The story is about CowboyMan, a man who gains superpowers like sliding glasses across surfaces and producing endless toothpicks after being bitten by a radioactive cowboy. He uses these powers to stop a mugging, though gets shot in the process. The film is set in the present day and follows CowboyMan's comedic attempts to be a heroic cowboy superhero. It uses fast pacing and western music to introduce his character and powers before slowing down when he is shot. The target audience is seen as primarily male teenagers and young adults who enjoy westerns and superhero films.