SlideShare a Scribd company logo
Corporate
websites
Corporate websites can be good sources of company
documents
Corporate websites will often be separate from their main
‘customer’ sites. They will usually be targeting shareholders,
potential investors and the media among others.
Customer
Corporate
Corporate websites will offer access to information such as
company results, reports, press releases, sustainability
commitments, SEC filings (US) and more. Some information
will be more visible and others may require more searching.
Most corporate websites will also provide financial data
and internal analysis. However…
Internal analysis
…bear in mind that internal analysis may reflect internal
biases, while companies may be inclined to highlight more
favourable figures when presenting data themselves.
Data
Corporate websites: typically good for
• Employer research
• Company values,
philosophy, strategy
• Key data
• Free and easy to
navigate
Corporate websites: typical challenges
• Potential biases
• Difficult to find in-depth
data
• Difficult to navigate
• Analysis lacks external
criticism

More Related Content

Similar to Corporate websites

Interactive Metrics, What You Really Need to Know
Interactive Metrics, What You Really Need to KnowInteractive Metrics, What You Really Need to Know
Interactive Metrics, What You Really Need to Know
harrisonm10
 
BIZ 2401 Finding Company Information
BIZ 2401 Finding Company InformationBIZ 2401 Finding Company Information
BIZ 2401 Finding Company Information
Traciwm
 
Evaluating information on the web
Evaluating information on the webEvaluating information on the web
Evaluating information on the web
e1033930
 
SEO FOR SMB: 6 ways small businesses can compete with the major players
SEO FOR SMB: 6 ways small businesses can compete with the major playersSEO FOR SMB: 6 ways small businesses can compete with the major players
SEO FOR SMB: 6 ways small businesses can compete with the major players
Josh Gellock
 
Inbound Marketing for Accounting Firms
Inbound Marketing for Accounting FirmsInbound Marketing for Accounting Firms
Inbound Marketing for Accounting Firms
Skoda Minotti
 
Detecting Corporate Fraud: Tips from a Crook and a Sleuth by Roddy Boyd and S...
Detecting Corporate Fraud: Tips from a Crook and a Sleuth by Roddy Boyd and S...Detecting Corporate Fraud: Tips from a Crook and a Sleuth by Roddy Boyd and S...
Detecting Corporate Fraud: Tips from a Crook and a Sleuth by Roddy Boyd and S...
Reynolds Center for Business Journalism
 
Independent dir-board-contribution-mm
Independent dir-board-contribution-mmIndependent dir-board-contribution-mm
Independent dir-board-contribution-mm
Sanjay Gaggar
 
Show Me the Money: Converible Debt Vs. Preferred Equity for Seed Fundraising
Show Me the Money:  Converible Debt Vs. Preferred Equity for Seed Fundraising Show Me the Money:  Converible Debt Vs. Preferred Equity for Seed Fundraising
Show Me the Money: Converible Debt Vs. Preferred Equity for Seed Fundraising
Thomas Wisniewski
 
Internet Marketing, EO Accelerator Presentation
Internet Marketing, EO Accelerator PresentationInternet Marketing, EO Accelerator Presentation
Internet Marketing, EO Accelerator Presentation
Top Draw Inc.
 
10 Ways Search Marketing for B2B is Different...and How to Maximize Results
10 Ways Search Marketing for B2B is Different...and How to Maximize Results10 Ways Search Marketing for B2B is Different...and How to Maximize Results
10 Ways Search Marketing for B2B is Different...and How to Maximize Results
Stacy Sutton Williams
 
Management consulting blackboard content
Management consulting blackboard contentManagement consulting blackboard content
Management consulting blackboard content
Graham Philpott
 
Startup Mistakes: What to Avoid, and How to Succeed
Startup Mistakes: What to Avoid, and How to SucceedStartup Mistakes: What to Avoid, and How to Succeed
Startup Mistakes: What to Avoid, and How to Succeed
David Ehrenberg
 
