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Design Studio:
Peregrine Edition
Danielle Cooley
STL UX 2014
14 March, 2014
Peregrine	
  falcon	
  image	
  via	
  flickr	
  user	
  mikebaird	
  
Design Studio: Peregrine Edition #STLUX 2014 @dgcooley
Iterative = good.
Fast = good.
Iterative AND fast?
14 March 2014 2
Design Studio
•  6-8 drawings
•  5 minutes to draw
•  2 minutes to present
•  3 minutes to critique
•  Then team up. As pairs, do it again.
(Add an extra minute or so to presentation & critique
for each iteration.)
•  Lather, rinse, repeat, until you can’t pair up anymore.
Design Studio: Peregrine Edition #STLUX 2014 @dgcooley14 March 2014 3
Design Studio
•  6-8 4-6 drawings
•  5 4 minutes to draw
•  2 1 minutes to present
•  3 2 minutes to critique
•  Then team up. As pairs, do it again.
(Add an extra minute 30 seconds or so to
presentation & critique for each iteration.)
•  Lather, rinse, repeat, until you can’t pair up anymore.
Design Studio: Peregrine Edition #STLUX 2014 @dgcooley14 March 2014 4
Peregrine Edition
NOTE! We’ve shortened the process only because our time
today is so short. In real life, do the full version.
The Rules
Sketching
•  Always start with the persona &
requirements.
•  Strive for quantity.
•  Use only enough detail to convey
the idea.
•  Defer judgment.
•  Use your imagination.
•  Seek new combinations.
•  Have FUN!
Critiquing
•  Focus on how the design does or
does not fit the scenario or
persona. (Your own likes/dislikes
don’t matter.)
•  Ask clarifying questions as
needed.
•  Presenters, try to clarify without
being defensive.
•  Save suggestions for your next
sketching cycle.
14 March 2014 Design Studio: Peregrine Edition #STLUX 2014 @dgcooley 5
Warmup
14 March 2014 Design Studio: Peregrine Edition #STLUX 2014 @dgcooley 6
Straight  
Line  
Circle   Triangle   Square  
Arrow   Cloud   Rectangle   Face  
Mom’s Recipes
14 March 2014 Design Studio: Peregrine Edition #STLUX 2014 @dgcooley 7
Mom is in her late 60s and is a great baker – and she has
dozens of recipes that she has perfected over the years
that wants to pass on to her Granddaughters.
A recent flood in the basement almost destroyed her
cherished recipe book. After carefully drying out each
page, she can still read them but no one else could
decipher it. She needs to rewrite them all down.
Can you help my Mom?
Mom’s  Pain  Points:    
-­   She  doesn’t  like  typing  
-­   Intimidated  by  “technology  stuff”  
-­   Too  many  instructions  for  things  
Mom  Likes:  
-­   Keeping  things  easy  
-­   Following  recipes  exactly  
-­   Having  things  printed  if  she  can  
-­   Telling  stories  about  baking  
14 March 2014 Design Studio: Peregrine Edition #STLUX 2014 @dgcooley 8
GO!Sack	
  race	
  star7ng	
  line	
  image	
  via	
  flickr	
  user	
  jiggot	
  
Review
14 March 2014 Design Studio: Peregrine Edition #STLUX 2014 @dgcooley 9
IMPORTANT: Were this
‘real’ we would need
to leave today with
specific marching
orders on what we
need to build
ü Identify and discuss
common themes,
patterns, components
that emerged.
ü Prioritize features
ü Discuss / document
open questions and
assumptions.
ü Note and collect
these along with
sketches generated.
More
14 March 2014 Design Studio: Peregrine Edition #STLUX 2014 @dgcooley 10
Video fromTodd Zaki
Warfel
http://vimeo.com/37861987
Article from Will Evans
http://tlclabs.co/2013/10/
introduction-to-design-studio-
methodology/
Presentation from
Adam Connor
http://www.madpow.com/~/
media/files/designstudio-
webinar.ashx
danielle@dgcooley.com

