Creative
thinking
Sergio Pinzon
Agenda
• Homework
• Discussion questions
• Creative thinking techniques
• Exercises
Homework
Visit your favorite store, take photos, and
write notes about anything you notice that
you think could be done differently.
Why do people
need creativity?
Why do people need
creativity?
•Creativity is at the core of being human
•Creativity is a competitive tool
•Creativity links the head and heart
•Emerging technology and creativity are
interconnected
•Venture design requires a creative approach
How can creativity be
incorporated in the
following areas:
a) Enhancing educational systems globally
b) Promoting mental wellness and emotional
healing
c) Business practices
d) Tackling social justice issues in communities
e) Boosting the effectiveness of scientific research
and innovation
Convergent to
Divergent Thinking
• The goal of divergent thinking is to generate
many different ideas about a topic in a short
period of time.
• It involves breaking a topic down into its various
component parts in order to gain insight about the
various aspects of the topic.
• Divergent thinking typically occurs in a
spontaneous, free-flowing manner, such that the
ideas are generated in a random, unorganised
fashion.
How convergent and
divergent thinking can be
applied in the following
different contexts:
Business
Sales and marketing
Education
Human resources
Customer service
Creative thinking
techniques
• Open-ended prompts
• Divergent questions
• Combining two unrelated subjects
• Speed thinking
• The 6 thinking hats
Open-ended prompts
Are questions or statements designed to
encourage a wide range of responses. They don't
have a single correct answer, allowing for
creativity, critical thinking, and personal
expression.
Open-ended
prompts
• You have 60 seconds. Write your
responses to this question on a
piece of paper.
• How many uses can you think of
for a paper clip ?
Convergent to Divergent Thinking
Divergent
questions
• Divergent questions can inspire
creative thinking by opening up the
space for experimentation, discovery,
and innovation.
Divergent questions
exercise
Step 1- Choose a problem and list all
the questions you can think of related
to the problem within 2 minutes.
Divergent
questions
exercise
Step 2- Afterward, engage in a 5-minute
discussion about the chosen issue with
another individual
Divergent questions
exercise
Now try and think of at least 5 new,
unique and varied questions without
offering solutions.
Convergent to Divergent Thinking
• Think in threes....
Identify your problem –
used in your assignment
A = Usual Solution
B = Different Solutions
C = Radical Solutions
Combining two unrelated
subjects
By bringing together different sources of
inspiration, you can create unexpected
associations, discover new possibilities, and
enrich your understanding of complex issues.
New
opportunity
Who are your future competitors?
Current Future
Indirect
Direct
USUAL
?
?
?
The six thinking hats of
Edward de Bono
Whatis our focus?
What thinking is needed?
Whathavewedonesofar?
Whatdowedonext?
Questions to ask
Questions to ask
• What information do we have?
• What information do we need
What is possible?
What ideas do you have?
Can we combine these
ideas?
What would happen if?
• What is your gut reaction?
• How do you feel about this right
now?
• What is your intuition
telling you?
What problems could we face?
What are the potential risks?
What might go wrong with this?
What are the weaknesses?
Homework
Analyze the childhood obesity issue using the Six
Thinking Hats method to ensure a comprehensive
examination of the topic.
Creative thinking techniques- Divergent thinking

Creative thinking techniques- Divergent thinking

  • 1.
  • 2.
    Agenda • Homework • Discussionquestions • Creative thinking techniques • Exercises
  • 3.
    Homework Visit your favoritestore, take photos, and write notes about anything you notice that you think could be done differently.
  • 4.
    Why do people needcreativity?
  • 5.
    Why do peopleneed creativity? •Creativity is at the core of being human •Creativity is a competitive tool •Creativity links the head and heart •Emerging technology and creativity are interconnected •Venture design requires a creative approach
  • 6.
    How can creativitybe incorporated in the following areas: a) Enhancing educational systems globally b) Promoting mental wellness and emotional healing c) Business practices d) Tackling social justice issues in communities e) Boosting the effectiveness of scientific research and innovation
  • 7.
    Convergent to Divergent Thinking •The goal of divergent thinking is to generate many different ideas about a topic in a short period of time. • It involves breaking a topic down into its various component parts in order to gain insight about the various aspects of the topic. • Divergent thinking typically occurs in a spontaneous, free-flowing manner, such that the ideas are generated in a random, unorganised fashion.
  • 8.
    How convergent and divergentthinking can be applied in the following different contexts: Business Sales and marketing Education Human resources Customer service
  • 9.
    Creative thinking techniques • Open-endedprompts • Divergent questions • Combining two unrelated subjects • Speed thinking • The 6 thinking hats
  • 10.
    Open-ended prompts Are questionsor statements designed to encourage a wide range of responses. They don't have a single correct answer, allowing for creativity, critical thinking, and personal expression.
  • 11.
    Open-ended prompts • You have60 seconds. Write your responses to this question on a piece of paper. • How many uses can you think of for a paper clip ? Convergent to Divergent Thinking
  • 12.
    Divergent questions • Divergent questionscan inspire creative thinking by opening up the space for experimentation, discovery, and innovation.
  • 13.
    Divergent questions exercise Step 1-Choose a problem and list all the questions you can think of related to the problem within 2 minutes.
  • 14.
    Divergent questions exercise Step 2- Afterward,engage in a 5-minute discussion about the chosen issue with another individual
  • 15.
    Divergent questions exercise Now tryand think of at least 5 new, unique and varied questions without offering solutions.
  • 16.
    Convergent to DivergentThinking • Think in threes.... Identify your problem – used in your assignment A = Usual Solution B = Different Solutions C = Radical Solutions
  • 17.
    Combining two unrelated subjects Bybringing together different sources of inspiration, you can create unexpected associations, discover new possibilities, and enrich your understanding of complex issues. New opportunity
  • 18.
    Who are yourfuture competitors? Current Future Indirect Direct USUAL ? ? ?
  • 19.
    The six thinkinghats of Edward de Bono
  • 20.
    Whatis our focus? Whatthinking is needed? Whathavewedonesofar? Whatdowedonext? Questions to ask
  • 21.
    Questions to ask •What information do we have? • What information do we need
  • 23.
    What is possible? Whatideas do you have? Can we combine these ideas? What would happen if?
  • 24.
    • What isyour gut reaction? • How do you feel about this right now? • What is your intuition telling you?
  • 25.
    What problems couldwe face? What are the potential risks? What might go wrong with this? What are the weaknesses?
  • 26.
    Homework Analyze the childhoodobesity issue using the Six Thinking Hats method to ensure a comprehensive examination of the topic.