LinkedIn Investing Product Presentation - Product School Presentation
LinkedIn Investing Product Presentation - Product School PresentationLinkedIn Investing Product Presentation - Product School Presentation
LinkedIn Investing Product Presentation - Product School Presentation
Jue Myers
 
How to Effectively Manage Your Business's Online Reputation
How to Effectively Manage Your Business's Online ReputationHow to Effectively Manage Your Business's Online Reputation
How to Effectively Manage Your Business's Online Reputation
Doug Hay & Associates
 
Masters of Marketing: Website Foundations
Masters of Marketing: Website FoundationsMasters of Marketing: Website Foundations
Masters of Marketing: Website Foundations
Darmini Kara
 
Cb insights overview 2013 (investment bank) - media page
Cb insights overview   2013 (investment bank) - media pageCb insights overview   2013 (investment bank) - media page
Cb insights overview 2013 (investment bank) - media page
Jose Gonzalez
 
Top 10 Lawyer Marketing Mistakes
Top 10 Lawyer Marketing MistakesTop 10 Lawyer Marketing Mistakes
Top 10 Lawyer Marketing Mistakes
Stacey Burke
 
Online presence - what does it mean in 2019?
Online presence - what does it mean in 2019?Online presence - what does it mean in 2019?
Online presence - what does it mean in 2019?
MyLocal
 
Market Reserach for Technology and Science-based Startups
Market Reserach for Technology and Science-based StartupsMarket Reserach for Technology and Science-based Startups
Market Reserach for Technology and Science-based Startups
AnitaBell
 
SEO Menginar 2012 MoreVisibility
SEO Menginar 2012 MoreVisibilitySEO Menginar 2012 MoreVisibility
SEO Menginar 2012 MoreVisibility
Danielle Leitch
 

Similar to Corporate websites (20)

Interactive Metrics, What You Really Need to Know
Interactive Metrics, What You Really Need to KnowInteractive Metrics, What You Really Need to Know
Interactive Metrics, What You Really Need to Know
 
BIZ 2401 Finding Company Information
BIZ 2401 Finding Company InformationBIZ 2401 Finding Company Information
BIZ 2401 Finding Company Information
 
Evaluating information on the web
Evaluating information on the webEvaluating information on the web
Evaluating information on the web
 
SEO FOR SMB: 6 ways small businesses can compete with the major players
SEO FOR SMB: 6 ways small businesses can compete with the major playersSEO FOR SMB: 6 ways small businesses can compete with the major players
SEO FOR SMB: 6 ways small businesses can compete with the major players
 
Inbound Marketing for Accounting Firms
Inbound Marketing for Accounting FirmsInbound Marketing for Accounting Firms
Inbound Marketing for Accounting Firms
 
Detecting Corporate Fraud: Tips from a Crook and a Sleuth by Roddy Boyd and S...
Detecting Corporate Fraud: Tips from a Crook and a Sleuth by Roddy Boyd and S...Detecting Corporate Fraud: Tips from a Crook and a Sleuth by Roddy Boyd and S...
Detecting Corporate Fraud: Tips from a Crook and a Sleuth by Roddy Boyd and S...
 
Independent dir-board-contribution-mm
Independent dir-board-contribution-mmIndependent dir-board-contribution-mm
Independent dir-board-contribution-mm
 
Show Me the Money: Converible Debt Vs. Preferred Equity for Seed Fundraising
Show Me the Money:  Converible Debt Vs. Preferred Equity for Seed Fundraising Show Me the Money:  Converible Debt Vs. Preferred Equity for Seed Fundraising
Show Me the Money: Converible Debt Vs. Preferred Equity for Seed Fundraising
 
Internet Marketing, EO Accelerator Presentation
Internet Marketing, EO Accelerator PresentationInternet Marketing, EO Accelerator Presentation
Internet Marketing, EO Accelerator Presentation
 
