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CROWDFUNDING DAY AMSTERDAM
       April 15 th , 2013
“Moet ik nou de wereld verbeteren?”
Crowdfunding: The Future of Funding
Navigating through the world of crowdfunding in 2013
Simon Douw | @douwenkoren
UP TO SPEED IN 5-10 MINUTES
Navigating through definitions
• Crowdsourcing: obtaining knowledge, ideas,
  volunteers, goods or other resources through the
  crowd.
Navigating through definitions
• Crowdsourcing: obtaining knowledge, ideas,
  volunteers, goods or other resources through the
  crowd.
• Crowdfunding: the practice of funding a project or
  venture by raising many small amounts of money
  from a large number of people, typically via the
  internet.
Navigating through definitions
• Crowdsourcing: obtaining knowledge, ideas,
  volunteers, goods or other resources through the
  crowd.
• Crowdfunding: the practice of funding a project or
  venture by raising many small amounts of money
  from a large number of people, typically via the
  internet.
• Crowdsurfing: the process in which a person is
  passed overhead from person to person (often
  during a concert), transferring the person from one
  part of the venue to another.
Navigating through definitions


• Crowdfunding: the practice of funding a project or
  venture by raising many small amounts of money
  from a large number of people, typically via the
  internet.
•10% FUNDING
•90% PEOPLE
EXAMPLE




What to do on day one
of a crowdfunding campaign?
“Warmth” of a crowdfunding campaign




    5%
Crowdfunding models

1. Donations
2. Rewards
3. Lending
4. Equity
5. Royalty
( 6. Hybrid models)
Vergis u niet!
A crowdfunding campaign
  • Worldwide median is 5000 dollar




Worldwide median campaign size: < $5000
Average in The Netherlands: €12.000
NICHE PLATFORMS
HYBRID MODELS
LARGE(R) ENTERPRISES
Want to know more about
crowdfunding? Do you have
strategic questions about how
your company might connect to
the crowdfunding movement?
Or are you planning a
crowdfunding campaign?
Please be welcome at
www.douwenkoren.nl for
information, tools, reports,
workshops, research and
strategic consultancy.

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Crowdfunding Day - Simon Douw

  • 1.
  • 2. CROWDFUNDING DAY AMSTERDAM April 15 th , 2013
  • 3.
  • 4. “Moet ik nou de wereld verbeteren?”
  • 5.
  • 6.
  • 7.
  • 8. Crowdfunding: The Future of Funding Navigating through the world of crowdfunding in 2013 Simon Douw | @douwenkoren
  • 9. UP TO SPEED IN 5-10 MINUTES
  • 10. Navigating through definitions • Crowdsourcing: obtaining knowledge, ideas, volunteers, goods or other resources through the crowd.
  • 11. Navigating through definitions • Crowdsourcing: obtaining knowledge, ideas, volunteers, goods or other resources through the crowd. • Crowdfunding: the practice of funding a project or venture by raising many small amounts of money from a large number of people, typically via the internet.
  • 12. Navigating through definitions • Crowdsourcing: obtaining knowledge, ideas, volunteers, goods or other resources through the crowd. • Crowdfunding: the practice of funding a project or venture by raising many small amounts of money from a large number of people, typically via the internet. • Crowdsurfing: the process in which a person is passed overhead from person to person (often during a concert), transferring the person from one part of the venue to another.
  • 13. Navigating through definitions • Crowdfunding: the practice of funding a project or venture by raising many small amounts of money from a large number of people, typically via the internet.
  • 15.
  • 16.
  • 17. EXAMPLE What to do on day one of a crowdfunding campaign?
  • 18. “Warmth” of a crowdfunding campaign 5%
  • 19.
  • 20. Crowdfunding models 1. Donations 2. Rewards 3. Lending 4. Equity 5. Royalty ( 6. Hybrid models)
  • 22. A crowdfunding campaign • Worldwide median is 5000 dollar Worldwide median campaign size: < $5000 Average in The Netherlands: €12.000
  • 23.
  • 24.
  • 25.
  • 26.
  • 30.
  • 31. Want to know more about crowdfunding? Do you have strategic questions about how your company might connect to the crowdfunding movement? Or are you planning a crowdfunding campaign? Please be welcome at www.douwenkoren.nl for information, tools, reports, workshops, research and strategic consultancy.

Editor's Notes

  1. Kleine revolutie, nieuwe wind. Communiceert succes van windmolen 1
  2. EUR 75.000 op symbid 319 investors Gemiddeld per investor: 235 Volgers: 273
  3. Get everyone up to speed. S o we can discuss from a common framework / body of knowledge. Next speakers can look beyonf.
  4. Crowdsourcing: wikipedia Crowdfunding: Obama
  5. Crowdsourcing: wikipedia Crowdfunding: Obama
  6. Crowdsourcing: wikipedia Crowdfunding: Obama
  7. Crowdsourcing: wikipedia Crowdfunding: Obama
  8. Crowdsourcing: wikipedia Crowdfunding: Obama
  9. Where is the money? I ’ m online
  10. Misconceptions
  11. S o about engaging people
  12. Rayolaty: sharing revenue
  13. Crowdsourcing: wikipedia Crowdfunding: Obama
  14. Worldwide median of capi
  15. +- 3,5 miljoen opgehaald eerste windmolen +- 10.000 ‘winddelen’ verkocht Aan 3.000 huishoudens Duurzaam en je maakt winst Ondergebracht in coöperatie Verplicht lid worden bij ‘Greenchoice’