1. The document outlines a schedule for a music video production project from September to December, including researching various aspects of the music industry, developing an audience profile, organizing shooting details, filming the video, and editing the video and additional materials like a magazine advert and digipak.
2. Key deadlines include preliminary research by September 10th, completing all planning by October 22nd, finishing filming during half term in late October, and final deadlines for the full project in early December.
3. The schedule involves researching music video conventions, the chosen song, and record labels, developing audience research and profiles, organizing shooting logistics, obtaining permissions, and editing the finished video and supplementary materials across multiple weeks.