Internal or enterprise IAM solutions are driven by the HR systems and concentrate on provisioning. Customer IAM solutions provide flexibility and features that facilitate the management of external users. CIAM is a tool to increase capture & conversion, reduce cost, improve the customer experience and journey.
Navigating Through Post-Merger Integration of CRM Systems: A Salesforce Persp...Cognizant
To execute a successful post-merger integration of customer relationship management (CRM) system Saleforce.com (SFDC), organizations must understand and address specific critical considerations. These include IT asset consolidation, unifying and streamlining the post-merger architecture and organizational structure, change management execution, data migration processes, and regulation and compliance requirements.
How Insurers Bring Focus to Digital Initiatives through a Maturity Looking GlassCognizant
When planning a digital initiative, it’s critical to understand where your company stands today and how it can get to where it needs to go. A new framework lets insurers assess their digital maturity, identify how best to move ahead, and gain insight into the practices of industry digital leaders to guide their own efforts.
Business-Driven Identity and Access Governance: Why This New Approach MattersEMC
This white paper explains why taking a business-driven approach to identity and access governance (IAG) can enable organizations to easily prove compliance, minimize risk, and enable the business to be productive.
Login and authentication experience can inevitably impact the consumer’s first impression of a company, influencing brand perceptions and loyalty. At the same time, businesses have an obligation to protect customer data and verify that the information is appropriately protected to meet stringent requirements for security and compliance.
These slides, based on the webinar hosted by EMA Research, IBM Security, and Akamai, provide an informative look at the evolving challenges, requirements, and solutions for enabling effective customer identity and access management (CIAM).
Navigating Through Post-Merger Integration of CRM Systems: A Salesforce Persp...Cognizant
To execute a successful post-merger integration of customer relationship management (CRM) system Saleforce.com (SFDC), organizations must understand and address specific critical considerations. These include IT asset consolidation, unifying and streamlining the post-merger architecture and organizational structure, change management execution, data migration processes, and regulation and compliance requirements.
How Insurers Bring Focus to Digital Initiatives through a Maturity Looking GlassCognizant
When planning a digital initiative, it’s critical to understand where your company stands today and how it can get to where it needs to go. A new framework lets insurers assess their digital maturity, identify how best to move ahead, and gain insight into the practices of industry digital leaders to guide their own efforts.
Business-Driven Identity and Access Governance: Why This New Approach MattersEMC
This white paper explains why taking a business-driven approach to identity and access governance (IAG) can enable organizations to easily prove compliance, minimize risk, and enable the business to be productive.
Login and authentication experience can inevitably impact the consumer’s first impression of a company, influencing brand perceptions and loyalty. At the same time, businesses have an obligation to protect customer data and verify that the information is appropriately protected to meet stringent requirements for security and compliance.
These slides, based on the webinar hosted by EMA Research, IBM Security, and Akamai, provide an informative look at the evolving challenges, requirements, and solutions for enabling effective customer identity and access management (CIAM).
Identity and access management (IAM) tools and practices have evolved to become the first line of defense for ensuring enterprise security. However, even the most comprehensive IAM solutions become ineffective if users and administrators are not following established processes.
Leading IT research firm Enterprise Management Associates (EMA) has conducted primary research on current trends and outcomes from the adoption of identity and access governance practices to help address this challenge.
These slides based on the webinar provide an overview of the key findings from this research.
4. e commerce, m-commerce and emerging technologies 2018Ashish Desai
Customized for the students of CA-IPCC.
This study notes will give you the complete about e-Commerce and also a difference between E-Commerce and M-Commerce. It also gives you basic detail about the several emerging technologies like AI, IoT, web 3.0, Machine Learning and more.
Charles King, Pund-It, Inc believes that the term 'enterprise system' has to be redefined to meet the today business process, application and workload.To know more about the IBM System z, visit http://ibm.co/PNo9Cb.
Reducing Risk, Cost and Complexity Across Healthcare Processes With the Lightwell Healthcare B2B Gateway. The Lightwell Healthcare B2B Gateway solution helps healthcare organizations address HIPAA requirements (levels 1-7) while reducing risk, cost and complexity across their B2B processes.
Property & Casualty Commercial Lines Underwriting: The New PlaybookCognizant
P&C commercial lines carriers are experiencing a global transformation that will compel them to reexamine their operating models, implement direct-to-consumer strategies, reengineer their processes and technologies, and achieve and sustain profitable growth in the age of digital.
