David Colby spoke about the current state of the Chamber and his vision for the Chamber's future.

1. David Colby
President
South Lake Chamber of Commerce

2. The Three Great Loves of My Life
Being a Dad Being a Husband
Working at
the Chamber

3. My Three Most
Embarrassing Photos

7. What Does a Chamber Do?
The Chamber does collectively
the things that are hard for any
one business to do alone.

8. The Evolution of Chambers
Local ProsperityIndustrial
Is it good for business?
Number of Jobs
Internal
Lone Voice
Donation
Organizational Achievement
Reactive
Is it good for the community?
Sustainable Careers
External
Choir
Return on Investment
Partnership
Proactive

9. What to Expect from Your Chamber
1. Member Engagement
2. Partner with Other Organizations
3. Partner with Government
4. Identify and Shape Events that Add Value to Our
Members
5. Measure Results and Ask for Member Evaluation
6. Sharpen Focus on Game Changing Issues
7. Upgrade and Develop New Printed and Electronic
Communication Vehicles

10. The Organization Must Evolve
“If the rate of change on the
outside of the organization
exceeds the rate of change on
the inside, the end is near.”
- Jack Welch

11. 12 Strategies for
Dynamic Chambers
1. Be Visible
2. Excel as the Information Gateway for the Community
3. Always Showcase Members
4. Improve Communication with Members and the
Community
5. Develop and Praise Ambassadors, Committee
Members and the Board
6. Achieve a Healthy Balance of Technology and
Personal Contact

12. 12 Strategies for
Dynamic Chambers
7. Activate a Lead Generation System for Members
8. Offer New Business and Executive Roundtables
9. Offer Meaningful Education Programs
10. Implement Sustainable Membership Growth
11. Honor Members and Community Leaders
12. Encourage Involvement and Innovation

14. We Need You!