The document discusses crowdfunding and provides an overview of the topic in 5-10 minutes. It defines key terms like crowdfunding, crowdsourcing, and crowdsurfing. The main crowdfunding models are outlined as donations, rewards, lending, equity, and royalty. Tips are provided for what to do on the first day of a crowdfunding campaign. Worldwide, the median successful crowdfunding campaign raises less than $5,000, while the average in the Netherlands is €12,000. Various crowdfunding platforms and hybrid models are mentioned.
The D.I.D.I. Initiative provides seed funding and support for Teen Second Life residents to launch ventures that create lasting benefits for their communities. A venture can be an ongoing club, organization, business or program. Through workshops, teams of youth learn how to start their own ventures focused on issues they care about. The D.I.D.I. Initiative is a partnership between Youth Venture and Global Kids to inspire and invest in young social entrepreneurs.
Crowdfunding is the practice of raising money from a large number of people, typically via the Internet, to fund a project or venture. There are three main types of crowdfunding: equity, donation, and debt-based. Crowdfunding allows entrepreneurs to market projects, generate interest, and receive funds to create products, start businesses, or support causes. While crowdfunding provides opportunities for funding, it also exposes ideas to copying and regulations can be complex. When done effectively, crowdfunding presents a fast way to fund projects with minimal financial risk.
How You Can Be a Change Agent: Learn from the Creators of Truckee’s New Maker...Tahoe Silicon Mountain
Tahoe Silicon Mountain, a network of technology professionals who live and work in the Tahoe-Truckee area, is pleased to welcome Morgan Goodwin and Stephen Hoyt to present: ”How You Can Be a Change Agent: Learn from the Creators of Truckee’s New Makerspace.”
A throw-away culture, our degrading environment, a competitive global economy, a lack of vocational educational opportunities, and a need for skills and tools to create the things that can bring vibrancy and prosperity to our area - these are just some of the reasons behind the creation of the Truckee Roundhouse, Truckee’s makerspace opening this summer.
Learn how the team identified a community need, brought people together to solve it, and why sometimes it just takes grit to make your idea a reality.
Morgan Goodwin, chair of the Truckee Roundhouse and vice mayor of the Town of Truckee, and Stephen Hoyt, a board member of the Roundhouse and owner of Imagitech will talk about their exciting experience of organizing a group of people around a goal by telling their story of starting the Truckee Roundhouse makerspace.
You can learn more about the Truckee Roundhouse here: truckeeroundhouse.org
The meeting will be on Monday, May 9th, 6-8 pm at Pizza on the Hill, in Tahoe Donner at 11509 Northwoods Blvd., Truckee. A $5 fee includes pizza and salad. Before and after the presentation, there will be time for networking with other technology professionals who live and work in the Tahoe-Truckee region.
The event will also be livestreamed and available online as it happens on YouTube: bit.ly/YouTubeTSM
This month’s event is sponsored by New Leaders, Clear Capital, and Holland & Hart LLP.
You can find us on LinkedIn and Facebook and at TahoeSiliconMountain.com or sign up for email meeting announcements here: bit.ly/14XGofL.
This document discusses crowdfunding and provides tips for running a successful crowdfunding campaign. It begins with defining crowdfunding and explaining the different types, such as rewards-based crowdfunding. It then provides advice on crafting the pitch, using visuals, setting funding goals and timeframe, and developing perks and rewards. The document emphasizes the importance of social media and continual updates to engage backers. It provides metrics on previous successful campaigns and suggests focusing on storytelling, making it relevant to donors, and maintaining transparency.
OCTribe Meetup presentation by Charles Baker of Meetup.comTechSoup
October's MeetUp was with MeetUp! We were joined by Charles Baker, Strategy & Community Development Manager at Meetup. Charles talked about how online communities can maintain the connection offline and how people can find communities via the Meetup network, as well as the intricacies of managing offline communities online.
Breakout B: Bringing your brand to life internally. CharityComms
This document discusses the Royal Society for the Protection of Birds' (RSPB) efforts to reboot their brand through a series of UK-wide workshops. Over 200 staff from various levels and departments were selected to become brand champions and help cascade the new brand messaging. The workshops aimed to help staff understand how branding is crucial to conservation efforts and featured "light bulb moments" to demonstrate the need for change regarding external forces, disconnect from nature, and the need to engage new audiences. Staff explored the RSPB's brand values of being dynamic, inspiring, sociable, and knowledgeable. The workshops provided tools and materials to help staff effectively express the new brand.
The document discusses crowdfunding and provides an overview of the topic in 5-10 minutes. It defines key terms like crowdfunding, crowdsourcing, and crowdsurfing. The main crowdfunding models are outlined as donations, rewards, lending, equity, and royalty. Tips are provided for what to do on the first day of a crowdfunding campaign. Worldwide, the median successful crowdfunding campaign raises less than $5,000, while the average in the Netherlands is €12,000. Various crowdfunding platforms and hybrid models are mentioned.
The D.I.D.I. Initiative provides seed funding and support for Teen Second Life residents to launch ventures that create lasting benefits for their communities. A venture can be an ongoing club, organization, business or program. Through workshops, teams of youth learn how to start their own ventures focused on issues they care about. The D.I.D.I. Initiative is a partnership between Youth Venture and Global Kids to inspire and invest in young social entrepreneurs.