Equipping IT to Deliver Faster, More Flexible Service ManagementCognizant
IT must apply new strategies and tools to the service management function, in order to address fundamental changes in how end-users consume technology and services. Here's how IT can increase service delivery speeds and user satisfaction, while delivering greater business value.
White Paper: Don't Let Your Corporate Strategy be Hostage to Your IT StrategyGigya
Digital innovation being demanded by every business unit is transforming IT’s role to that of the main driver of new growth initiatives, prompting a shift in perspective and strategy for CIOs that begins with a well-planned and executed approach to managing customer identities. While legacy IAM might seem like a natural starting point for meeting this challenge, customer identity and access management (CIAM) has significantly different requirements and outcomes when compared to employee-facing IAM.
Digital innovation being demanded by every business unit is transforming IT’s role to that of the main driver of new growth initiatives, prompting a shift in perspective and strategy for CIOs that begins with a well-planned and executed approach to managing customer identities. While legacy IAM might seem like a natural starting point for meeting this challenge, customer identity and access management (CIAM) has significantly different requirements and outcomes when compared to employee-facing IAM.
Identity and access management (IAM) tools and practices have evolved to become the first line of defense for ensuring enterprise security. However, even the most comprehensive IAM solutions become ineffective if users and administrators are not following established processes.
Leading IT research firm Enterprise Management Associates (EMA) has conducted primary research on current trends and outcomes from the adoption of identity and access governance practices to help address this challenge.
These slides based on the webinar provide an overview of the key findings from this research.
4. e commerce, m-commerce and emerging technologies 2018Ashish Desai
Customized for the students of CA-IPCC.
This study notes will give you the complete about e-Commerce and also a difference between E-Commerce and M-Commerce. It also gives you basic detail about the several emerging technologies like AI, IoT, web 3.0, Machine Learning and more.
Charles King, Pund-It, Inc believes that the term 'enterprise system' has to be redefined to meet the today business process, application and workload.To know more about the IBM System z, visit http://ibm.co/PNo9Cb.
Reducing Risk, Cost and Complexity Across Healthcare Processes With the Lightwell Healthcare B2B Gateway. The Lightwell Healthcare B2B Gateway solution helps healthcare organizations address HIPAA requirements (levels 1-7) while reducing risk, cost and complexity across their B2B processes.
Property & Casualty Commercial Lines Underwriting: The New PlaybookCognizant
P&C commercial lines carriers are experiencing a global transformation that will compel them to reexamine their operating models, implement direct-to-consumer strategies, reengineer their processes and technologies, and achieve and sustain profitable growth in the age of digital.
Equipping IT to Deliver Faster, More Flexible Service ManagementCognizant
IT must apply new strategies and tools to the service management function, in order to address fundamental changes in how end-users consume technology and services. Here's how IT can increase service delivery speeds and user satisfaction, while delivering greater business value.
White Paper: Don't Let Your Corporate Strategy be Hostage to Your IT StrategyGigya
Digital innovation being demanded by every business unit is transforming IT’s role to that of the main driver of new growth initiatives, prompting a shift in perspective and strategy for CIOs that begins with a well-planned and executed approach to managing customer identities. While legacy IAM might seem like a natural starting point for meeting this challenge, customer identity and access management (CIAM) has significantly different requirements and outcomes when compared to employee-facing IAM.
Digital innovation being demanded by every business unit is transforming IT’s role to that of the main driver of new growth initiatives, prompting a shift in perspective and strategy for CIOs that begins with a well-planned and executed approach to managing customer identities. While legacy IAM might seem like a natural starting point for meeting this challenge, customer identity and access management (CIAM) has significantly different requirements and outcomes when compared to employee-facing IAM.
Becoming Customer Centric: A Business and IT RoadmapPlus Consulting
The rapid rise of global competition, combined with the adoption of Internet-based communications and cloud processing power, has created a state of hypercompetition across most industries. The antidote? Become customer centric. Here's a brief business and IT roadmap to make it happen.
CIAM (Customer identification and access management) is a sort of identification technology. It allows businesses to manage their customers’ identities while also offering security and an improved user experience. The major goal of customer identity and access management is to assist enterprises in providing a fantastic customer experience while also protecting the information of a user.
CIAM (Customer identification and access management) is a sort of identification technology. It allows businesses to manage their customers’ identities while also offering security and an improved user experience. The major goal of customer identity and access management is to assist enterprises in providing a fantastic customer experience while also protecting the information of a user.
