SlideShare a Scribd company logo
Developing Viral  and Sticky Apps  Sept 24, 2010 Shoieb Yunus Founder & CEO Vpype Corporation - a ‘Social Video’ company www.vpype.com
Introduction ,[object Object],[object Object],[object Object]
Where to start? ,[object Object],[object Object],[object Object]
The Answer ,[object Object],[object Object]
The Process ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Market Research ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Ask Yourself ,[object Object],[object Object],[object Object],[object Object]
Research Your Competition ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Your Arsenal ,[object Object],[object Object],[object Object],[object Object],[object Object]
Social Apps ,[object Object],[object Object],[object Object]
The Hook: UI and UX ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
More on UI and UX ,[object Object],[object Object]
Sticky Apps ,[object Object],[object Object],[object Object],[object Object],[object Object]
Developing Sticky Apps:  User behavior driven ,[object Object],[object Object],[object Object],[object Object],[object Object]
Developing Sticky Apps:  Using Facebook Social Plug-ins ,[object Object],[object Object]
Developing Sticky Apps:  Content driven ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Viral Effect on Social Graph ,[object Object],[object Object],[object Object],[object Object]
Designing Virality in the Apps ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Designing Virality in the Apps ,[object Object]
Target Goals ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
VpypeLive
VpypeLive ,[object Object],[object Object]
Thank You! ,[object Object],[object Object],[object Object]

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Developing Viral and Sticky Apps

  • 1. Developing Viral and Sticky Apps Sept 24, 2010 Shoieb Yunus Founder & CEO Vpype Corporation - a ‘Social Video’ company www.vpype.com
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