Crowdfunding is the practice of raising money from a large number of people, typically via the Internet, to fund a project or venture. There are three main types of crowdfunding: equity, donation, and debt-based. Crowdfunding allows entrepreneurs to market projects, generate interest, and receive funds to create products, start businesses, or support causes. While crowdfunding provides opportunities for funding, it also exposes ideas to copying and regulations can be complex. When done effectively, crowdfunding presents a fast way to fund projects with minimal financial risk.
How You Can Be a Change Agent: Learn from the Creators of Truckee’s New Maker...Tahoe Silicon Mountain
Tahoe Silicon Mountain, a network of technology professionals who live and work in the Tahoe-Truckee area, is pleased to welcome Morgan Goodwin and Stephen Hoyt to present: ”How You Can Be a Change Agent: Learn from the Creators of Truckee’s New Makerspace.”
A throw-away culture, our degrading environment, a competitive global economy, a lack of vocational educational opportunities, and a need for skills and tools to create the things that can bring vibrancy and prosperity to our area - these are just some of the reasons behind the creation of the Truckee Roundhouse, Truckee’s makerspace opening this summer.
Learn how the team identified a community need, brought people together to solve it, and why sometimes it just takes grit to make your idea a reality.
Morgan Goodwin, chair of the Truckee Roundhouse and vice mayor of the Town of Truckee, and Stephen Hoyt, a board member of the Roundhouse and owner of Imagitech will talk about their exciting experience of organizing a group of people around a goal by telling their story of starting the Truckee Roundhouse makerspace.
You can learn more about the Truckee Roundhouse here: truckeeroundhouse.org
The meeting will be on Monday, May 9th, 6-8 pm at Pizza on the Hill, in Tahoe Donner at 11509 Northwoods Blvd., Truckee. A $5 fee includes pizza and salad. Before and after the presentation, there will be time for networking with other technology professionals who live and work in the Tahoe-Truckee region.
The event will also be livestreamed and available online as it happens on YouTube: bit.ly/YouTubeTSM
This month’s event is sponsored by New Leaders, Clear Capital, and Holland & Hart LLP.
You can find us on LinkedIn and Facebook and at TahoeSiliconMountain.com or sign up for email meeting announcements here: bit.ly/14XGofL.
This document discusses crowdfunding and provides tips for running a successful crowdfunding campaign. It begins with defining crowdfunding and explaining the different types, such as rewards-based crowdfunding. It then provides advice on crafting the pitch, using visuals, setting funding goals and timeframe, and developing perks and rewards. The document emphasizes the importance of social media and continual updates to engage backers. It provides metrics on previous successful campaigns and suggests focusing on storytelling, making it relevant to donors, and maintaining transparency.
OCTribe Meetup presentation by Charles Baker of Meetup.comTechSoup
October's MeetUp was with MeetUp! We were joined by Charles Baker, Strategy & Community Development Manager at Meetup. Charles talked about how online communities can maintain the connection offline and how people can find communities via the Meetup network, as well as the intricacies of managing offline communities online.
Breakout B: Bringing your brand to life internally. CharityComms
This document discusses the Royal Society for the Protection of Birds' (RSPB) efforts to reboot their brand through a series of UK-wide workshops. Over 200 staff from various levels and departments were selected to become brand champions and help cascade the new brand messaging. The workshops aimed to help staff understand how branding is crucial to conservation efforts and featured "light bulb moments" to demonstrate the need for change regarding external forces, disconnect from nature, and the need to engage new audiences. Staff explored the RSPB's brand values of being dynamic, inspiring, sociable, and knowledgeable. The workshops provided tools and materials to help staff effectively express the new brand.
This document discusses the concept of "social currency" in marketing. Social currency refers to creating a sense of community around a brand that increases engagement and customer conversations. It is demonstrated not by the object or content itself, but by the discussions that arise around it. Examples are given of viral videos by Microsoft and Carlsberg that generated millions of views and social shares, showing how content can achieve high social currency and capital through sparking discussion over time. The value is in making things that are worth discussing.
Interview with Chris Blauvelt, CEO of launch goodIslamic_Finance
Exclusive Interview with Mr. Chris Blauvelt, CEO of launch good the winner of the 2014 Islamic Economy Award for the Category of 'SME Development'
Submissions are now open for the 2015 Islamic Economy Award www.IslamicEconomyAward.com
Placing work in unexpected venues can be more effective than traditional spaces, as communication through traditional spots becomes less effective over time. The document discusses how finding new and unexpected spaces to convey messages in different and exciting ways can help capture viewers' attention better than standard advertising venues. Using unusual billboard, poster, and internet locations that are outside the norm can help make the message stand out.
1) The document discusses how new technologies and online participation are ending traditional control over content and audiences.
2) People no longer want to just consume content but want to actively participate, create, and collaborate online.
3) This shift requires organizations and artists to change their practices by embracing users as co-creators, opening themselves up to dialogue, and generating money from attention rather than just content sales.
Stride Gum is targeting a younger audience with a new interactive marketing campaign called "Merry Stride-Mas." The campaign will encourage consumers to design custom gum packages for the theme and share them on social media to earn votes from friends. The top design will be mass produced and the winner will become a design specialist for Cadbury Adams. The campaign aims to spread virally on Facebook by giving unique sharing links. It will cost $150,000 annually on Google AdWords and a digital agency. Success will be measured by increased brand awareness, sales, and positive social media mentions tracked on Socialmention.com.
Crowdfunding: an Easy and Creative Way of Fundingjustverycurious
Q: Do you want to start your own business?
A: Consider crowdfunding.
Q: What to do if you are short of money for your project?
A: Consider crowdfunding.