_Understanding Customer Identity & Access Management- Bahaa Abdul Hussein.pdfBahaa Abdul Hussein
CIAM (Customer identification and access management) is a sort of identification technology. It allows businesses to manage their customers’ identities while also offering security and an improved user experience. The major goal of customer identity and access management is to assist enterprises in providing a fantastic customer experience while also protecting the information of a user.
Interesting question and rightly so… it’s expensive and painful to achieve with more than 400 control requirements which encompass the length and breadth of your company’s operations.
Achieving a SOC2 certification for your organization gives your company an edge over your competitors by assuring your clients, customers or prospects that your organization is taking all the necessary steps to ensure the data is safe and thereby protecting if from data breaches. Most importantly, it gives the assurance to your clients that you are delivering services as per commitments made either through SLAs or branding or through your marketing efforts. A SOC 2 report details the controls of the systems that your company uses to process data and also describes the security and privacy of that data. SOC 2 compliance can help businesses such as software-as-a-service, banking, or healthcare companies strengthen their reputations, financial statements, and stability by documenting, evaluating, and improving their internal controls.
Building it infrastructure framework that drives innovation and business perf...GlobalStep
Whitepaper on Building IT infrastructure framework that drives innovation and business performance by GlobalStep.
The first trend is the buyer’s increased perception of IT Infrastructure service as a commodity which lowers perceived value and forces cost reductions. The second trend is that of increased complexity which is driven by disruptive technologies like cloud, virtualization and others along with innovative service models such as software-as-a-service and desktop-as-a-service.
The challenges of cost, complexity, and compliance are nearly overwhelming today's CIOs. Instead of devising business aligned IT programs, they are forced to concentrate on maintaining and managing a sloppy infrastructure. To tackle these challenges and to align with business goals, IT must shift its focus to become a business-centric line of business. From the large variety of our clients and our interaction with their IT Infrastructure leaders, we understand that they strongly believe that consistent innovation is their only means of meeting user expectations and rapidly evolving business demands within budgetary constraints. This innovation is not just about using a new technology but also about doing the same thing differently, which involves new way of interacting with the customers and vendors.
www.globalstep.com
Fred Cavazza – classification based on activity
Shows the conversations and social interactions on
computers, smartphones, tablets and connected
television screens
Facebook, Twitter and Google+ provide users with a
large set of functionalities
Twitter for content discovery, Google+ to manage your
online identity and Facebook to interact with your friends
Important for enterprises not to focus on choosing the right
platform, but to build a consistent social architecture - it is
about defining objectives and allocating resources
Using externally verified strong identities can reduce the risk of fraud and improve the customer experience in registering and engaging with your services.
Streamline customer registration, login and engagement with your applications and services by supporting bring-your-own social and business network identity credentials.
The world of Identity and Access Management is ruled by two things, acronyms and standards. In our hugely popular blog post on SAML vs OAuth we compared the two most common authorization protocols – SAML2 and OAuth 2.0. This white paper extends that comparison with the inclusion of a third protocol, OpenID Connect. We also touch on the now obsolete OpenID 2.0 protocol.
APIs are now the standard entry point to the majority of newly created ‘back-end’ functionality. These APIs exist to provide not only a standardized, structured way to access the required features or functions, but also to act as ‘gatekeepers’, ensuring appropriate security, auditing, accounting etc. Security is always underpinned by identity and as such, APIs need to know if not who is accessing them, what is the context in which they are being accessed.
An Introduction to Authentication for ApplicationsUbisecure
This whitepaper is an ideal introduction on authentication categories and their suitability to different requirements. Recommended reading to anyone who wants to get more familiar with online authentication.
Mobile Connect, an initiative by GSMA, has the potential to change online authentication and how we consume online services, on a global basis. This presentation will explain what Mobile Connect is, how it can benefit your organisation and the end users.
General Data Protection Regulation & Customer IAMUbisecure
The “General Data Protection & Customer IAM” white paper outlines the legal premise of the GDPR, and then delves into the specific parts where Customer Identity and Access Management solutions can help your organisation.
Telia - The New Norm of the Digital WorldUbisecure
Telia presentation slides from Ubisecure's IAMwithUBI Nordic IAM event May 2018. How Telia is helping make internationally federated identities the new norm, and how Telia’s ID service (an authentication provider brokering service) replaces the need for Service Providers to manage a dozen separate authentication provider contracts and integrations with one single brokering platform.
