This document discusses customer service at a hospital. It covers the importance of customer service for patient safety, satisfaction, reimbursement and workplace environment. Customers include patients, families, visitors, employees, physicians and vendors. The document provides tips for making everyone feel welcome through greetings, empathy and communication. It also discusses managing expectations through updates, timeframes and pre-op paperwork. Maintaining professionalism, focusing on patients, avoiding distractions and addressing crises are covered. The importance of repetition in interactions and showing respect are emphasized. Common excuses for poor customer service are identified and addressed.