Q: Are you financially stressed?
A: Consider crowdfunding.
What is crowdfunding? Well, watch my slides.
The document discusses how presenters often rely too heavily on presentation tools like PowerPoint instead of their own skills and abilities. While tools can help presenters be heard, people have also created tools to hide behind. The most fundamental presentation tools are a person's mind, body and voice. When presenting, presenters should focus on how badly they want their ideas to come alive rather than the tools they use.
This deck is based on a paper we wrote for the SAMRA 2011 conference. It's a short introduction to some of the ideas underlying the concept of "gamification".
It also details the results from a simple experiment we conducted to measure the effectiveness of gamifying an online community. We were restricted by a tight deadline and the existing capabilities of the online platform we partnered with, but the results are still pretty clear (although small base sizes makes it difficult to draw solid conclusions). To follow up these tantalising results, we are writing another paper for ESOMAR Congress that collects more numbers describing the effectivness of gamification.
I had a lot of fun illustrating the deck. Hope you enjoy reading it.
Presentatie Carl Esposti KJO9- CrowdsourcingMediamatic
Crowdsourcing involves tapping into online communities to utilize their expertise, knowledge, or time to achieve specific goals. There are several models of crowdsourcing including managed knowledge discovery, distributed human intelligence tasking, broadcast search, and peer vetted creative production. Common applications include crowdfunding, collective creativity, collective knowledge, community building, civic engagement, cloud labor, and open innovation. The document outlines seven habits for successful crowdsourcing including enterprise crowdsourcing, crowd powered business, open innovation, community building, and cloud labor.
Lady Gaga has had immense success in her career through savvy marketing and connecting with fans. The document outlines 10 ways Lady Gaga has been a marketing genius, such as leveraging social media to engage with fans directly, giving fans a symbol to connect over, producing high quality music, and having a clear purpose and message in all her work. Overall, the key to her approach is being fearless in engaging authentically with fans and standing out from other artists.
This document provides an overview of Google+ features and statistics about its usage. The main points are:
1. Google+ features include Circles for organizing contacts, Huddle for group chat, Sparks for bookmarking, and Hangouts for video chat.
2. Some key statistics about Google+ include having over 10 million users, 1 billion pieces of content shared, and the top three professions of users being engineer, designer, and developer.
3. The document discusses how some brands have begun using Google+, despite it not officially supporting business profiles yet, and provides recommendations for how brands can get started on Google+ through actions like claiming a branded URL and integrating +1 buttons.
Crowdfunding for the Arts, Cultural and Creative Sectors (Argyll May 2012)Sian Jamieson
Are you constantly looking for the right funding route but coming up empty handed? Are you looking for alternative routes to fund your project that doesn’t rely on public bodies? Would you like to start engaging people with your project now? Crowdfunding could be your answer.
Crowdfunding is a modern, online and interactive way to raise funds directly from the public – or the Crowd – for your projects and activities. With the advent of Crowdfunding we can now turn our audiences into supporters and funders, by collecting multiple small donations online and offering unique incentives to encourage giving, not only can you raise funds to get your project of the ground but you can start to build a ‘buzz’ around it before hand.
Crowdfunding Presentation by HI-Arts, StornowaySian Jamieson
Are you constantly looking for the right funding route but coming up empty handed? Are you looking for alternative routes to fund your project that doesn’t rely on public bodies? Would you like to start engaging people with your project now? Crowdfunding could be your answer.
Crowdfunding is a modern, online and interactive way to raise funds directly from the public – or the Crowd – for your projects and activities. With the advent of Crowdfunding we can now turn our audiences into supporters and funders, by collecting multiple small donations online and offering unique incentives to encourage giving, not only can you raise funds to get your project of the ground but you can start to build a ‘buzz’ around it before hand.
The workshop will cover all the aspects you will need to create, implement and market your Crowdfunding project. Including:
• How does Crowdfunding work?
• Where can I crowdfund – what platforms are available?
• How to write the perfect pitch.
• Choosing the right rewards.
• Marketing your crowdfunding project.
• Engaging, thanking and keeping in touch with your new funders.
• Marketing your progress.
• Your next steps.
The workshop is suitable for all individuals, organisations and professionals who work within the Cultural, Creative, Heritage and Arts sector. Sian Jamieson, Audience Development Manager at HI-Arts will lead this 2 hour workshop and can provide opportunities for one to one consultations with about Crowdfunding and any ideas for potential projects after the event.
Crowdfunding For the Arts, Cultural and Heritage SectorsSian Jamieson
‘It was the revolutionary fundraising model that swept Barack Obama to power – and it could help arts bodies in Britain stay in business.’
Are you constantly looking for the right funding route but coming up empty handed? Are you looking for alternative routes to fund your project that doesn’t rely on public bodies? Would you like to start engaging people with your project now? Crowdfunding could be your answer.
Crowdfunding is a modern, online and interactive way to raise funds directly from the public – or the Crowd – for your projects and activities. With the advent of Crowdfunding we can now turn our audiences into supporters and funders, by collecting multiple small donations online and offering unique incentives to encourage giving, not only can you raise funds to get your project of the ground but you can start to build a ‘buzz’ around it before hand.
This document discusses crowdfunding and provides advice for a successful crowdfunding project. It defines crowdfunding as using monetary donations from a large number of people online to fund a project. It then gives examples of successful crowdfunding campaigns and provides 8 tips, such as having a good idea, emphasizing yourself, creating a video, specifying rewards, and spreading the word about the project through ambassadors and social media. It also provides statistics on the growth of Kickstarter, showing it raised over $100 million in donations in October 2011.