SSH presentation slides from Ubisecure's IAMwithUBI Nordic IAM event May 2018. How cloud characteristics and the rules of the game have changed for cloud services. Monolith Architecture to Microservices Architecture. Production Updates go from 2/year to 100/day. Roles change from 2 to 10s.
Spellpoint - Securing Access for MicroservicesUbisecure
Spellpoint presentation slides from Ubisecure's IAMwithUBI Nordic IAM event May 2018. How Customer IAM (CIAM) principles and technology can be applied to identities for microservices to provide authentication and authorization of APIs.
Open Identity Exchange - the Global Growth of Digital IdentityUbisecure
Keynote presentation slides from Ubisecure's IAMwithUBI Nordic IAM event May 2018. The Global Growth of Digital Identity - cases studies on Digital Identity in the UK, Open Banking and The Passenger Journey.
Keynote presentation slides from Ubisecure's IAMwithUBI Nordic IAM event May 2018. Digital Identity in the style of an age-old wedding rhyme, how digital identity in 2018 can be explained through something old (Facebook), something new (GDPR, AI, Blockchain Identity), something borrowed (Consent Receipts), something blue (Ubisecure!).
GSMA - How To Combine Cross-border eID Recognition With Convenience For Users...Ubisecure
eIDAS - Mobile Connect Pilot: How To Combine Cross-border eID Recognition With Convenience For Users And Online Services. GSMA presentation slides from Ubisecure's IAMwithUBI Nordic IAM event May 2018
FICORA - Building a Trust Network on Strong IdentificationUbisecure
Building a Trust Network on Strong Identification - Finnish Communications Regulatory Authority (FICORA) presentation slides from Ubisecure's IAMwithUBI Nordic IAM event May 2018
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
Le nuove frontiere dell'AI nell'RPA con UiPath Autopilot™UiPathCommunity
In questo evento online gratuito, organizzato dalla Community Italiana di UiPath, potrai esplorare le nuove funzionalità di Autopilot, il tool che integra l'Intelligenza Artificiale nei processi di sviluppo e utilizzo delle Automazioni.
📕 Vedremo insieme alcuni esempi dell'utilizzo di Autopilot in diversi tool della Suite UiPath:
Autopilot per Studio Web
Autopilot per Studio
Autopilot per Apps
Clipboard AI
GenAI applicata alla Document Understanding
👨🏫👨💻 Speakers:
Stefano Negro, UiPath MVPx3, RPA Tech Lead @ BSP Consultant
Flavio Martinelli, UiPath MVP 2023, Technical Account Manager @UiPath
Andrei Tasca, RPA Solutions Team Lead @NTT Data
Generative AI Deep Dive: Advancing from Proof of Concept to ProductionAggregage
Join Maher Hanafi, VP of Engineering at Betterworks, in this new session where he'll share a practical framework to transform Gen AI prototypes into impactful products! He'll delve into the complexities of data collection and management, model selection and optimization, and ensuring security, scalability, and responsible use.
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdfPaige Cruz
Monitoring and observability aren’t traditionally found in software curriculums and many of us cobble this knowledge together from whatever vendor or ecosystem we were first introduced to and whatever is a part of your current company’s observability stack.
While the dev and ops silo continues to crumble….many organizations still relegate monitoring & observability as the purview of ops, infra and SRE teams. This is a mistake - achieving a highly observable system requires collaboration up and down the stack.
I, a former op, would like to extend an invitation to all application developers to join the observability party will share these foundational concepts to build on:
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
A tale of scale & speed: How the US Navy is enabling software delivery from l...sonjaschweigert1
Rapid and secure feature delivery is a goal across every application team and every branch of the DoD. The Navy’s DevSecOps platform, Party Barge, has achieved:
- Reduction in onboarding time from 5 weeks to 1 day
- Improved developer experience and productivity through actionable findings and reduction of false positives
- Maintenance of superior security standards and inherent policy enforcement with Authorization to Operate (ATO)
Development teams can ship efficiently and ensure applications are cyber ready for Navy Authorizing Officials (AOs). In this webinar, Sigma Defense and Anchore will give attendees a look behind the scenes and demo secure pipeline automation and security artifacts that speed up application ATO and time to production.
