CRM software stores customer contact and activity information to track and manage relationships. It connects teams on any device, captures emails, simplifies tasks, and delivers insights. The major benefits of CRM are improved productivity by reducing costs and increasing sales velocity.

2. • CRM stands for “customer relationship management” and it’s software
that stores customer contact information like names, addresses, and
phone numbers, as well as keeps track of customer activity like website
visits, phone calls, email, and more.
 What does CRM do ?
 Actively tracks and manages customer information
 Connects your entire team from any device
 Intelligently captures customer emails
 Simplifies repetitive tasks so you can concentrate on leads
 Delivers instant insights and recommendations
 Extends and customizes as your business grows
INTRODUCTION

3. 3Major Benefitsof CRM
Improved Productivity
Reduced Costs
Increased Sales Velocity