Crowdfunding for the Arts and Cultural SectorSian Jamieson
The document discusses crowdfunding as a revolutionary fundraising model for arts and cultural projects. It provides information on how crowdfunding works, where to crowdfund online, tips for writing effective pitches and choosing rewards, and marketing crowdfunding campaigns. Examples are given of successful crowdfunding campaigns in the UK arts sector that raised funds through small donations from many individuals.
Are you constantly looking for the right funding route but coming up empty handed? Are you looking for alternative routes to fund your project that doesn’t rely on public bodies? Would you like to start engaging people with your project now? Crowdfunding could be your answer.
Crowdfunding is a modern, online and interactive way to raise funds directly from the public – or the Crowd – for your projects and activities. With the advent of Crowdfunding we can now turn our audiences into supporters and funders, by collecting multiple small donations online and offering unique incentives to encourage giving, not only can you raise funds to get your project of the ground but you can start to build a ‘buzz’ around it before hand.
The workshop will cover all the aspects you will need to create, implement and market your Crowdfunding project. Including:
• How does Crowdfunding work?
• Where can I crowdfund – what platforms are available?
• How to write the perfect pitch.
• Choosing the right rewards.
• Marketing your crowdfunding project.
• Engaging, thanking and keeping in touch with your new funders.
• Marketing your progress.
• Your next steps.
Crowdfunding Workshop Benbecula November 2012Sian Jamieson
Are you constantly looking for the right funding route but coming up empty handed? Are you looking for alternative routes to fund your project that doesn’t rely on public bodies? Would you like to start engaging people with your project now? Crowdfunding could be your answer.
Crowdfunding is a modern, online and interactive way to raise funds directly from the public – or the Crowd – for your projects and activities. With the advent of Crowdfunding we can now turn our audiences into supporters and funders, by collecting multiple small donations online and offering unique incentives to encourage giving, not only can you raise funds to get your project of the ground but you can start to build a ‘buzz’ around it before hand.
The workshop will cover all the aspects you will need to create, implement and market your Crowdfunding project. Including:
• How does Crowdfunding work?
• Where can I crowdfund – what platforms are available?
• How to write the perfect pitch.
• Choosing the right rewards.
• Marketing your crowdfunding project.
• Engaging, thanking and keeping in touch with your new funders.
• Marketing your progress.
• Your next steps.
The document provides an overview of the history and modern practices of crowdfunding. It discusses how crowdfunding has evolved from early subscription models in the 17th century to the first crowdfunding platforms in the early 2000s. It then lists 10 steps for a successful crowdfunding campaign, including having an affordable product, maintaining an active campaign through updates, strong start and finish, and sharing through social media and email. The overall document serves as a guide for those interested in launching a crowdfunding campaign.
‘It was the revolutionary fundraising model that swept Barack Obama to power – and it could help arts bodies in Britain stay in business.’
Are you constantly looking for the right funding route but coming up empty handed? Are you looking for alternative routes to fund your project that doesn’t rely on public bodies? Would you like to start engaging people with your project now? Crowdfunding could be your answer.
Crowdfunding is a modern, online and interactive way to raise funds directly from the public – or the Crowd – for your projects and activities. With the advent of Crowdfunding we can now turn our audiences into supporters and funders, by collecting multiple small donations online and offering unique incentives to encourage giving, not only can you raise funds to get your project of the ground but you can start to build a ‘buzz’ around it before hand.
The workshop will cover all the aspects you will need to create, implement and market your Crowdfunding project. Including:
• How does Crowdfunding work?
• Where can I crowdfund – what platforms are available?
• How to write the perfect pitch.
• Choosing the right rewards.
• Marketing your crowdfunding project.
• Engaging, thanking and keeping in touch with your new funders.
• Marketing your progress.
• Your next steps.
This document discusses the concept of "social currency" in marketing. Social currency refers to creating a sense of community around a brand that increases engagement and customer conversations. It is demonstrated not by the object or content itself, but by the discussions that arise around it. Examples are given of viral videos by Microsoft and Carlsberg that generated millions of views and social shares, showing how content can achieve high social currency and capital through sparking discussion over time. The value is in making things that are worth discussing.
Interview with Chris Blauvelt, CEO of launch goodIslamic_Finance
Exclusive Interview with Mr. Chris Blauvelt, CEO of launch good the winner of the 2014 Islamic Economy Award for the Category of 'SME Development'
Submissions are now open for the 2015 Islamic Economy Award www.IslamicEconomyAward.com
Placing work in unexpected venues can be more effective than traditional spaces, as communication through traditional spots becomes less effective over time. The document discusses how finding new and unexpected spaces to convey messages in different and exciting ways can help capture viewers' attention better than standard advertising venues. Using unusual billboard, poster, and internet locations that are outside the norm can help make the message stand out.
1) The document discusses how new technologies and online participation are ending traditional control over content and audiences.
2) People no longer want to just consume content but want to actively participate, create, and collaborate online.
3) This shift requires organizations and artists to change their practices by embracing users as co-creators, opening themselves up to dialogue, and generating money from attention rather than just content sales.
Stride Gum is targeting a younger audience with a new interactive marketing campaign called "Merry Stride-Mas." The campaign will encourage consumers to design custom gum packages for the theme and share them on social media to earn votes from friends. The top design will be mass produced and the winner will become a design specialist for Cadbury Adams. The campaign aims to spread virally on Facebook by giving unique sharing links. It will cost $150,000 annually on Google AdWords and a digital agency. Success will be measured by increased brand awareness, sales, and positive social media mentions tracked on Socialmention.com.