We will cover:
- How to remove silos in DevSecOps
- How to build efficient development pipeline roles and component templates
- How to deliver security artifacts that matter for ATO’s (SBOMs, vulnerability reports, and policy evidence)
- How to streamline operations with automated policy checks on container images
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
SAP Sapphire 2024 - ASUG301 building better apps with SAP Fiori.pdfPeter Spielvogel
Building better applications for business users with SAP Fiori.
• What is SAP Fiori and why it matters to you
• How a better user experience drives measurable business benefits
• How to get started with SAP Fiori today
• How SAP Fiori elements accelerates application development
• How SAP Build Code includes SAP Fiori tools and other generative artificial intelligence capabilities
• How SAP Fiori paves the way for using AI in SAP apps
Secstrike : Reverse Engineering & Pwnable tools for CTF.pptx
Customer IAM vs Employee IAM (Legacy IAM)
1. THE EVOLUTION OF IDENTITY
MANAGEMENT
CUSTOMER IDENTITY AND ACCESS MANAGEMENT
(CIAM) VS LEGACY IDENTITY AND ACCESS MANAGEMENT
WHITE PAPER
Connecting Identity.
Transforming Digital Business.
2. UBISECURE WHITE PAPER
2
INTRODUCTION
Once again, the way companies are doing business is transforming as we see that even the most
traditional industries such as manufacturing, energy production, utilities, construction, and processing
are embracing the Internet and connectivity. The trend is clear - companies need to gain competitive
advantages and diversify their offering. For energy companies producing electricity is no longer enough
as their markets now demand smart homes, smart metering and more.
Businesses in general are adding more and more online services to their portfolio, no matter what the
industry or vertical they are operating. Company boundaries are blurring as businesses interact closely
and utilize online services in growing numbers.
This growing business ecosystem includes a lot of different stakeholders from customers, partners, and
subcontractors to owners and investors. Companies need to engage each stakeholder category in
different ways. One service for all will not cut it. Each stakeholder has their own motivation to do
business with a provider. They have their own business processes, infrastructure, and identities. When
the number of external stakeholders grow, so does the need to better manage these identities. It is not
enough to know who is accessing your online services, but also in which role / capacity they enter, or
who they represent.
Traditional Identity Management solutions, legacy IAM, which concentrate on provisioning employee
identities from the HR -system to the Active Directory, and providing Single Sign-On to internal
applications are ill-suited for this situation. New ways of thinking is required to improve convenience
and loyalty towards customers, to deploy secure online services, to minimize the cost in customer
acquisition and external identity management.
This white paper looks at the evolution of identity management from legacy to customer-centric (or
thing centric), and explores the limitations of legacy IAM for modern, connected business cases.
3. UBISECURE WHITE PAPER
3
INTERNAL VS EXTERNAL IDENTITIES
When an investment decision is reached to deploy an Identity Management product there are always
business driven factors behind it. It might be about regulatory demands, desire to cut cost, improve
security etc. These driving factors are different when we look at internal vs external identities. This
translates to different demands to the solutions companies need to select in order to satisfy the
business objectives. Let's take a closer look at these different factors, and explain them.
PRODUCTIVITY VS CONVENIENCE
The technology behind is Single Sign-On, but the driver might be different. Internally the wish is to
increase productivity by enabling employees to login into company applications without repeated
password entry. For external identities SSO brings convenience for the business customer as they can
login from their corporate network to the online services with their own (business) IDs or with
credentials they already possess, like social login, Bank IDs or digital identities issued by mobile
network operators. For external users it’s a mix of federation and Single Sign-On that increases
convenience.
COMPLIANCE
There's a different emphasis for compliancy in internal and external identities. The driver internally is to
comply to the security policy, which might take into account local regulations. Compliance to local
regulations typically means that sometimes it might be necessary to enforce stronger authentication to
grant access to sensitive information, and maybe use a credential which has a security level described
4. UBISECURE WHITE PAPER
4
by the local legislation / regulation (e.g. NIST, eIDAS or PSD2). The biggest compliance obligation,
especially in the EU area comes from the General Data Protection Regulation (GDPR). Customer IAM
solutions are designed to help organisations in areas such as consent management, access /
management / erasure / transport of user data, whereas legacy IAM solutions are completely out of
their depth.
EFFICIENCY VS CUSTOMER ACQUISITION
Permission workflows such as inviting people to use a service or requesting access privileges with the
tools the legacy IAM provides can improve internal efficiency. But for external identities it's a tool to
facilitate customer acquisition process by enabling e.g. sales people to invite leads and customers to
use the services directly from the CRM, or allowing visitors to quickly register using their existing
credentials thus improving conversion and customer satisfaction, and reducing abandonment rates.
