The document discusses Microsoft's data platform and cloud services. It highlights: 1) Microsoft's data platform provides intelligence over all data with SQL and Apache Spark, enabling AI and machine learning over any data. 2) Microsoft offers data modernization solutions for migrating to the cloud or managing data on-premises and in hybrid environments. 3) Migrating databases to Azure provides cost savings, security, high performance, and intelligent capabilities through services like Azure SQL Database and Azure Cosmos DB.

2. The world is changing

3. 1IDC White Paper, Data Age 2025: The Evolution of Data to Life-Critical; 2Building Trust in a Cloudy Sky; 3A Trillian Dollar Boost: The Economic Impact of AI on Customer Relationship Management

5. Source: Keystone Strategy interviews Oct 2015 - Mar 2016
Nearly double
operating margin
$100M in additional
operating income

8. HYBRID

9. HYBRID

12. Insights in minutes
and rich reports
Choice of platform
and language
Most secure
over the last 8 years5
0
20
40
60
80
100
120
140
160
180
200
Vulnerabilities(2010-2017)
The best of Power BI and
SQL Server Reporting Services
with Power BI Report Server
Industry-leading
performance
#1 OLTP performance1
#1 DW performance on
1TB2, 10TB3, and 30TB4
Intelligent Query Processing
Industry-leading performance and security, with intelligence over all your data
Private cloud Public cloud
Most consistent data platformIn-memory across all workloads
1/10th the cost of Oracle
T-SQL
Java
C/C++
PHP
Node.js
C#/VB.NET
Python
Ruby
All TPC Claims as of 1/19/2018.
1 http://www.tpc.org/4081; 2 http://www.tpc.org/3331; 3 http://www.tpc.org/3326; 4 http://www.tpc.org/3321; 5 National Institute of Standards and Technology Comprehensive Vulnerability Database
Intelligence over
any data
AI and Machine Learning
over all data with the power
of SQL and Apache Spark
Data Modernization
on Premises

13. $320K
SQL Server
Business Intelligence
Data Warehousing
OLTP
ETL
11.7x
more
$640,000$803,000$1,272,000$3,433,000$3,745,000
Everything
built-inMobile BI & self-service BI
#1 TPC-H—DW
Industry leader—OLTP
Built-in ETL
R ServerIn-DB advanced analytics
Oracle requires separate
support costs and penalizes
customers for reducing usage
Data Modernization
on Premises

14. Build intelligent apps and
AI with all your data
AI over all data
Easily and securely manage
data big and small
Managing all data
Simplified management and analysis through a unified deployment, governance, and tooling
Unified access to all your data with
unparalleled performance
Integrating all data
Data Modernization
on Premises

15. Managed data lake with
SQL Server and Spark
SQL
Server
Data virtualization
T-SQL
Analytics Apps
Open
database
connectivity
NoSQL Relational
databases
HDFS
Complete AI platform
SQL Server External Tables
Compute pools and data pools
Spark
Scalable, shared storage (HDFS)
External
data sources
Admin portal and management services
Integrated AD-based security
SQL Server
ML Services
Spark &
Spark ML
HDFS
REST API containers
for models
Managing all dataIntegrating all data AI over all data
Data Modernization
on Premises

18. Legacy SQL Server
Oracle
Teradata
DB2
On-premises proprietary
MySQL
PostgreSQL
MariaDB
Open-source
SQL Server on Azure VMsAzure SQL Database
(Managed Instance for lift-and-shift)
Azure Database for
MySQL, PostgreSQL, and MariaDB
Save up to 59% vs. AWS* Save up to 43% vs. AWS* Save up to 50% on HA vs. AWS**
Data Modernization
to Azure
SQL My
*Using Azure Hybrid Benefit. DMS support for SQL Server on Azure Virtual Machines coming in near future.
**Azure DB for MySQL, PostgreSQL, and MariaDB offers built-in HA on a single node vs. AWS which requires Multi-AZ for HA
Database Migration Service
Intelligent, fully-managed relational cloud
database service
Easy lift-and-shift
Built-in security
Managed services using language and framework
of your choice
Built-in high availability
Dynamic scaling
SQL Server installed and hosted in the cloud
Full control over database engine
Auto-patching and auto-backup

19. Competitive
TCO
Seamless
compatibility
Save up to
59% vs. AWS with
Azure Hybrid Benefit
Full parity with
SQL Server for
easy lift-and-shift
99.99% SLA and
industry-leading security
and privacy capabilities
Machine-learning
based performance
and security
Data Modernization
to Azure
Built-in
intelligence
Trust and
privacy
Unparalleled security and performance of SQL in a fully managed environment

20. 49% cost savings by moving to
Azure SQL Database Managed Instance
“We immediately realized a 49% cost
savings and a 25-30% performance
improvement, and the promise of
applying artificial intelligence through
machine learning to our data is an
exciting opportunity for us.”
John Steele
GM of Business Technology & Systems
Komatsu Australia

21. Flexibility and control
with automation
3
Data Modernization
to Azure
Seamless
cloud migration
Note: Savings vs. AWS based on 8-Core D13 v2 Azure VM in East US 2 region at CentOS/Ubuntu Linux rate (combining Azure Hybrid Benefit for SQL Server with Azure Hybrid Benefit for Windows Server); comparable AWS VM is r3.2xlarge in US East (N. Virginia) at Windows rate (with SQL Server License Mobility).
Savings analysis excludes Software Assurance costs for SQL Server and Windows Server, which may vary based on EA or any applicable volume licensing agreement. Actual savings may vary based on region, instance size, and compute type. Publicly-available prices as of June 5, 2018, subject to change.
Secure and compliant Leading TCO

22. Secure and compliant Industry-leading
global reach
Easy lift and shift Enterprise ready
Scale in seconds with built-in
high availability
Data Modernization
to Azure
Managed community
MySQL, PostgreSQL,
and MariaDB
My
Languages and frameworks
of your choice
More choices and full integration into Azure’s ecosystem and services

25. Use key-value, graph, and
document with a schema-
agnostic service
Independently and
elastically scale storage
and throughput
Choose from five defined
consistency levels
Guaranteed
single-digit
latency
Elastic scale-out Choice of
consistency
3
Enterprise-level
SLAs
Multi-model
+ multi API
3x cheaper than AWS DynamoDB or Google Spanner
1st and only database
with turnkey global
distribution capability
Industry-leading 99.999
SLAs
<10ms read and write
requests at 99th percentile
with money-back guarantee
Globally
distributed data
Global
distribution
Save up to 65% with Azure Cosmos DB reserved capacity pricing

29. Cloud scale analytics

30. Cloud scale analytics

33. HYBRID

34. © Copyright Microsoft Corporation. All rights reserved.