Crowdfunding: an Easy and Creative Way of Fundingjustverycurious
Q: Do you want to start your own business?
A: Consider crowdfunding.
Q: What to do if you are short of money for your project?
A: Consider crowdfunding.
Q: Are you financially stressed?
A: Consider crowdfunding.
What is crowdfunding? Well, watch my slides.
The document discusses how presenters often rely too heavily on presentation tools like PowerPoint instead of their own skills and abilities. While tools can help presenters be heard, people have also created tools to hide behind. The most fundamental presentation tools are a person's mind, body and voice. When presenting, presenters should focus on how badly they want their ideas to come alive rather than the tools they use.
This deck is based on a paper we wrote for the SAMRA 2011 conference. It's a short introduction to some of the ideas underlying the concept of "gamification".
It also details the results from a simple experiment we conducted to measure the effectiveness of gamifying an online community. We were restricted by a tight deadline and the existing capabilities of the online platform we partnered with, but the results are still pretty clear (although small base sizes makes it difficult to draw solid conclusions). To follow up these tantalising results, we are writing another paper for ESOMAR Congress that collects more numbers describing the effectivness of gamification.
I had a lot of fun illustrating the deck. Hope you enjoy reading it.
Presentatie Carl Esposti KJO9- CrowdsourcingMediamatic
Crowdsourcing involves tapping into online communities to utilize their expertise, knowledge, or time to achieve specific goals. There are several models of crowdsourcing including managed knowledge discovery, distributed human intelligence tasking, broadcast search, and peer vetted creative production. Common applications include crowdfunding, collective creativity, collective knowledge, community building, civic engagement, cloud labor, and open innovation. The document outlines seven habits for successful crowdsourcing including enterprise crowdsourcing, crowd powered business, open innovation, community building, and cloud labor.
Lady Gaga has had immense success in her career through savvy marketing and connecting with fans. The document outlines 10 ways Lady Gaga has been a marketing genius, such as leveraging social media to engage with fans directly, giving fans a symbol to connect over, producing high quality music, and having a clear purpose and message in all her work. Overall, the key to her approach is being fearless in engaging authentically with fans and standing out from other artists.
This document provides an overview of Google+ features and statistics about its usage. The main points are:
1. Google+ features include Circles for organizing contacts, Huddle for group chat, Sparks for bookmarking, and Hangouts for video chat.
2. Some key statistics about Google+ include having over 10 million users, 1 billion pieces of content shared, and the top three professions of users being engineer, designer, and developer.
3. The document discusses how some brands have begun using Google+, despite it not officially supporting business profiles yet, and provides recommendations for how brands can get started on Google+ through actions like claiming a branded URL and integrating +1 buttons.
Crowdfunding for the Arts, Cultural and Creative Sectors (Argyll May 2012)Sian Jamieson
Are you constantly looking for the right funding route but coming up empty handed? Are you looking for alternative routes to fund your project that doesn’t rely on public bodies? Would you like to start engaging people with your project now? Crowdfunding could be your answer.
Crowdfunding is a modern, online and interactive way to raise funds directly from the public – or the Crowd – for your projects and activities. With the advent of Crowdfunding we can now turn our audiences into supporters and funders, by collecting multiple small donations online and offering unique incentives to encourage giving, not only can you raise funds to get your project of the ground but you can start to build a ‘buzz’ around it before hand.
Crowdfunding Presentation by HI-Arts, StornowaySian Jamieson
Are you constantly looking for the right funding route but coming up empty handed? Are you looking for alternative routes to fund your project that doesn’t rely on public bodies? Would you like to start engaging people with your project now? Crowdfunding could be your answer.
Crowdfunding is a modern, online and interactive way to raise funds directly from the public – or the Crowd – for your projects and activities. With the advent of Crowdfunding we can now turn our audiences into supporters and funders, by collecting multiple small donations online and offering unique incentives to encourage giving, not only can you raise funds to get your project of the ground but you can start to build a ‘buzz’ around it before hand.
The workshop will cover all the aspects you will need to create, implement and market your Crowdfunding project. Including:
• How does Crowdfunding work?
• Where can I crowdfund – what platforms are available?
• How to write the perfect pitch.
• Choosing the right rewards.
• Marketing your crowdfunding project.
• Engaging, thanking and keeping in touch with your new funders.
• Marketing your progress.
• Your next steps.
The workshop is suitable for all individuals, organisations and professionals who work within the Cultural, Creative, Heritage and Arts sector. Sian Jamieson, Audience Development Manager at HI-Arts will lead this 2 hour workshop and can provide opportunities for one to one consultations with about Crowdfunding and any ideas for potential projects after the event.
Crowdfunding For the Arts, Cultural and Heritage SectorsSian Jamieson
‘It was the revolutionary fundraising model that swept Barack Obama to power – and it could help arts bodies in Britain stay in business.’
Are you constantly looking for the right funding route but coming up empty handed? Are you looking for alternative routes to fund your project that doesn’t rely on public bodies? Would you like to start engaging people with your project now? Crowdfunding could be your answer.
Crowdfunding is a modern, online and interactive way to raise funds directly from the public – or the Crowd – for your projects and activities. With the advent of Crowdfunding we can now turn our audiences into supporters and funders, by collecting multiple small donations online and offering unique incentives to encourage giving, not only can you raise funds to get your project of the ground but you can start to build a ‘buzz’ around it before hand.
