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This proposal outlines the creation of a Centre of Sales and Marketing Excellence (CoSME) to address high startup failure rates due to a lack of understanding of sales and marketing. The CoSME course would cover the entire sales process over 90 hours, including marketing, demonstrating capabilities, proposing, and closing. It would also cover essential topics like developing passion, building competency, and meaningful innovation. The course aims to increase productivity, improve persuasion skills, reduce failure rates, and provide clarity for entrepreneurs and professionals. It would be taught by Diwakar Singh.