10 Ways Search Marketing for B2B is Different...and How to Maximize Results
10 Ways Search Marketing for B2B is Different...and How to Maximize Results10 Ways Search Marketing for B2B is Different...and How to Maximize Results
10 Ways Search Marketing for B2B is Different...and How to Maximize Results
 
Management consulting blackboard content
Management consulting blackboard contentManagement consulting blackboard content
Management consulting blackboard content
 
Startup Mistakes: What to Avoid, and How to Succeed
Startup Mistakes: What to Avoid, and How to SucceedStartup Mistakes: What to Avoid, and How to Succeed
Startup Mistakes: What to Avoid, and How to Succeed
 
LinkedIn Investing Product Presentation - Product School Presentation
LinkedIn Investing Product Presentation - Product School PresentationLinkedIn Investing Product Presentation - Product School Presentation
LinkedIn Investing Product Presentation - Product School Presentation
 
How to Effectively Manage Your Business's Online Reputation
How to Effectively Manage Your Business's Online ReputationHow to Effectively Manage Your Business's Online Reputation
How to Effectively Manage Your Business's Online Reputation
 
Masters of Marketing: Website Foundations
Masters of Marketing: Website FoundationsMasters of Marketing: Website Foundations
Masters of Marketing: Website Foundations
 
Cb insights overview 2013 (investment bank) - media page
Cb insights overview   2013 (investment bank) - media pageCb insights overview   2013 (investment bank) - media page
Cb insights overview 2013 (investment bank) - media page
 
Top 10 Lawyer Marketing Mistakes
Top 10 Lawyer Marketing MistakesTop 10 Lawyer Marketing Mistakes
Top 10 Lawyer Marketing Mistakes
 
Online presence - what does it mean in 2019?
Online presence - what does it mean in 2019?Online presence - what does it mean in 2019?
Online presence - what does it mean in 2019?
 
Market Reserach for Technology and Science-based Startups
Market Reserach for Technology and Science-based StartupsMarket Reserach for Technology and Science-based Startups
Market Reserach for Technology and Science-based Startups
 
SEO Menginar 2012 MoreVisibility
SEO Menginar 2012 MoreVisibilitySEO Menginar 2012 MoreVisibility
SEO Menginar 2012 MoreVisibility
 

More from exeterlibraryhelp

Accessing HBR online.pptx
Accessing HBR online.pptxAccessing HBR online.pptx
Accessing HBR online.pptx
exeterlibraryhelp
 
Factiva searching
Factiva searchingFactiva searching
Factiva searching
exeterlibraryhelp
 
Accessing hbr online
Accessing hbr onlineAccessing hbr online
Accessing hbr online
exeterlibraryhelp
 
Accessing HBR Online
Accessing HBR OnlineAccessing HBR Online
Accessing HBR Online
exeterlibraryhelp
 
What are academic databases? (Business)
What are academic databases? (Business)What are academic databases? (Business)
What are academic databases? (Business)
exeterlibraryhelp
 
Fake news
Fake newsFake news
MPA - What are academic databases?
MPA - What are academic databases?MPA - What are academic databases?
MPA - What are academic databases?
exeterlibraryhelp
 
Library induction introduction - induction
Library induction introduction - inductionLibrary induction introduction - induction
Library induction introduction - induction
exeterlibraryhelp
 
Using library resources
Using library resources Using library resources
Using library resources
exeterlibraryhelp
 
Dra1009 search strategy v4
Dra1009   search strategy v4Dra1009   search strategy v4
Dra1009 search strategy v4
exeterlibraryhelp
 
Welcome from Library Services
Welcome from Library ServicesWelcome from Library Services
Welcome from Library Services
exeterlibraryhelp
 
Induction finding resources
Induction  finding resourcesInduction  finding resources
Induction finding resources
exeterlibraryhelp
 

More from exeterlibraryhelp (12)