This document discusses crowdfunding and provides advice for a successful crowdfunding project. It defines crowdfunding as using monetary donations from a large number of people online to fund a project. It then gives examples of successful crowdfunding campaigns and provides 8 tips, such as having a good idea, emphasizing yourself, creating a video, specifying rewards, and spreading the word about the project through ambassadors and social media. It also provides statistics on the growth of Kickstarter, showing it raised over $100 million in donations in October 2011.
Crowdfunding for the Arts and Cultural SectorSian Jamieson
The document discusses crowdfunding as a revolutionary fundraising model for arts and cultural projects. It provides information on how crowdfunding works, where to crowdfund online, tips for writing effective pitches and choosing rewards, and marketing crowdfunding campaigns. Examples are given of successful crowdfunding campaigns in the UK arts sector that raised funds through small donations from many individuals.
Are you constantly looking for the right funding route but coming up empty handed? Are you looking for alternative routes to fund your project that doesn’t rely on public bodies? Would you like to start engaging people with your project now? Crowdfunding could be your answer.
Crowdfunding is a modern, online and interactive way to raise funds directly from the public – or the Crowd – for your projects and activities. With the advent of Crowdfunding we can now turn our audiences into supporters and funders, by collecting multiple small donations online and offering unique incentives to encourage giving, not only can you raise funds to get your project of the ground but you can start to build a ‘buzz’ around it before hand.
The workshop will cover all the aspects you will need to create, implement and market your Crowdfunding project. Including:
• How does Crowdfunding work?
• Where can I crowdfund – what platforms are available?
• How to write the perfect pitch.
• Choosing the right rewards.
• Marketing your crowdfunding project.
• Engaging, thanking and keeping in touch with your new funders.
• Marketing your progress.
• Your next steps.
Crowdfunding Workshop Benbecula November 2012Sian Jamieson
Are you constantly looking for the right funding route but coming up empty handed? Are you looking for alternative routes to fund your project that doesn’t rely on public bodies? Would you like to start engaging people with your project now? Crowdfunding could be your answer.
Crowdfunding is a modern, online and interactive way to raise funds directly from the public – or the Crowd – for your projects and activities. With the advent of Crowdfunding we can now turn our audiences into supporters and funders, by collecting multiple small donations online and offering unique incentives to encourage giving, not only can you raise funds to get your project of the ground but you can start to build a ‘buzz’ around it before hand.
The workshop will cover all the aspects you will need to create, implement and market your Crowdfunding project. Including:
• How does Crowdfunding work?
• Where can I crowdfund – what platforms are available?
• How to write the perfect pitch.
• Choosing the right rewards.
• Marketing your crowdfunding project.
• Engaging, thanking and keeping in touch with your new funders.
• Marketing your progress.
• Your next steps.
The document provides an overview of the history and modern practices of crowdfunding. It discusses how crowdfunding has evolved from early subscription models in the 17th century to the first crowdfunding platforms in the early 2000s. It then lists 10 steps for a successful crowdfunding campaign, including having an affordable product, maintaining an active campaign through updates, strong start and finish, and sharing through social media and email. The overall document serves as a guide for those interested in launching a crowdfunding campaign.
‘It was the revolutionary fundraising model that swept Barack Obama to power – and it could help arts bodies in Britain stay in business.’
Are you constantly looking for the right funding route but coming up empty handed? Are you looking for alternative routes to fund your project that doesn’t rely on public bodies? Would you like to start engaging people with your project now? Crowdfunding could be your answer.
Crowdfunding is a modern, online and interactive way to raise funds directly from the public – or the Crowd – for your projects and activities. With the advent of Crowdfunding we can now turn our audiences into supporters and funders, by collecting multiple small donations online and offering unique incentives to encourage giving, not only can you raise funds to get your project of the ground but you can start to build a ‘buzz’ around it before hand.
The workshop will cover all the aspects you will need to create, implement and market your Crowdfunding project. Including:
• How does Crowdfunding work?
• Where can I crowdfund – what platforms are available?
• How to write the perfect pitch.
• Choosing the right rewards.
• Marketing your crowdfunding project.
• Engaging, thanking and keeping in touch with your new funders.
• Marketing your progress.
• Your next steps.
The document provides tips and suggestions for marketing on a small budget or no budget. It encourages utilizing free resources like social media, blogs, buzz marketing and word of mouth. Low cost ideas mentioned include bringer cards, microsites, car window stickers, media cards and random acts of community kindness. The document emphasizes tracking results, utilizing all available free resources, and thinking long-term with marketing strategies.
The document provides tips and information for preparing a successful crowdfunding campaign. It discusses defining a clear funding goal and setting rewards at different price points. Historical context is given about how crowdfunding evolved from DIY communities on the internet and social networks. Key factors for success include promoting within existing communities, identifying influencers, and having a dedicated following of "true fans". The overall message is that crowdfunding allows creators to work directly with their audience in a win-win exchange of funds for rewards.
A presentation about ways of working more creatively with consumers in co-creation work.
Given at the world Mass-Customisation, Personalisation and Co-Creation conference (MCPC 2011) in San Francisco.
The document discusses various topics related to copywriting and evolving media, including the death of advertising, crowdsourcing content, social media campaigns, and endlines. It provides several case studies of companies that have used crowdsourcing for content, including Coca-Cola receiving over 3,600 submissions for an Asia campaign brief from the creative community. The document also examines whether large budgets are still needed for campaigns, pointing to examples like a campaign that raised over $100,000 with a small budget. It concludes by exploring what makes a good endline or slogan, quoting various advertising experts on how endlines should be memorable and represent the brand.
