3. Click on the link in your
electronic reading list, or
head to the Library’s
homepage and search:
“Harvard Business Review”
Tip: Search with “quotation
marks” to ensure that
these words appear
together in your search
results
4. Harvard Business Review should
appear at the top of the results
list. For online access, select the
‘Available online’ link, then the
blue link: ‘01 Jan. 1922-’.
5. Example citation:
Dawar, N. (2013). When marketing is strategy. Harvard Business Review, 91 (12), 100-108.
Using your citation, like the example
below, select the relevant year from the
options on the right
6. Example citation:
Dawar, N. (2013). When marketing is strategy. Harvard Business Review, 91 (12), 100-108.
Select the relevant volume and issue
number.
7. Example citation:
Dawar, N. (2013). When marketing is strategy. Harvard Business Review, 91 (12), 100-108.
Browse through the issue to find your
article. Select ‘PDF Full Text’ to download
the full PDF version.
9. To quickly search for a
specific article, try searching
using the author’s surname
and a few words from the
article title.
Example citation:
Dawar, N. (2013). When marketing is strategy. Harvard Business Review, 91 (12), 100-108.
10. The article should appear near
the top of your search results.
Click on the article title for online
access.
Example citation:
Dawar, N. (2013). When marketing is strategy. Harvard Business Review, 91 (12), 100-108.
11. You should now be taken to a PDF
version of the article.
13. Click on the link in your
electronic reading list, or
head to the Library’s
homepage and search:
“Harvard Business Review”
Tip: Search with “quotation
marks” to ensure that
these words appear
together in your search
results
14. Click on the top left
"Search within this publication"
15. You can now construct an
advanced search within HBR
using Boolean operators
and limit results by date,
document type, etc.
Tip: Tick the Full Text box.