Accessing HBR online.pptx
Accessing HBR online.pptxAccessing HBR online.pptx
Accessing HBR online.pptx
 
Factiva searching
Factiva searchingFactiva searching
Factiva searching
 
Accessing hbr online
Accessing hbr onlineAccessing hbr online
Accessing hbr online
 
Accessing HBR Online
Accessing HBR OnlineAccessing HBR Online
Accessing HBR Online
 
What are academic databases? (Business)
What are academic databases? (Business)What are academic databases? (Business)
What are academic databases? (Business)
 
Fake news
Fake newsFake news
Fake news
 
MPA - What are academic databases?
MPA - What are academic databases?MPA - What are academic databases?
MPA - What are academic databases?
 
Library induction introduction - induction
Library induction introduction - inductionLibrary induction introduction - induction
Library induction introduction - induction
 
Using library resources
Using library resources Using library resources
Using library resources
 
Dra1009 search strategy v4
Dra1009   search strategy v4Dra1009   search strategy v4
Dra1009 search strategy v4
 
Welcome from Library Services
Welcome from Library ServicesWelcome from Library Services
Welcome from Library Services
 
Induction finding resources
Induction  finding resourcesInduction  finding resources
Induction finding resources
 

Recently uploaded

The simplified electron and muon model, Oscillating Spacetime: The Foundation...
The simplified electron and muon model, Oscillating Spacetime: The Foundation...The simplified electron and muon model, Oscillating Spacetime: The Foundation...
The simplified electron and muon model, Oscillating Spacetime: The Foundation...
RitikBhardwaj56
 
RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3
RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3
RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3
IreneSebastianRueco1
 
South African Journal of Science: Writing with integrity workshop (2024)
South African Journal of Science: Writing with integrity workshop (2024)South African Journal of Science: Writing with integrity workshop (2024)
South African Journal of Science: Writing with integrity workshop (2024)
Academy of Science of South Africa
 
How to Make a Field Mandatory in Odoo 17
How to Make a Field Mandatory in Odoo 17How to Make a Field Mandatory in Odoo 17
How to Make a Field Mandatory in Odoo 17
Celine George
 
How to Manage Your Lost Opportunities in Odoo 17 CRM
How to Manage Your Lost Opportunities in Odoo 17 CRMHow to Manage Your Lost Opportunities in Odoo 17 CRM
How to Manage Your Lost Opportunities in Odoo 17 CRM
Celine George
 
S1-Introduction-Biopesticides in ICM.pptx
S1-Introduction-Biopesticides in ICM.pptxS1-Introduction-Biopesticides in ICM.pptx
S1-Introduction-Biopesticides in ICM.pptx
tarandeep35
 
Walmart Business+ and Spark Good for Nonprofits.pdf
Walmart Business+ and Spark Good for Nonprofits.pdfWalmart Business+ and Spark Good for Nonprofits.pdf
Walmart Business+ and Spark Good for Nonprofits.pdf
TechSoup
 
Azure Interview Questions and Answers PDF By ScholarHat
Azure Interview Questions and Answers PDF By ScholarHatAzure Interview Questions and Answers PDF By ScholarHat
Azure Interview Questions and Answers PDF By ScholarHat
Scholarhat
 
Natural birth techniques - Mrs.Akanksha Trivedi Rama University
Natural birth techniques - Mrs.Akanksha Trivedi Rama UniversityNatural birth techniques - Mrs.Akanksha Trivedi Rama University
Natural birth techniques - Mrs.Akanksha Trivedi Rama University
Akanksha trivedi rama nursing college kanpur.
 
