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Day of the Seafarer
25th June 2015
HOW YOU CAN JOIN THE CAMPAIGN
Thank you for supporting the Day of the Seafarer
campaign.
This toolkit outlines how you can use Facebook, Twitter,
Youtube, blogs and other platforms to celebrate the Day
of the Seafarer.
If you have any questions or ideas, please
contact Karine Langlois klangloi@imo.org
THANK YOU FOR YOUR HELP.
Intro
Background
Aims
How
Social Media Toolkit
Campaign Message
This year’s campaign aims to inspire young
people to consider a #CareerAtSea.
It will create a picture of seafaring as a viable,
attractive and exciting option for those
making their career or further-education
decisions.
What is Day of the Seafarer?
• An official United Nations international observance day
• Every year on 25 June
• Organized by the International Maritime Organization
• Reaches millions of people worldwide
Intro
Background
Aims
How
Aims of Day of the Seafarer
2015: #CareerAtSea
• Engage seafarers themselves to tell us about (and
share photos of) their life at sea and be ambassadors
for their own industry
• Promoting the materials gathered from seafarers with
the aim of reaching the general global population and
inspiring them to consider a career at sea
• Raising awareness of seafarers and their importance
to the global economy to the general puplic
Intro
Background
Aims
How
How you can be involved
If you are a seafarer or working in the maritime industry, tweet
using the hashtag #CareerAtSea
For example:
Intro
Background
Aims
How
How you can be involved
If you are a considering a career at sea or enrolled in a martime
programme – tweet using the hashtag #CareerAtSea
For example:
Intro
Background
Aims
How
A CAREER AT SEA
LOOKS LIKE…
Post on our Photo Wall:
http://dayoftheseafarer2015.imo.org/
A CAREER AT SEA LOOKS LIKE…
Watch and share our videos:
Intro
Background
Aims
How
Resources
Video Animation:
A career at sea looks like…
http://www.youtube.com/user/IMOHQ
Video Message from
IMO Secretary-General
https://www.youtube.com/watch?v=kI4-qwsUoxM
IMO Day of the Seafarer message
(in English, French, Spanish, Russian, Chinese and Arabic)
Intro
Background
Aims
How
Resources
• ‫البحرية‬ ‫للمنظمة‬ ‫العام‬ ‫األمين‬ ‫كلمة‬‫الدولية‬
• 国际海事组织秘书长
• Message du Secrétaire general
• Обращение Генерального секретаря
• Mensaje del Secretario General
• Secretary-General message
Share your “#CareerAtSea”
messages:
Our social media channels are:
https://twitter.com/IMOHQ
https://www.facebook.com/IMOHQ
http://www.flickr.com/photos/imo-un/collections/
http://www.youtube.com/user/IMOHQ
Intro
Background
Aims
How
Resources
Thank you for your
support!
CONTACT: Karine Langlois
KLangloi@imo.org

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Day of the Seafarer toolkit 2015

  • 1. Day of the Seafarer 25th June 2015 HOW YOU CAN JOIN THE CAMPAIGN
  • 2. Thank you for supporting the Day of the Seafarer campaign. This toolkit outlines how you can use Facebook, Twitter, Youtube, blogs and other platforms to celebrate the Day of the Seafarer. If you have any questions or ideas, please contact Karine Langlois klangloi@imo.org THANK YOU FOR YOUR HELP. Intro Background Aims How Social Media Toolkit
  • 3. Campaign Message This year’s campaign aims to inspire young people to consider a #CareerAtSea. It will create a picture of seafaring as a viable, attractive and exciting option for those making their career or further-education decisions.
  • 4. What is Day of the Seafarer? • An official United Nations international observance day • Every year on 25 June • Organized by the International Maritime Organization • Reaches millions of people worldwide Intro Background Aims How
  • 5. Aims of Day of the Seafarer 2015: #CareerAtSea • Engage seafarers themselves to tell us about (and share photos of) their life at sea and be ambassadors for their own industry • Promoting the materials gathered from seafarers with the aim of reaching the general global population and inspiring them to consider a career at sea • Raising awareness of seafarers and their importance to the global economy to the general puplic Intro Background Aims How
  • 6. How you can be involved If you are a seafarer or working in the maritime industry, tweet using the hashtag #CareerAtSea For example: Intro Background Aims How
  • 7. How you can be involved If you are a considering a career at sea or enrolled in a martime programme – tweet using the hashtag #CareerAtSea For example: Intro Background Aims How
  • 8. A CAREER AT SEA LOOKS LIKE… Post on our Photo Wall: http://dayoftheseafarer2015.imo.org/ A CAREER AT SEA LOOKS LIKE…
  • 9. Watch and share our videos: Intro Background Aims How Resources Video Animation: A career at sea looks like… http://www.youtube.com/user/IMOHQ Video Message from IMO Secretary-General https://www.youtube.com/watch?v=kI4-qwsUoxM
  • 10. IMO Day of the Seafarer message (in English, French, Spanish, Russian, Chinese and Arabic) Intro Background Aims How Resources • ‫البحرية‬ ‫للمنظمة‬ ‫العام‬ ‫األمين‬ ‫كلمة‬‫الدولية‬ • 国际海事组织秘书长 • Message du Secrétaire general • Обращение Генерального секретаря • Mensaje del Secretario General • Secretary-General message
  • 11. Share your “#CareerAtSea” messages: Our social media channels are: https://twitter.com/IMOHQ https://www.facebook.com/IMOHQ http://www.flickr.com/photos/imo-un/collections/ http://www.youtube.com/user/IMOHQ Intro Background Aims How Resources
  • 12. Thank you for your support! CONTACT: Karine Langlois KLangloi@imo.org