The workflows and therefore features between the legacy IAM and Customer IAM are very different in
these scenarios.
STANDARDIZATION VS. OPENNESS
IAM can be used internally to standardize access policies and methods, and connect to separate
internal identity silos whereas the same solution should enable the business to integrate various kinds
of technologies and standards that the external resources use. An internal corporate network
gravitates towards standardization whereas the external networks that a service provider wants to
connect will remain heterogeneous and diverse. Therefore legacy IAM solutions might not provide the
necessary functions or the same open protocols as CIAM solutions typically do.
CENTRALIZED VS DISTRIBUTED AND HETEROGENEOUS
Again, the underlying technology would be the IAM and much the same way as in standardization,
companies wish to centralize the access policies and decision points. Externally the IAM solution should
support also decision-making points within the customer organization (who can access) and let the
customers manage their own privileges. This means that even though internally the company might
select a single standard or process to follow, for external connected identities and networks they need
to embrace diverse options and allow for the flexibility that is required in the customer-facing
environment.
5. UBISECURE WHITE PAPER
5
INTERNAL CONTROL VS OUTSOURCED & TIERED MANAGEMENT
Employees and their access credentials as well as authorizations are controlled internally according to
position / job description / project memberships. Externally it makes much more sense to let the
customer organization attach (authorize) access privileges to their employees, or even authorise other
companies to access an online service as a representor of the company. This would save a lot of effort
for the company offering the online service to external companies i.e. customers. Again the functional
requirements between legacy IAM and Customer IAM are different.
OWNERSHIP VS TRUST
Companies want to own their employee identities at least to some extent. The concept of Bring Your
Own ID (BYOD) might change this to some degree, but still the ownership of access privileges (roles,
authorizations) should remain in the control of the company for internal identities. For external
identities trust is much more important as an online service provider should be able to trust the
identities coming from the customer domain, and trust that their access privileges are properly
maintained within the customer organization. The same applies to the other direction, customers need
to trust that the service provider treats their data (e.g. personally identifiable information, PII)
according to regulations, such as GDPR. When the provider can provide transparency, access to the
data and the possibility of managing, erasing and transporting the data of the customer it creates trust.
And trust is the basic building block of a successful business. Legacy IAM solutions are built around the
idea that the company owns and operates the data of a user, in customer-facing environment it should
be the other way around and this again is reflected in the technical features.
Most of the underlying technologies for managing internal and external identities are similar. However,
when you can standardize a lot of the infrastructure, software platforms, processes, and authentication
methods within your internal environment, you must be able to support a wide range of diverse and
heterogeneous customer settings if you wish to offer the extended enterprise experience for your
corporate customers.
In essence the internal and external identity management practices are polarizing. Legacy identity and
access management products which concentrate on streamlining the employee life-cycle management
from start to finish have been around for years, and they have gravitated towards certain models best
suited for internal corporate processes. Customer Identity and Access Management needs to engage
customers, enable service providers develop and launch new business models, embrace and support a
diverse set of requirements, improve convenience for the end user, enable cost savings, shorten the
6. UBISECURE WHITE PAPER
6
sales cycle, and more. The fluid business ecosystems that can be nurtured and extended using properly
deployed external identity management can make a big impact on the bottom line for any service
provider, manufacturer, utility company, retailer, financial or healthcare institute, or even the
government.
WHY INVEST IN CUSTOMER IDENTITY AND ACCESS
MANAGEMENT
A lot of the arguments in favor for adopting customer identity and access management solutions for
both internal and external identity management are similar. There are however benefits which can be
clearly assigned only to CIAM or have a bigger impact on the bottom line.
COST MANAGEMENT (REDUCTION)
When we use a mobile device and implement the biometric factor in the authentication, it needs to be
done properly. Select iOS and Android devices have the capability to scan the fingerprint of the user
and their cameras can be used to implement facial recognition, or even iris scanning. The appropriate
Customer Identity and access management is a tool to reduce cost related to identities, but also to
improve effectiveness of the operations both internally and externally, and enable new online services
that in turn can be used to automate and smoothen things bringing in new ways to manage cost of
operations.