MARY JANE WILSON, A “BOA MÃE” .
MARY JANE WILSON, A “BOA MÃE”           .MARY JANE WILSON, A “BOA MÃE”           .
MARY JANE WILSON, A “BOA MÃE” .
Colégio Santa Teresinha
 
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Dr. Vinod Kumar Kanvaria
 
Hindi varnamala | hindi alphabet PPT.pdf
Hindi varnamala | hindi alphabet PPT.pdfHindi varnamala | hindi alphabet PPT.pdf
Hindi varnamala | hindi alphabet PPT.pdf
Dr. Mulla Adam Ali
 
The basics of sentences session 6pptx.pptx
The basics of sentences session 6pptx.pptxThe basics of sentences session 6pptx.pptx
The basics of sentences session 6pptx.pptx
heathfieldcps1
 
The Diamonds of 2023-2024 in the IGRA collection
The Diamonds of 2023-2024 in the IGRA collectionThe Diamonds of 2023-2024 in the IGRA collection
The Diamonds of 2023-2024 in the IGRA collection
Israel Genealogy Research Association
 
ANATOMY AND BIOMECHANICS OF HIP JOINT.pdf
ANATOMY AND BIOMECHANICS OF HIP JOINT.pdfANATOMY AND BIOMECHANICS OF HIP JOINT.pdf
ANATOMY AND BIOMECHANICS OF HIP JOINT.pdf
Priyankaranawat4
 
PIMS Job Advertisement 2024.pdf Islamabad
PIMS Job Advertisement 2024.pdf IslamabadPIMS Job Advertisement 2024.pdf Islamabad
PIMS Job Advertisement 2024.pdf Islamabad
AyyanKhan40
 
Liberal Approach to the Study of Indian Politics.pdf
Liberal Approach to the Study of Indian Politics.pdfLiberal Approach to the Study of Indian Politics.pdf
Liberal Approach to the Study of Indian Politics.pdf
WaniBasim
 
Smart-Money for SMC traders good time and ICT
Smart-Money for SMC traders good time and ICTSmart-Money for SMC traders good time and ICT
Smart-Money for SMC traders good time and ICT
simonomuemu
 
BBR 2024 Summer Sessions Interview Training
BBR  2024 Summer Sessions Interview TrainingBBR  2024 Summer Sessions Interview Training
BBR 2024 Summer Sessions Interview Training
Katrina Pritchard
 
Community pharmacy- Social and preventive pharmacy UNIT 5
Community pharmacy- Social and preventive pharmacy UNIT 5Community pharmacy- Social and preventive pharmacy UNIT 5
Community pharmacy- Social and preventive pharmacy UNIT 5
sayalidalavi006
 

Recently uploaded (20)

The simplified electron and muon model, Oscillating Spacetime: The Foundation...
The simplified electron and muon model, Oscillating Spacetime: The Foundation...The simplified electron and muon model, Oscillating Spacetime: The Foundation...
The simplified electron and muon model, Oscillating Spacetime: The Foundation...
 
RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3
RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3
RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3
 
South African Journal of Science: Writing with integrity workshop (2024)
South African Journal of Science: Writing with integrity workshop (2024)South African Journal of Science: Writing with integrity workshop (2024)
South African Journal of Science: Writing with integrity workshop (2024)
 
How to Make a Field Mandatory in Odoo 17
How to Make a Field Mandatory in Odoo 17How to Make a Field Mandatory in Odoo 17
How to Make a Field Mandatory in Odoo 17
 
How to Manage Your Lost Opportunities in Odoo 17 CRM
How to Manage Your Lost Opportunities in Odoo 17 CRMHow to Manage Your Lost Opportunities in Odoo 17 CRM
How to Manage Your Lost Opportunities in Odoo 17 CRM
 
S1-Introduction-Biopesticides in ICM.pptx
S1-Introduction-Biopesticides in ICM.pptxS1-Introduction-Biopesticides in ICM.pptx
S1-Introduction-Biopesticides in ICM.pptx
 
Walmart Business+ and Spark Good for Nonprofits.pdf
Walmart Business+ and Spark Good for Nonprofits.pdfWalmart Business+ and Spark Good for Nonprofits.pdf
Walmart Business+ and Spark Good for Nonprofits.pdf
 
