributed to Malaysia being one of the very popular holiday destination in ASEAN region
- 27. Sustainable growth for 38 years, from 1994 to 2002 n°1 among Asia‘s leading companies
- 29. Government’s aim to develop the region, to promote tourism sector and to transform country to modern, industrialized nation
- 34. Expansion in fuel and oil retail business was limited due to the retail network expansion norm
- 35. Not enough business opportunities from the neutral growth in fuel and lubricant
- 38. Organised convenience retailing is key business area for petroleum companies
- 39. Upcoming of organised retailing formats
- 41. Location of petrol stations is very important to fit customer needs.
- 42. Bad reputation of retailing with regard to quality and quantity
- 45. Dealer training and loyalty
- 48. conventional coordination (hierarchy) coordination by mutual adjustment