Here are some of the functions within your company where cost savings can be achieved:
• Help / Service desk calls: According to studies having self service functions for end users to
reset passwords reduced help desk calls related to forgotten passwords by over 90%. This
applies for both internal and external identities. However internally an employee might have
to remember only a few passwords, but if he's using 5-10 external services, the password
fatigue will play a major role and users either forget the passwords quickly or start using poor
/ repeated passwords.
• No password management: If the IAM solution can provide Single Sign-On and Bring Your
Own Identity for the customers of the service, password management related costs, such as
reset costs, can be avoided completely.
7. UBISECURE WHITE PAPER
7
• Account provisioning / registration: The service provider has to provision their own internal
accounts (employees), and legacy IAM can help in that by automation and workflows. A
greater effect can be seen in external identities if the provider can simply rely on business
identities coming from the customer network. There would be no need for separate account
provisioning and life-cycle management for the provider. Customer Identity and Access
Management products such as Ubisecure Identity Platform can link the customer to the
service and provide life-cycle management functions that the customer organization can
utilize. This would minimize cost related to customer account or identity management for the
provider.
BUSINESS PERFORMANCE
The simple metric for business performance is profit. If you are able to increase your profits you are
performing better. Identity, authorization and access management solutions can help in ways that you
might not have thought of. Here are some examples:
• Customer satisfaction: If you can provide for example SSO to your services, your customers
will be happy. A satisfied customer will spread the word, and you will get an increase in the
number of leads. If you can convert these leads into paying customers, you've managed to
improve your performance.
• Conversion: The step that you need your leads to take can be an easy one, or a difficult one.
Anything you can do to lower the threshold for your lead to turn into a paying customer
increases your performance. Customer IAM can be used to improve tracking therefore giving
better insight into leads and weed out the most promising ones quickly. Identity management
solution such as Ubisecure Identity Platform, which is linked to your CRM to enable instant
invites directly from the CRM workspace will definitely improve your conversion rates. The
support for multiple 3rd party authentication methods from social to government issued
digital identities can be smoothen out the wrinkles in registration flows.
RISK MANAGEMENT
One of the concerns for companies in moving towards online or cloud services is security. Moving your
next generation Nobel prize winning solar panel blueprints into the connected service might be a risk
that you're not willing to take. Customer IAM can help you manage risk, but naturally it boils down to
8. UBISECURE WHITE PAPER
8
your security policy and possibly to regulations. Here are some of the areas where you can mitigate
risk:
• Adequate authentication: Not everything needs to be locked tight. Having different methods
available for end user authentication helps you select the appropriate level of identity
verification. Lobby services might use social identities, customer extranets would utilize SSO
from the customer network, and some parts of your service might require strong two-factor
authentication, if e.g. confirming purchase orders above a certain threshold.
• No user repositories to hack: Bring Your Own Identity is a way to help your customers use
their existing identities. If they can do so, there's no need for you to create a large database
with user names and passwords and other customer information that could be potentially
accessed from the Internet or gaining access through social engineering and persistent
threats. Blogs such as krebsonsecurity.com and others are filled with reports on big hacks on
a weekly basis, and if you can avoid becoming the next blog article it will definitely be worth
it.
CONVENIENCE
Another advantage of an IdP is Single Sign-On. Once the user has been authenticated into one
application, he can move between the applications without re-authentication. If the initial
authentication was done using a lower level of assurance method, step-up authentication is required to
access the more confidential areas, and the IdP can take care of this using visually the same kind of
login flow. If the user first authenticated with a higher level of assurance method, moving to resources
that require lower level of assurance methods will not trigger a new authentication request.
• Single Sign-On: Single Sign-On is a cost issue, reducing management cost for the service
provider. It's also a big advance in convenience for the end user if they can login into your
systems using something that they already have or directly from their own corporate domain,
and won’t be bothered with new login screens as they browse through your services or hop
from one of your brands to another.
• Verified Social Identities: Social identities such as Facebook or G-Suite accounts by
themselves are almost worthless as a digital identity. But if you enable your customers to
register a Facebook account, and verify it with another, stronger method you end up with a
verified social identity, which can be used to give your customers and other stakeholders
convenient access to your services.
9. UBISECURE WHITE PAPER
9
• Bring Your Own Identity: On top of corporate Single Sign-On and verified social identities, you
can ease the life of your customer by allowing them to access your services with credentials
they already own. A good Customer IAM can link these credential to the relevant customer
information.
• Adaptive Authentication: Strong authentication is not always needed. By using appropriate
authentication related to the context, you can improve the customer experience.