Azure Interview Questions and Answers PDF By ScholarHat
Azure Interview Questions and Answers PDF By ScholarHatAzure Interview Questions and Answers PDF By ScholarHat
Azure Interview Questions and Answers PDF By ScholarHat
 
Natural birth techniques - Mrs.Akanksha Trivedi Rama University
Natural birth techniques - Mrs.Akanksha Trivedi Rama UniversityNatural birth techniques - Mrs.Akanksha Trivedi Rama University
Natural birth techniques - Mrs.Akanksha Trivedi Rama University
 
MARY JANE WILSON, A “BOA MÃE” .
MARY JANE WILSON, A “BOA MÃE”           .MARY JANE WILSON, A “BOA MÃE”           .
MARY JANE WILSON, A “BOA MÃE” .
 
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
 
Hindi varnamala | hindi alphabet PPT.pdf
Hindi varnamala | hindi alphabet PPT.pdfHindi varnamala | hindi alphabet PPT.pdf
Hindi varnamala | hindi alphabet PPT.pdf
 
The basics of sentences session 6pptx.pptx
The basics of sentences session 6pptx.pptxThe basics of sentences session 6pptx.pptx
The basics of sentences session 6pptx.pptx
 
The Diamonds of 2023-2024 in the IGRA collection
The Diamonds of 2023-2024 in the IGRA collectionThe Diamonds of 2023-2024 in the IGRA collection
The Diamonds of 2023-2024 in the IGRA collection
 
ANATOMY AND BIOMECHANICS OF HIP JOINT.pdf
ANATOMY AND BIOMECHANICS OF HIP JOINT.pdfANATOMY AND BIOMECHANICS OF HIP JOINT.pdf
ANATOMY AND BIOMECHANICS OF HIP JOINT.pdf
 
PIMS Job Advertisement 2024.pdf Islamabad
PIMS Job Advertisement 2024.pdf IslamabadPIMS Job Advertisement 2024.pdf Islamabad
PIMS Job Advertisement 2024.pdf Islamabad
 
Liberal Approach to the Study of Indian Politics.pdf
Liberal Approach to the Study of Indian Politics.pdfLiberal Approach to the Study of Indian Politics.pdf
Liberal Approach to the Study of Indian Politics.pdf
 
Smart-Money for SMC traders good time and ICT
Smart-Money for SMC traders good time and ICTSmart-Money for SMC traders good time and ICT
Smart-Money for SMC traders good time and ICT
 
BBR 2024 Summer Sessions Interview Training
BBR  2024 Summer Sessions Interview TrainingBBR  2024 Summer Sessions Interview Training
BBR 2024 Summer Sessions Interview Training
 
Community pharmacy- Social and preventive pharmacy UNIT 5
Community pharmacy- Social and preventive pharmacy UNIT 5Community pharmacy- Social and preventive pharmacy UNIT 5
Community pharmacy- Social and preventive pharmacy UNIT 5
 

Corporate websites

  • 2. Corporate websites can be good sources of company documents
  • 3. Corporate websites will often be separate from their main ‘customer’ sites. They will usually be targeting shareholders, potential investors and the media among others. Customer Corporate
  • 4. Corporate websites will offer access to information such as company results, reports, press releases, sustainability commitments, SEC filings (US) and more. Some information will be more visible and others may require more searching.
  • 5. Most corporate websites will also provide financial data and internal analysis. However… Internal analysis
  • 6. …bear in mind that internal analysis may reflect internal biases, while companies may be inclined to highlight more favourable figures when presenting data themselves. Data
  • 7. Corporate websites: typically good for • Employer research • Company values, philosophy, strategy • Key data • Free and easy to navigate
  • 8. Corporate websites: typical challenges • Potential biases • Difficult to find in-depth data • Difficult to navigate • Analysis lacks external criticism