The document discusses how the internet has changed communication and media. It notes that the internet allows anyone to publish information to the world with just a click of a button. It also discusses the massive growth of social media platforms and how digital is becoming integrated into everyday life. The document advocates for embracing new technologies and digital opportunities rather than resisting change.
This document provides an overview of crowdfunding, including definitions, types of crowdfunding, tips for successful crowdfunding campaigns, and platforms. It discusses reward-based and equity-based crowdfunding. Key tips include preparing well, telling a compelling story, building an audience in advance, focusing on the backer's benefits, and delivering on promised rewards. While some campaigns achieve large sums, crowdfunding requires ongoing effort to succeed and not all ideas will be funded. The bubble for crowdfunding is unlikely to burst given the focus on stories and personalities. The document emphasizes the importance of asking for funding in the right way.
How to raise money via marketplace investingniinue123
- Crowdfunding/marketplace investing allows entrepreneurs, artists, and causes to pitch ideas and raise funds from online communities through websites. It works by setting fundraising goals and deadlines. If goals aren't met by the deadline, no funds are collected.
- To raise funds successfully, one must identify target audiences, plan the campaign in advance with timed messages, leverage social networks, break large projects into smaller pieces, tell a compelling story, and properly credit backers. Focusing on the benefits to backers and engaging supporters are also important.
Culture Popped: Digital media in the cultural & museum sectorEwan McIntosh
Social media has transformed the gaming sector in the past two years after a decade of ambivalence. It has perplexed the education world but engaged learners in learning like never before. How has the cultural sector reacted to the shifts in communication, friendship, digital content creation and information sharing? More importantly, what has the cultural sector done to harness them?
Ewan McIntosh shares some imaginative practice in pop culture before outlining what attitudes and practices Scotland’s cultural groups can do to stay ahead in this global game.
Secrets of Highly Successful Crowdfunding Campaigns By CrowdFundingPlanning.comwww.securitysystems.best
Discover how to find and build your Crowd investors in order to have a successful CrowdFunding.
We want to help & show you how. Try a FREE training session. - Call Us Now! Click here -->> http://goo.gl/aNvZaO
Similar to Crowdfunding - finance your project by engaging your fans (20)
This document discusses perspectives on innovation and disruption. It suggests thinking about these topics in layers over time rather than a single perspective. New opportunities arise from contextualizing ideas, understanding systems, and looking elsewhere for new solutions. True innovation requires shifting perspectives to see beyond current realities and optimizing existing structures.
This document discusses gamification, which is applying game mechanics to non-game scenarios to increase engagement. Game mechanics like points, levels, badges, leaderboards and challenges can motivate users. Gamification can increase use, loyalty, sharing and identification. The presenter provides examples and best practices for gamification, noting it should not be too simple or point-focused, and should include surprises. Gamification is predicted to grow as a tool for motivating and managing innovation processes in many organizations.
Unveiling the Dynamic Personalities, Key Dates, and Horoscope Insights: Gemin...my Pandit
Explore the fascinating world of the Gemini Zodiac Sign. Discover the unique personality traits, key dates, and horoscope insights of Gemini individuals. Learn how their sociable, communicative nature and boundless curiosity make them the dynamic explorers of the zodiac. Dive into the duality of the Gemini sign and understand their intellectual and adventurous spirit.
Storytelling is an incredibly valuable tool to share data and information. To get the most impact from stories there are a number of key ingredients. These are based on science and human nature. Using these elements in a story you can deliver information impactfully, ensure action and drive change.
Company Valuation webinar series - Tuesday, 4 June 2024FelixPerez547899
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
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Industrial Tech SW: Category Renewal and CreationChristian Dahlen
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdfthesiliconleaders
In the recent edition, The 10 Most Influential Leaders Guiding Corporate Evolution, 2024, The Silicon Leaders magazine gladly features Dejan Štancer, President of the Global Chamber of Business Leaders (GCBL), along with other leaders.
IMPACT Silver is a pure silver zinc producer with over $260 million in revenue since 2008 and a large 100% owned 210km Mexico land package - 2024 catalysts includes new 14% grade zinc Plomosas mine and 20,000m of fully funded exploration drilling.