COMPLIANCE
Some industries such as financial and healthcare have existing national or international regulations that
can affect how you treat customer information and their electronic identities. In the payment industry
you also have PCI-DSS standards (and the upcoming PSD2 directive), which you should follow. Identity,
authorization and access management solutions in general have capabilities that you can use to meet
the demands set forth in the law or regulations.
A much broader compliance requirement comes from the European Union’s General Data Protection
Regulation. If you store Personally Identifiable Information (PII) of even a single EU citizen in your
databases, you are obliged to be compliant with the regulation on May 2018. Customer Identity and
Access Management solutions include a lot of functionality that can help your organisation to
implement technical solutions for compliance.
Here are a few examples:
• Audit trails. It is essential that you can provide proof of the actions taken within your services.
Audit logs of the applications used by your customers provide intelligence and proof of their
transactions within the service. CIAM provides the link to the identity and under what kind of
authorisation the user had conducted these transactions. GDPR reverses the burden of proof
to the provider in case of e.g. consent. The provider must be able to prove that they had the
users consent if the data subject (user) contests an action involving their personal data.
• Proper authentication: Granting access to a resource based on a Facebook identity most
probably wouldn't be compliant with regulations that touch the issue of end user
authentication. A CIAM solution that can integrate to all eIDAS or NIST -level authentication
credentials will guarantee that you have the proper identity assurance in place.
• Government issued / recognized identity attribute: Sometimes, especially when dealing with
egovernment services, the online service will expect to receive a unique attribute of the user
10. UBISECURE WHITE PAPER
10
as part of the authentication event. In Scandinavia the social security number is something
that practically all egovernment services will expect. As the IDaaS is connected to the national
eID infrastructure, it can easily deliver this required attribute to the online service.
DELIVERY MODELS
It matters how you acquire your solution. Experience has shown us that it is best to start with a handful
of applications and then extend the Customer IAM solution to cover more services, include additional
authentication methods, new workflows, and back-end integrations.
For private cloud and on-premise installations Ubisecure can offer the quickest and risk-free delivery
model with a pre-configured solution. With 15 years of experience in delivering IAM software to
various customers we've created a best practice deployment model which can be up and running in
weeks instead of months. After the initial deployment, the delivered solution is fully configurable, and
can be extended and modified to accommodate new services, authentication and federation needs,
REST integrations, customized workflows etc. With Ubisecure products, no coding is required, not even
when integrating the online services to the Customer IAM solution thanks to our extensive support for
industry protocols and off the-shelf integration components.
11. CONCLUSIONS
Legacy IAM is driven by the IT department, and their need to improve security and reduce admin costs.
Legacy IAM is not designed to boost customer experience or convenience. It’s not designed to increase
conversion and the creation of new digital business processes.
Customer Identity and Access Management is driven by the business. It’s about empowering the
customer and increasing trust. With Customer IAM, the goal is to grow existing business, and create
new opportunities by forming business ecosystems with subcontractors, customers, partners and other
stakeholders. The underlying technology for both legacy IAM and Customer IAM can be similar, but
what differentiates these two will be the functionality built on top of those basic building blocks.
12. UBISECURE WHITE PAPER
12
Ubisecure is a pioneering European b2b and b2c Customer Identity & Access Management (CIAM)
software provider and cloud identity services enabler dedicated to helping its customers realise the
true potential of digital business.
Ubisecure provides a powerful Identity Platform to connect customer digital identities with customer-
facing SaaS and enterprise applications in the cloud and on-premise. The platform consists of
productised CIAM middleware and API tooling to help connect and enrich strong identity profiles;
manage identity usage, authorisation and progressive authentication policies; secure and consolidate
identity, privacy and consent data; and streamline identity based workflows and decision delegations.
Uniquely, Ubisecure’s Identity Platform connects digital services and Identity Providers, such as social
networks, mobile networks, banks and Governments, to allow Service Providers to use rich, verified
identities to create frictionless login, registration and customer engagement while improving privacy
and consent around personal data sharing to meet requirements such as GDPR and PSD2.
Ubisecure is accredited by the Global Legal Entity Identifier Foundation (GLEIF) to issue Legal Entity
Identifiers (LEI) under its RapidLEI brand, a cloud-based service that automates the LEI lifecycle to
deliver LEIs quickly and easily. The company has offices in London and Finland.
To learn more about Customer IAM and Company Identity
solutions visit www.ubisecure.com or contact us at
sales-team@ubisecure.com