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Design Studio: Peregrine Edition - STL UX 2014

  • 1. Design Studio: Peregrine Edition Danielle Cooley STL UX 2014 14 March, 2014 Peregrine  falcon  image  via  flickr  user  mikebaird  
  • 2. Design Studio: Peregrine Edition #STLUX 2014 @dgcooley Iterative = good. Fast = good. Iterative AND fast? 14 March 2014 2
  • 3. Design Studio •  6-8 drawings •  5 minutes to draw •  2 minutes to present •  3 minutes to critique •  Then team up. As pairs, do it again. (Add an extra minute or so to presentation & critique for each iteration.) •  Lather, rinse, repeat, until you can’t pair up anymore. Design Studio: Peregrine Edition #STLUX 2014 @dgcooley14 March 2014 3
  • 4. Design Studio •  6-8 4-6 drawings •  5 4 minutes to draw •  2 1 minutes to present •  3 2 minutes to critique •  Then team up. As pairs, do it again. (Add an extra minute 30 seconds or so to presentation & critique for each iteration.) •  Lather, rinse, repeat, until you can’t pair up anymore. Design Studio: Peregrine Edition #STLUX 2014 @dgcooley14 March 2014 4 Peregrine Edition NOTE! We’ve shortened the process only because our time today is so short. In real life, do the full version.
  • 5. The Rules Sketching •  Always start with the persona & requirements. •  Strive for quantity. •  Use only enough detail to convey the idea. •  Defer judgment. •  Use your imagination. •  Seek new combinations. •  Have FUN! Critiquing •  Focus on how the design does or does not fit the scenario or persona. (Your own likes/dislikes don’t matter.) •  Ask clarifying questions as needed. •  Presenters, try to clarify without being defensive. •  Save suggestions for your next sketching cycle. 14 March 2014 Design Studio: Peregrine Edition #STLUX 2014 @dgcooley 5
  • 6. Warmup 14 March 2014 Design Studio: Peregrine Edition #STLUX 2014 @dgcooley 6 Straight   Line   Circle   Triangle   Square   Arrow   Cloud   Rectangle   Face  
  • 7. Mom’s Recipes 14 March 2014 Design Studio: Peregrine Edition #STLUX 2014 @dgcooley 7 Mom is in her late 60s and is a great baker – and she has dozens of recipes that she has perfected over the years that wants to pass on to her Granddaughters. A recent flood in the basement almost destroyed her cherished recipe book. After carefully drying out each page, she can still read them but no one else could decipher it. She needs to rewrite them all down. Can you help my Mom? Mom’s  Pain  Points:     -­   She  doesn’t  like  typing   -­   Intimidated  by  “technology  stuff”   -­   Too  many  instructions  for  things   Mom  Likes:   -­   Keeping  things  easy   -­   Following  recipes  exactly   -­   Having  things  printed  if  she  can   -­   Telling  stories  about  baking  
  • 8. 14 March 2014 Design Studio: Peregrine Edition #STLUX 2014 @dgcooley 8 GO!Sack  race  star7ng  line  image  via  flickr  user  jiggot  
  • 9. Review 14 March 2014 Design Studio: Peregrine Edition #STLUX 2014 @dgcooley 9 IMPORTANT: Were this ‘real’ we would need to leave today with specific marching orders on what we need to build ü Identify and discuss common themes, patterns, components that emerged. ü Prioritize features ü Discuss / document open questions and assumptions. ü Note and collect these along with sketches generated.
  • 10. More 14 March 2014 Design Studio: Peregrine Edition #STLUX 2014 @dgcooley 10 Video fromTodd Zaki Warfel http://vimeo.com/37861987 Article from Will Evans http://tlclabs.co/2013/10/ introduction-to-design-studio- methodology/ Presentation from Adam Connor http://www.madpow.com/~/ media/files/designstudio- webinar.ashx danielle@dgcooley.com