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27. Don’t forget to
spread the word
15% on Kickstarter doesn’t earn a dollar
1. Recruit ambassadors
2. Plant your idea
3. Bloggers are your best friends
4. Spread to thousand networkds
28. Any interest?
The numbers
Kickstarter 2010:
3900 successful projects
386 373 pledges
27,638,318 dollars
29. =
Summary
Not just selling
Create engagemang
Be creative all the way
- before we start -> Martin, Malmö, Songs I Wish, Moto Boy -> Media Evolution\n
ensure innovation and growth in the medie businesses \n-> -esess.\n
we do it together with -esess, film, musik, tv, datorspel, publishing, wenb osv\ndifferent sizes\n= benefit /strength\n
focus on what affect instead of industries branscherna\n-> different industries are good at different to factors\n->learn from each other\npremise\n
focus on what affect instead of industries branscherna\n-> different industries are good at different to factors\n->learn from each other\npremise\n
focus on what affect instead of industries branscherna\n-> different industries are good at different to factors\n->learn from each other\npremise\n
focus on what affect instead of industries branscherna\n-> different industries are good at different to factors\n->learn from each other\npremise\n
focus on what affect instead of industries branscherna\n-> different industries are good at different to factors\n->learn from each other\npremise\n
focus on what affect instead of industries branscherna\n-> different industries are good at different to factors\n->learn from each other\npremise\n
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crowd outsourcing\n- spreadshirt\n- idol\n- wikipedia \n\nanvändarfinansiering\n-> folkfinansierng\n
crowd outsourcing\n- spreadshirt\n- idol\n- wikipedia \n\nanvändarfinansiering\n-> folkfinansierng\n
crowd outsourcing\n- spreadshirt\n- idol\n- wikipedia \n\nanvändarfinansiering\n-> folkfinansierng\n
crowd outsourcing\n- spreadshirt\n- idol\n- wikipedia \n\nanvändarfinansiering\n-> folkfinansierng\n
crowd outsourcing\n- spreadshirt\n- idol\n- wikipedia \n\nanvändarfinansiering\n-> folkfinansierng\n
crowd outsourcing\n- spreadshirt\n- idol\n- wikipedia \n\nanvändarfinansiering\n-> folkfinansierng\n
crowd outsourcing\n- spreadshirt\n- idol\n- wikipedia \n\nanvändarfinansiering\n-> folkfinansierng\n
- don’t just sell your product when it’s finnished\n- creates exitment and engagement from customers / fans\n
hit 1995 i usa. 6 skivor. labels dumped her or got bankrupt \nexperimented with online distribution.\n2008 -> www.jillsnextrecord.com\n
mål att dra in 75 000 dollar\n12 val -> 10 - 10 000 dollar\n
mål att dra in 75 000 dollar\n12 val -> 10 - 10 000 dollar\n
mål att dra in 75 000 dollar\n12 val -> 10 - 10 000 dollar\n
mål att dra in 75 000 dollar\n12 val -> 10 - 10 000 dollar\n
the result\n
the result\n
the result\n
this is 2008\nsince then framworks/platforms has been developed\n-> but this is the model\n
Bestäm (1) how much money you need, (2) how long you need, (3) ett datum för när finansieringsperioden är över. (4) För att transaktionen ska bli av behöver projektet bli finansierat inom tiden projektägaren bestämt. \n
Bestäm (1) how much money you need, (2) how long you need, (3) ett datum för när finansieringsperioden är över. (4) För att transaktionen ska bli av behöver projektet bli finansierat inom tiden projektägaren bestämt. \n
Bestäm (1) how much money you need, (2) how long you need, (3) ett datum för när finansieringsperioden är över. (4) För att transaktionen ska bli av behöver projektet bli finansierat inom tiden projektägaren bestämt. \n
Bestäm (1) how much money you need, (2) how long you need, (3) ett datum för när finansieringsperioden är över. (4) För att transaktionen ska bli av behöver projektet bli finansierat inom tiden projektägaren bestämt. \n
Bestäm (1) how much money you need, (2) how long you need, (3) ett datum för när finansieringsperioden är över. (4) För att transaktionen ska bli av behöver projektet bli finansierat inom tiden projektägaren bestämt. \n
Bestäm (1) how much money you need, (2) how long you need, (3) ett datum för när finansieringsperioden är över. (4) För att transaktionen ska bli av behöver projektet bli finansierat inom tiden projektägaren bestämt. \n
Bestäm (1) how much money you need, (2) how long you need, (3) ett datum för när finansieringsperioden är över. (4) För att transaktionen ska bli av behöver projektet bli finansierat inom tiden projektägaren bestämt. \n
Bestäm (1) how much money you need, (2) how long you need, (3) ett datum för när finansieringsperioden är över. (4) För att transaktionen ska bli av behöver projektet bli finansierat inom tiden projektägaren bestämt. \n
Bestäm (1) how much money you need, (2) how long you need, (3) ett datum för när finansieringsperioden är över. (4) För att transaktionen ska bli av behöver projektet bli finansierat inom tiden projektägaren bestämt. \n
Bestäm (1) how much money you need, (2) how long you need, (3) ett datum för när finansieringsperioden är över. (4) För att transaktionen ska bli av behöver projektet bli finansierat inom tiden projektägaren bestämt. \n
1 mars\n-> minimum amout you need\n-> A milestone \n
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Människor stöttar personer inte projekt\n65% av lyckade projekt har lyft fram personerna bakom\n
varför just dig? vilka problem/möjligheter är det fansen kan hjälpa md\n
first thing we see - easy to understan, easy to be personal\nthis is simon, Phom Pen Cambodia. Wanted 25000. Made $51000\n
simon asked for help with editing\n-> could say he had lot’s of great material\n\n
Asobi seksu\n100 dollar\n\n
Differnt levels of rewards -> 1-10000\n25 dollar most common\n100 dollar adds most\n29 dollar average in Simons project\n
30% is the tipping point for projects. 90% of those succeeds\nyou get the most money in the beginning and at the end\n
60/70% of the money comes from existing fans\nobs! -> don’t just communicate when you want money\nSimons movie -> 1737 people, 170 countries\n
60/70% of the money comes from existing fans\nobs! -> don’t just communicate when you want money\nSimons movie -> 1737 people, 170 countries\n
60/70% of the money comes from existing fans\nobs! -> don’t just communicate when you want money\nSimons movie -> 1737 people, 170 countries\n
60/70% of the money comes from existing fans\nobs! -> don’t just communicate when you want money\nSimons movie -> 1737 people, 170 countries\n